Western Mindanao State University
College of Engineering and Technology
Department of Industrial Engineering
Normal Road, Baliwasan, Zamboanga City
IE 142:
IE Capstone Project
Part I: Improvement/Redevelopment of Prototype
Testing Phase of the Design Thinking Process
TOOL USED: Testing Sheet
Submitted to
Engr. Jocelyn Castillo
Instructor
Presented by
Alegarbes, Jaya C.
Laliyah, Shermelle T.
Gurrea, Sheena Maye P.
Ritual, Veronica P.
Sali, Ghifari S.
(BSIE-4)
January 28, 2022
1ST USER FEEDBACK
Name: Ryan Casteñego (random stranger in
Paseo)
Date: January 19,2022
(We interviewed a random stranger who is so shy that he
refuses to give us his personal information. He did,
however, give us permission to film for documentary
purposes. We then introduced ourselves and explained
everything
about
our
application/prototype,
demonstrated how to use it, and let him use or try it, after
which we interviewed him as a user about his experience
with it.)
Does the prototype do what it is meant to do?
o “YES, Maganda sya kasi makakatulong talaga
sya lalo na sa mga tao na papasok sa
Zamboanga na hindi kabisado ang location.”
Does the design of the product match its purpose?
o
“Opo”
Would the user use the product when it would be out in
the market already?
o “Opo gagamitin”
Is the user confused when using the product?
o “Hindi naman. Kasi madali lang gamitin”
Is the user distracted by something when using the
product?
o “Hindi naman”
Do the users feel that the product was developed for
them?
o “Yes”
How likely is it that the user recommends the finished
product to a friend (On a scale of 1/10)?
o “9”
How would the user describe the product in his own
words?
o “Actually, pag sa aming mga millennials
maganda talga sya, nakakatulong sya lalo na sa
mga kakilala natin na gusting magtour dito sa
Zamboanga City, parang mapapadali nalang
yung paglibot nila dito sa mga pasyalan.”
ADDITIONAL:
What are the things you like or find remarkable about the
prototype?
o “Maganda
naman
lahat.
Yung
pinakanagustuhan ko yung pag in case of
emergency may matatwagan, kasi usually pag
may mga nangyayari natataranta tayo lahat,
parang hindi nasasave ang mga number. Pero
jan anjan lahat at makakatawag tayo in case of
emergency”
What are the things that need to be changed or
improved? We accept any constructive criticism.
o “Para sakin wala, kasi kahit siguro sa internet
hindi lahat ng phone at mga tao may internet
kasi karamihan satin wifi lang sa bahay, so okay
naman lahat”
Do you have any questions to ask about the
prototype/after navigating through the prototype?
o
“Wala na”
Do you have any ideas that popped up in mind based
on the experience of navigating through the
prototype?
o
“Wala”
Does the innovation enhance ease of use?
o
“Yes (nods)”
Does the innovation make a desired activity
easier to perform?
o
“Yes kasi mapapadali na lang ang
paghahanap and pagexplore lalo ng ng
mga hindi taga-Zamboanga”
Does the innovation minimize customer's
financial or physical risk?
o
“Yes
Does the innovation delights customers?
o
“Yes naman”
Does the innovation facilitate recycling and
other environmentally sensitive practices?
o “Yes
2nd USER FEEDBACK
Name: Bryan Tan (tourism student)
Date: January 19,2022
Does the prototype do what it is meant to do?
o
“Personally, upon checking the
application, for me helpful sya because wala
akong nakitang ibang application dito sa
Zamboanga city na magbigay sa guest ng
informations and gouides about Zambaonga.
Make sure lang na walang glitch na
mangyayari since one of the common conflict
sa application is g;itch and bugs. Make sure
din na confidential and safe ang infos ng
guest. Nagawa naman nya ang work nya.’’
Does the design of the product match its
purpose?
o “Opo”
Would the user use the product when it would be
out in the market already?
“Its attractive and aesthetic. Nice color,
nakakaattract specially yung letter Z that
represents ng color ng vinta,and nice kasi
arranged sya.”
Is the user confused when using the product?
o
“At first I was confused but in a
reasonable way naman mkasi andami kong
choices na ilolog-in. But when you click it
smooth and accessible sya.
o “9 since di pa sya nagging app and wala pa sa
Appstore.”
How would the user describe the product in his own
words?
o “Accesible for everyone, convenient walang
masyadong pasikot sikot to use, informative
and make sure lang na updated ang news
everyday, userfriendly and yung availability
kasi available to all kinds of phone.”
ADDITIONAL:
What are the things you like or find remarkable about
the prototype?
o “Basta sa Advocacies which is good and hindi
din available sa ibang existing application”
What are the things that need to be changed or
improved? We accept any constructive criticism.
o “Walang akong criticism, basta in terms of
money make sure na be transparent and
confidential/safe ang mga info’s ng user or
customers.”
Do you have any questions to ask about the
prototype/after navigating through the prototype?
o “Wala”
Do you have any ideas that popped up in mind based on
the experience of navigating through the prototype?
o “All-in-one talaga sya”
Does the innovation enhance ease of use?
o
“Yes”
Is the user distracted by something when using
Does the innovation make a desired activity
the product?
easier to perform?
o “Medyo hindi namomove ang news.
o “Yes”
Okay lang sya for me. Very smooth even
Does the innovation minimize customer's
knowing na bhindi ap talaga sya application.
financial or physical risk?
Nice kasi English language ang ginagamit.”
o “Yes
Do the users feel that the product was developed for Does the innovation delights customers?
o “Yes naman”
them?
o “Yes, with this kind of application nan anjan na Does the innovation facilitate recycling and
other environmentally sensitive practices?
lahat, marerecommend ko yan sa family ko
kasi it’s easy to use.”
o “Yes, because of the advocacies.”
How likely is it that the user recommends the finished
product to a friend? On a scale of 1/10?
3rd USER FEEDBACK
Name: Ma’am Je Fabrigas (City Tourism Officer)
Date: January 25,2022
Does the prototype do what it is meant to do?
o “YES”
Does the design of the product match its purpose?
o “Yes, isimplify lang konti”
Is the user confused when using the product?
o “No, siguro confusing pag like me na hindi techy, but
sa young ones no”
Do the users feel that the product was developed for
them?
Does the innovation helps customers do things
faster, better or in different ways?
o “Yes”
Does the innovation enhance ease of use?
o
“Madali lanag naman pero wag lagyan
ng ibang kulay and iemphaisze ang Z lang, pag
gumawa kayo ng page make it simple and easy
to remember.”
Does the innovation make a desired activity
easier to perform?
o “Yes”
Does the innovation minimize customer's
financial or physical risk?
o “Yes as I said timely sya”
o “Yes”
How likely is it that the user recommends the finished
product to a friend (On a scale of 1/10)?
o
“No, I cannot give a rating since I’m from COT.
Magiging biased and sagot. Better ask sa other users na
hindi taga-COT”
How would the user describe the product in his own
words?
o “Timely for the new normal.”
ADDITIONAL:
What are the things you like or find remarkable about the
prototype?
o “I cannot really say pero alam ko ang laman and
galling man dito ang data so I cannot really tell.”
What are the things that need to be changed or
improved? We accept any constructive criticism.
o “Update the data at minimum period, dapat may
regular administrator. Marami pa syang dapat
ipolish sa mga system especially sa mga payment”
Does the innovation delights customers?
o “Aside from the itsura dapat gumawa kayo
ng slogan,”
Does the innovation facilitate recycling and
other environmentally sensitive practices?
o “Yes, kasi hindi na ako mag gamit ng papel
and all”
OTHER INSIGHTS:
• Ma’am Jeca Seems interested regarding the
application that we are presenting and have a
positive respond and gestures and body
language.
• Ask Questions about how can the group
advertise the application
• Minimum Requirement in regards with the
donations and what can they get in return
when they donate to the advocacies given in
the app
• How can we link the accommodations in the
app (it should be accredited)
• Categorized the hotels (enhance the app)
• Google Intervention for the Map
• Seek for the list of the Accredited tourist
services in the Department of Tourism
• Tour Services
• Include the festivals and show in the app what is the
best time of the year to go to the City
• DIY trip (make your own itinerary) suggestions where
the traveler can go and how can they go to one place
• New Normal Travel Requirements
• The app is timely for the new normal “laag”.
• Update the data in the app
• Suggested to use simple and easy to remember Web
Page
• Change the slogan (According to ma’am our slogan is
“boring”)
• Too long screen time
DESCRIPTION OF THE TEST SCENARIO:
DESCRIPTION OF THE TEST CRITERIA:
HOW (with prepared questions):
WHERE:
•
•
•
1st interviewer: Random
stranger (“laagan”) in
Paseo del Mar
2nd interviewer: Team
Meetup in McDo Cathedral
3rd interviewer: City
Tourism Office
PROCEDURE:
•
•
•
•
•
•
LINK:
•
https://drive.google.co
m/drive/folders/1wXR1
bO2q4Stqc4lkS7BdclCab77Dzf1?usp=sh
aring
•
•
•
1st day of interview (January 19, 2022 - 2 users)
2nd day of interview (January 25, 2022 - 1 user)
Did the interview together as a group with roles for each
member
Approached a potential user and made a short demo on how
to use the app
Had let the user navigate the app on their own
Had sked questions regarding the experience during or after
navigating the app
ROLES:
Introduce ourselves
Ask humble permissions to do
research and for documentation
Make a short demo about the
app
Let the user navigate the app on
their own
Ask questions regarding their
experience; get feedback
Groufie with the interviewer as a
closing of meetup
TEST RESULTS:
•
•
•
• Documentation - Sheena Gurrea (ask permission first;
take videos and pictures especially facial expressions
then groufie every last part of the session)
• Take down notes - Veron Ritual and Ghifari Sali (take
down notes, facial expressions regarding sa prototype)
• Communicate and ask questions - Jaya Alegarbes and
Shermelle Laliyah
•
•
•
•
•
•
PRODUCTIVITY - does the innovation helps customers do things faster, better or in
different ways?
SIMPLICITY - does the innovation enhance ease of use?
CONVENIENCE - does the innovation makes a desired activity easier to perform?
RISK REDUCTION - does the innovation minimizes customer's financial or physical risk?
FUN AND/OR IMAGE - does the innovation delights customers?
ENVIRONMENTAL FRIENDLINESS - does the innovation facilitates recycling and other
environmentally sensitive practices?
QUESTIONS:
● Does the prototype do what it is meant to do?
● Does the design of the product match its purpose?
● Is the user confused when using the product?
● Is the user distracted by something when using the product?
● Is the navigation sensible and intuitive?
● Do the users feel that the product was developed for them?
● How likely is it that the user recommends the finished product to a friend (on a scale of 1-10)?
● How would the user describe the product in his own words?
● What are the things you like or find remarkable about the prototype?
● What are the things that need to be changed or improved? We accept any constructive criticism.
● Do you have any questions to ask about the prototype/after navigating through the prototype?
● Do you have any ideas that popped up in mind based on the experience of navigating through the prototype?
SUMMARY OF FINDINGS:
❖ All 3 users have expressed positive responses towards the product.
• Questions related to design, their potential usage of the app in the future, simplicity, productivity it gives, convenience, risk reduction, and environmental friendliness were wellreceived by the users.
• The users have especially expressed their appreciation towards the features: Emergency Directory (Ryan & Ma’am Je) and Advocacies (Bryan Tan)
• 2 of these users (Ryan & Bryan Tan) rated the product 9/10. Ma’am Je did not give a rating with a reason that her answer (being a city of tourism officer) might be biased. She then
suggested that the rating would be better answered by a non-City Tourism staff potential user.
❖
There are further suggestions from two of the users (from Ma’am Je and Sir Bryan Tan)
• There is a need to address the payment system or transactions of the app (not so clear yet on the app) - Ma’am Je and Bryan Tan
• Make the profit-generating streams clear, how the advertisement/partnerships work - Ma’am Je
• Exclude Trivago and Booking.com because it would be hard to tap on these big-time third-party businesses - Ma’am Je
• Add features like DIY travel; another feature for Festivals; new normal health protocols; change the slogan; instead of “Tour Guides” change it into “Tour Services” and tap on local
travel agencies - Ma’am Je
• Ensure that the information of the users and payment transactions remain confidential - Bryan Tan
REDESIGN AND REIMPROVEMENT PLAN
1. The level of prototype presented (Figma based mockup) was already approved. Just need to
change some features; include the suggestions from the users that are possible to add; and as
much as possible, ensure that the final prototype must include only verified information and
coordinated partnerships.
2. Possible features to be added or altered based on users’ feedback:
• DIY Travel
• Zamboanga Festivals
• New normal health protocols
• Change the slogan
• Change “Tour Guide” into “Tour Services; Instead of individual tour guide profile, tap
on local travel agencies
• Address the payment transaction system
• Exclude partnership with Trivago and Booking.com. If possible, only include small time
business accommodation and linked their website on the app as a form of advertising
3. It was emphasized by the adviser that our capstone is geared towards being a social enterprise
because of its charitable cause and features. It will not be a huge-earning-type of app unless it
will be recognized widely.
4. It is important to take note especially for future endeavors that the app shall aim in attracting
sponsors or funders that would willingly agree with the app’s operation.
5. The next step to be taken regarding app development would be seeking partnerships, sending
out letters of approval for appointment to the list of accredited tourism enterprises given to the
team by the City of Tourism office. This step will be initially started on the afternoon of February
3 and 4 (after the face to face seminar).
DOCUMENTATION WITH THE ADVISER (link):
https://drive.google.com/drive/folders/15g08UFryzmD7oOzX3Z_ogoow1QEd2TX3?usp=sharing