ZOMATO IS AN INDIAN MULTINATIONAL • INDIAN MULTINATIONAL RESTAURANT AGGREGATOR AND FOOD DELIVERY COMPANY FOUNDED BY DEEPINDER GOYAL AND PANKAJ CHADDAH IN 2008. ZOMATO PROVIDES INFORMATION, MENUS AND USER-REVIEWS OF RESTAURANTS AS WELL AS FOOD DELIVERY OPTIONS FROM PARTNER RESTAURANTS IN SELECT CITIES. HOW DID ZOMATO GET ITS NAME? • “WE DECIDED TO KEEP THE IDEA OF FOOD AT THE CENTER BUT CHOOSE A NAME THAT IS TIMELESS AND ENCOMPASSING. WE DECIDED ON THE NAME ZOMATO. ZOMATO’S GOT A ZING TO IT AND IS ORIGINALLY A PLAY ON THE WORD TOMATO. ZOMATO IS NOT RESTRICTED TO FOOD EITHER,” DEEPINDER GOYAL WROTE IN 201 PROCESS OF ZOMATO • TO BEGIN WITH, THROUGH ITS FOOD DELIVERY BUSINESS, ZOMATO CHARGES A COMMISSION TO THE RESTAURANTS ON THE BASIS OF ORDERS. WHILE USERS PAY A DELIVERY FEE, ZOMATO EARNS THROUGH RESTAURANTS WHO PAY A COMMISSION FOR EACH DELIVERY, WHICH IS THEN SPLIT AMONG THE DELIVERY PARTNER AND THE COMPANY. WHAT ARE THE OBJECTIVE OF ZOMATO? • CUSTOMERS USE OUR PLATFORM TO SEARCH AND DISCOVER RESTAURANTS, READ AND WRITE CUSTOMER GENERATED REVIEWS AND VIEW AND UPLOAD PHOTOS, ORDER FOOD DELIVERY, BOOK A TABLE AND MAKE PAYMENTS WHILE DINING-OUT AT RESTAURANTS. FOUNDER OF ZOMATO • DEEPINDER GUAR OVERVIEW • ZOMATO WAS LAUNCHED IN 2010, THE COMPANY’S TECHNOLOGY PLATFORM CONNECTS CUSTOMERS, RESTAURANT PARTNERS AND DELIVERY PARTNERS, SERVING THEIR MULTIPLE NEEDS. CUSTOMERS USE ITS PLATFORM TO SEARCH AND DISCOVER RESTAURANTS, READ AND WRITE CUSTOMER GENERATED REVIEWS AND VIEW AND UPLOAD PHOTOS, ORDER FOOD DELIVERY, BOOK A TABLE AND MAKE PAYMENTS WHILE DINING-OUT AT RESTAURANTS. ON THE OTHER HAND, THE COMPANY PROVIDE RESTAURANT PARTNERS WITH INDUSTRYSPECIFIC MARKETING TOOLS WHICH ENABLE THEM TO ENGAGE AND ACQUIRE CUSTOMERS TO GROW THEIR BUSINESS WHILE ALSO PROVIDING A RELIABLE AND EFFICIENT LAST MILE DELIVERY SERVICE. THE COMPANY ALSO OPERATE A ONE-STOP PROCUREMENT SOLUTION, HYPERPURE, WHICH SUPPLIES HIGH QUALITY INGREDIENTS AND KITCHEN PRODUCTS TO RESTAURANT PARTNERS. THE COMPANY ALSO PROVIDE ITS DELIVERY PARTNERS WITH TRANSPARENT AND FLEXIBLE EARNING OPPORTUNITIES.1 HISTORY • ZOMATO WAS FOUNDED BY DEEPINDER GOYAL AND PANKAJ CHADDAH AS FOODIEBAY IN 2008 AND WAS RENAMED AS “DC FOODIEBAY ONLINE SERVICES PRIVATE LIMITED” AS A PRIVATE LIMITED COMPANY ON JANUARY 18, 2010. ON MAY 16, 2012, THE NAME OF ITS COMPANY WAS CHANGED TO “ZOMATO MEDIA PRIVATE LIMITED”, ON APRIL 3, 2020, THE NAME OF ITS COMPANY WAS CHANGED TO “ZOMATO PRIVATE LIMITED”. FINALLY ON APRIL 5, 2021 THE NAME OF ITS COMPANY WAS CHANGED TO “ZOMATO LIMITED” UPON CONVERSION INTO A PUBLIC LIMITED COMPANY. THE REGISTERED OFFICE OF THE COMPANY IS NEHRU PLACE, NEW DELHI. FOOD DELIVERY MAIN MOTIVE • TO BEGIN WITH, THROUGH ITS FOOD DELIVERY BUSINESS, ZOMATO CHARGES A COMMISSION TO THE RESTAURANTS ON THE BASIS OF ORDERS. WHILE USERS PAY A DELIVERY FEE, ZOMATO EARNS THROUGH RESTAURANTS WHO PAY A COMMISSION FOR EACH DELIVERY, WHICH IS THEN SPLIT AMONG THE DELIVERY PARTNER AND THE COMPANY. COMMISSIONS FROM RESTAURANTS VARY BASED ON WHETHER ZOMATO IS FULFILLING THE DELIVERY OR WHETHER THE RESTAURANT USES ITS OWN RIDERS. THIS IS SAID TO CONTRIBUTE IN A SMALL WAY TO THE COMPANY’S TOTAL INCOME DUE TO HUGE COMPETITION AND NEED FOR DEEP DISCOUNTS ETC. Finesh Finesh
