Kyle Minthorn 200586980 Problems 1. What is the market size of toothpaste in Canada a. The market size of toothpaste in Canada is approximately 37.5 million units because it is safe to assume everyone in Canada uses toothpaste because it is a necessity and the population of Canada is about 37.5 million 2. How much distance would be covered if all first year bba students laid down in a line head to foot a. There are approximately 6000 part-time and full time students in the BBA program. Assuming the total population is split in half, the average height for females at the age of 17/18 is 164.9cm and the average height for males at the age of 17/18 is 177.9cm. Therefore the total distance covered would be approximately 1,028,400cm which is 10.284km. 3. Estimate annual sales of netflix subscriptions in Canada a. There are three netflix subscriptions available to purchase, one costs $9, one is $13, and the other is $16. On the basic plan, you can only have one device streaming at a time, which isn't ideal for families. Based on this assumption, the majority of people will be purchasing the standard ($13) plan, and the majority of people who have netflix are members of a family or multi-person household, because only about 4 million out of 37 millions people in Canada live alone. I can also assume that the basic and premium plan will offset each other. So at an average price of $13 per subscription, and approximately 28 million people in Canada watching TV in 2018, I can estimate that the annual sales of Netflix subscriptions in Canada is $364,000,000 4. Birdbrain company sells bird houses for $20. Materials cost $5. Variable labour to assemble the houses is $3 and the overhead labour, utilities and facility maintenance costs are $15,000 per month. THe production volume of the company is 400,000 units per month. What is the monthly profit? a. If each birdhouse is sold for $20 each and it costs $8 total to make each birdhouse which inclears material and labour costs, Birdbrain is making $12 profit per birdhouse they sell. If they produce 400,000 units per month, assuming that they sell every unit, they would make a total of 4.8 million dollars. If overhead labour, utilities and facility maintenance costs are $15,000 a month, Birdbrain would profit approximately 4.7 million dollars per month.