Online second-hand clothing store
SECONDFLUENT_FASHION
We speak fluent second-hand fashion at an affordable price
Expensive Clothes
Problem
Statement
Clothing Wastage
SOLUTION
STATEMENT
Online Secondhand Clothing Store selling
affordable clothes
Passion Statement
Defeating the struggle for
affordable clothes
Preventing wastage of clothes
Help everyone afford good
quality clothes
Unique Selling
Proposition
Personalised
packaging
Delivery services
Thoroughly washed
and hygenic
clothes
Key Value
Propositions
◦ Voucher for Discounts
◦ Point Systems
◦ Sales
Youth
Key
Customers
University
Students
Critical Assumptions
People want
Secondhand
Clothes
We will get
Customers
Large Social Media
Audience
Have enough
Capital
Have enough
secondhand clothes
that are the best
quality to keep the
business running.