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MKT312CA1

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LOVELY PROFESSIONAL UNIVERSITY
ACADEMIC TASK NO. 1
Mittal School of Business(MSOB)
Name of the faculty member: Udayan Giri
Course Code: MKT312
Date of Allotment: 29/01/2022
S.
No
1
Nature
Objectives of
Academic Activity
Individual Ability to
demonstrate
product and
service in real life
Faculty of Marketing
Course Title: Selling Skills
Date of Submission: 15/02/2022
Guidelines
Each student will select
one hypothetical product
(with Product mix length, width and depth)
or service details for
which he/she have to sell
to demonstrate their
selling skills in the
tutorials. They also have
to design a Brochure for
the product or service
being assigned.
Max. Marks: 100 marks
Section: QE448
Evaluation Parameters
Expected Outcomes
1. Product/ Service Specification Student will learn the
explained: 10 Marks;
selling skills
2. Brochure (Write up) : 30 Marks;
3. Impressive communication styles:
15 Marks;
4. Confidence: 5 Marks
5. Overall
demonstration
presentation: 30 Marks
with
6. Sales Pitch: 10 Marks
1. Presentation begins on 16th Feb 2022. Anybody submitting after 15th Feb will not be evaluated.
2. Plagiarized topic and products or write up will be given zero for both the participants.
3. Each student will get 30 mins for online presentation. Presentation will be done according to roll no.
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