D e s c ri p t i o n a n d
e v a l u a t i on o f We i b o
by Gu Tiantian
20/06/2021
catalogue
01
Openness
02
commercialize
03
Diversification
04
Anonymity
Openness
01
①Everyone can enter freely
②Open personal homepage
02
commercialize
①Involvement of opinion leaders
②Platform support
03
Diversification
①Rich content
②Multiple users
04
Anonymity
①Low cost of disinformation
②Emotional catharsis
Thanks
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