Wheelchair 1. Principles/Concepts Approaches to Creativity Traits (selection) • Select individuals with creativity traits, better understanding of creative individuals leads to better management of them Process (training) • Understanding of the process leads to improved creativity (problem framing, idea generation techniques etc.) Culture (managing) • Looks at the impact of the social environment on individual creativity (creative culture: Risk taking, Open communication, Trust, Humour, Fun, Dynamism, Freedom, Challenge) Five dimensions of creativity Problem sensitivity sensitivity to subtle gaps, anomalies, contradictions, paradoxes, and so forth, which represent opportunities for creative problem-solving Fluency of ideas The capacity to generate associated ideas along the same line of thought Flexibility of The ability to develop diverse possibilities or ideas across thoughts different lines of thought Originality Seeing potential solutions or ideas that other people do not even consider or arrive at Imagination Visualizing something that is not yet apparent or real to the senses 6 Es (forms of management creativity) Essence New Idea/concepts/breakthrough Elaborative An innovative amplification of a core idea or principle, creatively contextualized and fitting into organization situation rather than simply borrowed from elsewhere Expressive Creative communication relating to business of its organization Existential Creative ways of raising the quality of employees’ life/wellbeing and actualizing their potential Entrepreneurial Relates to identifying and implementing innovative ventures Empowerment Involves creative ways of empowering the organization's external stakeholders Unsworth Framework (Types of creativity) In-Role Open Problem Expected Creativity -not well defined -unstructured • Design Work • Strategic Planning Closed Problem Responsive Creativity -well defined -Closed • Operational Planning Extra Role Proactive Creativity • Intrapreneurship Contributory Creative • Volunteer to give idea in a technical problem NUDE Model • 4 thinking modes (New-wave, Unaware, Deterministic, Envisioning) • How the thinking modes contribute to the creative thinking process Analytical Approach Involves breaking down a problem systematically into its components Intuitive Approach Look at problem holistically, relying of hunches and insights Creative Approach Involves exploration of unique possibilities and consideration of multiple perspectives Mundane Approach Focused, directed, down to earth perspective Tri-component Model Combination of 3 factors that lead to organizational creativity Expertise Intrinsic Motivation +ve “informational”, “enabling” -ve Creativity skills Extrinsic Motivation Can work with intrinsic motivation and create synergies Increasing competence – information Increasing involvement – enabling • Work Environment for Creativity Linking to main factors of tri-component model (i.e. resource link to expertise) Challenges A sense of having to work hard on challenging tasks and important projects Freedom Freedom in deciding what work to do or how to do it Resource Access to appropriate resource, including funds, materials, facilities, and information Work Group Diversely skilled work group in which people communicate Characteristic well, are open to new ideas, constructively challenge each other work Supervisory Supervisor that serves as a good work model, sets goals appropriately, supports the work group, value individual contributions Organization Culture that encourages creativity through the fair Support constructive judgement of ideas, rewards and recognition for creative idea, mechanism for developing new ideas Managing Creativity in Organizations: a Total System Approach • the larger the company – the harder it is to implement the total system approach Kilmann: A Completely Integrated Program for Creating and Maintaining Organizational Success 5 Stages of Planned Change *Model assumes that culture must change before structure Individual: Attitude → Behaviour Organization: Culture → Structure Business Model Canvas • 3. Key Partners, key activities, key resources, value proposition, channels, customer, relationships, customer segments, cost structure, revenue streams Idea Championing • • • Resistance to change Fear of rejection People are not responsive 4. Job Characteristics Model Task Identity • Extent to which employees complete a whole, identifiable piece of work Job Feedback • Extent to which completing a task provides clear & timely performance feedback Autonomy • Extent of freedom and discretion available to determine how to perform the job Skill Variety • Extent to which job requires a range of competencies and abilities Task Significance • Extent to which employees impact others and the company Employee Creativity: Personal and Contextual Factors at work Gough Creative Personality Scale (CPS) Hypothesis 1: creative personality will lead to creative performance (high CPS score) Hypothesis 2: motivating potential score (MPS) – challenging jobs lead to creative performance Hypothesis 3: Supportive leadership lead to creative performance Hypothesis 4: Controlling leadership leads to fall in creative performance Hypothesis 5: We have to match the person to the job & leadership in order to have the highest creative performance (max creativity when CPS and MPS are high + good leadership) Barriers to Idea Journey 1. Idea Generation • • • • Lack of imagination No time to think about new ideas No motivation Negative attitude 2. Idea Elaboration • • • Insufficient time/resources to develop idea Lack of encouragement Lack of expertise Pro-Creative Leadership 1. Positive Expectation 2. Supportiveness 3. Empowerment Employee Creativity 4. Role Model 5. Intellectual Stimulation Idea Implementation • • • Firmwide acceptance of change Monetary requirements Fear of failure 2. Creativity Techniques 3. Cases Problem Framing techniques Why-why • enable individuals and teams to creatively explore and consider numerous causes of a problem. It helps individuals achieve divergent thinking Word Substitution Lanyard Corporation Idea Generation techniques SCREAM • Substitute, Combine, Rearrange, Eliminate, Adapt, Magnify Idea Box Group Brainstorming techniques Brain Writing Nominal Group Technique Conditions for creativity • No distractions – phone call, meetings etc. • Positivity – avoid pessimism, “can do” attitude • Motivation – from breakthrough • Quiet time – alone to work • Pressure – flexible deadline • Competent supporting staffs • Adequate resources Leadership • Delegation • Protect Garfield from distractions • Role model – expertise • Positive expectation • Intellectual Stimulus IDEO Corporation Culture • open culture • friendly • takes risk • emphasis on learning – cross fertilization of ideas Systems/Structure • flat hierarchy – organized by project • programs – (speakers, mentoring, SWAP policy) People • multi-disciplinary • self-motivation • intellectually curious Leadership • peer leadership • self-selected leaders • rotational Fish Co. How is it creative? • Because they are able to do something novel, turning a mundane fish sales into an interactive and fun buying experience. • Because they do not feel pressured by authority, everyone are friends, they do not intend to be creative, but creativity is born out of their daily interactions • Because the work they work is different, they focus on service and creating a happy experience for their customers Does it demonstrate the 6 E principles? Which E? • Existential: They are intrinsically motivated (by their desire to make everyone happy and satisfied), Employees are empowered and possess good quality of life at work • Entrepreneurial: because he uses this also as a marketing tool to gain customers' attention, gave employees ownership as to how they want to sell, novel way of selling fish • Empowerment: because they are required to work with their external stakeholders - customers! • Essence: as they have reformed the process of buying fish and imbued it with a fun element that adds interest value for the customer • Expressive: How they communicate the sale of a fish in a creative and appealing manner. • Elaborative: as well as the whole idea of fun and positivity is well elaborated throughout the entire fish company What contributes to the creativity of the company? • Giving employee the autonomy to act contributes to the creativity of the company • Their leaders contribute to creativity by being role models to the employees and by creating a positive company culture • Instilling positivity, making the best out of every situation • Having a supportive culture helped encouraged creative individuals to step up and think out of the box. Which allows them to attract more creative people and thus a cycle is created. How does the FISH Philosophy contribute to the creativity of the company? Choose your attitude: • Choosing to keep an open mind would encourage employees to try new things • It is a form of intrinsic motivation, they choose to see everything in a positive light, and possess the can do attitude, which is a key driver in creativity • Ensures that employees can change their feelings on the job to create a more fun & positive environment. Make their day: • By focusing on their customers, they were able to determine what were current problems and how to make the overall experience of buying fish more enjoyable Play: • Allows self-expression of employees and self-discovery of the manner they want to interact with employees. • Going with the mindset of lets play with the idea instead of just straight out rejecting it Be there: • Be emotionally present for people. This helps to improve communication and strengthen relationship. General FISH Philosophy: • It removes the stress and hierarchy in their workplace and allows their employees more freedom& motivation to express themselves which is important in driving creativity • It ensures that the employees have the correct mindset and support them • Being able to have fun at the workplace would create a more positive environment that can encourage creativity 4. Articles Ideas are Born in Fields of Play: Towards a Theory of Play and Creativity in Organizational Settings Diversionary Play promotes: Psychological safety • Trust, anxiety, fear of negative evaluation Organizational culture • Demonstrate values, safe expression of conflicts/disagreement, myths & stories Social Network • Informal social contacts, social bonding Play • Threshold Experience • Boundaries in time & space • Uncertainty-freedom constraint • Loose & flexible ends & means • Positive affect Antecedents • Job complexity (+ve) • Environment threat (-ve) • Time & Space (+ve) • Individual difference Engagement Play (work become play) involves: Cognitive Processes • Problem-framing, divergent-thinking, mental transformation, practice with alternative, evaluative ability Affective Processes (emotion) • Affective pleasure in challenges, openness to affective state, emotional expression, access to affect latent thoughts Tri-component model • Intrinsic motivation, domain-relevant skills (exploration, involvement, experimentation), creativity skills Individual Creativity and Group Ability to Utilize Individual Creative Resources: A Multilevel Model Team Creativity Relevant Processes (TCRP) • Team citizenship, performance management, effective communication, involving others, providing feedback, reaction to conflict, addresses conflict, adverts conflict Openness, General Cognitive Ability, Conscientiousness →Task motivation, Domain relevant skill, Creative relevant processes Team Creativity: A complex adaptive Review Team inputs • Individual-level o Member Characteristics • Team-level o Leadership style o Resources availability o Team size Team Processes & Emergent States • Interaction between members o Communication dynamics o Conflict o Cohesiveness • Interaction with outsiders o Networking • Team learning • Team development • Team climate o Trust, safety, empathy 5. Activities/Exercises Team Creativity Macro-social climate (affects entire process) • Organizational climate • Rules, norms, culture • Organization resources Circle Circle Exercise How we can influence creativity • Learning o Direct, Peer, self-discovery • Motivation o Intrinsic, Extrinsic Train of thought • Intro to creativity in org • Drivers • Obstacles • Tension between creative individual & formal organization Creative Individuals Formal Organization Challenges/Break rules Make rules Flexible Standardization Take risks Avoid Risks Take initiatives Don’t act Smart Like changes Like stability The Influence of Leadership on Innovation Processes and Activities Penguin and Peacock • We need both penguin and peacock in organizations, existence of both can complement each other • Crisis stimulate creativity • Peacock need to do homework to convince penguins TED Talk: Wheelchair What creativity principles does this video clip illustrate? • You can take an existing technology and reconfigure it to be used differently • Problem sensitivity: Understanding that it is hard for users to move through harsh terrain using the wheelchair. • SCREAM o adapting the needs to an existing product combining levers and wheel chairs • Constraints can make people more creative as they have to work within new boundaries, it makes them think out of the box, and in this case, ways to adapt and modify existing parts of an existing design to better serve its end users • innovation needs input from the end user in order to be useful • certain parts were rearranged to develop something new • There also needs to be a user centric design • • • • Empathizing the users and understanding what problems they faced, and create a solution around them. Designing and creating with the end in mind to solve the problem Entrepreneurial from the 6Es. There was also an analytical approach in order to break down the problem systematically into its components