ASEAN Unicorns Scaling new heights ASEAN Equity Research, 05 October 2021 Research Analysts Varun Ahuja, Kylie Wan, Dan Fineman, Danny Goh, Nicholas Teh, Andri Ngaserin, Hazel Tanedo, Farhan Rizvi DISCLOSURE APPENDIX AT THE BACK OF THIS REPORT CONTAINS IMPORTANT DISCLOSURES, ANALYST CERTIFICATIONS, LEGAL ENTITY DISCLOSURE AND THE STATUS OF NON-US ANALYSTS. U.S. Disclosure: Credit Suisse does and seeks to do business with companies covered in its research reports. As a result, investors should be aware that the Firm may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single factor in making their investment decision. Contents CS ASEAN Research teams ..................................................................... 3 9 Focus charts ............................................................................................. 4 Scaling new heights: ASEAN’s 35 unicorns ............................................. 5 List of ASEAN Unicorns ............................................................................ 7 Reaching take-off speed .......................................................................... 9 A virtuous cycle spawning entrepreneurship and successful startups ...... 15 Key enablers: PE/VC funding, strong demographics, supportive regulations .............................................................................................. 19 ASEAN digital economy has witnessed an acceleration due to COVID-19 . 24 15 e-commerce: Propelled by migration to digital ........................................... 24 EdTech: Long runway of growth ahead ..................................................... 26 Logistics: Riding the coattails of e-commerce............................................ 29 Deliveries and mobility: “A tale of two halves” ............................................ 32 Digital healthcare at an inflection point ...................................................... 35 Fintech: Propelled by structural and behavioural changes ........................... 37 List of firms ............................................................................................. 40 Indonesia .......................................... 41 Singapore ......................................... 72 Akulaku ............................................. 42 Acronis .............................................. 73 Blibli .................................................. 45 Advance Intelligence Group ................. 75 GoTo ................................................. 46 Carousell ........................................... 77 JD.ID ................................................ 49 Carro ................................................ 79 J&T Express ...................................... 50 HyalRoute ......................................... 81 OVO.................................................. 52 JustCo .............................................. 83 Ruangguru ......................................... 54 Lazada .............................................. 85 Sicepat .............................................. 56 Matrixport .......................................... 87 Tiket.com .......................................... 58 Moglix ............................................... 89 Traveloka ........................................... 60 Ninja Van .......................................... 91 Xendit ............................................... 61 Malaysia ............................................ 63 AirAsia Digital..................................... 64 NIUM ................................................ 93 Carsome ............................................ 65 Secretlab ........................................... 99 PatSnap ............................................ 95 PropertyGuru ..................................... 97 edotco ............................................... 67 Trax ................................................ 101 The Philippines.................................. 69 Thailand .......................................... 103 Mynt.................................................. 70 Ascend Money ................................. 104 Flash Express .................................. 106 Lineman Wongnai ............................ 108 Vietnam ........................................... 110 VNG Corporation (VNG) ................... 111 Vietnam Payment Solutions (VNPay) . 113 2 19 24 CS ASEAN Research teams Indonesia Singapore Andri Ngaserin, Head of Indonesia Research (Banks, Energy, Metals & Mining) andri.ngaserin@credit-suisse.com Nicholas Teh, Head of Singapore Research (Banks, REITs) nicholas.teh@credit-suisse.com Deidy Wijaya (Consumer Staples, Healthcare, Retailing) deidy.wijaya@credit-suisse.com Gregorius Gary (Banks) gregorius.gary@credit-suisse.com Mega Bong (Consumer Staples, Retailing) mega.bong@credit-suisse.com Robert Pranata (Automobiles & Components, Building Materials & Construction, Metals & Mining, Real Estate, Telecom Services) robert.pranata@credit-suisse.com Samuel Pratama (Agricultural Products & Agribusiness, Metals & Mining, Transport, Utilities) samuel.pratama@credit-suisse.com Kylie Wan (ASEAN Internet, Banks, Telecom) kylie.wan@credit-suisse.com Louis Chua (Real Estate, REITs, Transport) louis.chua@credit-suisse.com Shaun Tan (Capital Goods, Conglomerates, Consumer Staples, Retailing, Tech Hardware, Utilities) shaun.tan@credit-suisse.com Terence Lee (REITs) terence.lee.2@credit-suisse.com Varun Ahuja (Asia Internet, IT/ITES services, Telecom) varun.ahuja@credit-suisse.com Steven Ho (Healthcare, Media, Software & Services) steven.ho@credit-suisse.com Malaysia Thailand Danny Goh, Head of Malaysia Research (Banks, Capital Goods, Diversified Financials) danny.goh@credit-suisse.com Dan Fineman, Head of Thailand Research (APAC Equities Strategy) dan.fineman@credit-suisse.com Amanda Foo (Consumer Staples, Healthcare, Media) amanda.foo@credit-suisse.com Kwanwaree Apichartsataporn (Real Estate) kwanwaree.apichartsataporn@credit-suisse.com Danny Chan (Conglomerates, Energy, Hotels, Restaurants & Leisure, Tech Hardware, Transport) danny.chan@credit-suisse.com Paworamon (Poom) Suvarnatemee (Building Materials & Construction, Chemicals, Energy) paworamon.suvarnatemee@credit-suisse.com Jae Ang (Capital Goods) jae.ang@credit-suisse.com Siriporn Sothikul (Banks, Capital Goods, Healthcare, Hotels, Restaurants & Leisure, Media, Transport, Thai Strategy) siriporn.sothikul@credit-suisse.com Joanna Cheah (Consumer Staples, Healthcare, Real Estate, Retailing, Transport, Utilities) joanna.cheah@credit-suisse.com Thaniya Kevalee (Banks, Capital Goods, Healthcare, Hotels, Restaurants & Leisure, Media, Transport) thaniya.kevalee@credit-suisse.com Warayut Luangmettakul (Consumer Staples, Diversified Financials, Media, Real Estate, Retailing, Telecom Services, Transport) warayut.luangmettakul@credit-suisse.com The Philippines Vietnam Hazel Tanedo, Head of Philippines Research (Capital Goods, Commercial Services & Supplies, Conglomerates, Consumer Staples, Hotels, Restaurants & Leisure, Retailing, Utilities) hazel.tanedo@credit-suisse.com Farhan Rizvi, Head of Asia Frontier Research (Consumer Staples, Real Estate, Retailing, Software & Services) farhan.rizvi@credit-suisse.com Danielo Picache (Banks, Real Estate) danielo.picache@credit-suisse.com Justin Cimafranca (Hotels, Restaurants & Leisure, Capital Goods) justin.cimafranca@credit-suisse.com Micaela Abaquita (Energy) micaela.abaquita@credit-suisse.com Ha Ngo (Consumer Staples, Real Estate, Retailing, Software & Services) ha.ngo@credit-suisse.com Kim Nguyen (Conglomerates, Consumer Durables & Apparel, Metals & Mining) kim.nguyen@credit-suisse.com ASEAN Unicorns 3 Focus charts Figure 1: SE Asia PE deal value has largely exceeded that of IPO since 2014… Figure 2: ...supporting the growth of unicorns in ASEAN (US$ bn) 19 20 17 15 13 10 7 6 6 6 6 7 6 8 10 14 12 8 5 by year unicorn status was achieved 16 13 12 Companies (public & private) sorted 18 17 7 9 5 12 10 8 6 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 IPO SE Asia PE deal value 5 4 4 2010 20 18 16 14 12 10 8 6 4 2 0 1 2 2 2 1 4 1 0 2013 2014 2015 2016 2017 2018 2019 2020 2021 Source: Bain, Dealogic, SVCA Source: CB insights, DealStreet Asia, company data, Credit Suisse Figure 3: Sectoral breakdown—Fintech and e-commerce lead the pack Figure 4: Strong company formation trends over the past decade—77% of companies launched in 2011-20 Fintech 3% e-commerce 3% 3% 6% 26% Logistics Diversified internet Technology 14% 6% 2000-05 2006-10 6% OTA 2011-15 Real estate tech Telecommunication 9% 17% 8% 2016-20 Consumers 20% 8% Food Delivery 60% 11% Source: CB insights, Dealsreet Asia, company data, Credit Suisse Source: CB insights, Dealsreet Asia, company data, Credit Suisse Figure 5: Penetration of consumer services (online/financial) in ASEAN remains low, while mobile internet is improving Figure 6: The rise in number of millionaires can spur entrepreneurship e-commerce penetration (2020) Smartphone penetration (2020) e-wallet penetration (2020) 13% Debit card penetration (2020) 7% 4G penetration (2020) 4% Banking penetration (2017) 3% Credit card penetration (2020) 1% Ride hailing penetration (2020) 50% Source: BIS, Euromonitor, IMDA, IMF, McKinsey, MCMC, World Bank, company data, Credit Suisse estimates 4 800 700 600 500 400 300 200 100 0 Increase of 289k in last 5 years 77 65 76 93 116 122 158 205 192 233 322 350 445 435 424 420 455 541 601 674 68% 71% ('000) 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 91% Online grocery penetration (2020) 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 709 EdTech Indonesia Thailand Malaysia Vietnam Source: CS Research Institute Philippines A-6 Singapore Scaling new heights: ASEAN’s 35 unicorns ASEAN’s public markets have yet to provide as much support for startups as seen in other regions, but for several years private money has taken note of the underlying opportunities in ASEAN’s massive, underpenetrated TAM. We believe public markets will soon be following the private lead and that Tech+ start-ups can realise the potential of an integrated ASEAN market in ways other sectors have not. Reaching take-off speed The number of unicorns in ASEAN has continued to increase over the last 2-3 years, now adding up to 35 unicorns. While the sectoral split of the ASEAN unicorns is more diversified, the country mix is unsurprisingly skewed towards Singapore and Indonesia, which account for ~74% of the companies. By sectors, Fintech leads the pack, accounting for 26% of the companies followed by e-commerce (20%), logistics (11%), and diversified internet (8%). Most of the unicorns in ASEAN have consumer led business models (B2C) with very few companies in the B2B space. Many unicorns have been launched over the last decade: 77% of the unicorns were formed after 2010 with ~60% of the companies being formed during 2011-15, highlighting the accelerated pace of new company formation. A virtuous cycle spawning entrepreneurship and successful start-ups It has historically been a challenge to foster integration across ASEAN-6’s large and ethnically diverse population, thus making it difficult to cultivate regional players. However, companies are now capitalising on these differences to succeed through “hyperlocalisation” strategies. Many of the region’s startup founders/co-founders are alumni of other successful startups/tech companies. The ecosystem will continually expand as second gen entrepreneurs increasingly launch their own companies, which in turn attracts more first gen entrepreneurs inspired by the former’s success. Further, SE Asia is still armed with significant dry powder sitting uninvested, while exit momentum is picking up. The pipeline for exits is healthier than ever with an increasing number of options being presented for exit opportunities in ASEAN amidst a global environment flush with exceptional levels of liquidity. Key enablers: PE/VC funding, strong demographics, and supportive regulations The middle class has been on the rise, driven by a consistent increase in GDP per capita over the last decade. With Indonesia and the Philippines, approaching ‘middle income country’ status (World Bank definition: GNI per capita of US$4,046 and above) over the next few years, the macroeconomic tail wind should continue. Smartphone penetration in the ASEAN-6 reached >100% in 2020, led by Singapore and Thailand, while 4G penetration ranges from 68-135% and is expected to increase further, led by Indonesia and Philippines. A surge in PE flows has been witnessed over the last decade in ASEAN-6, with PE deal value exceeding IPO since 2014. A large amount of PE activity has historically centered on Singapore and Indonesia while Malaysia and Vietnam have also witnessed increased activity of late. ASEAN Digital economy has witnessed an acceleration due to COVID-19 E-commerce and Fintech have generated significant investor interest, with e-commerce being one of the earliest risers and fastest growing sectors within the ASEAN internet economy. Fintech is still relatively nascent given that 25%/50% of the region’s adult population remains underbanked/unbanked, but the COIVD-19 pandemic has accelerated the adoption of digital financial services. Logistics has been riding the e-commerce wave as COVID19 mobility restrictions drove consumers and merchants to online platforms, resulting in a much larger volume of parcels in circulation. Deliveries have also witnessed a surge in usage amidst movement restrictions as consumers take to online channels for meals and groceries. Demand for Mobility dampened when work-from-home became the norm, though a rebound is expected post-pandemic. For HealthTech, a shift in age demographics coupled with a growing chronic disease burden will drive ASEAN’s future demand for healthcare. EdTech is still relatively nascent with online learning platforms yet to leverage technology to reach the highest levels of sophistication. Thus, the sector has a long runway ahead for new innovative solutions to emerge. 39-65% of the respective ASEAN-6 countries’ populations are below the age of 34, while ~242 mn of the total ASEAN-6 population (led by Indonesia and the Philippines) will enter the 25+ year age group and join the workforce over the next 15 years. ASEAN Unicorns 5 “ Most of the 35 unicorns were launched over the last decade, and are skewed towards Singapore and Indonesia, while Fintech leads in terms of sectoral split followed by e-commerce, logistics, and diversified internet. 6 List of ASEAN Unicorns Sector Valuation Source (Link) Akulaku Fintech ~US$1.1 bn (2019) Dealroom.co Blibli e-commerce >US$1 bn (2021) Daily Social GoTo Diversified Internet ~US$18 bn (2021) KrAsia JD.ID e-commerce >US$ 1bn (2019) Tempo J&T Express Logistics US$7.8 bn (2021) Straits Times OVO Fintech US$2.9 bn (2019) Straits Times Ruangguru Education ~US$800 mn (2021) Dealroom.co Sicepat Logistics ~US$723 mn-1.1bn (2021) Dealroom.co Tiket.com OTA >US$1 bn (2021) Bloomberg Traveloka OTA ~US$2.75 bn (2020) Pymnts Xendit Fintech ~US$1 bn (2021) TechCrunch AirAsia Digital Diversified Internet ~US$1 bn (2021) Company Carsome e-commerce (car sales) US$1.3 bn (2021) Straits Times edotco Telecommunication (Towers) US$2.0-2.2 bn (2020) Reuters Fintech ~US$1 bn (2021) ABS-CBN Acronis Technology—Software US$2.5 bn (2021) Business Times Advance Intelligence Group Fintech US$2 bn (2021) Business Times Carousell e-commerce US$1.1 bn (2021) CNBC Carro e-commerce (car sales) >US$1 bn (2021) Forbes HyalRoute Telecommunication (fibre) US$3.5 bn (2020) Failory JustCo Real estate tech US$1 bn (2020) Business Times Lazada e-commerce US$3.15 bn (2017) Business Times Matrixport Fintech US$1 bn (2021) Business Times Moglix e-commerce (Industrial Supplies) US$1 bn (2021) TechCrunch Ninja Van Logistics >US$1 bn (2021) Straits Times NIUM Fintech US$1 bn (2021) Business Times PatSnap Technology—SaaS US$1 bn (2021) Straits Times PropertyGuru Real estate tech US$1 bn (2018) Craft.co Secretlab Consumer goods (gaming chairs) ~US$1.5 bn (2021) EdgeProp Trax Technology (retail solutions) US$1.2 bn (2019) Crunchbase Ascend Money Fintech US$1.5 bn (2021) TechCrunch Flash Express Logistics >US$1 bn (2021) Bangkok Post Lineman Wongnai Food Delivery >US$1 bn (2021) Bangkok Post VNG Corporation (VNG) Diversified Internet US$2.2 bn (2019) Dealstreet Asia Vietnam Payment Solution (VNPay) Fintech >US$1 bn (2021) VnExpress Company Indonesia Malaysia The Philippines Mynt Singapore Thailand Vietnam ASEAN Unicorns 7 “ We think public markets will quickly begin to reflect the changes PEs have made to the ASEAN start-up scene, and several factors lead us to believe that activity is already increasing and more intense developments lie ahead. 8 Reaching take-off speed The ASEAN digital economy is in the driver’s seat to rapid acceleration—ASEAN stock indices are starting to shift towards the new economy, with significant changes already afoot in Indonesia and Singapore. Meanwhile, private money is also filling up the gap left by public markets, with public markets already starting to reflect changes PEs have made to the ASEAN start-up scene. These factors have resulted in the growth of key business lines like e-commerce reaching take-off speed. ASEAN’s public markets have yet to provide as much support for start-ups as seen in other regions, but for years private money has taken note of the underlying opportunities in ASEAN’s massive, underpenetrated TAM. We believe that public markets will soon be following the private lead and think that Tech+ start-ups can realise the potential of an integrated ASEAN market in ways other sectors have not. change from the global tech boom. Local markets have provided limited support for new tech start-ups, and indices have remained bastions of old economy sectors. Up until recently, ASEAN stock markets have shown little Total equity market development in ASEAN has lagged the region. Whereas the market cap-to-GDP of MSCI benchmarks in AxJ ex-ASEAN has risen from 108% in 2010 to 118% at present, in ASEAN it dropped 12 pp (Figure 7). An underdeveloped tech sector explains much of the disparity. IT sector stock market capitalisation within MSCI benchmarks has risen from 4.6% of GDP in 2014 to Figure 7: Market cap-to-GDP—ASEAN lagging Figure 8: Market cap-to-GDP of MSCI IT sectors Stock index development has lagged 130% 14% 120% 12% 110% 10% 100% 8% 90% 6% 80% 4% 70% 2% Asean 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 60% 0% 2014 2015 2016 2017 2018 Asean AxJ ex-Asean 2019 2020 2021 AxJ ex-Asean Source: Refinitiv Datastream, CEIC Source: Refinitiv Datastream, CEIC Figure 9: Number of stocks in ASEAN with market cap of US$1 bn Figure 10: ASEAN Private Equity investment deal value 450 382 400 350 314 309 333 300 331 341 370 370 393 294 (US$ bn) 13 14 12 250 10 200 8 150 6 100 4 50 2 0 15 16 12 10 8 6 6 0 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 Source: Refinitiv Datastream 2013 2014 2015 2016 2017 2018 2019 Source: AVCJ, excluding real estate and infrastructure ASEAN Unicorns 9 11.4% now in AxJ ex-ASEAN, but has increased from 0.05% to only 1.2% in ASEAN (Figure 8). Of the 10 pp increase in MSCI market cap to GDP in AxJ ex-ASEAN, 5.8 pp came from IT, whereas the sector has added an insignificant amount to ASEAN. Public markets to follow We think that public markets will quickly begin to reflect the changes PEs have made to the ASEAN start-up scene. Several factors lead us to believe that activity is already increasing and that more intense developments lie ahead: Growth in new listed stars lagging ASEAN unicorns have already begun multiplying rapidly. As shown in Figure 12, the number of unicorns increased substantially in 2021. Up to now, growth in new listed stars in ASEAN has lagged peers. Since 2012, the number of listed companies with market cap of US$1 bn has increased just 2.5% CAGR annually (Figure 9). Markets are assigning high values to ASEAN tech. Whereas they previously traded at a discount, ASEAN tech stocks now trade at a big premium to regional peers (Figure 13). While much of this reflects scarcity value, it also indicates that more funding will be available for ASEAN tech investments. Private money filling the gap In recent years, private money has filled the gap left by public markets. Although the trade war hurt flows somewhat in 2018-19, inflows of Private Equity (PE) to the region have jumped since 2016 (Figure 10). Two markets in particular—Singapore and Indonesia—have been particularly successful in attracting PE, for reasons that will be explained. Between them, Singapore and Indonesia accounted for 67% of total ASEAN PE in 2019 (Figure 11). Figure 11: ASEAN Private Equity deal count by country 9% As will be discussed later, growth in key business lines like e-commerce is reaching take-off speed. Figure 12: Number of ASEAN unicorns has seen strong surge in 2021 18 9% 43% 16 Singapore 14 Indonesia 12 Vietnam 19 20 10 15% 8 Malaysia 6 Others 4 2 5 4 2 1 2 1 4 1 0 2013 2014 2015 2016 2017 2018 2019 2020 2021 24% Source: AVCJ, excluding real estate and infrastructure Source: CB insights, Dealstreet Asia, company data, Credit Suisse Figure 13: MSCI ASEAN IT forward P/E relative to AxJ IT Figure 14: Asean integration not clearly progressing strongly -20% 15% 15% -40% 14% 0% -60% -80% Dec-14 Dec-15 Dec-16 Dec-17 Dec-18 Dec-19 Dec-20 Asean IT PE relative to AxJ IT Source: Refinitiv Datastream 10 2020 30% 2019 16% 2018 0% 2017 45% 2016 17% 20% 2015 60% 2014 18% 40% 2013 60% 2012 75% 2011 19% 2010 80% Intra Asean trade as % of total Asean trade (LHS) Intra Asean4 FDI as % of total Asean4 FDI (RHS) Source: Haver, Credit Suisse (Asean4: Indonesia, Malaysia, Philippines & Thailand) Regionalisation, finally Whereas ASEAN integration up to now has been more dream than reality, we think that a number of unicorns have a unique opportunity to operate on a regional scale. In many respects, ASEAN integration has disappointed. IntraASEAN FDI has not shown clear trends, and intra-ASEAN trade as a percent of total trade has actually fallen in recent years (Figure 14). Rather than developing an independent, vertically-integrated regional supply chain, ASEAN manufacturing operates a hub-and-spoke system, with China at the hub and components being shipped back and forth between individual ASEAN countries and China. The track record of listed ASEAN companies trying to go regional is at best mixed. Despite heavy investment by Singapore, Malaysia and Thai banks in ASEAN neighbours, there is no regional ASEAN bank brand achieving a top 4 position outside of its home market. Although Singapore Telecom has invested extensively in ASEAN, it has not rebranded any of its investments, all of which operate on a largely stand-alone basis. Air Asia and the Lion Air group have established intra-ASEAN brands that have made big market share gains, but without the profits to match. Figure 15: ASEAN 2019 GDP We think, however, that the business lines of many ASEAN unicorns lend themselves more readily to regionalisation. Unlike banking and telecommunications, e-commerce, internet services and e-gaming are lightly regulated. Businesses requiring heavy tech investments are easily scalable and require relatively little local customisation. We find it significant that Grab, SEA’s Shopee and Alibaba’s Lazada are the most successful ASEAN regional brands. Big changes for two indices While until recently, ASEAN stock indices have remained resolutely Old Economy, big changes are already afoot in Indonesia and Singapore. Because it is the favoured HQ and listing spot for regional businesses, Singapore is attracting a huge share of PE investments and unicorns. Indonesia is seeing activity because of the size of its market, which had a 2019 GDP 106% larger than the next biggest, Thailand (Figure 15). In 2016, the Tech+ sector did not feature in the Singapore index. It now contributes 14%, and our Singapore strategist, Nicholas Teh, thinks the share can rise to 35%. Indonesia had essentially no Tech+ five years ago, but our strategist there, Andri Ngaserin, expects it to reach as much as 20% of JCI free float market cap. Figure 16: Fintech and e-commerce account for 46% of the unicorns in ASEAN 20% 3% Fintech 6% e-commerce Indonesia Logistics 40% Malaysia Philippines 3% 3% 26% 6% Diversified internet Technology 6% OTA 13% Real estate tech Singapore Telecommunication 8% Consumers Thailand EdTech 14% Food Delivery 13% 20% 8% 11% Source: CEIC Source: CB insights, Dealstreet Asia, company data, Credit Suisse Figure 17: Singapore and Indonesia dominate regional mix with over 70% of ASEAN unicorns emerging from them Figure 18: Over 75% of the unicorns were formed during the last decade 6% 9% Singapore Indonesia 9% 3% 17% 43% 14% 2000-05 8% 2006-10 Malaysia Thailand 2011-15 Vietnam 2016-20 Philippines 31% Source: CB insights, Dealstreet Asia, company data, Credit Suisse 60% Source: CB insights, Dealstreet Asia, company data, Credit Suisse ASEAN Unicorns 11 35 unicorns in ASEAN As highlighted above, the number of unicorns in ASEAN has continued to increase over the last 2-3 years and now counts for over 35 unicorns. In this report, we highlight unicorns across various industries and countries in ASEAN. We have included firms that: have seen a funding round at a valuation exceeding US$1 bn; where the last funding round was at least US$800 mn some time back and the business momentum has been strong. We have excluded firms which are in the process of listing (such as Grab and Kredivo). 12 While the sectoral split of the ASEAN unicorns is relatively more diversified, the country mix is skewed towards Singapore and Indonesia, expectedly, which account for ~74% of the companies. In terms of sectoral split, Fintech leads the pack accounting for 26% of the companies followed by e-commerce (20%), logistics (11%), and diversified internet/technology (8% each). Most of the unicorns in ASEAN have a consumer led business model (B2C) with very few companies in the B2B space. Many unicorns have started over the last decade. It is noteworthy that ~77% of the unicorns were formed after 2010 with ~60% of the companies being formed during 2011-15, highlighting the accelerated pace of new company formation. Figure 19: Geographical spread Vietnam Thailand VNG VNPay Ascend Money Flash Express Lineman Wongnai Philippines Mynt Malaysia Singapore Acronis Advance Intelligence Group Carousell Carro HyalRoute JustCo Lazada Matrixport Moglix Ninja Van NIUM PatSnap Property Guru Secretlab Trax AirAsia Digital Carsome edotco Indonesia Akulaku Blibli GoTo JD.ID J&T Express OVO Ruangguru Sicepat Tiket.com Traveloka Xendit Source: Visme, Credit Suisse ASEAN Unicorns 13 “ A virtuous cycle may ensue where increased growth will lead to greater investment and further development of the ecosystem that will, in turn, produce more company founders, co-founders, and CEOs in SE Asia. 14 A virtuous cycle spawning entrepreneurship and successful startups ASEAN’s large population in addition to its ethnic and linguistic diversity were a challenge for regional players, but some of these unicorns have cracked the code and successfully deployed ‘hyerlocalisation’ strategies in various markets. Alumni of successful startups and tech companies are also increasingly emerging as founders of new startups, while growing wealth and strong PE exit activity coupled with significant dry powder will continue to spur entrpreneurship. The ASEAN-6 region has a large and ethnically diverse population base comprising ~588 mn people (as of end2020) from hundreds of different ethnic groups. It is also linguistically diverse with more than 1,000 spoken languages. These characteristics have historically made it challenging to foster integration across the region, which in turn made it difficult to cultivate regional players. However, the tide has since turned and these challenges no longer pose barriers given that the region has produced 39 unicorns to date, most of which have utilised localisation strategies to emerge as category leaders in their various operating markets. Figure 20: Company strategies have evolved from single country plays to regional plays 1997-2002 2002-11 2012-18 Era One: Era Two: Single-country players Early integration Razer (2005) PatSnap (2007) Trax (2010) Garena—Sea Ltd (2009) Agoda (2002) Era Three: Regional platforms Bigo (2014) Lazada (2012) Grab (2012) Carousell (2012) Ninja Van (2014) 2-3 country players Jobstreet (1997) jobsDB (1998) Primarily single country players AsiaSoft (2001) Happy Fresh (2014) Sociolla (2014) Flash Express (2018) OVO (2018) Global focus Pan-Southeast Asia regional players Property Guru (2007) iProperty (2008) VNG (2004) Tokopedia (2009) Gojek (2010) Tiket (2011) Traveloka (2012) Bukalapak (2010) Shopee—Sea Ltd (2015) Zilingo (2015) Traveloka (2016)* Gojek (2018)* Note: Company founding date in parentheses, * regional expansion in specified year. Source: Asia Partners, Credit Suisse Figure 21: ASEAN FDI has grown steadily from 2016-19, but saw a slump in 2020 due to the COVID-19 pandemic 200.0 175.0 150.0 137.3 114.1 125.0 100.0 75.0 50.0 25.0 0.0 2012 23.3 2013 2014 2015 Intra-ASEAN (US$ bn) 2016 2017 Extra-ASEAN (US$ bn) 2018 2019 2020 Total (US$ bn) Source: ASEANstats, Credit Suisse ASEAN Unicorns 15 Connecting the ASEAN landscape Leading Southeast Asian companies have developed their strategies from single country plays to a more regional approach. Players have successfully established a leading presence across the region largely as a result of having “hyper-localisation” strategies by deploying teams on the ground to understand local markets and their unique traits in order to serve the varying consumers’ needs in each market. In addition, foreign direct investment (FDI) flows into ASEAN hit an all-time high in 2019. Continued strong FDI inflows, both externally and intra-ASEAN, should continue to drive greater growth and integration, thereby creating more opportunities for new entrants and hence fostering a conducive environment for an even greater number of potential entrants to succeed in their regional plays. Further, global big techs have also grown their presence in ASEAN in the last five years. These include Alibaba, Amazon, Facebook, Google, and Tencent (among others) who each have announced and carried out their expansion plans in Singapore. A number of them, including Bytedance, Facebook, Google, Tencent, already have their regional headquarters based in Singapore as well. The ASEAN ecosystem has been bearing fruit Asia partners, as of late 2020, there were almost 6,000 founders or CEOs who are alumni of such SE Asian ‘academy’ companies. Consequently, a virtuous cycle may ensue where increased growth will lead to greater investment and further development of the ecosystem that will in turn produce more company founders/cofounders/CEO in SE Asia. Success begets success in entrepreneurship The startup ecosystem will continually expand as second generation entrepreneurs increasingly venture out and start their own companies, which will in turn attract more first generation entrepreneurs inspired by the previous generation’s success. Meanwhile, total wealth in SE Asia has risen over the past decade, and leading the pack is Indonesia which has produced the most unicorn startups in the region with more than ten unicorns to date. Affluence of the adult population in SE Asia has also been on the rise, as financial assets started to overtake non-financial assets (as a share of total wealth) in 2018. Likewise, the number of millionaires in the region has been growing, and is expected to increase further—in Singapore alone, the number of millionaires could surge by 62% from 2020’s 270k to 437k by 2025 according to CS’ 2021 Global Wealth Report. These factors could spur further growth in entrepreneurship in the region. The early entrants and incumbents have created an ecosystem that is now bearing fruit as the region is increasingly witnessing the occurrence of the phenomenon where ASEAN startup founders/co-founders are alumni of other successful startups/tech companies. According to Figure 22: Founders/co-founders/CEOs who are alumni of SE Asian 'academy' companies Academy' companies IBM Microsoft Google Lazada Oracle Sea Limited Grab Gojek Apple Amazon SAP Tokopedia Zalora Facebook Uber Rocket Traveloka Yahoo Booking Bukalapak Alibaba Groupon OVO PayPal eBay Tencent SalesForce LINE Total Source: Asia Partners 16 Current or past at academy in SE Asia 47,051 14,294 7,705 17,045 11,577 23,210 37,009 24,072 11,602 10,085 6,812 7,564 4,852 3,522 5,231 947 4,787 1,433 6,789 4,496 1,996 1,593 2,434 4,116 1,420 1,629 1,486 1,161 265,918 Ratio (% of those that become a founder/co-founder/CEO) 1.9% 4.4% 5.1% 2.2% 3.2% 1.4% 0.8% 1.1% 2.1% 2.3% 2.4% 2.1% 3.2% 4.2% 2.8% 12.5% 2.5% 7.9% 1.6% 2.2% 4.9% 5.8% 2.4% 1.4% 4.1% 3.4% 3.1% 3.8% Currently a founder or co-founder or CEO 893 628 392 371 367 336 312 262 247 227 166 162 155 148 145 118 118 113 111 99 97 93 59 59 58 55 46 44 5,881 % of total 15.2% 10.7% 6.7% 6.3% 6.2% 5.7% 5.3% 4.5% 4.2% 3.9% 2.8% 2.8% 2.6% 2.5% 2.5% 2.0% 2.0% 1.9% 1.9% 1.7% 1.6% 1.6% 1.0% 1.0% 1.0% 0.9% 0.8% 0.7% Pipeline for exit opportunities abound on the back of significant amount of dry powder PE exit activity had been strong in the few years preceding 2020, generating proceeds in the range of US$2.4-3.2 bn over 2017-19, but the impact from the COVID-19 pandemic led to a dampening of activity across APAC in 2020. According to Bain, SE Asia was one of the most affected regions, as no exits were reported over 1Q202Q20 for PE investors, while a multitude of prospective sales processes were deferred as a result of the ongoing macroeconomic uncertainty. Indonesia made up the bulk of 2020’s exit value with the ~US$1.2 bn CVC exit of Softex to Kimberly-Clark. Exit activity, however, has been back on track in 3Q20, with trade sales accounting for most of the US$918 mn in exit proceeds. Furthermore, SE Asia is still armed with significant dry powder sitting uninvested: US$8.7 bn 2019, in addition to the US$5.9 bn that was freshly raised in 2020. Exit momentum is also picking up with at least three of the region’s most valuable unicorns having plans to go public this year either through the IPO route or by merging with a special purpose acquisition company (SPAC). Preqin opines that the pipeline for exits is healthier than ever with an increasing number of options being presented for exit opportunities in ASEAN amidst a global environment flush with exceptional levels of liquidity. Despite the severity of the impact from COVID-19, the reacceleration in activity in 3Q20 with increased deal process activity, successful exits and robust fund raising may mark a possible rebound and an opportunity for funds with unspent capital in the arsenal. 62% 62% 60% 59% 58% 57% 55% 57% 57% 58% 59% 59% -19% -19% -18% -17% -16% 59% -15% 60% 64% -19% 55% -20% 65% 80% 2,500 -19% 54% 100% 3,000 65% 120% 3,500 -18% 53% (US$ bn) 64% Figure 24: ASEAN-6’s share of financial assets overtook non-financial assets in 2018 -17% 53% Figure 23: Total wealth in SE Asia has surged over the past decade 60% 2,000 1,500 40% 1,000 20% 0% 500 0 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 ID MY PH SG TH -20% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Financial assets (%) VN Non-financial assets (%) Debt (%) Source: CS Global Wealth Report Figure 25: Millionaires in SE Asia Figure 26: SE Asia focussed funds PE unspent capital Source: CS Global Wealth Report 2017 2019 2016 2018 7 9 1 1 1 2013 1 3 2012 1 2011 1 2010 Singapore 6 9 5 3 2009 Philippines A-6 CAGR '10-'19: 23% 2008 Malaysia Vietnam 10 9 8 7 6 5 4 3 2 1 0 2007 Indonesia Thailand (US$ bn) 2006 77 65 76 93 116 122 158 205 192 233 322 350 445 435 424 420 455 541 601 674 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 800 700 600 500 400 300 200 100 0 Increase of 289k in last 5 years 2005 ('000) 709 Source: CS Global Wealth Report Notes: Excludes real estate and infrastructure funds; graph includes funds closed in 2020 with primary focus on SE Asia. Source: Preqin, Bain Figure 27: Proceeds realised at exit (US$ mn) 3,244 3,500 3,000 931 2,500 2,000 1,500 1,325 1,000 378 239 500 0 250 79 171 2013 708 2014 1,112 9 1,139 35 733 823 370 281 2015 Trade exit (US$ mn) 2,980 2,377 208 168 1,883 2,001 557 2,423 456 430 2016 2017 Known secondary (US$ mn) 918 7 455 2018 IPO (US$ mn) 2019 2020 Note: (i) US$1.65 bn of 2018 exit proceeds accounted for Grab acquisition of Uber SE Asia entities, (ii) US$1.7 bn of 2019 exit proceeds accounted for YY acquisition of Bigo. Source: Cento Ventures ASEAN Unicorns 17 “ Strong demographics, high smartphone penetration rates, the rising middle class, as well as a surge in PE flows over the last decade underpin the growth in high value companies. 18 Key enablers: PE/VC funding, strong demographics, supportive regulations Several factors have acted as structural supports that enabled the healthy growth in high value companies in the region. A young population with high smartphone penetration rates, a fifth of the population entering the workforce in the next 25 years accompanied by a rising middle class, as well as robust PE and VC activity, have all been catalysts for the growth in the ASEAN start-up ecosystem. The robust growth in the number of high value companies can be attributed to various key enablers that we detail in the section below: (1) demographic dividend, (2) rising middle class, (3) increase in smartphone penetration and data usage, and (4) growth in private equity capital. by Indonesia and the Philippines) will enter the +25 year age group and start earning over the next 15 years, and should be prime targets for digital services. 58% of the ASEAN-6 population is aged below 34 Some of the ASEAN-6 countries also have among the youngest demographics in the world, with 39-65% of the total population of respective countries below the age of 34 and, hence, the region is likely to be more willing to adopt new technologies. Based on demographic data from the United Nations, ~242 mn of the ASEAN-6 population (led The other key enabler has been a rising middle class driven by consistent increase in GDP per capita over the last decade. With the key economies of ASEAN-6 countries (Indonesia and the Philippines) approaching middle income countries level (GNI per capita of US$4,046 and above as defined by World Bank) over the next few years the macroeconomic tail wind should continue, aiding digital economy in the region. Figure 28: Some of the ASEAN-6 countries have younger demographics compared to the region and world Figure 29: The percentage of the population entering earning age (25 years and over) in the next 15 years 25% 20% 30% 15% 20% 10% 10% 5% 21% 18% 15% 23% 24% 20% World Asia India 0% Singapore World Asia India US China ASEAN-6 Philippines Malaysia Indonesia Vietnam Thailand Singapore 0% 19% 27% 24% US 43% 25% 25% China 45% 46% 29% 30% ASEAN-6 55% 56% Philippines 57% 35% Indonesia 40% 39% 61% Malaysia 50% 65% Vietnam 54% 60% 58% 59% Thailand 70% Rising middle class has also been a key enabler Figure 30: GNI per capital of ID and PH approaching middle income level (US$4,046 and above) Figure 31: Ten year GNI CAGR (2010-20) has been strong for several ASEAN countries compared to peers World* China 2.3% 4.8% Up. middle inc. 2.9% 4.5% India Low middle inc. 4.0% ASEAN-6 2.0% Singapore 4.4% Thailand 2.5% 4.3% Indonesia Malaysia 3.8% 7.8% Philippines 11,558 World* 10.0% 9.0% 8.0% 7.0% 6.0% 5.0% 4.0% 3.0% 2.0% 1.0% 0.0% Vietnam 10,610 China 9,495 2,201 Low middle inc. * Note: World data as of 2019. Source: World Bank Up. middle inc. 1,900 10,580 Malaysia India 7,050 Thailand 4,830 3,870 Indonesia ASEAN-6 3,430 Philippines Singapore 2,660 Vietnam 60,000 50,000 40,000 30,000 20,000 10,000 0 9.4% Note: Percentage of 2020 population between the ages of 10-24 years. Source: United Nations 54,920 Note: Percentage of 2020 population between the ages of 0-34 years. Source: United Nations * Note: World CAGR is for nine years. Source: World Bank ASEAN Unicorns 19 Mobile and smartphone penetration are relatively high in the ASEAN-6 Emergence of real-time payment networks across ASEAN-6 While mobile phone penetration in the region has been historically high, the improvement in smartphone penetration has clearly aided in the growth of digital economy given relatively lower fixed broadband penetration. Smartphone penetration in the ASEAN-6 reached over 100% in 2020, with the mature ASEAN economies of Singapore and Thailand leading penetration rates. Improvement in smartphone penetration has also been accompanied by advancement in data networks, with the region migrating to 4G services. Currently, 4G penetration in the region ranges from 68-135% and is expected to increase further, led by increasing penetration in the two most populous countries of the region—Indonesia and the Philippines. Like India, several countries in ASEAN-6, though at different stage of evolution, have embraced real time payment (RTP) networks in order to promote digital payment. Thailand and Singapore are ahead of the curve (in ASEAN-6) in terms of building capabilities and adoption of real time payment network. Malaysia, Philippines and Vietnam have also launched real time payment networks over the last few year but they are in the early stage of adoption. Indonesia, the most populous country in ASEAN, is yet to launch a real time payment network. Further, data usage has also grown substantially in the region with the decline in data pricing. Hence, improvement in mobile internet has played a critical role in expanding the reach of the companies and emergence of new business models (B2C or B2B). The launch of real time payment networks has aided in the improvement of mobile payment, facilitating the growth of the digital economy. However, ASEAN-6 is very early in the journey of RTPs and the substantial benefits that the Indian ecosystem has witnessed (from the adoption of RTPs) may take time to crystallise. Nonetheless, the underdeveloped public payment infrastructure has provided opportunities for many Fintech companies to flourish (as detailed in the later section). 160% 148% 135% 129% 128% 120% 140% 113% 112% 120% 101% 100%100% 90% 100% 68% 80% 46% 60% 44% 40% 20% 0% 120% Smartphone penetration 100% 99% 101%101% 97% 80% 52% 60% 33% 40% 42% 31% 20% 18% 15% 10% 13% 8% 4G Penetration Residential FBB penetration 3% India Indonesia Philippines Malaysia Thailand China Singapore 0% India Indonesia Philippines Thailand China Malaysia Figure 33: While there is scope for more improvement in residential broadband penetration (2020) Singapore Figure 32: Smartphone and 4G penetration (2020) remains high for ASEAN-6 nations supporting the digital economy Fibre/DOCIS penetration Source: Company data, World Bank, MCMC, IMDA. Credit Suisse estimates Source: Company data, World Bank, MCMC, IMDA. Credit Suisse estimates Figure 34: Average data use per smartphone subscriber (GB/month) Figure 35: RTP creates shared infrastructure which can aid in non-cash push; TH is ahead in ASEAN-6 Real-time payment - evolution of features (GB) 25 Immediate payment 19 20 17 15 15 12 10 9 10 6 5 112 2 5 4 Philippines 2015 3 00 Singapore 2016 11 2 2 Indonesia 2017 2018 6 5 5 3 0 0 7 6 3 Thailand 2019 3 Finality of payment Offline retail (C2B) B2B payment 24/7/365 availability VAS such as bill payment etc. Request to pay Direct access to nonbanks Indirect access to non-banks PH provides access to few non-banks currently 1 Malaysia 2020 VN Source: Company data, World Bank, MCMC, IMDA. Credit Suisse estimates 20 Use of aliases PH MY Source: Vocalink, Credit Suisse SG TH IN UK Technology innovation and digitalisation in the region is driving VC funding The last decade has witnessed a strong surge in PE flows in ASEAN-6 given the healthy demand for risk capital with the burgeoning digital economy and the growth in private equity funding globally as pension and insurance fund managers switch to alternate assets in their allocations in response to record low interest rates. As shown in Figure 37, PE deal value has exceeded IPO since 2014 (aside from 2015). In terms of country allocation, a large amount of PE activity has historically centred on Singapore/Indonesia while Malaysia/Vietnam have also seen increased activity of late. The domestic venture capital (VC) industry in ASEAN has expanded significantly over the past decade, with >US$16 bn in assets under management (AUM) in 2020 compared to US$2.7 bn in December 2010 according to Preqin. A key catalyst of this growth in VC deal activity has been the strong investor interest in the region’s technology innovation and digitalisation of existing businesses in recent years. This led to 405 successful transactions worth US$8.2 bn in 2020, second only to 2018’s record of US$8.8 bn over the past decade, while aggregate deal size in 1H21 was >US$10 bn. (US$ bn) 8.1 9.6 4.6 5.2 10.0 7.4 8.0 15.0 16.7 6.5 5.9 400,000 6.1 7.0 10 600,000 12.9 15 800,000 5.8 1,000,000 12.0 20 1,200,000 6.2 1,281,182 5 200,000 Apr-18 Jun-18 Aug-18 Oct-18 Dec-18 Feb-19 Apr-19 Jun-19 Aug-19 Oct-19 Dec-19 Feb-20 Apr-20 Jun-20 Aug-20 Oct-20 Dec-20 Feb-21 Apr-21 Jun-21 0 12.0 (Php) 1,400,000 7.3 9.0 Figure 37: SE Asia PE deal value vs IPO 17.1 Figure 36: InstaPay (PH) transaction volume per day 13.0 Over the last decade private equity funding has exceeded public market IPOs 0 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 IPO SE Asia PE deal value Source: BSP Source: Bain, Dealogic, SVCA Figure 38: Total SE Asia PE investment deal value by country Figure 39: VC deals in ASEAN in 1H21 almost half of 2020s, while average deal value continued its steep upward trajectory (US$ bn) 18 600 15 Singapore Indonesia 2017 Vietnam 2018 Malaysia 40 5.1 2019 2020 0 No. of deals (LHS) Others Source: Bain, SVCA 4 2 0 4.9 6 1H 2021 2016 40 100 2020 2013 3.0 100 180 2019 0 6.6 8 170 185 2018 2015 3.2 10.7 1.8 0.5 1.6 200 10 405 390 395 2017 2014 3 2.4 300 2016 5.8 2.5 3.0 0.6 0.9 0.4 1.0 0.6 0.4 1.8 0.2 0.5 2.0 9 2015 6 6 6 8 2014 0.9 1.8 1.1 0.4 400 12 0.5 0.4 1.2 2.2 1.7 3.3 1.8 2013 9 2.0 0.8 0.6 1.1 2012 10 340 355 2011 12 13 2010 15 12 520 500 Avg deal value (US$ bn, RHS) Source: Preqin, SVCA Figure 40: 2021 YTD (as of July 2021) aggregate capital raised by ASEAN-focussed VC funds has more than doubled 2020’s levels (US$ mn) 2,500 2,150 1,950 2,000 1,490 1,500 970 1,000 650 500 50 25 2010 2011 300 230 255 2012 2013 2014 550 525 0 2015 2016 2017 2018 2019 2020 2021 YTD Source: Preqin, SVCA ASEAN Unicorns 21 Geographically, Singapore has led the region in VC deal activity since 2016, followed by Indonesia. Meanwhile, funds that execute early-stage strategies grew in prominence in 2015, with early stage now accounting for 80-90% of VC funds. Angel/seed and Series A/Round 1 account for the largest proportion of deals. Preqin expects the pipeline of regional unicorns that are exploring exit routes to public markets this year to propel the VC market to greater heights, while the low interest rate environment and robust public market valuations will ensure that the exit pipeline remains healthy over the next few years. 22 “ The digital economy benefitted from structural and behavioural changes due to COVID-19 which accelerated the pace of digitalisation. Most of the sectors saw a surge amidst mobility restrictions, while demand for others dampened. ASEAN Unicorns 23 ASEAN digital economy has witnessed an acceleration due to COVID-19 The COVID-19 pandemic accelerated the pace of digital adoption, as consumers and merchants had to migrate online amid mobility restrictions. E-commerce, deliveries, fintech and logistics have all witnessed a surge in adoption over the course of the pandemic, while more nascent sectors such as EdTech and HealthTech have also been brought to the fore as telemedicine and e-learning had to be widely used. e-commerce: Propelled by migration to digital e-commerce has benefitted from the region’s structural drivers (young population, rising income levels, ecommerce penetration), while the COVID-19 pandemic accelerated the region’s digitalisation and migration of offline retail commerce to online. Owing to these factors, we expect the ASEAN-6 e-commerce GMV to hit ~US$238 bn by 2025E from ~US$62 bn in 2020. E-commerce is a key vertical in ASEAN’s internet economy, and is one of the earliest risers and fastest growing sectors within the space. It has also benefitted from the region’s structural drivers, such as a relatively young population, rising income levels and retail e-commerce penetration. of those new consumers residing in non-metro areas. Consequently, 70% of the region’s population is now online as of end-2020. Most recently, the COVID-19 pandemic has been a key catalyst in accelerating the region’s digitalisation and migration of offline retail commerce to online as a result of government mandated mobility restrictions within the communities that left consumers with no choice but to utilise digital channels to access essential goods, such as groceries. Google-Temasek-Bain estimates that 40 mn new users came online in 2020 alone, taking the region’s total number of internet users to 400 mn, compared to a 100 mn growth from 2015 to 2019. A survey conducted by the authors found that an average of ~36% of all digital service consumers across the region were new to the service due to COVID-19, with a majority (excluding Thailand and Vietnam) Within ASEAN-6, the e-commerce sector is largely dominated by marketplace platforms. Shopee and Lazada are the region’s two largest players. Shopee is the ecommerce arm of Sea Limited which is backed by Tencent, while Lazada is owned by Alibaba. Meanwhile, apart from online fashion retailer, Zalora (Global Fashion Group), the remaining marketplace players mostly operate within the confines of their respective markets. However, these relatively smaller players have also received strong backing from notable investors, such as Alibaba, SoftBank, Sequoia, Temasek, among others. Figure 41 lays out the various key players and some of their main investors. Figure 41: ASEAN e-commerce ecosystem—key players Figure 42: e-commerce penetration by country ID PH TH MY SG VN Players backed by notable investors 25% Shopee Lazada Zalora 20% Zalora JD Central Sendo Tokopedia Beauty Mnl Advice PG Mall Qoo10 Tiki Bukalapak Galleon Power Buy Go Shop EZBuy The Gioi Di Dong Blibli Kimstore Lelong Shop Back Dien May Xanh Bhinneka Ubuy Wowshop Lazada Express 15% 10% 5% 0% 2015 2018 2019 2020 2021E 2022E 2023E 2024E 2025E ID MY Source: Credit Suisse 24 VN SG TH A-6 PH Source: Google Temasek e-Conomy SEA report, AT Kearney, Credit Suisse estimates e-commerce penetration to hit high double digits by 2025E In addition, retail e-commerce penetration ratios are relatively low for ASEAN-6, representing strong growth potential ahead. We estimate that the e-commerce penetration ratio for the region in 2020 was ~7%, vs China and the US of 31% and 19% respectively. CS expects ASEAN-6’s e-commerce penetration to further deepen going forward, rising to ~18% by 2025E. Food & groceries expected to leapfrog to third place behind consumer electronics and apparel by 2025 In terms of shopping categories, consumer electronics and apparel remained the region’s top categories in 2020 (vs 2015), making up 33% and 22% of e-commerce GMV respectively. However, food & groceries has grown in popularity among consumers, from 4% of e-commerce GMV in 2015 to 11% in 2020 as household meal habits shifted towards home cooking due to COVID-19 mobility restrictions within communities. This trend is set to continue beyond the pandemic as 47% of all online grocery users are new, of which 76% plan to continue using the service postpandemic. Consequently, food & groceries is expected to overtake home & living and others to be the third-most Figure 43: e-commerce categories as % of GMV 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% popular e-commerce category in 2025E, while consumer electronics and apparel will remain first and second respectively with their share of GMV expected to be 31% and 24% respectively. A US$238 bn market opportunity Owing to a combination of these structural drivers, we expect the ASEAN-6 e-commerce GMV to grow at a five-year CAGR of c.31% to ~US$238 bn by 2025E from ~US$62 bn in 2020. We expect the Philippines, Malaysia and Vietnam to be the key propellers of this growth, with CAGRs of 48%, 34% and 31% respectively over 2020-25E. Shopee is the regional leader Both Lazada and Shopee are present in all the regional markets and count as the largest players there. Nonetheless, we believe that regionally Shopee is the market leader primarily due to its strong positioning in the respective ASEAN markets. We estimate that Shopee held 35-56% of GMV market share across the six markets in 2020 (from 15-33% in 2018). Within Indonesia, however, competition is tighter between the two. Shopee may also have overtaken Tokopedia which has a larger contribution from digital goods in its GMV, while Shopee is the clear leader when it comes other categories such as fashion, health & beauty and home & living. Figure 44: ASEAN e-commerce GMV (US$ bn) (US$ bn) 19% 16% 14% 4% 6% 10% 11% 6% 12% 15% 22% 24% 33% 31% 100 2025E 50 21% 41% 238 250 6% 10% CAGR '20-'25E: +31% 200 150 62 2015 2020 23 6 Consumer electronics Apparel Home & living Beauty & personal care Food & groceries Other 38 0 2015 2018 2019 2020 2025E Source: Google Temasek e-Conomy SEA report, Forrester ForecastView Source: Google Temasek e-Conomy SEA report, Credit Suisse estimates Figure 45: ASEAN e-commerce GMV, by country (US$ bn) Figure 46: Shopee GMV market share (%) (US$ bn) 29% CAGR '20-'25E 114 120 80 34% 25% 1 4 11 1 7 Singapore Malaysia 7 Vietnam 2015 28% 1 4 32 32 28 26 0 0 48% 31% 28 40 20 70% 56% 60% 100 60 80% 1 9 2 The Thailand Indonesia Philippines 2020 2025E Source: Google Temasek e-Conomy SEA report, Credit Suisse estimates 50% 40% 30% 20% 10% 0% 42% 30% 49% 33% 44% 33% 38% 25% 34% 27% 15% Indonesia Vietnam Thailand 2018 The Malaysia Singapore Philippines 2020 Source: Google Temasek e-Conomy SEA report, AT Kearney, EIU, Credit Suisse estimates ASEAN Unicorns 25 EdTech: Long runway of growth ahead The relatively nascent EdTech sector was brought to the fore as a result of the COVID-19 pandemic which resulted in schools shutting down and students migrating to e-learning in place of physical lessons. EdTech has a long runway of growth ahead as more sophisticated solutions are developed, while high smartphone penetration, rising internet penetration and government commitment towards education expenditure will support further growth. Of the total population in ASEAN-6, a third (~33%) are in the schooling age group (5-24 years old). There is a clear disparity in educational attainment across the region, with those aged 25+ having at least completed upper secondary education making up <40% of the country’s population in Indonesia, Thailand and Vietnam. Meanwhile, only Singapore has >50% of its population aged 25+ that has at least completed post- secondary education. Additionally, school enrolments in secondary and tertiary education (as % of population of the corresponding official school age) are lower in Vietnam, Indonesia and the Philippines, which incidentally also have some of the largest rural populations in the group. Figure 47: Population aged 5-24, 2020 (%)—schooling age group Figure 48: Rural population (% of total population), 2020 70% 39% 34% 35% 33% 32% 25% 25% 53% 49% 50% 29% 30% 63% 60% 47% 43% 40% 19% 20% 30% 15% 23% 20% 10% 10% 0% Malaysia Indonesia Thailand ASEAN-6 Indonesia Malaysia Philippines Thailand Vietnam Singapore 0% Source: United Nations, Credit Suisse Source: Company data Figure 49: Internet penetration Figure 50: Smartphone and 4G penetration 700 558 600 588 582 500 360 400 300 400 260 70% 160% 60% 140% 50% 120% 40% 100% 30% 80% 200 20% 100 10% 0 0% 2015 2019 Internet users (mn) 2020 Total population (mn) Internet penetration (%) Source: Google, Temasek, Bain & Co., World Bank 26 ASEAN-6 0% Singapore 5% Philippines 40% Vietnam 45% 148% 135% 129% 90% 120% 112% 113% 100% 100% 91% 68% 68% 60% 40% 20% 0% Singapore Thailand Malaysia Philippines Indonesia ASEAN-6 Smartphone penetration 4G Penetration Source: Company data, World Bank, MCMC, IMDA. Credit Suisse estimates Fast improving internet penetration and high smartphone penetration led to strong uptake of EdTech apps Funding grew threefold YoY in 2019 The COVID-19 pandemic has notably interrupted students’ access to education throughout the region as schools faced a series of closures due to virus outbreaks. However, this has also brought about the migration towards and adoption of e-learning as home-based learning took the place of physical lessons. Notably, the region’s internet population grew by 40 mn new users to hit 400 mn in 2020 alone (vs 360 mn in 2019, and 260 mn in 2015), which takes the overall internet penetration to ~68%. Smartphone and 4G penetration rates are also high across ASEAN-6. The fast improving internet penetration rate accompanied by already high smartphone and 4G penetration rates, and together with the structural shift towards remote learning has led to strong adoption of EdTech applications, which grew >3x to hit 20 mn installations over Jan-Aug 2020 vs 6 mn preCOVID over Jan-Aug 2019. Figure 51: EdTech deal value (US$ bn) 0.30 EdTech had received moderate but steady levels of funding over 2016-18 before witnessing growth of 3x YoY in total deal value to US$0.27 bn in 2019 (from US$0.08 bn in 2018)—most of which went towards online learning platforms. Meanwhile, the number of deals hit 65 in total for 2019 vs 48 in 2018. More startups are expected to emerge alongside continued growth in funding as EdTechs further innovate and incorporate more sophisticated tools to their learning platforms to offer differentiated solutions to the EdTech space. Figure 52: EdTech adoption during lockdown (not an exhaustive list) 0.27 Heavy adoption during lockdown 72 0.25 60 Teaching assistant tools 0.20 48 Analytics 0.15 36 0.10 0.05 24 0.08 0.04 12 0.01 0.00 AI assisted grading … Some adoption, could be increased Lesson content, practice, and testing Online content (live, recorded) Practice/test question repository Interactive/ multimedia content Gamification Virtual collaboration 2017 Deal value (US$ bn) (LHS) 2018 2019 No. of deals (RHS) Source: Google, Temasek, Bain & Co. Video conference Virtual classrooms Classroom tech and aides Smart whiteboards … … 0 2016 Remote learning medium Learning management system Reporting / tracking Student management Content management Source: Google, Temasek, Bain & Co. Figure 53: Government initiatives for alternative learning resources Country Indonesia Government initiatives The Ministry of Education and Culture launched Rumah Belajar, an online portal that provides learning resources and communication facilities to teachers and students, ranging from Early Childhood Development levels to high school level, as well as vocational education levels. The Online Learning System Program (SPADA) supports Learning Management Systems across all tertiary education institutions connected to it, and is available to all tertiary education students to access online lectures, open lectures and resources and course material. Malaysia The Ministry of Education re-launched its digital learning platform, DELIMa, in Jun-2020 in collaboration with Google Classroom, Microsoft and Apple, and onboarded 10k schools, 370k teachers and 2.5 mn students as of Aug-2020. Philippines The Education Department in Mar-2020 launched DepEd Commons, an Open Educational Resources platform to support distance learning in public and private schools, the Alternative Learning System, and Special Education. The platform has served >9.6 mn unique users nationwide. Singapore The Ministry of Education in May-2018 launched Student Learning Space (SLS), an online learning platform for students and teachers in the national school system with a curated library of educational resources for students as well as collaborative features for educators. Thailand The Office of Private Education Commission launched in Mar-2020 its online learning platform, Digital Learning Centre, to provide education via internet connections to the general public and all elementary and secondary students nationwide. The Education Ministry rolled out its Digital Education Excellence Platform (DEEP) in Aug-2020, which gives students and teachers direct access to curriculums and modules via online classrooms, as well as access to Google and Microsoft learning tools. Vietnam Initiatives are primarily on a school level. Source: Google, Temasek, Bain & Co., World Bank ASEAN Unicorns 27 Government commitment towards education expenditure to grow in tandem with digitalisation This pivot towards online learning in light of the pandemic has also been occurring on a national level as the respective governments in ASEAN have rolled out digital learning resources in place of physical lessons at schools. In addition, Euromonitor estimates that government expenditure on education of the ASEAN-6 has grown at a CAGR of ~6% over 2015-20. These efforts demonstrate the commitment of governments towards the innovation and development of the education sector in order to keep pace with the increasingly digital post-COVID world. 28 Still in its infancy with long runway ahead The EdTech sector is still in nascent stages as the tools that have been utilised by online learning platforms have yet to fully exploit the vast capabilities that tech has to offer. For instance, the main online learning tools that were adopted by educators during school closures were “video lectures” via video conferencing applications such as Zoom or Microsoft’s Teams, question/test repositories and live/recorded online content. However, there is immense potential for more sophisticated tools to address a larger number of use cases, and EdTech has a long runway ahead for new startups/ solutions to emerge that incorporate innovative features or layer them over current tools. Logistics: Riding the coattails of e-commerce Logistics will continue to ride the wave of e-commerce demand, especially as e-commerce penetration rates rise from single to double digits over the next few years. The sector still has some ways to go in improving service quality and delivery lead times. Players will have to leverage technology to overcome current challenges which will reshape the logistics landscape in a post-pandemic world. The rise in e-commerce adoption in recent years naturally gave rise to an increased need to fulfil a much larger volume of orders entering and circulating through the logistics system than before. In addition, the ongoing COVID-19 pandemic highlighted the indisputable significance of the role played by the logistics industry amidst an accelerated structural shift towards digitalisation, as well as the resultant change in consumer buying behaviour towards online channels and offline merchants migrating online amidst community mobility restrictions. This was exacerbated by consumers' expectations of quick delivery lead times and low-cost shipping fees even as global supply chains experienced unprecedented disruptions and a rise in shipping costs as a result of the pandemic. Given that "issues with delivery" remained the single biggest barrier to e-commerce as cited by consumers in 5 out of the 6 ASEAN countries (according to a survey by GoogleTemasek) during the height of the pandemic in 2020, the logistics industry evidently has some ways to go in finding an optimal operational state in terms of capacity and pricing. To add to the delivery strain, grocery and food orders have also grown in tandem with e-commerce, creating a larger impetus for the logistics industry to keep pace with this growing consumer demand. Consequently, this points to potential reconfiguration and consolidation activity ahead as vaccination rollouts in the respective countries progress and economies start to recover as more countries are able to cope with the endemic COVID-19. Shorter term COVID-related impacts still hamper the industry, such as shipping container and labour shortages amidst soaring cargo demand, and congestions in the global supply chains, causing shipping delays. Other factors such as the relocation of companies' supply chains to ASEAN resulting from the US-China trade war, China's One Belt One Road initiative that strives to increase intra-Asia trade, the shift towards automation, in addition to the strategic relocation of factories closer to end-consumer demand will reshape the logistics landscape in a post-pandemic world. Figure 54: ASEAN logistics ecosystem—key players ID PH TH MY SG VN Ninjavan Lalamove J&T Express Shopee Express (Sea Limited) Lazada Express Janio Transportify Lazada Express Janio BukaGlobal Ernest Logistics Corp SCG Logistics Mgt Co. TokoCabang JNE Express First Logistics J&T Express CKB Logistics BGR Logistics Kamadjaja Logistics Linc Group TIKI Paxel Sicepat Lion Parcel AAI Worldwide Logistics Fast Group Airspeed K Line Logistics Royal Cargo Black Arrow Express PHLPost JWD InfoLogistics LEO Global Logistic Niko's Logistics Kerry Express Thailand Post SME Shipping Giztix Flash Express Viettel Post Uparcel Tiong Nam Pos Logistics CJ Century Logistics GDEX CLS TASCO KGW Logistics Nationwide Express City-link Express Pgeon Pos Laju Vietnam Post SingPost YCH Group Keppel Logistics APL Logistics 20Cube CWT J Logistics GetVan Roadbull UrbanFox EMS GHN GHTK Loship Vinafco Gemadept Transimex Saigon Speedlink Indo Trans Logistics Source: Credit Suisse ASEAN Unicorns 29 Fragmented landscape to continue The logistics industry in ASEAN is currently a fragmented one with a large number of smaller locally-focussed players coupled with a few larger regionally-focussed ones in all verticals competing against one another to capture a larger slice of the growing pie. The pandemic has seen new techenabled players emerge especially in the last-mile space to fulfil the growing volume of e-commerce and even grocery/food orders. Given that the logistics industry in ASEAN is still considered to be in the nascent stage, we expect further market consolidation going forward as players vie for market leadership in tier 1 cities and beyond. Challenges faced ability to progress especially for last-mile deliveries given the inaccessibility of the region's outlying islands. In addition, many of the rural areas have poor road infrastructure, and unpaved roads can be easily damaged by weather elements. There is also a lack of proper road signage or postal address systems beyond the developed cities, creating further issues around accessibility of last-mile fulfilment. As a result, logistics players have mainly focussed on tackling the tier 1 cities so far, with tier 2 and 3 cities on the horizon. To tackle the remaining areas requires the industry as a whole to innovate and utilise tech-led solutions to drive efficiencies and reduce costs in order to overcome the current challenges. Governments and local authorities also have a part to play in developing the national infrastructure that is hampering the logistics industry's advancement. The geographical landscape in Southeast Asia presents logistical challenges given that the region has >25,000 islands, which requires a multimodal system with both land and water transport, coupled with the fact that both Indonesia and the Philippines are located in the Pacific Ring of Fire where frequent seismic and volcanic activities occur. These geological factors alone have impacted the logistics industry's Figure 55: Logistics sector contribution to total GDP (nominal) Figure 56: Logistics cost as % of sales (2018) 30.0% 6% 5% 5% 5% 27.2% 25.0% 4% 21.4% 20.0% 4% 3% 16.3% 3% 3% 2% 15.0% 11.1% 2% 10.0% 1% 5.0% 0% 0.0% Singapore Thailand Indonesia Malaysia Philippines Vietnam Source: SingStat, Office of the National Economic and Social Development Council (TH), Department of Statistics (MY), BPS-Statistics (ID), National Accounts of the Philippines, General Statistics Office (VN) Philippines Indonesia Vietnam Thailand Source: Department of Trade and Industry (PH), World Bank. Note: Data unavailable for Singapore and Malaysia Figure 57: E-commerce logistics market size, 2020-25E (€ bn) (€ bn) Asia Pacific 108.3 North America 4.2 South America 3.6 Caucasus, Central Asia and Russia Share of growth (%) 1.2 0.7 1.3 0.0 2.2 1.9 2.2 Sub-saharan Africa 30 12.6 23.7 Middle East and North Africa Source: McKinsey 24.1 45.6 Europe 57.3 20.0 40.0 60.0 80.0 100.0 120.0 Government initiatives e-commerce logistics The respective governments of ASEAN-6 countries have recognised the need to further develop their nation's logistics infrastructure not just to keep pace with the continuing growth in e-commerce orders, but to foster greater local and global integration. The logistics sector contributed 2-5% of the countries' GDPs in 2020, with Singapore, Thailand and Indonesia seeing the largest contributions. Meanwhile, Philippines and Indonesia have the highest logistics cost as a proportion of sales at 27% and 21% respectively. According to McKinsey, the recovery of Asia's e-commerce logistics sector is expected to outpace other regions: Asia's e-commerce logistics market size is expected to grow by ~US$127 bn (€108 bn) over 2020-2025E, and account for ~57% of total market growth. Within Asia, Indonesia, Vietnam, and Thailand are among the markets that have the highest potential for growth. The various governments have each released plans or strategic roadmaps which outline plans, such as: Indonesia's implementation of the National Logistics Ecosystem platform which aims to cut logistics cost; Malaysia's Logistics and Trade Facilitation Masterplan to position itself as a regional logistics gateway and develop the logistics industry to further improve productivity and competitiveness; The Philippines' Ten Commitments of the Philippines Logistics Services Sector to make the country's logistics cost competitive with neighbouring ASEAN countries; Singapore's Logistics Industry Transformation Map to reinforce the country's position as a globally leading logistics hub; Thailand's national infrastructure development programme for transport infrastructure and seaport upgrades; Vietnam's action plan to improve the competitiveness and development of the country's logistics industry. ASEAN Unicorns 31 Deliveries and mobility: “A tale of two halves” The COVID-19 pandemic resulted in a tale of two halves for deliveries and mobility. Deliveries saw a strong boost in adoption as consumers relied on mobile platforms to get their food and groceries delivered during lockdowns, while mobility demand dampened as remote working became the norm for many. However mobility is expected to show recovery as economies come out of the pandemic. The deliveries and mobility sectors have evolved from single service platforms which aimed to provide convenient and lower cost alternatives to offline options. This was especially true in the case of ride hailing, where prior to the emergence of booking apps, consumers had to either hail a taxi off the street as the sole on-demand option, or book one in advance via telephone which would usually incur additional charges. As for food delivery, there were previously no aggregator platforms with wide selections of food & beverage outlets for consumers to order from, and advance orders also usually took place via telephone. Industry players have now expanded their offerings across services in “super apps” to provide a wide range of services, including deliveries of prepared food and groceries as well as ride hailing. Similarly, the ride hailing industry is also dominated by Grab and Gojek, with other players operating nationally. Sea Ltd also dipped its toes into the industry through Ryde, having led two earlier funding rounds in 2016 and 2017. We note that Grab is the only player to be operating in all six markets in the region in both industries. Despite the seemingly fragmented nature of both industries, both the large players and smaller national players have received backing from notable firms. Ride hailing companies have raised more than US$14 bn over 2015-19 according to Google-Temasek, much of which was by Grab and Gojek, as they sought to further expand across the region and plough more investments into new services amidst efforts to build “super apps”. Seemingly fragmented, but well-funded The ASEAN-6 food delivery industry is largely dominated by Grab, Delivery Hero’s Food Panda, and Gojek. Sea Limited further expanded its presence with ShopeeFood in Indonesia, Malaysia and Thailand in 1H21, supporting the view that there are further opportunities yet to be captured in the region. The company has been operating Vietnam’s leading player, Now, since 2017, which has been rebranded to ShopeeFood in Aug-2021. Figure 58: ASEAN food delivery ecosystem—key players ID PH TH MY SG VN Grab Gojek ShopeeFood (Sea Ltd) LalaFood Foodpanda Get Food (Gojek) Bungkusit LineMan ShopeeFood (Sea Ltd) ShopeeFood (Sea Ltd) Deliveroo WhyQ ShopeeFood (Sea Ltd) Baemin GoFood (Gojek) Lozi Loship Note: Now (VN) was rebranded to ShopeeFood in Aug-2021. Source: Credit Suisse Figure 59: ASEAN ride hailing ecosystem—key players ID PH TH MY SG VN Grab Gojek OWTO Gojek * MyCar Via Hype MiCab GoBike EZCab Ryde * Note: AirAsia has acquired Gojek's Thai business. Source: Credit Suisse 32 Gojek Comfort TADA Ryde Be FastGo Smartphone penetration uptrend to underpin increased adoption of shared services in the longer term With work-from-home being the default for most working adults during the pandemic, accompanied by the convenience of ordering food from mobile app platforms, the COVID-19 mobility restrictions aided in the increased take up of smartphones of consumers who would have liked to order their meals in and consume them within the safety of their homes but did not yet own a mobile device that could access these food delivery apps. Consequently, smartphone penetration (of the respective countries’ populations) saw significant improvements—especially in Indonesia, the Philippines and Vietnam with CAGRs of 18.3%, 12.4% and 11.6% respectively from 2019-21E. eMarketer expects further deepening of these countries’ smartphone penetrations in the longer term, with CAGRs of 3.8%, 3.0% and 2.2% respectively over 2020-25E. Figure 60: Food delivery GMV breakdown by player— market share (US$ bn, 2020) Figure 61: Food delivery GMV breakdown by country (US$ bn, 2020) US$ bn US$ bn 4.0 7.0 6.0 5.9 3.7 3.5 3.0 5.0 2.4 2.5 • Total GMV: US$11.9 bn 4.0 2.8 • Total GMV: US$11.9 bn 2.0 3.0 2.5 1.5 2.0 2.0 1.2 1.1 1.0 0.6 1.0 0.6 0.7 0.5 0.3 0.0 0.0 Grab Food Panda Source: Momentum Works Gojek Deliveroo LineMan Indonesia Thailand Singapore Philippines Malaysia Now Vietnam Source: Momentum Works Figure 62: SE Asia food delivery GMV and market share, 2020 Source: Momentum Works ASEAN Unicorns 33 The continued trend of consumer handset upgrades from feature phones to smartphones will further underpin increased adoption of on-demand food delivery services going forward. Likewise, we also expect this to support a growth in take up of ride hailing services and drive the resumption of its upward trajectory when the COVID situation starts to improve and normalise in the region over the longer term. Grab is the regional leader According to Momentum Works, Grab is the regional market leader in food delivery, capturing almost half the total market share of the ASEAN-6 food delivery industry at 49.7% in 2020 and generating a GMV of US$5.9 bn. This is followed by Food Panda and Gojek with market shares of 21.2%/16.9% and GMV of US$2.5 bn and US$2.0 bn. Country-wise, Indonesia was the top contributor and made up almost a third (31.1%) of the region’s total GMV at US$3.7 bn. Thailand and Singapore contributed 23.5%/20.2% after booking GMVs of US$2.8 bn and US$2.4 bn respectively. In terms of annual per-capita spending on food service consumption, Singapore despite having the smallest population among the six markets leads the pack and is far ahead of the other markets at US$1,900 in 2019, 3.0x the amount in 1998—the same pace of growth as the country’s nominal GDP per capita over the same period. However, Indonesia saw the fastest growth and saw the largest jump in per-capita spend on food service consumption over the last decade of 7.4x, in line with the country’s nominal GDP per capita growth of 7.6x. In mobility, Grab is also the regional category leader in terms of GMV according to Euromonitor’s estimates, accounting for ~72% of SE Asia’s ride hailing GMV in 2020, while the next closest competitor saw significantly less contribution at ~5% of regional GMV. Figure 63: SE Asia ride hailing GMV (US$ bn) We see stark contrasts between the two sectors when looking at the impact from the COVID-19 mobility restrictions. On the one hand, ride hailing took a big hit when lockdowns were imposed within the communities and commuting came to a standstill as schools and workplaces were shut. Google-Temasek estimates that urban mobility plunged by up to ~80% at the height of lockdown, and expects shared transportation volumes to remain muted through to 1H21. This is in line with Euromonitor’s estimates of a YoY drop in SE Asia ride hailing GMV of ~US$4 bn in 2020 to US$5 bn. Considering the recent rise in new COVID-19 cases and the pace of vaccination rollouts across the region, we expect the transportation sector to remain challenged until end-2021. However, the sector is expected to see a rebound to pre-COVID levels in the longer run and hit a GMV of US$19 bn by 2025, growing at a CAGR of ~33% over 2020-25E. On the other hand, food delivery witnessed a surge as a result of the mobility restrictions, with new users making up 37% of total users during the lockdowns, according to Google-Temasek. Large numbers of F&B outlets were onboarded to the platforms through which they had to rely on continuing to access their customers as well as reach new ones. Some players also redirected their ride hailing driver fleet to deliver food and grocery orders amidst the rush in demand. According to the Google-Temasek report, buying behaviour saw a shift towards online due to COVID19 lockdowns, as 34% of consumers indicated that they have used food delivery services more than before. This resulted in an uptick in SE Asia online food delivery GMV of +US$4 bn YoY to US$9 bn in 2020 per Euromonitor. This upward trajectory is also expected to sustain in the longer term, with the sector hitting a GMV of US$28 bn by 2025, growing at a CAGR of ~24% over 2020-25E. Nevertheless, YoY growth in online food delivery GMV was not able to offset the decline in transport. However, the fall in ride hailing is expected to be a temporary blip. Countrywise, we expect the growth in both sectors over 2020-25 to be led by Thailand, Vietnam, and the Philippines. Figure 64: SE Asia online food delivery GMV (US$ bn) (US$ bn) (US$ bn) 19 20 18 16 24 20 20 16 11 12 8 7 5 6 3 9 10 6 5 13 5 2 1 2 2017 9 8 15 2016 10 3 5 Source: Euromonitor International Analysis 2025E 2024E 2023E 2022E 2021E 2020 2019 2025E 2024E 2023E 2022E 2021E 2020 2019 2018 2017 2016 Source: Euromonitor International Analysis 2018 0 0 34 28 30 25 14 14 4 Food delivery and ride hailing GMV to resume upward trajectory post-2020 Digital healthcare at an inflection point The pandemic has brought forward the telemedicine revolution a long way as the service helped ease the burden of national healthcare systems and reduced chances of COVID transmission as patients could consult doctors for minor illnesses online instead of commuting to the clinic. Support from the healthcare community and governments, as well as consumer acceptance, alongside a shortage of physicians will continue to encourage adoption. A shift in age demographics, coupled with a growing chronic disease burden, will drive ASEAN’s future demand for healthcare. According to Solidiance, total healthcare spending in ASEAN 6 (Malaysia, Singapore, Indonesia, Philippines, Vietnam & Thailand) is expected to reach US$740 bn by 2025, from US$420 bn in 2017. At the same time, growth in healthcare cost per capita has outpaced growth in GDP per capita. The imminent increase in healthcare cost burden is expected to drive the adoption of digital healthcare going forward. The digital healthcare industry in Asia Pacific is predicted by Graphical Research to be among the fastest growing globally, and is estimated to grow at a 21.2% CAGR to reach US$74.0 bn by 2027. We expect Southeast Asia to grow at an even faster rate given the longstanding problems of access and unequal standards of healthcare across the region. Prior to the pandemic, healthtech investment in Southeast Asia reached a record US$266 mn (+125% YoY) in 2019, according to Galen Growth data, reflecting growing maturity in the ecosystem. Singapore and Indonesia made up the bulk of investment dollars, accounting for a combined ~93% of the total funding value. Singapore came in ahead in terms of deal volumes with 54% share, though having shrunk from 74% the year before, as neighbouring countries expanded their ecosystems and attractiveness. Figure 65: Total healthcare spending in ASEAN 6 estimated to reach US$740 bn by 2025 Figure 66: Healthtech investment dollars into Southeast Asia (US$ mn) US$ bn US$ mn 740 800 300 266 250 600 200 420 400 150 91 100 200 50 0 118 54 38 0 2017 2025F 2015 2016 2017 2018 Source: Solidiance Source: Galen Growth Figure 67: ASEAN’s digital penetration (2019) Figure 68: # of internet users in Southeast Asia % mn 100% 400 84% 67% 75% 50% 43% 89% 69% 2019 360 260 48% 200 25% 0 0% Philippines Indonesia Thailand Source: World Bank Vietnam 2015 Malaysia Singapore 2019 Source: World Bank ASEAN Unicorns 35 Healthtech well poised for growth Among the 50 most funded digital health startups in ASEAN, telehealth/telemedicine space proved most popular among investors, accounting for 40% of the total number of startups. Majority of these top 50 are based in Singapore (39) and accounted for >88% of all funds raised in the region. This can be attributed to Singapore’s more developed start-up and medical ecosystems. A major reason for these healthtech start-ups to raise funding is to internationalize and expand to markets abroad. Many of these start-ups have yet to expand overseas, serving only domestic markets due to large untapped potential in their home markets. Spotlight on telehealth According to ADB, 15% of the ASEAN population will be in the 65 years and above category by 050 (~3x of 2010’s 4.8%). At the same time, the shortage of medical physicians within the region is likely to continue. As such, telemedicine is likely to play a prominent role on back of its cost savings and increased accessibility benefits. Currently, the telehealth space consists mostly of independent startups that act as aggregators of healthcare providers. In terms of adoption, Singapore leads it’s the region thanks to its strong government support and high internet connectivity. That said, we are seeing governments take proactive measures to enable the sector since the pandemic. On the other hand, Indonesia has the most potential, in our view, given its acute physician shortage and large population size. Healthcare leaders agree that the pandemic has brought forward the telemedicine revolution by a decade or more. The rapid escalation of Covid-19 cases has prompted the healthcare community to implement elements of telehealth in its care delivery model, while at the same time, increased consumer acceptance following government lockdown measures and rising fear of infection. Figure 69: 50 most-funded ASEAN healthtech start-ups by specialisation Figure 70: Telemedicine adoption vs internet connectivity by country 25 90 8 10 5 11 9 Malay sia Indonesia 30 0 0 Consumer Biotechnology Health health portal software / solutions Medical devices / hardware 0 Telehealth / telemedicine Source: UNCTAD Thailand Philippines Low 2 Singapore India 60 Medium 15 Telemedicine adoption* High 20 US China 20 <25% 30 25-70% 60 Internet penetration (%) Vietnam >70% 90 *Market size Source: Credit Suisse, World Bank Figure 71: Telemedicine industry landscape snapshot on selected ASEAN countries Criteria Regulatory guidance Public funding Reimbursable by Paid by private the government? insurance / patient receptive to OOP? telemedicine? Less competitive Competitive More competitive Less competitive 1997 was never enforced Thailand Source: Company data, Credit Suisse estimates 36 Market competition Leading companies telemedicine? *Telemedicine Act Singapore Cultural attitude Policies regulating Indonesia Malaysia Private funding Patients / providers How competitive is the market? Examples of big players HaloDoc, Good Doctor, AloDokter Doctor2U, Doctor On Call, Doc2Us Doctor Anywhere, WhiteCoat, MyDoc Doctor Raksa, Clicknic Fintech: Propelled by structural and behavioural changes ~25% and 50% of SE Asia's adult population are underbanked and unbanked respectively, with SMEs/MSMEs/informal economy workers accounting for those in the under-served/unserved segments. The COVID-19 pandemic also accelerated adoption of financial services and these trends are expected to remain in the longer term given the convenience and lower costs. Regulatory backing and infrastructure developments can also provide further support, while players can leverage tech to narrow the gap in financial inclusion. The ASEAN-6 comprises a bloc of countries, each at varying stages of their economic evolution and therefore are seeing differing penetration rates of financial product. The sub-region's population is estimated to have reached ~589 mn people (end-2020), with ~64% under the age of 40 who are most open to the adoption of digital financial services. It is also one of the fastest growing markets in the world, with an average nominal GDP growth of ~+5% over 2015-19, 2 pp higher than the global average. The total size of the economy was ~US$3 tn in 2020. Furthermore, GDP growth for the region is projected by the IMF at +9%/+8% for 2021/2022, vs -5% for 2020. developments can also provide further support. The financial services industry can thus leverage tech and digitalisation to overcome the gap in financial inclusion in the region. Payments: Government policies supportive of promoting non-cash usage In Asia, China and India have been at the forefront of increasing the adoption of digital payment over the past 3-5 years. In China, digital payment growth has been led by the tech companies (with minimal government intervention), while in India various government initiatives (Unified Payments Interface, de-monetisation, etc.) have spearheaded the growth. With basic building blocks (in terms of smartphone penetration and data network) in place, ASEAN-6 countries have also witnessed a push towards digital payment driven by both government initiatives and the launch of services by private companies (including tech and non-tech). Google-Temasek estimates that ~25% and 50% of SE Asia's adult population are underbanked and unbanked respectively, with SMEs/MSMEs/informal economy workers accounting for those in the under-served/unserved segments. In addition, the COIVD-19 pandemic accelerated the adoption and migration to digital channels for financial services and these trends are expected to remain in the longer term given greater convenience and lower costs to consumers. Regulatory backing and infrastructure Figure 72: ASEAN-6 nations are ripe for digital payment disruption with rising digital preparedness and low penetration of traditional financial products ID MY PH SG TH VN IN CH 386 107 145 51 140 112 640 6,063 32 6 4 4 9 7 42 1,819 3,922 10,270 3,330 58,902 7,190 3,499 1,965 10,484 Size of consumer cash economy Retail market size (US$ bn), 2020 e-commerce market size (US$ bn), 2020 GDP per capita (US$), 2020E Digital preparedness Population (mn), 2020 Smartphone penetration (%), 2020 4G penetration (%), Dec-2020 Avg. mobile download speed (Mbps), Aug-2021 Financial preparedness Bank penetration (%), 2017 274 32 110 6 70 97 1,380 1,402 100% 120% 113% 148% 129% 72% 46% 128% 68% 112% 100% 135% 90% n.a. 44% 101% 22 29 34 92 49 41 18 163 80% 49% 85% 35% 98% 82% 31% 80% Credit card penetration (%), 2020 6% 31% 10% 119% 34% 5% 3% 53% Debit card penetration (%), 2020 64% 140% 39% 168% 93% 83% 66% 547% POS terminals (per '000 people), 2019 4 n.a. n.a. 48 n.a. n.a. 4 25 Number of ATMs (per 100,000 adults), 2020 52 56 30 54 115 26 22 88 Bank branches (per 100,000 adults), 2020 15 9 9 7 11 4 15 9 Source: BIS, IMDA, IMF Financial Access Survey 2020, McKinsey GPR 2020, MCMC, Newzoo, Ookla Global Index, VNTA, World Bank, company data, Credit Suisse estimates ASEAN Unicorns 37 Governments in various ASEAN-6 countries have released a host of policies and initiatives to promote digital payment in their respective countries. We note that the objectives of the various governments may be slightly different, given their differing stages of economic development. While Singapore, Malaysia and Thailand are looking at mobile payment as a means to increasing non-cash usage in the economy, Indonesia and the Philippines view it as a means to also increase financial inclusion considering their low penetration of traditional banking services. Key among the several government initiatives have been the policy or framework on promoting digital payments, the licensing of e-payment service providers, the formation/improvement of national payment networks and regulations on QR codes. Policy or framework on increasing non-cash usage: Several governments in the ASEAN-6 have released policy documents or policy frameworks to increase noncash usage in the economy. For example, Malaysia has introduced three broad waves of reform measures under its Financial Sector Blueprint 2011-20. The Philippines crafted a national strategy for financial inclusion in 2015, while Thailand introduced its national e-payment master plan in December 2015 to drive the government's cashless economy policy. Licensing: All countries in the ASEAN-6 require companies to have e-payment licences in order to offer mobile payment services. The companies may need additional licences to offer lending, remittance services, etc. Generally, licensing conditions are not stringent in the ASEAN-6 as there are many e-payment providers in each country. That said, few countries such as Indonesia and the Philippines do place foreign ownership restrictions on the payment service providers. various initiatives to create or improve national payment infrastructures. Indonesia has seen the formation of national payment networks which are expected to improve interoperability and reduce costs, while Thailand, Malaysia, and the Philippines and Singapore have seen the launch of real-time retail payment systems to improve the consumer payment experience. We believe that real-time retail payment systems can be one of the pillars for promoting digital payments in some of the ASEAN-6 countries. QR code: The use of QR codes as a form of payment has spread across Asia, learning from China's experience. QR codes are a cost-effective medium for payment at the retail level given their low cost of installation and maintenance compared to POS terminals. ASEAN-6 countries have also embraced QR code technology following regional peers. The region has seen coming of standardised QR codes which can play an important role in the evolution of digital payments in ASEAN. e-wallet penetration expected to reach ~10% by 2025 from 4% in 2020 Euromonitor estimates that the size of SE Asia's e-wallet market was at ~US$39 bn in 2020, and is expected to grow at a five-year CAGR of ~7% to reach ~US$138 bn by 2025. Meanwhile, other digital financial services such as insurance, lending and wealth management are still relatively nascent in the region and are each projected to grow fourfold by 2025. Real-time retail payment systems: India provides a good example of how an effective implementation of real-time retail payment system can help spur digital payment growth. The ASEAN-6 has also come with Figure 73: e-wallet transactions and penetration in SE Asia have been climbing steadily 160.0 137.8 140.0 113.7 120.0 8.0% 91.3 100.0 70.8 80.0 53.3 60.0 4.0% 38.9 40.0 20.0 24.6 3.7 5.5 11.4 2025E 2024E 2023E 2022E 2021E 2020 2019 2018 2017 0.0% 2016 0.0 e-wallet transactions in SE Asia (US$ bn, LHS) e-wallet penetration in SE Asia (%, RHS) Source: Euromonitor International estimates 38 12.0% Figure 74: Other digital financial services expected to grow at CAGRs of 18-32% over 2020-25E (US$ bn) 100 90 80 70 60 50 40 30 20 10 0 CAGR '20-'25E +32% 84 +32% 92 +18% 35 +31% 2 2 8 Insurance APE/ GWP 11 21 15 10 Remittance flows 2019 23 23 2020 Investment AUM 2025E Source: Google-Temasek-Bain e-Conomy SEA 2020 Lending loan book Other fintech verticals are also highly underpenetrated but are at an inflection point Insurance: A means to improve financial inclusion, while digital sales channels to remain popular postpandemic The insurance sector was one of the beneficiaries of the migration to digital as a result of the COVID-19 pandemic as in-person sales of policies had to cease while mobility restrictions were in place and online channels had to be utilised in order to facilitate sales. Meanwhile, demand for life and health insurance coverage grew amidst the pandemic. This trend is expected to remain in the longer term as consumers recognise the convenience and value of going digital over the traditional offline channels. Consumer tech platforms such as Grab have also used Insurance as a means to improve financial inclusion within the community (e.g., Micro-insurance products), while government efforts to encourage the development of differentiated solutions for consumers also acts as a key driver of growth. GoogleTemasek expects the insurance sector's annual premium equivalent (APE)/gross written premium (GWP) to grow from US$2 bn in 2020 to US$8 bn in 2025, a CAGR of +31% over the period. Remittance: Convenience and low costs driving behavioural changes towards electronic channels Remittances also witnessed a jump in adoption amidst mobility restrictions, as app downloads of digital remittance platforms more than doubled YoY in 2020. This trend is further reinforced by employers turning to digital channels to pay migrant workers who then go on to transfer the funds to their families. Similarly, convenience and value are key drivers in ensuring that these behavioural changes remain in the longer term, as Google-Temasek estimate that up to 40% of total remittance value will be transacted online by 2025. Remittance flows are expected to grow from US$15 bn in 2020 to US$35 bn in 2025, a CAGR of +18% over the five-year period. Investments: Consumer tech platforms widen access to investing by lowering the minimum threshold The digital wealth management sector is still at a nascent stage in the region given that financial literacy is relatively poor. However, there has been a rise in consumer interest in robo advisers and online wealth management, while adoption continues to grow as consumers feel increasingly at ease with investing online. Meanwhile, consumer tech platforms such as Grab have enabled digital investment solutions to be widely accessible to all customer segments by lowering the required minimum investment amount. Many platforms also offer free access to resources to educate consumers on investments. Google-Temasek expects digital investment AUM to grow from US$21 bn in 2020 to US$84 bn by 2025, a CAGR of +32% over the period. Lending: A myriad of financing solutions now available to the under-served/unserved segments The digital lending market is similarly in its developmental stages given the relatively low banking penetration and underdeveloped infrastructure. MSMEs and workers in the informal economy are still under-served or unserved by the existing banking system given the lack of credit history. In order to promote greater financial inclusion and close the funding gap, platforms such as Grab and Gojek offer solutions such as SME/micro loans/buy-now-lay-later, while regulatory frameworks work to improve universal access to digital lending. Development of infrastructure (eg. e-KYC) will also provide further support. Google-Temasek thus expects the digital lending loan book to grow from US$23 bn in 2020 to US$92 bn in 2025, a CAGR of +32% over the five year period. ASEAN Unicorns 39 List of firms “ We highlight 35 unicorns across various industries and countries in ASEAN, and include firms that (i) have seen a funding round at a valuation exceeding US$1 bn; (ii) where the last funding round was at least US$800 mn and the business momentum has been strong. 40 Indonesia “ Indonesia ASEAN Unicorns 41 Akulaku Fintech Andri Ngaserin Reason for inclusion: Dealroom.co estimates valuation for Akulaku at ~€909 mn (~US$1.1 bn) in its last funding round in 2019. Company profile Akulaku was started by William Li (ex-Ping An Insurance) and Gordon Hu (ex-Tencent, Oracle, Citic) in 2014 with the idea of revolutionising the digital financial experience of the ASEAN and Indonesian populations. Fast forward to 2021, Akulaku has a presence in BNPL, cash personal loans, instalments (offline BNPL), P2P lending (Asetku), and merchant solutions. In 2021, it increased its stake in Bank Yudha Bhakti and rebranded it to Bank Neo Commerce (BNC). Funding history Since 2014 and up to 2019, Akulaku has raised close to US$220 mn based on Crunchbase. Its investor list includes Ant Group, Sequoia India, Arbor Ventures among others. Meanwhile, Bank Neo Commerce aims to raise Rp2.5 tn (US$176 mn) through rights issuance, as reported by Jakarta Post in Sep-2021. Figure 75: Funding history and valuation 100 80 60 40 20 0 Founded in 2014 2014 1,250 1,000 750 500 250 0 2015 2016 2017 Funding history (US$ mn) 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Dealroom.co Management profiles Name Position Profile William Li CEO Gordon Hu CTO William Li has around 14 years of experience in the finance industry. Prior to founding Akulaku in 2014, he worked as an investment manager in Ping An Insurance for three years. He started his career in King & Wood Mallesons, a top multinational law firm. Gordon Hu is the CTO for Akulaku and has had 17 years of experience within technology R&D, engineering and implementation. Prior to founding Akulaku in 2014, he worked in Citic Securities as a senior software engineer in quant and algo trading. Mr Hu also previously worked in Tencent (senior software engineer), and Oracle (technical consultant). Source: Linkedin 42 Figure 76: Key statistics Valuation Last valuation Investors Key data points Akulaku—total users 1H21 Akulaku—total users 2021 (C Guidance) Akulaku—MAU 1H21 Bank Neo Commerce 1H21—customers Bank Neo Commerce 2021 (C Guidance)—customers Bank Neo Commerce 1H21 DAU Select financials Akulaku total GMV—1H21 Akulaku total loan disbursement—1H21 Akulaku revenue—1H21 Bank Neo Commerce 2021 (C Guidance)–deposit balance Bank Neo Commerce 2021 (C Guidance)—loan balance (US$ mn) 1,100 (2019) Ant, Sequioa India, Arbor 12 23 7 2.3 10 0.69 111% >~4x 93% NA NA NA 1910 997 275 400 360 86% >2x >2x NA NA Source: Company data, Crunchbase, Dealroom.co Full-service Fintech with strong growth According to Akulaku, 1H21 revenue was US$275 mn or a growth of more than double versus 1H20. This was made possible by doubling of total loans disbursed and GMV almost doubling as well. In 2021, Bank Neo Commerce (BNC) launched a digital bank app that has captured 100k account openings per day on average since its launch, according to company data. Going forward, it intends to roll out more product within Bank Neo Commerce and to increase BNC’s customer accounts to 27 mn by 2023E from 8 mn in 2021E. Akulaku has one of the largest fintech ecosystems Akulaku was started in 2014 and since then its ecosystem now encompasses, Akulaku (loans), Asetku (P2P investment), Aku asuransi (insurance), and BNC (digital bank). Akulaku claims a platform of 39 mn registered users which has 10 mn credit users, >5,000 merchants, 32 mn SKUs in store for sale, among others, making it one of the largest fintech presences by registered users (comparatively, Kredivo disclosed a 3 mn user base per its SEC filing, filed in 3Q21). Prides itself in agile e-kyc and strong risk model and risk scoring Akulaku claims 13 mn users with verified KYC information (data analytics, biographic recognition) which BNC is able to access as a potential addressable market. Akulaku also has a risk score and differentiated risk pricing, taking inputs not just from financial data but also non-financial data as input to its risk scoring model. Akulaku claims it has tested its decision engine and risk model for over five years and believes this will help it maintain a low NPL percentage and will become a moat going forward. Figure 77: Bank Neo Commerce business overview Figure 78: Avg 100k accounts per day opening since launch Source: Company data Source: Company data ASEAN Unicorns 43 Figure 79: Provide Banking as a service to partners Figure 80: Akulaku ecosystem—Akulaku, Asetku, Aku Asuransi Source: Company data Source: Company data Figure 81: BNC product roll out in 2021 and 2022 Source: Company data Figure 82: Bank Neo Commerce Platform—integrated end-to-end data Source: Company data 44 Blibli e-commerce Samuel Pratama Reason for inclusion: Daily Social quotes valuation of Blibli at >US$1 bn as of 2021. Company profile Blibli was founded in 2011, one of Indonesia’s e-commerce platforms with a business model focussing on B2B and B2C. It is currently among the top 5 highest traffic e-commerce sites in Indonesia as of 1Q21, according to iPrice. The company states on its website that it has a network of over 100k business partners with products ranging from electronics, primary goods, lifestyle products and others. The company’s logistics are supported by over 20 warehouses and 32 hubs across Indonesia. Blibli has also started its Omni Channel solution and services through click collect by partnering with big retail brands including Samsung, Alfamart as well as Blibli mitra with over 15.7k mitra partners. Blibli has also built loyalty and reward programmes with over 500 partners in over 5,000 locations. Funding history Blibli is internally funded by the Djarum group with over 90% of the company still owned by the group. Management profiles Name Position Profile Kusumo Martanto CEO Previously worked in I2 technologies for six years, Intel corporation for three years before Djarum group. Source: Company data Figure 83: Blibli app Figure 84: As of 1Q21, Blibli is in the top 5 in website visits Source: Company data Source: iPrice Market leader in Mobile, IT and consumer electronics Blibli has continued to grow its brand through better customer services and additional value-adds including extended warranties, installation, insurance and service centres. Blibli also expended its retail expansion to allow for better customer experience. Increase brand partnerships Blibli has continued to grow its business by increasing more brand principals and authorised distribution agents to allow for better growth not just from the B2C segment but also to tap into the B2B/G segments. Additionally, it has continued to scale up to help improve unit economics and allow for more fulfilment capabilities for its brands and partners. ASEAN Unicorns 45 GoTo Diversified Internet Varun Ahuja Reason for inclusion: KrAsia quotes valuation of GoTo at US$18 bn in 2021. Company profile The GoTo Group is a merger between Gojek and Tokopedia in May-2021. The GoTo Group combines e-commerce, ondemand, and financial services. Gojek Gojek is one of the leading diversified internet companies in Indonesia, providing a wide range of services including transport, payments, food delivery, logistics, and others. Founded in 2010, Gojek started as a call centre to connect consumers to delivery courier and ride-hailing services with a fleet of only 20 motorcycle-taxi drivers. Gojek’s app was launched in 2015 for users in Indonesia to provide four main services: motorcycle ride-sharing (GoRide), courier (GoSend), food delivery (GoFood), and shopping (GoMart). In 2016-17, Gojek launched e-money and mobile payment (GoPay), and on-demand car service (GoCar). Gojek has transformed into a one-stop platform with more than 20 services in Indonesia. It expanded across the Southeast Asia region, including to Vietnam and Singapore in 2018. Gojek also entered Thailand in 2019, but divested its Thailand business in July 2021. According to the company, Gojek has a total of 38 mn monthly active users across Southeast Asia as of end 2020, with a total of more than 190 mn total downloads across the region since 2015. Gojek has been connecting users with over 2 mn registered driver-partners and 900,000 GoFood merchants. Gross transaction value (GTV) has reached US$12 bn in 2020 (+10% YoY), based on a Techinasia article dated Nov-2020. Tokopedia Founded in 2009, Tokopedia is one of the leading e-commerce marketplace platforms in Indonesia. Tokopedia provides a C2C business platform for merchants and buyers, as well as B2C business for well-known brands through online official stores. Tokopedia provides a wide range of products, including electronics, computers, mobile & gadgets, home & living, beauty & fashion, food & beverages, and others. In addition, Tokopedia also provides digital products such as credit, BPJS payments, utility payments, telephone payments, credit cards, flight tickets, event tickets, games vouchers, and others. In 2020, Tokopedia also launched Dhanapala, which is a fintech P2P lending service. Funding history Gojek Gojek has raised a total of US$5.3 bn in funding based on Crunchbase, and is reported by KrAsia to have a valuation of US$10.5 bn as of 2021. Key shareholders are Tencent, Google, JD.com, Mitsubishi Corporation, Visa, Kohlberg Kravis Roberts, Warburg Pincus, Facebook, Golden Gate, PayPal, Telkomsel, and Astra International. Tokopedia Tokopedia has raised a total of US$2.8 bn in funding based on Crunchbase, and is reported by KrAsia to have a valuation of US$7.5 bn as of 2021. Key shareholders are Alibaba Group, SoftBank, Google, and Temasek. Figure 85: Gojek funding history and valuation 3,000 Founded in 2010 12,000 2,000 8,000 1,000 4,000 0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) Source: Crunchbase, Techinasia, TechCrunch, Refinitiv, KrAsia 46 2013 2014 2015 2016 2017 Valuation (US$ mn, RHS) 2018 2019 2020 2021 Figure 86: Tokopedia funding history and valuation 1,200 Founded in 2009 8,000 900 6,000 600 4,000 300 2,000 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Techinasia, TechCrunch, KrAsia Management profiles Name Position Andre Soelistyo CEO of GoTo Group Kevin Aluwi William Tanuwijaya Profile Andre Soelistyo joined Gojek in 2015 and served as co-CEO since Oct-2019. Prior to joining Gojek, he was the executive director at Northstar Group. He previously served as the head of corporate finance at Delta Dunia Makmur. He earned a Bachelor of Science in information technology degree from University of Technology Sydney. Co-founder and CEO of Since co-founding Gojek, Kevin Aluwi has held significant leadership roles within the Gojek organisation. Prior to his role at Gojek, he worked at Zalora Indonesia as head of business intelligence. Earlier in his career, he worked in business development at the Indonesian investment firm Merah Putih Inc. and also served as investment banking analyst at Salem Partners LLC. Mr Aluwi obtained his bachelor’s degree in corporate finance, entrepreneurship and international relations from University of Southern California’s Marshall School of Business. Co-founder and CEO of William Tanuwijaya is the co-founder and CEO of Tokopedia. Earlier in his career, he Tokopedia worked as a software developer in companies including TelkomSigma and Sqiva Sistem. He has a bachelor’s degree in information technology from Bina Nusantara University. Source: Company data, Linkedin, CNBC Figure 87: Key stats Valuation Last valuation Select investors (US$ mn) Gojek: Tokopedia: Key data points GTV (2020) Total transactions Registered driver fleet (Dec-2020) Merchant partners (Dec-2020) MAU 18,000 (2021) Tencent, Google, JD.com, Mitsubishi Corporation, Visa, Kohlberg Kravis Roberts, Warburg Pincus, Facebook, Golden Gate, PayPal, Telkomsel, and Astra International. Alibaba Group, SoftBank, Google, and Temasek (US$ bn) (bn) (mn) (mn) (mn) >22 >1.8 >2 >11 >100 Source: Source: Company data, Crunchbase, KrAsia One of Indonesia’s largest diversified internet companies Under the new structure, GoTo group is one of the largest diversified internet companies in Indonesia. GoTo Group comprises three main business arms, namely Gojek, GoTo Financial and Tokopedia. As reported by TechCrunch (dated 17 May 2021), GoTo Group claims that it had total group gross transaction value (GTV) of over US$22 bn in 2020, over 1.8 bn transactions in 2020, over 2 mn total registered driver fleet as of Dec-2020, over 11 mn merchant partners as of Dec-2020, and over 100 mn monthly active users. Expanding range of product and services Gojek has evolved into an integrated platform with more than 20 services in Indonesia, including transport and logistics, food delivery and shopping, digital payments, news and entertainment and other on-demand services. Meanwhile, Tokopedia has been adding new product categories and market segments as well as other services. In 2019, Tokopedia launched TokoCabang, which is a warehousing service for merchants. Following the acquisition of a wedding marketplace named Bridestory and app for children activities named Parentstory in 2019, Tokopedia launched various services in 2020, namely Tokopedia Wedding, Tokopedia Parents, Tokopedia Print, and Tokopedia Clean. ASEAN Unicorns 47 Developing fintech ecosystem with GoTo Financials GoTo Financials includes various businesses, including GoPay, GoPay Later, Gobiz Plus, GoStore, Midtrans, Moka, Selly, Mapan. Launched by Gojek in 2016, GoPay is now one of Indonesia's leading e-money wallets. GoPay can be directly used for transactions in Gojek as well as online payment in many other merchants. In addition, there are many offline stores and restaurants that also support GoPay payments. Figure 88: Gojek services Source: Company data Figure 89: Tokopedia Website Source: Company data 48 JD.ID e-commerce Varun Ahuja Reason for inclusion: Tempo quotes JD.ID to have reached valuation of >US$1 bn since 2019. Company profile JD.ID is an e-commerce company service based in Indonesia. JD.ID started operating in Indonesia since 2015 with a focus on electronic products and gadgets. Since then JD.ID has expanded its product categories to include: fashion, luxury, mother & baby, mobile & gadget, computer, camera & audio, home & living, household appliance, grocery, beauty, sports, toy & gaming, automotive, as well as digital products. According to iPrice research, JD.ID was ranked 9th in terms of visitor traffic among Indonesia’s e-commerce players in 2Q21, with estimated monthly visits of around 3.7 mn. JD.ID is selling more than 350k SKUs (as of 2018) which has grown significantly compared to 100k in 2016 and 10k in 2015. Furthermore, it has nine warehouses in Indonesia (as of 2018). Funding history JD.Com is one of the subsidiaries of JD.com in China. The key shareholders of JD.com are Hillhouse Capital Group, DST Global, Walmart, Google, Alwaleed Bin Talal, Kingdom Holding Company, and GGV Capital. Management profiles Name Position Profile Zhang Li CEO Zhang Li has been with JD.ID since 2015. Prior to joining JD.ID, Zhang Li served as the senior director of merchandising of JD.Com for around five years. Source: Company data, Linkedin Developing online-to-offline ecosystem JD.ID has expanded into the online-to-offline business, as part of its strategy to differentiate from other major players. In 2018, JD.ID opened its offline shop in Jakarta, named X-Mart which uses artificial intelligence in the store, such as facial scanners and RFID scanners to recognise the customer’s order. In Sep-2021, JD introduced E-Space store with an area of around 1,300 sq m, offering thousands of types of products from various brands of smartphones, gadgets, laptops as well as brands of home appliances, home living and furniture. JD.ID has opened a total of five physical stores in Indonesia. Offering ‘Nearby Shops’ feature JD.ID launched the ‘Nearby Shops’ feature on its platform in Nov-2020. With this feature, a vendor can open one store on the platform with many separate locations stored within that store and customers can choose the store location that is closest to them by distance. In addition, the customers can also check the inventory of store items. Customers can receive deliveries in as fast as 30 minutes, or pick up on site at the closest location. Figure 90: JD.ID website homepage Figure 91: JD.ID’s E-Space store in Indonesia Source: Company data Source: Company ASEAN Unicorns 49 J&T Express Logistics Varun Ahuja Reason for inclusion: Straits Times quotes the valuation of J&T Express at US$7.8 bn as of 2021. Company profile J&T Express is a freight service company founded in 2015 by Jet Lee and Tony Chen. The company is generally engaged in logistics and package delivery. After starting out in Indonesia in 2015, J&T Express has expanded into the Southeast Asia region including Malaysia, Vietnam, the Philippines, Thailand, Singapore and Cambodia, and most recently into China. J&T Express focusses on shipping services for e-commerce business. J&T Express in Indonesia partners with the largest ecommerce platforms, namely Shopee, Tokopedia, and Bukalapak, among others. J&T Express in Indonesia offers a variety of freight services, including J&T Eco (5-14 days estimated arrival time), J&T EZ (2-3 days estimated arrival time), and J&T Super (1-2 days estimated arrival time). J&T Express states on its website that it has nearly 100 gateway centres with professional equipment, while also having more than 4k operating points and thousands of fleets to support delivery services across cities and islands throughout Indonesia. J&T Express has more than 350k employees globally. Funding history J&T Express received US$2 bn investments in Apr-2021, and has raised a cumulative of US$2.2 bn in funding according to Crunchbase. J&T Express is reported by Straits Times to have a valuation of US$7.8 bn in 2021. Key shareholders are Boyu Capital, Hillhouse Capital Group, and Sequoia Capital China. Figure 92: Funding history and valuation Founded in 2015 2,400 9,000 1,600 6,000 800 3,000 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Straits Times Management profiles Name Position Profile Robin Lo CEO Robin Lo is CEO of J&T Express Indonesia. Prior to joining J&T Express, he worked at OPPO Indonesia as general manager. He holds a bachelor’s degree in business administration. Source: Company data, Linkedin Figure 93: Key stats Valuation Last valuation Select investors Key data points Avg. daily parcels in Indonesia (2021) Avg. daily parcels in Indonesia (2020) Avg. daily parcels in Indonesia (pre-COVID) employees globally Figure 94: J&T Express Indonesia website homepage (US$ mn) 7,800 (2021) Boyu Capital, Hillhouse Capital Group, and Sequoia Capital China (mn) 2.5 (mn) 1.7 (mn) 1 ('000) Source: Company data, Crunchbase, Straits Times 50 350 Source: Company data One of the fastest growing express delivery companies in SE Asia According to a Straits Times article in Sep-2021, J&T Express delivered one million parcels daily on average in Indonesia prior to the COVID-19 pandemic. The delivery orders have been growing significantly, driven by consumers turning to online shopping amid the pandemic. As a result, parcel delivery rose by 40% during the early pandemic period, and reached1.7 mn packages daily by end-2020, two-thirds of which were contributed from e-commerce platforms and especially from its key partners Shopee, Tokopedia, and Bukalapak. Parcel delivery has further increased by 25% YoY in 1H21. J&T Express currently delivers 2.5 mn parcels each day. Meanwhile, J&T Express has been growing rapidly in Singapore as well. The number of daily deliveries nearly doubled during the circuit breaker period. Developing delivery services and infrastructures In Mar-2021, J&T Express expanded its fleet to include an all-cargo aircraft in Indonesia in order to enable greater domestic connectivity and ensure next-day delivery for local consumers. In Apr-2021, J&T Express launched a new service, J&T Super, a delivery premium service whereby the package arrives on the same-day for same city delivery and within 48 hours for cross city delivery, to complement its existing regular services as the demand for fast delivery has been increasing. In order to meet rising demand for deliveries in Singapore, the company is accelerating its expansion plans for its warehouse network, has extended daily delivery hours and hired more drivers. In Dec-2020, J&T Express opened its third Singapore warehouse less than a year after launching in Jan-2020. The company is also increasing its fleet of small vans and large trucks to handle parcels of varying sizes. In Mar-2021, J&T Express also launched 4-Hour Express Delivery for its customers in Singapore using its fulfilment and warehousing solutions. Overseas expansion in SE Asia After starting in Indonesia in 2015, J&T Express expanded in the Southeast Asia region including to Malaysia and Vietnam in 2017, the Philippines and Thailand in 2018, Singapore and Cambodia in 2019, as well as to China in 2020. While J&T Express has already covered most of the major countries in Southeast Asia, the company aims to expand further into other countries. Figure 95: J&T Express Indonesia delivery services Figure 96: J&T Express’ 4-Hour Delivery in Singapore Source: Company data Source: Company data ASEAN Unicorns 51 OVO Fintech Steven Ho Reason for inclusion: Straits Times quotes the valuation of OVO at US$2.9 bn as of Mar-2019. Company profile OVO was established in 2016 as an app that offered payments, loyalty points and other financial services. It was primarily backed by Lippo Group and was built in partnership with BCG Digital Ventures. It then received a licence to operate as a fintech company towards the end of 2017. With strategic partners in Tokopedia and Grab, OVO has become the designated e-wallet platform for the e-commerce and ride-hailing giants, propelling its base to more than 120 mn users in 2019. As of Dec-2020, the company has six major shareholders: Grab (39.2%), Tokopedia (36.1%), Tokyo Century Corporation (7.5%), Lippo Group (7.2%), Wahana Inovasi Lestari (5%), and Ide Teknologi Indonesia (5%). Funding history The company was only funded by several investors. One of the first was Tokyo Century Corporation which invested US$116 mn in 2017 for around 20% of the company. OVO then received more investments from Tokopedia and Grab as strategic partners with an undisclosed amount and valuation. Management profiles Name Position Profile Jason Thompson CEO Jason Thompson joined OVO as CEO in Jan-2018. Before that, he spent seven years at Microsoft Corporation in sales and operations roles, with stints at Canon UK Limited, Radica Games, and Acclaim Entertainment. Mr Thompson also served as senior managing director of Grab Financial from Jan-2017 to Jun-2020. Karaniya Dharmasaputra has been OVO’s President for the past two years, while simultaneously serving as Co-Founder and CEO of Bareksa (an investment platform offering mutual funds, retail bonds, and gold online) and Commissioner of Taralite. He is also the Vice Chairman of the Indonesia Fintech Association. Sharly Rungkat joined OVO as CFO in Sep-2019. Prior to OVO, she was a partner at PwC Indonesia, CFO at GroupM and a project leader at Boston Consulting Group. Karaniya Dharmasaputra President Sharly Rungkat CFO Source: Company data Figure 97: Key stats Figure 98: OVO shareholding structure as of FY20 Transaction volume (market share) 29% Transaction value (market share) 33% Transactions per month 14.4 OVO 25% 24% 13.5 GoPay 21% 19% 13.1 Dana 20% 18% 12.2 6% 6% 8.2 ShopeePay LinkAja 5% Source: NeuroSensum, Mime Asia Grab Tokopedia Lippo Group 5% 8% 39% 7% Tokyo Century Corporation PT Wahana Inovasi Lestari PT Ide Teknologi Indonesia 36% Source: DealStreetAsia #2 digital payment platform in Indonesia by market share According to OVO’s Head of Corporate Communications in an interview, the OVO application is already used on 115 mn devices throughout 2020. OVO users also grew by 267% and merchants by 95% in the same year as a result of people switching to digital services during the COVID-19 pandemic. A survey by NeuroSensum on 1,000 respondents in the period from Nov-2020 to Jan-2021 showed that OVO ranked #2 by transaction value and volume, as well as in terms of transaction frequency. 52 Creating a fintech ecosystem OVO acquired Taralite in 2019, a local P2P lending startup which later obtained an official licence from OJK in Jun-2020. By adding Taralite’s online lending features, OVO can extend loans and credits to shoppers and merchants in its ecosystem such as Tokopedia and Grab. OVO’s “pay-later” option for shoppers was also made possible by Taralite. OVO also expanded to other financial services such as investment, insurance, credit scoring, and multifinance with partnerships with Bareksa, Prudential, etc. The company aims to become the largest fintech ecosystem in Indonesia. Undergoing a transition The merger of Tokopedia and Gojek to form GoTo has put OVO in a unique situation due to its co-ownership between Tokopedia and Grab. According to a DealStreetAsia article dated Sep-2021, the divestment process between OVO’s shareholders and Emtek Group is understood to have reached agreement. After the proposed transaction, GoPay, Gojek’s digital wallet, is set to come into Tokopedia’s ecosystem as its main e-wallet. Figure 99: OVO key features Feature Description OVO points Reward system: 1 OVO point = Rp1 Deals & promotions OVO Premier Bill payments Catalogue of available deals by merchants Upgrade to transfer to bank accounts and free transfer between users Pay electricity, insurance, internet and phone bills online Donation Donate to organisations OVO Invest Mutual funds, insurance, retail bonds, gold, etc. Source: Company data Figure 100: OVO app Source: Company ASEAN Unicorns 53 Ruangguru Education Gary Gregorius Reason for inclusion: Dealroom.co estimates valuation for Ruangguru at ~€682 mn (~US$800 mn) in its last funding round in April 2021. Company profile Ruangguru was founded in 2014 as an online platform that connects students with private tutors in Indonesia. Since then, Ruangguru has expanded its services by providing a range of tech-based, high quality educational products such as subscription-based video, live teaching, learning management system for schools, online soft skills training, and corporate-based training application across both K-12 and adult learning segments in Indonesia, Thailand, and Vietnam. As of December 2020, Ruangguru claims it has served more than 22 mn users in Indonesia, which represents a 46% YoY growth. Funding history Following a US$150 mn Series C round led by General Atlantic and GGV Capital in December 2019, Ruangguru secured US$55 mn Series C2 funding led by Tiger Global Management in April 2021 based on Crunchbase. Ruangguru is reported by Dealroom.co to have a valuation of ~US$800 mn in April 2021. Figure 101: Funding history and valuation Founded in 2014 160 1,000 120 750 80 500 40 250 0 0 2014 2015 2016 2017 Funding history (US$ mn) 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, Dealroom.co Management profiles Name Position Profile Adamas Belva Syah Devara CEO and Co-Founder Muhammad Iman Usman Co-Founder and Chief Product & Partnership Officer Named Forbes 30 under 30 in 2017; former special advisor/staff to the President of Indonesia, advised on the topics of innovation across sectors/ministries/ government bodies. Mr Devara previously worked as a consultant at McKinsey & Company, focussing on education system transformation and public health strategy projects. Prior to founding Ruangguru, he was known as one of the key opinion leaders in youth development. He co-founded and led some of the largest youth-led movements, such as the Indonesian Future Leaders and the Indonesian Youth Parliament which mobilised thousands of young people to do social good. Source: LinkedIn Figure 102: Key stats Valuation Last valuation Select investors Key data points Country presence No. of students No. of teachers No. of employees Select financials Revenue (2019) Gross margin (2019) (US$ mn) (no.) (mn users) (no.) (no.) Figure 103: Ruangguru’s registered students 800 (2021) General Atlantic, GGV Capital, Tiger Global Management 3 >22 (as of Dec-2020; +46% YoY) >200,000 >4,000 US$ mn % Source: Company data, LinkedIn, Techninasia, Dealroom.co 54 16.64 94% 25,000 22,000 20,000 15,068 15,000 10,000 5,000 0 6,300 13 2014 37 227 2015 2016 2017 2019 Number of registered users (k users) Source: Company data, GSMA 2020 A solution provider for Indonesia’s low performance education system Ruangguru seeks to become a solution provider for Indonesia’s low performance education system which consistently ranks at the bottom in PISA (OECD’s Program for International Student Assessment). It creates solutions by providing access to premium education resources through its mobile-based apps services particularly for students who cannot have access to supplementary classes. As stated in Ruangguru’s website, 80% of its users are outside the capital city of Jakarta and 70% of its users in Indonesia come from middle-to-low income families and had no previous access for after-school tuition. Competitive advantage: personalised education and Learning Management System Ruangguru utilises a personal learning approach powered by Artificial Intelligence which allows students to learn based on their own pace and preferences. It also offers a freemium access to a Learning Management System (LMS) called “Ruangkelas” which enables teachers to create content and assign work to school students. This has been utilised by thousands of schools in almost all the 34 provinces across Indonesia. Additionally, Ruangguru initiated several social initiatives to bring about an impact on education. Immediately after the stay-at-home government order was issued during the COVID-19 pandemic, it launched free online school with more than 10 mn students in Indonesia accessing the service. Broadening its mission overseas and expanding its range of product and services Ruangguru has extended its goal to provide equal access to quality education outside Indonesia through: (1) Kiến Guru in Vietnam and (2) StartDee in Thailand. The company states on its website that Kiến Guru nowadays has connected to 1 mn students and StartDee has managed to become the Top 3 education app on both App Store and Play Store within the first week of its launch. Additionally, Ruangguru now provides blended, lifelong, and corporate learning products and services through (1) Brain Academy, a tutoring centre offering online-offline blended learning located in 18 cities in Indonesia; (2) Skill Academy, an app- and web-based certified upskilling and reskilling platform taught by curated experts and practitioners; and (3) Ruangkerja, a mobile app that allows corporations digitised training materials for employees, and access for employers to a dashboard that analyses employees’ development. Figure 104: Ruangguru’s 2018 financials 5.0 4.4 Figure 105: Ruangguru’s 2019 financials 4.0 2.9 3.0 28.1 30.0 4.2 2.0 20.0 16.6 10.0 0.4 1.0 8.7 4.9 1.0 0.0 0.0 Revenue Cost of sales Marketing Selling expense expense 2018 (US$ mn) Employee expense Revenue Cost of sales Marketing expense Selling expense Employee expense 2019 (US$ mn) Source: Company data, Techinasia Source: Company data, Techinasia Figure 106: Website homepage Figure 107: Application homepage Source: Company data Source: Company ASEAN Unicorns 55 Sicepat Logistics Steven Ho Reason for inclusion: Dealroom.co estimates valuation for Sicepat at €618-927 mn (~US$723 mn to US$1.1 bn) in its last funding round in March 2021. Company profile Sicepat is a logistics startup specialising in last-mile delivery. The company provides last-mile deliveries for social commerce merchants and the larger e-commerce platforms ecosystem. It has also expanded into warehousing, fulfilment, middle-mile logistics and online distribution. The company was founded 2014 by Rudy Darwin Swigo and The Kim Hai. Funding history Sicepat has raised a total of more than US$238 mn so far, based on Pitchbook. It is reported by Dealroom.co to have a valuation of ~US$723 mn to US$1.1 bn in its last funding round in March 2021. Key investors include Indies Capital Partners, Trihill Capital, Falcon House Partners, Daiwa Securities Group, Kejora Capital, MDI Ventures, Barito Teknologi, Pavillion Capital, and KFW DEG. Figure 108: Funding history and valuation 250 200 150 100 50 0 Founded in 2014 2014 1,000 800 600 400 200 0 2015 2016 2017 Funding (US$mn) 2018 2019 2020 2021 Valuation (US$mn, RHS) Source: Pitchbook Management profiles Name Position Profile The Kim Hai CEO Andri Buchori CFO Reynaldi CTO Prior to cofounding Sicepat Ekspres in 2014, The Kim Hai was a businessman in the gadget/smartphone industry based in Jakarta. Andri Buchori started his career as an accountant and tax supervisor at PT Balai Lelang Seras in 2008—a subsidiary of PT Serasi Autoraya (member of Astra Group). He went on to fill finance and accounting roles in logistics companies for the next ten years before joining Sicepat in 2019 as vice-president of finance, accounting, and tax. Prior to joining Sicepat Ekspres as CTO at the end of 2018, Reynaldi cofounded and filled CTO/CEO roles at several software startups (Roboto Estudio, Corsus, and Clodeo). Source: Company data 56 Figure 109: Key stats Figure 110: Volume comparison vs peers Valuation Latest valuation Investors 1.5 (US$ mn) 723-1,100 (2021) Indies Capital Partners, Trihill Capital, Falcon House Partners, Daiwa Securities Group, Kejora Capital, MDI Ventures, Barito Teknologi, Pavillion Capital, and KFW DEG Key data points Packages per day (2020) Outlets E-commerce integrations # of products (mn) 1.2 1.0 1.0 0.7 ~0.3–0.4 0.5 J&T JNE SiCepat Ninja van >1 700 Tokopedia, Bukalapak, Shopee, Lazada, Blibli 7 Source: Company data, Pitchbook, Dealroom.co, Republika 0.1 0.0 Packets processed per day (mn) Anteraja, Paxel, Deliveree, and others Source: Company data One of the leading players in last-mile delivery industry Sicepat Ekspres Indonesia has grown into one of the largest last-mile delivery companies in Indonesia. The company’s customer base is diversified between social commerce merchants as well as large e-commerce players through API integration. Local news agency Kontan reported the company was targeting to process more than 1 mn packets per day in 2020. Sicepat also had more than 700 outlets spread across Indonesia at the end of 2019, targeting a minimum of 20 new outlets per month since then. The platform has integrated into e-commerce players such as Tokopedia, Bukalapak, Shopee, Lazada, Blibli, Zilingo, Jakmall, and others. Meanwhile some of its competitors such as J&T and Ninja Van have large business contributions from Shopee and Lazada, respectively. End-to-end logistics solution Sicepat Ekspres has an ecosystem of middle-mile and online distribution platforms under parent company OnStar. Other services include storage and fulfilment, SME enabler, store management software, and freight forwarding. Figure 111: Indonesia logistics market 300 250 200 150 133 154 177 205 Figure 112: By method of transport 236 273 Land based 50 0 2016 2017 11% Admin 100 2015 5% Water based 2018 2019 2020 Fulfilment and warehousing Others 32% Indonesia logistics market size (US$ bn) Source: Frost & Sullivan 17% 35% Source: Frost & Sullivan Figure 113: Sicepat Ekspres—key products Products Description Delivery speed Availability Si Untung BEST Sameday Delivery Regular service Next day delivery Sameday delivery 15 hours—ETA 1 day 8 hours maximum Halu Gokil H3LO COD Sicepat Go! E-commerce service Minimum 10 kg shipments Ship 3.3 kg, pay for 2 kg Cash on delivery International service 1-3 days 1-3 days 1-3 days 8 hours maximum Varies by destination All Indonesia (15 hours for Greater Jakarta and Bandung) All big cities in Indonesia Greater Jakarta, Bandung, Yogyakarta, Solo, Semarang, Surabaya, Denpasar, Medan, Makassar All cities in Indonesia All big cities in Indonesia Java and Bali islands Greater Jakarta, Bandung, Yogyakarta, Solo, Semarang, Surabaya Greater Jakarta, Bandung, Yogyakarta, Solo, Semarang, Surabaya, Denpasar, Medan, Makassar Source: Company data ASEAN Unicorns 57 Tiket.com OTA Samuel Pratama Reason for inclusion: Bloomberg quotes valuation of Tiket.com at >US$1 bn as of 2021. Company profile Tiket.com was founded in 2011 as the first OTA in Indonesia that allows bookings for hotels, flights, trains, and others. The company was later acquired by Djarum group in 2017 and is now a subsidiary of Blibli. According to the company, it has over 7.9 mn monthly active users pre-COVID with over 2.7 mn accommodation partners, 90+ airline partners, 175+ ground transportation partners and 20k+ homes & villa partners in 2021. Funding history Tiket.com is internally funded by the Djarum group with over 90% of the company still owned by the group. Management profiles Name Position Profile George Hendrata CEO Dimas Surya Yaputra Ronald Liem Cofounder/CCO CFO Turnaround & growth specialist. Previously worked in BCG, Medtronics and Motorola, with an MBA from Harvard Business School. Serial entrepreneur (co-founder of three startups). Previously worked at Hillhouse and UBS. Source: Company data Figure 114: Tiket.com offers end-to-end connected trips Source: Company data Expansion to high growth areas Tiket.com has continued to expand its growth within its current core business in hotels, flights, trains, events and travel booking. This includes going into more fragmented industries such as homes and villas, car rentals, attraction tours and online events as it offers higher margins and provides better growth opportunities. 58 Quicker path to profitability Despite the COVID-19 impact, Tiket.com has recovered much faster vs the market and focussed on positioning itself to capture pent-up demand. Tiket.com has continued to offer PayLater to allow for better affordable options as well and discounts in COVID-19 testing through partnerships with airlines and test providers. Figure 115: Tiket.com flights online market share Figure 116: Tiket.com hotels online market share 20% 30% 25% 15% 20% 10% 15% 10% 5% 5% 0% 2018 2019 2020 2021 0% 2018 Tiket.com flights online share Source: Company data 2019 2020 2021 Tiket.com hotels online share Source: Company data ASEAN Unicorns 59 Traveloka OTA Samuel Pratama Reason for inclusion: Pymnts quotes the valuation of Traveloka at US$2.75 bn in 2020. Company profile Traveloka was founded in 2012 as an airline and hotel ticketing service platform that focusses on domestic travel in Indonesia. The company has since then expanded to Southeast Asia and is now one of the biggest online booking platforms in this region. The company has paired with over 100 airlines, 450k hotels, 400 rental companies in Indonesia and over 4,000 attractions and activities providers. Funding history According to Crunchbase, the company has done several funding rounds in the past starting in January 2017 raising over US$150 mn, and in July 2017 raising again another US$350 mn. In 2019 the company did a private equity round that allowed it to raise US$420 mn and its latest funding round was in July 2020 with around US$250 mn being raised. The total amount raised as of now is at US$1.2 bn based on Crunchbase. Its main investors include Sequoia Capital, Global Founders Capital, GIC, JD.com, Hillhouse Capital Group, East Ventures and Expedia. Figure 117: Funding history and valuation 600 500 400 300 200 100 0 Founded in 2012 2012 2013 3,000 2,500 2,000 1,500 1,000 500 0 2014 2015 2016 Funding history (US$ mn) 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Pymnts Management profiles Name Position Profile Ferry Unardi Yadi Guitana CEO CFO Previously worked as a software engineer in Microsoft before founding Traveloka. Previously worked at McKinsey & Company and Kaskus before joining Traveloka as the CFO. Mr Guitana has an MBA from University of Chicago. Source: Company data Continued growth in countries outside of Indonesia Traveloka has continued to push its growth not just in Indonesia but across Southeast Asia. It has focussed its growth in other countries including Thailand, Vietnam and Malaysia. Traveloka has also increased its product offerings to include different bundled products that include COVID-19 tests and flexible open date vouchers for its hotel purchases to help accommodate its customers. Rebranding into lifestyle app In addition to its travel and hotel booking business, Traveloka has also been looking to expand into other businesses such as Traveloka eats. It also introduced the Traveloka Paylater function in its app. 60 Xendit Fintech Steven Ho Reason for inclusion: TechCrunch quotes the valuation of Xendit at ~US$1 bn in its last funding round in Sep-2021. Company profile Xendit is a financial technology company that provides payment solutions in Indonesia, the Philippines and Southeast Asia. It provides a secure and integrated payment system that can accept transactions from virtual accounts, credit and debit cards, e-wallets, retail outlets, and also online instalments. The company was founded by in 2015 by Moses Lo, Tessa Wijaya, and Bo Chen. Based on a TechCrunch article dated Mar-2021, it was the first company to go through Y Combinator’s accelerator programme and was ranked No.64 on Y Combinator’s top 100 companies list (by valuation and top exits) in Jan-2021. Funding history Xendit has raised a total of US$234.7 mn since inception, according to data from Pitchbook. Its initial investments in 2015 came from an accelerator/incubator programme (Y Combinator), and after that went on to early stage venture capitals at the end of the year. Its latest funding round in Sep-2021 raised US$150 mn from Tiger Global Management, Accel, Amasia, and Goat Capital. Figure 118: Funding history and valuation 300 Founded in 2015 1,200 200 800 100 400 0 0 2012 2013 2014 2015 2016 Funding (US$ mn) 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Pitchbook, TechCrunch Management profiles Name Position Profile Moses Lo Co-Founder, CEO Tessa Wijaya Co-Founder, COO Bo Chen Co-Founder, CTO Moses Lo graduated from and did an MBA programme at UC Berkeley in 2015 and immediately entered Y Combinator’s 2015 programme right before he founded Xendit. Prior to Berkeley, Mr Lo worked at Boston Consulting Group. Prior to co-founding Xendit, Tessa worked at Principia Management Group (private equity) as a senior analyst, business development analyst at Fairways Investment Group, and Associate at Mizuho Asia Partners. Upon graduating from UC Berkeley in 2014, Bo Chen took on roles at Brandcast Inc and Ripple Labs as a software engineer. Later in 2015, he co-founded Xendit with Moses Lo and Tessa Wijaya. Source: Company data ASEAN Unicorns 61 Figure 119: Xendit main features Source: Company data Building digital payment infrastructures Xendit is a Southeast Asian fintech company that provides payment infrastructure across Indonesia and the Philippines. It processes payments, runs marketplaces, disburses payroll and loans to help businesses grow. The platform serves businesses of all sizes, from local SMEs to some of Indonesia’s largest tech startups and also giant businesses like Samsung. The company states on its website that it processes millions of transactions monthly, growing at 25% MoM for the last two years. The company is an alumni of Y Combinator (S15), and is backed by large VCs such as Accel, Tiger Global Management, Amasia, and Goat Capital, among others. Growing rapidly In an interview with TechCrunch, Tessa Wijaya claimed that Xendit has been growing exponentially at a CAGR of 700% since its launch. In 2020, the company saw its customer count increase by 540%, which includes the likes of Traveloka, TransferWise, Wish and Grab. Xendit is processing more than 65 mn transactions with US$6.5 bn in payment value annually. The company describes itself as building a financial services and digital payments infrastructure which the next generation of Southeast Asian SaaS companies can work on. It aspires to be the Stripe of Southeast Asia. Figure 120: Xendit payments pricing Xendit payments Virtual accounts bank transfer Cards Figure 121: Xendit customers Pricing Rp4,500 2.90% + Rp2,000 e-wallets 1.50% QR code 0.70% Direct debit 1.90% Retail outlets/OTC PayLater Source: Company data 62 Rp5,000 Kredivo: 2.3% Akulaku: 1.7% Source: Company data Malaysia “ Malaysia ASEAN Unicorns 63 AirAsia Digital Diversified Internet Danny Chan Reason for inclusion: AirAsia Digital is valued at around US$1 bn based on all-share transaction in July 2021, as reported by the company. Company profile AirAsia begun its digital transformation journey a few years ago as founder, Tony Fernandes, believed that it was crucial for the airline to ‘think out of the box’ to remain relevant. Thus, AirAsia Digital was formed; it includes three main entities i.e. Teleport (transportation arm), BigPay (financial services) and AirAsia.Com (OTA platform), though AirAsia.Com was more recently restructured into AirAsia Superapp, with the launch of more products (e.g. ride-hailing, food delivery and groceries). Funding history So far, AirAsia Digital has been leveraging on internally generated funds to grow its business. More recently, it secured more capital when AirAsia raised new capital via private placement; AirAsia allocated 17% of the total funds raised into AirAsia Digital. The company also highlighted that it hopes to be able to monetise its digital assets over time to demonstrate to the market that it is indeed the ‘jewel in the crown’ within the airline (Bloomberg reported that it is hoping to raise US$300 mn in the near to medium term). More recently, in Jul-2021, AirAsia Digital established its ‘unicorn’ status via an all-share transaction. To recap, it acquired 100% of Go-jek Thailand for US$40 mn and 100% of Velox Fintech for US$10 mn in exchange for 4.76% shares in AirAsia Superapp (it was a wholly-owned subsidiary of AirAsia Digital, pre-deal). This effectively values AirAsia Digital’s super app at US$1.05 bn (this excludes the value of BigPay and Teleport). Management profiles Name Position Profile Aireen Omar President Aireen Omar joined AirAsia in 2006 initially as the director of corporate finance and was promoted to CEO of AirAsia Berhad in 2012. In 2017, she was appointed to head up RedBeat Ventures (now AirAsia Digital), as well as being responsible for the Digital and Technology portfolio where she oversees group-wide initiatives to transform AirAsia into a global, cloud-driven product and online platform based company, while ensuring synergies between the airline and digital businesses of AirAsia. Source: Company data Figure 122: Key stats Valuation Last valuation Select investors Key data points BIG Loyalty members BigPay users (MY) Select financials Revenue (2020) EBITDA (2020) Source: Company data 64 (US$ mn) (mn) (mn) US$ mn US$ mn 1,000 (2021) – 26.0 1 108.5 0.5 Carsome e-commerce (car sales) Joanna Cheah Reason for inclusion: Straits Times quotes Carsome is valued at US$1.3 bn in its latest funding round in Sep-2021. Company profile Founded in 2015, Carsome is one of the largest online used car platforms in SEA with a presence in Malaysia, Indonesia, Thailand and Singapore. Carsome provides end-to-end solutions to consumers and used car dealers. Its services include car inspection, transfer of ownership and financing. Based on a TechCrunch article date Jul-2021, Carsome currently transacts 100,000 cars p.a. totalling more than US$800 mn in transacted value. The company has partnerships with CIMB Bank, to secure funding for its customers as well as Shopee and Lazada, where its inventories can be viewed and purchased. Funding history According to company data, Carsome has raised a total of approximately US$285 mn to date, with its latest fundraising exercise, Series E of US$170mn in Sep-2021. This funding activity was led by Taiwanese chipmaker MediaTek, Catcha Group and Penjana Capital. Figure 123: Funding history and valuation 200 Founded in 2015 1,600 150 1,200 100 800 50 400 0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Straits Times Management profiles Name Position Profile Eric Cheng CEO & Co-Founder Teoh Jiun Ee Co-Founder Before founding Carsome, Eric Cheng worked for Innity, an online marketing company and rose the ranks from a sales executive to an account director. Teoh Jiun Ee had also worked with Eric Cheng in Innity, before leaving to start Carsome in 2015. He currently holds the posts of Chief Business Development Officer of Carsome and a Director of Carsome Academy. Source: Company data Figure 124: Key stats Valuation Last valuation Select investors Key data points Dealers Annual car sales Total bids Transacted value Select financials Revenue (2019) EBITDA (2019) Net profit (2019) (US$ mn) Figure 125: Annual cars transacted on Carsome 1,300 (2021) MediaTek, Catcha Group & Penjana Kapital 120,000 100,000 100,000 80,000 60,000 mn US$ mn 8,000 100,000 4.4 800 US$ mn US$ mn US$ mn 846 (58) (59) Source: Company data, Straits Times 40,000 40,000 20,000 1,000 10,000 0 2016 2018 2019 2020 No. of cars Source: Company data ASEAN Unicorns 65 Online C2B marketplace for used cars Carsome is an online C2B used car marketplace. It collects vehicle-related data from individual sellers, sends its staff for inspection, holds auctions for dealers and delivers the cars to the buyers. Buyers can search for cars they want to buy and make an order via Carsome’s platform. To give consumers quality and peace of mind, all Carsome Certified cars come with the Carsome Promise, which includes a five-day money-back guarantee, a professional 175-point car inspection, a one-year warranty and fixed price with no hidden fees. Due to its successful track record in digitalising a traditionally offline business, Carsome has benefitted throughout the COVID-19 pandemic. It was reported that its 3Q20 revenues doubled compared to pre-pandemic levels. Collaborations for a more seamless experience In July 2020, Carsome partnered with CIMB Bank to launch a co-developed inventory financing solution for used car dealers. This directly reduces the processing time and minimises physical documentation for Carsome’s platform. The partnership is expected to drive inventory volume for dealers, subsequently increasing access and variety in this market. Carsome also formed a partnership with Alliance Partners Malaysia to offer a one year warranty to their customers. This programme offers increased value to dealers when they purchase inventories from Carsome by providing a credit line and bonus rewards. Besides that, it enables customers to confidently purchase cars covered through an extended warranty. The programme is worth RM55.5 mn. In Aug-2020, Carsome collaborated with Shopee and Lazada to sell used cars through the two e-commerce platforms. This was done to offer digital savvy consumers the opportunity to purchase used cars as well as cash vouchers at special promotional prices. Through this, it was able to strengthen its image as a one-stop solution for used car transactions, while increasing methods of reaching customers. Buying a stake in iCar Asia Ltd In mid-July 2021, Carsome agreed to acquire 19.9% of Australia-listed automotive portal iCar from Catcha Group, the largest shareholder of iCar with a 30% stake. In return, Catcha will become a shareholder of Carsome, boosting the latter’s valuation to more than US$1 bn. Following the share swap, Carsome will offer to buy the remaining 80.1% in iCar from existing shareholders, a transaction valued at more than US$200 mn. Figure 126: Summary of financials MYR mn 846.0 1,000 750 403.7 500 198.7 126.1 250 35.1 0 (6.6) (17.6) (25.1) (250) (58.9) (500) (313.2) Dec-15 Dec-16 Dec-17 Dec-18 Dec-19 Revenue PAT Source: Company data 66 edotco Telecommunication (Towers) Danny Chan Reason for inclusion: Reuters quotes valuation of edotco at US$2.0-2.2 bn in 2020. Company profile edotco is one of the largest regional integrated telecommunications infrastructure services company in Asia which specialises in end-to-end solutions in the tower services sector including co-locations, build-to-suit, energy, transmission and operations and maintenance. It is headquartered in Kuala Lumpur, Malaysia. The group has offices across Asia in Bangladesh, Cambodia, Sri Lanka, Myanmar, Pakistan, Laos and the Philippines. As at Jun-2021, edotco had 23,845 towers and 37,262 tenancies. Funding history edotco has raised a total of US$700 mn to date via one transaction in 2017 based on company data. To recap, it initially announced that it was planning to raise a total of US$600 mn; US$400 mn from Innovation Network Corporation of Japan (INCJ) via primary shares and US$200 mn from Malaysia’s sovereign wealth fund, Khazanah Nasional via secondary shares. Subsequently, one of Malaysia’s largest pension funds, Kumpulan Wang Persaraan (Diperbadankan), KWAP, joined the fold of investors by subscribing for US$100 mn in primary shares, bringing the deal size to US$700 mn. As a result, Axiata now holds 63% of edotco while INCJ, Khazanah Nasional and KWAP holds 21.14%, 10.57% and 5.29%, respectively. Valuation wise, the implied transaction value for edotco was an equity value of ~US$1.5 bn and EV/EBITDA (on FY16) multiple of 12.5x, which is comparable to regional peers at that time. Figure 127: Funding history and valuation 1,000 2,500 750 2,000 1,500 500 1,000 250 500 0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Reuters Management profiles Name Position Profile Mohamed Adlan CEO Mohamed Adlan was appointed CEO of edotco on 1 Nov-2020. Previously, he was the CFO and director of PT XL Axiata Tbk (Indonesia). Having been with Axiata Group for 17 years since he joined Celcom in 2003 as vice president, finance, Mr Adlan rose rapidly within Celcom. In his early career, he also worked with Arthur Andersen in assurance and business advisory for nine years. Annis Mohamed was appointed CFO of edotco on 1 Jun-2020. He has more than 17 years of experience in banking and has worked for various financial institutions including Citibank, Macquarie, RHB and, more recently, Kuwait Finance House. Annis Sheikh Mohamed CFO Source: Company data ASEAN Unicorns 67 Figure 128: Key stats Valuation Last valuation Select investors Key data points Country presence No. of towers Tenancies Tenancy ratio Select financials Revenue (2020) EBITDA (2020) Net profit (2020) Figure 129: edotco’s current shareholding and asset ownership (US$ mn) 2,000-2,200 (2020) INCJ, Khazanah, KWAP (no.) (k) (k) (x) 8.0 21.5 34.3 1.6 US$ mn US$ mn US$ mn 458.8 267.3 34.1 Source: Company data, Reuters Source: Company data ASEAN’s leading tower-co edotco was formed in 2012 as an offshoot of Axiata to own and operate tower assets. As at Jun-2021, it owned 23,845 towers and managed 17,860 towers. Its largest market would be Malaysia (owns 4,715 towers and operates 11,464 towers), followed by Bangladesh (owns 11,946 towers and operates 3,654 towers), Cambodia (owns 3,062 towers and operates 965 towers), Myanmar (owns 2,129 towers and operates 1,044 towers), Pakistan (owns 1,681 towers and operates 11 towers) and Sri Lanka (operates 722 sites). It also recently expanded into Laos and Phiippines. It is currently the 16th largest TowerCo globally and 6th largest TowerCo in Asia. Solid financial growth between 2014 and 2019 edotco’s regional expansion (organically and inorganically) allowed it to register solid financial growth. Between 2016 and 2020, revenue jumped by an 8% CAGR to RM1.9 bn from RM1.4 bn as it increased its tower count from 15,124 to 22,329 during this period. EBITDA also grew by a 13% CAGR to RM1.1 bn from RM662 mn as tenancies increased from 21,772 to 35,170 (this resulted in tenancy ratio increasing from 1.44x in 2016 to 1.58x in 2020). Figure 130: No. of towers and no. of managed sites Figure 131: edotco’s historical P&L 25,000 (RM mn) 2,000 20,000 15,000 10,000 15,124 16,533 10,185 18,230 10,931 20,301 11,607 22,329 11,523 11,258 1,500 1,000 1,384 1,547 1,809 1,534 1,104 662 685 1,881 1,095 684 500 5,000 0 0 FY2016 FY2017 Towers FY2018 FY2019 Managed sites Source: Company data FY2020 2016 2017 2018 Total Revenue 2019 2020 EBITDA Source: Company data Aspires to be a top 5 TowerCo globally Looking ahead, Edotco aspires to be a Top 5 TowerCo globally and a Top 3 TowerCo in Asia in terms of tower count; it aims to achieve this via organic growth and acquisitions. It also hopes to further diversify its revenue base to reduce its reliance on Axiata’s OpCos. 68 The Philippines “ The Philippines ASEAN Unicorns 69 Mynt Fintech Hazel Tanedo, Danielo Picache, Justin Cimafranca Reason for inclusion: ABS-CBN News quotes the valuation of Mynt as close to US$1 bn as of 2021. Company profile Mynt is the holding company of Globe Telecom’s digital investments, a fintech startup partnership between Globe Telecom, the Ayala Corporation and Ant Financial. It is one of the first companies to enable financial access for consumers and merchants through providing digital payments systems in a society that is cash driven. Its services include payments, remittances, loans, business solutions and platforms. GCash is the micropayment service that transforms the mobile phone into a virtual wallet. This subsidiary houses GCash, the “super-app” that acts as an all in one mobile app, targeting to be a lifestyle app for Filipinos. FUSE, another subsidiary, is a digital bank that is focussed on personal and SME lending through the use of mobile technology with the use of a credit scoring algorithm. Funding history In 2017, Ant Financial and Ayala entered into a strategic partnership and acquired new shares (for a 45% and 10% stake, respectively) in Mynt and raised P2.8 bn (US$56 mn), according to the company. Mynt's latest funding round was led by a new investor, New York-based Bow Wave Capital Management, which took a 14% stake for US$175m and put the company's valuation just short of US$1 bn. Other existing investors also took part. The entry of Bow Wave diluted the shareholdings of Globe Telecom and Ant, the financial affiliate of Jack Ma's Alibaba Group Holding, to 40% each from 46% previously. Philippine conglomerate Ayala's stake fell to 6% from 8%. Bow Wave is mandated to invest in online payment companies backed by Alibaba. Figure 132: Funding history and valuation 200 Founded in 2015 1,200 150 900 100 600 50 300 0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, ABS-CBN Management profiles Name Position Martha Sazon Chief Executive Officer & President Greg Igaya Frederic Levy Source: Company data 70 Profile Martha Sazon joined Mynt in 2020 with 12 years of leadership experience across various businesses in Globe Telecom such as postpaid mobile, small and medium business, and broadband business. In Globe Telecom, she helped pioneer and execute breakthroughs all focussed on customer needs, i.e., MySuperPlan, SME solutions-selling, and Home Prepaid WiFi and Streamwatch Xtreme Prepaid, while transforming operations through agile and digitalisation. Chief Technology Officer Greg Igaya has been with Mynt since 2017, crossing over from Globe Telecom after almost nine years focussing on new product development, digital media and future applications. He is responsible for overseeing all technical aspects of Mynt, most especially on the product development side for GCash. Chief Commercial Officer Frederic Levy has been with Mynt for more than three years, heading the P2P business and the money transfer business prior to taking on the CCO role. He is a digital businesses executive, general manager and entrepreneur with deep roots in marketing, advertising, branding and technology. Prior to Mynt, Mr Levy had roles with Grab Philippines and was a senior consultant for SSI and Rebisco. Figure 133: Key stats Figure 134: Membership base Valuation Last valuation Select investors Key data points Transaction volume (US$ mn) Bow Wave Average daily transactions Members GSave AUM US$181 mn US$20 bn 40.2 US$157 mn 1,000 (2021) Invested US$175 mn The group averages US$173 mn transactions per day This number doubled during the pandemic From only 4 mn in 2017 With 3.8 mn registered users 45 40 35 30 25 20 15 10 5 0 40 33 20 4 2017 Select financials Revenue (2020) EBITDA (2020) Net profit (2020) 25 2018 2019 2020 Jun-21 Mynt membership base US$440 mn Losses Losses Source: Company data, ABS-CBN Source: Company data One of the leading digital wallets in the Philippines, on track to hitting over P2 tn in transactions for 2021 Mynt recorded over P1 tn in transaction volume in 2020 and is on track to hit its target of over P2 tn in 2021, according to the company. The group averages roughly P8.5 bn in transactions per day, which annualises to close to P3 tn. Active users and daily average transactions increased by 50% during the pandemic, alongside the increase in wallet sizes. Mynt had less than 4 mn members in 2017 and has reached over 40 mn today across 1.9 mn merchants. Wallet sizes are increasing, credit traffic flow is accelerating and use cases are widening, and Mynt has been able to capitalise on these trends with the transformation of its GCash service to a super app that includes e-commerce (GLife) and financial services (lending, insurance, savings and investments). Mynt’s revenue base has increased by more than 18x in 2020 (vs 2018) on the back of the platform upgrades, strong network reach and pandemic impact. Mynt and GCash can leverage higher active users, growth in platform infrastructure (B2B and B2C) and lower acquisition costs. The valuation of Mynt (GCash) has increased from US$100 mn in 2017 to about US$1 bn in 2020 (based on funding rounds). ASEAN Unicorns 71 Singapore “ 72 Singapore Acronis Technology—Software Shaun Tan Reason for inclusion: Valued at US$2.5 bn in its latest funding round in May-2021, as reported by the Business Times. Company profile Founded in 2003 and based in both Switzerland and Singapore, Acronis provides data protection and cyber-security services in its integrated solutions, which are used by over 500,000 companies as well as more than 5.5 mn consumers according to the company. Acronis unifies data protection and cybersecurity to deliver integrated, automated cyber protection that solves the safety, accessibility, privacy, authenticity, and security (SAPAS) challenges of the modern digital world. With flexible deployment models that fit the demands of service providers and IT professionals, Acronis Cyber Protect natively integrates cybersecurity, data protection and management to protect endpoints, systems and data. Funding history According to Crunchbase, Acronis secured US$250 mn in funding led by CVC Capital partners in 2021. Acronis Founder and CEO, Serguei Beloussov, mentioned that an IPO is a possibility within the next three years. Figure 135: Funding history and valuation 300 250 200 150 100 50 0 Founded in 2003 2004 2005 3,000 2,500 2,000 1,500 1,000 500 0 2006 2007 2008 2009 2010 Funding (US$ mn) 2011 2012 2013 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, Business Times Management profiles Name Position Profile Serguei Beloussov Founder and CEO Oleg Melnikov CTO Serguei Beloussov is also Co-Founder of Parallels—desktop virtualisation, containers virtualisation, automation for cloud service providers. Also Co-Founder of Parallels. Source: Company data Figure 136: Key stats Figure 137: Acronis Cyber Protect Cloud offers integration with various systems 2016 2017 2018 2019 Revenue (US$ mn) 22 22 33 43 Gross profit (US$ mn) 11 11 20 27 Gross profit margin % 50% 48% 59% 64% -2 -2 6 2 -7% -11% 19% 4% Net profit/(loss) (US$ mn) Net profit margin % Source: Company data Source: Company data ASEAN Unicorns 73 Targeting US$10 bn in revenue by the next decade While the company is open to where it lists or gets acquired, Founder and CEO Serguei Beloussov told Business Times that it will still "consider every option". However at this point, North America is still the largest market for companies like Acronis, with growth driven in part by companies looking to bulk up their cyber protection amid the COVID-19 pandemic. Acronis plans to widen its product range and expand its network of partners, hoping to achieve US$10 bn in revenue by the next decade. Its cybersecurity solutions are done in part through managed service providers (MSPs), which implement these data security solutions in their own networks that can reach hundreds of thousands of users. The company says it currently has about 10,000 active partners, and hopes to triple this number over the next three years. Fresh funds will be used to expand the support for cloud partners—providing them with additional sales and marketing resources, faster and localised technical support, partner success managers, and local data centres in 111 locations worldwide. Acronis says it plans to hire new technical talent for its research and development centres in Bulgaria, Israel, and Singapore, as well as Switzerland and the United States, with targets to double its employee headcount in the next three years, focussing on functions such as engineers and technicians. The company states that it now has more than 1,600 employees in 33 locations across 18 markets. Holistic cybersecurity management The Holy Grail of cyber security is full lifecycle management. Workloads must be protected from the instant a user or system is connected, a piece of data is created, or a new tool is made operational, all the way through to data destruction or removal and instances when a compromise or breach occurs. Most enterprises use disparate tools, techniques, and processes for each lifecycle stage, leading to an abundance of security vendor technologies available on the commercial market. Vendors too have gotten savvy; most recognise the requirement for inter-technology compatibility. Thus, even if a vendor builds and sells a capability to address only one lifecycle stage, it often integrates with other best-of-breed technologies to give customers holistic visibility, orchestration, and governance. As such, Acronis integrated backup and a full next-generation security solution into a single agent to cover the lifecycle, and this has become Acronis Cyber Protect. Acronis Cyber Protect includes cloud-based reputation, signature-based antivirus, and AI-based pre-execution scanning. Figure 138: Acronis is a recognised member of the cybersecurity industry Source: Company data 74 Advance Intelligence Group Fintech Varun Ahuja, Kylie Wan Reason for inclusion: Valued at US$2 bn in its latest funding round in Sep-2021, as reported by the Business Times. Company profile Founded in 2016, Advance Intelligence Group (AIG) is an AI-driven tech company. Headquartered in Singapore, the Group states on its website that it has a footprint spanning 12 markets across South Asia, SE Asia, Greater China and LatAm with >1.5k employees, >1k enterprise clients, >75k merchants and >20 mn consumers. AIG has three business units: (1) ADVANCE.AI: a big data and AI company in Asia that deals with digital transformation, fraud prevention and process automation for enterprise clients; (2) Atome Financial: consumer business that offers buy-now-pay-later (Atome) and digital lending services (Kredit Pintar, ND Finance); (3) Ginee: an e-commerce merchant services technology platform that provides SaaS software products and digital solutions for e-commerce, retail, brand and enterprise customers. Funding history After raising >US$400 mn in its latest Series D round led by Softbank and Warburg Pincus in Sep-2021, the company is reported by the Business Times to be valued at >US$2 bn. Other key shareholders include EDBI (Singapore), and Gaorong Capital. Figure 139: Funding history and valuation 400.0 Founded in 2016 2,500 2,000 1,500 1,000 500 0 300.0 200.0 100.0 0.0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, Business Times Management profiles Name Position Profile Jefferson Chen Group co-founder, chairman and CEO Jefferson Chen is also currently a Partner at GSR Ventures. Prior to the founding of the Group, he was head of private investing for Greater China at Farallon Capital and senior analyst at Goldman Sachs where he executed IPO and M&A transactions for Asian companies. He holds an MBA from Stanford University and a bachelor's degree in computer science from Tsinghua University. Source: Company data Figure 140: Key stats Figure 141: Revenue grew 1.5x YoY to ~US$12 mn in FY20 Valuation Last valuation Select investors (US$ mn) 2,000 (2021) Softbank, Warburg Pincus, EDBI, Gaorong Capital Key data points Staff (Sep-2021) Revenue CAGR 2017-20 Select financials ('000) Revenue (2020) EBITDA (2020) Net profit (2020) (US$ mn) (US$ mn) (US$ mn) (%) Source: Company data, Crunchbase, Business Times 1.5 87% 12 -2 -3 (US$ mn) 15.0 12.3 8.1 10.0 5.0 4.5 1.9 0.0 (5.0) (1.7) (5.1) (10.0) 2017 2018 Revenue (6.3) 2019 (3.0) 2020 Net profit (loss) Source: Company data ASEAN Unicorns 75 ADVANCE.AI: a big data and AI company in SE Asia ADVANCE.AI is one of the leading big data and AI startups in SE Asia, offering a range of products including (1) AI products: eKYC, document recognition leveraging AI tech; e.g. optical character recognition, facial recognition, liveness detection, and natural language processing; (2) risk management solutions: alternative data-based credit scoring, anti-fraud checks for financial institutions, fintechs, e-commerce platforms; (3) digital banking solutions: digital onboarding, loan origination system, loan management system, smart decision, and collection. Atome’s buy-now-pay-later demand fuelled by the pandemic As commerce increasingly migrates to online platforms as a result of COVID-19, the company reported an increase in uptake of Atome’s buy-now-pay-later solution which facilitated a threefold growth in online transactions for its ~500 merchant partners. Underlying the solution is its credit risk assessment technology which predicts customers’ payment behaviour based on various sources of data such as past spending behaviour or even mobile data/roaming usage, such that only those with good payment behaviour are offered this financing. Ginee: one-stop solution for e-commerce businesses Ginee is an all-encompassing omnichannel e-commerce platform that enables business owners to launch and operate their stores across multiple channels, e.g., web, mobile, social media, and marketplaces, in addition to a range of other services such as payment channel and logistic set-up. According to Ginee, the platform has facilitated >75k active merchants, >109 mn SKUs, >95k active stores and >131 mn orders. It also counts a host of leading e-commerce and logistics players among its partners, including Shopee, Lazada, Tokopedia, Bukalapak and J&T. Figure 142: Atome-buy-now-pay-later Figure 143: ADVANCE.AI – liveness detection Source: Company data Source: Company data 76 Carousell e-commerce Varun Ahuja, Kylie Wan Reason for inclusion: Carousell has hit unicorn status with a valuation of US$1.1 bn following its last fund raise in September 2021, as reported by CNBC. Company profile Carousell is an online classifieds marketplace that was founded in August 2012 and now operates in eight markets across Southeast Asia, Taiwan and Hong Kong. The marketplace has both app- and web-based platforms with offerings across a wide range of categories including fashion, health & beauty, home & living, electronics, as well as autos & property, and home & business services. Basic features include Snap-to-List (only a photo, title and price is required for listing), Chat-toBuy (built-in messaging system), Feedback (from both buyer and seller post-transaction), ‘Follow’ and ‘Like’ functions for buyers. Meanwhile, Premium features, such as paid services for sellers to promote their listings and in-app currency, are also available. Funding history According to Crunchbase, Carousell has raised a total of ~US$408 mn to date and is reported by CNBC to be valued at ~US$1.1 bn as of Sep-2021. Key investors include Naver, Telenor Group, EDBI, Rakuten Ventures, 500 Startups, Golden Gate Ventures and Sequoia Capital. Figure 144: Funding history and valuation 120.0 100.0 80.0 60.0 40.0 20.0 0.0 Founded in 2012 2005 2006 2007 2008 1,200 1,000 800 600 400 200 0 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, CNBC Management profiles Name Position Profile Quek Siu Rui CEO & Co-Founder Edwin Chan CFO Prior to the founding of Carousell, Siu Rui was a collaboration evangelist at Vsee in San Francisco. He earned a Bachelor of Business Administration degree from NUS Singapore and also attended Stanford University, US as part of NUS Overseas College (Silicon Valley). Before Edwin Chan's appointment as CFO of Carousell, he served several roles at Razer Inc., beginning with director of corporate finance, CFO, and finally CIO. Prior to this, he had been at Artesian Capital Management and Chartered Semiconductor. Mr Chan graduated from LSE, UK with a BSc in accounting & finance (first class honors). Source: Company data Figure 145: Key stats Valuation Last valuation Select investors Key data points Listings (Aug-2019) MAU (Sep-2021) Select Financials Revenue (2019) EBITDA (2019) Net profit (2019) Figure 146: Carousell’s financial performance (US$ mn) 1,100 (2021) Naver, POBTS, EDBI, Rakuten, Sequoia 20 0 0 16 7 2 -20 (mn) (mn) (US$ mn) (US$ mn) (US$ mn) Source: Company data, CNBC 250 >10 16 -38 -39 -40 -22 -30 -25 -39 -60 2016 2017 Revenue (US$ mn) 2018 2019 Net Profit (Loss) (US$ mn) Source: Company data ASEAN Unicorns 77 Online classifieds marketplace in Southeast Asia Operating across eight markets, Carousell stated that it recorded >250 mn listings (as of Aug-20 19) and >10mn in MAU (as of Sep-2021) since its launch in 2012. Carousell leverages tech such as AI and machine learning in the listing, buying and selling processes. Moreover, the marketplace has been building a community-based marketplace, creating personalised experiences for buyers and sellers, and using CRM to maximise retention and customer lifetime value. In addition, an integrated secure payments system, developed together with DBS, Stripe and Visa, enables the entire deal to be completed on the platform which also includes resolution assistance for transactional disputes. Emergence of new categories While Carousell has historically focussed on fashion and electronics categories, the company has ventured into other consumer segments for higher-value products, including property and automobiles. In Apr-2021, the group launched Carousell Auto Group to power Mudah Auto in Malaysia, Cho Tot Xe in Vietnam, Carousell Autos in Philippines, Hong Kong and Singapore with transactional platforms OneShift and Revo Financial. The online used car marketplace accounts for a third of group revenue. Further, Carousell plans to expand across more categories of goods, as well as scale up the business through strategic acquisitions. Navigating a path to profitability According to a CNBC interview with the CEO, Carousell is increasing its focus on becoming profitable in the next three to four years. Moreover, Carousell also aims to deeper penetrate its existing markets. It sees Indonesia and Taiwan as key growing markets and also sees a lot of potential in the Philippines, supported by a large base following M&A activity in the last two years, including an online classifieds site OLX Philippines in 2019. Figure 147: Carousell’s Website Homepage Figure 148: Carousell Autos Source: Company data Source: Company data 78 Carro e-commerce (car sales) Varun Ahuja, Kylie Wan Reason for inclusion: Valued at >US$1 bn in its latest funding round in Jun-2021, as reported by Forbes. Company profile Founded in 2015, Carro is an automotive marketplace that facilitates the buying and selling of pre-owned cars through a proprietary pricing algorithm. Carro also introduced a car subscription service in Singapore in 2019, to enable a commitmentfree car ownership experience. Additionally, the company offers an in-house financing solution through its sister company, Genie Financial Services, and a suite of after-sales services such as an in-house car care workshop and an on-demand roadside recovery platform. Carro has since expanded operations to include Malaysia, Thailand and Indonesia. Carro said it plans to use the fresh capital raised in June 2021 to expand into new locations and grow its business in its existing markets, as well as expand its portfolio of financial services and accelerate development of AI capabilities. Funding history According to Crunchbase, Carro has raised ~US$590 mn in funding as of Jun-2021, and is reported by Forbes to have a valuation of over US$1 bn. Key investors include SoftBank, EDBI, Insignia Ventures Partners, and B Capital Group. Figure 149: Funding history and valuation 400 Founded in 2015 1,200 300 900 200 600 100 300 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, Forbes Management profiles Name Position Profile Aaron Tan CEO & Co-founder Prior to the founding of Carro, Aaron was with Singtel Innov8 Ventures overseeing the fund’s investments in SE Asia. He had also founded a network hosting company and an ad-tech company. Mr Tan earned his BSc from Singapore Management University’s School of Information Systems, and an MSc in Computer Science at Carnegie Mellon University. Source: Company data Figure 150: Key stats Valuation Last valuation Select investors Key data points GMV (Oct-2020) MAU (Oct-2020) Select Financials Revenue (2020) EBITDA (2020) Net profit (2020) (US$ mn) Figure 151: Carro’s financial performance 1,000 (2021) Mitsubishi, MS&AD Ventures, Hanwha AM, Softbank, Insignia Venture Partners 100 85 80 48 60 40 (US$ bn) (mn) (US$ mn) (US$ mn) (US$ mn) Source: Company data, Crunchbase, Forbes >0.7 >2 85 0.5 -4.0 20 0 -20 1 12 -1 -2 -2 -4 2017 2018 2019 2020 Revenue (US$ mn) Net Profit (Loss) (US$ mn) Source: Company data ASEAN Unicorns 79 Automotive marketplace in Southeast Asia Carro has been building a strong base in Southeast Asia’s used car market with >2 mn active users and GMV of US$0.7 bn as of Oct-2020 according to Business Times. Carro has expanded operations beyond Singapore to include Malaysia, Thailand and Indonesia, and TechCrunch reported in Aug-2019 that ~70% of the transactions take place outside of Singapore given that the government has a zero-car-growth policy. Furthermore, Carro plans to use the recently raised funds partly to expand into new markets, including the Philippines and Vietnam. Aiming to become a ‘decacorn’ in the next few years Carro’s CEO has said to Forbes that the company is aiming to become a ‘decacorn’ in the next few years, though also recognising the tough competition the company has to contend with, mainly against Carsome, the Malaysia-based used car platform that operates in the same markets as Carro. Strong revenue growth trajectory According to Refinitiv, Carro’s revenue has continued to materially increase by ~2.5x YoY to US$224 mn in FY21 from US$85 mn in FY20, while also recording positive EBITDA for two consecutive years. Moreover, Carro expects to reach US$700 mn in annualised revenue run rate by 2022, according to Business Times. Figure 152: Carro’s website homepage Figure 153: Genie Financial Services Source: Company data Source: Company data 80 HyalRoute Telecommunication (fibre) Varun Ahuja, Kylie Wan Reason for inclusion: Valuation of ~US$3.5 bn after a corporate round in May 2020, as stated by Failory. Company profile Founded in 2015, HyalRoute is a shared fiber network provider in Myanmar and Cambodia. HyalRoute is able to provide its customers with direct access to international connectivity due to its partial ownership and having access rights to two international submarine cable networks: the Asia-Africa-Europe 1 (AAE-1) and Pacific Light Cable Network (PLCN). The company’s main revenue generator is the sale and leasing of fibre within its network to customers. Together with the additional value-added services HyalRoute provides, its platform is an all-encompassing solution for domestic fibre optic cable and international bandwidth users. Funding history According to CB Insights and Failory, HyalRoute raised US$263 mn in a corporate round led by Kuang Chi Technologies in May 2020, and had a post money valuation of ~US$3.5 bn. Figure 154: Funding history and valuation 300.0 Founded in 2015 3,900 200.0 2,600 100.0 1,300 0.0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, CB Insights, Failory Management profiles Name Position Profile Xinglong Huang Chairman and Founder He Dong (Dana) CEO and Director Xinglong Huang is the Founder and controlling shareholder of HyalRoute. He has more than 20 years of experience in telecom infrastructure investments and operations. Dana has considerable experience across public and private sectors in the Asia Pacific region. Prior to her position at HyalRoute, she was formerly a director at the law firm Kelvin Chia Partnership in Singapore. Source: Company data Figure 155: Key stats Figure 156: Backbone and metro duct networks Valuation Last valuation Select investors Key data points Myanmar nationwide backbone network—route (Dec-2018) Mynanmar metro duct network— route (Dec-2018) Cambodia nationwide backbone network—route (Dec-2018) Cambodia metro duct network— route (Dec-2018) (US$ mn) 3,500 (2021) Kuang-Chi Technologies (km) 27,480 (km) 2,209 (km) 21,809 (km) 1,532 Source: Company data, CB Insights, Failory Source: Company data ASEAN Unicorns 81 A full suite of solutions for domestic fibre optic cable and international bandwidth users HyalRoute’s range of solutions include: (1) nationwide backbone networks: connect a country’s urban and rural areas and serve as a path for long-haul data exchange; (2)metro duct networks: interconnect local area networks (LAN) within a metropolitan area for 'last mile' network access to be shorter for customers; (3) bandwidth within submarine cable networks: encompasses access to the AAE-1 landing station in Cambodia which is exclusively owned and operated by HyalRoute; (4) colocation services within its colocation facilities: which can be leased to customers to host their optronic equipment, servers, and other supporting hardware; (5) maintenance services: consists of a round-the-clock preventive and recovery system. Sole shared fibre network provider of scale in Cambodia and Myanmar In Myanmar, HyalRoute states that it is the sole shared fibre network provider of scale with a 27,480 route km long nationwide backbone network and a 2,209 route km long metro duct network. The fibre network further extends to Laos, Thailand, China, Bangladesh, and India. Likewise in Cambodia, HyalRoute also stated that it is the sole shared fibre network provider of scale with a 21,809 km long nationwide backbone network that reaches all 24 provinces and the capital, as well as a 1,532 route km long metro duct network covering all major cities. The company is a member of the owner and operator consortium of the 25,000 route km long AAE-1 submarine cable network, to which it provides direct access through its landing station in Sihanoukville, Cambodia. The fibre network in Cambodia further extends to Laos, Thailand and Vietnam. Rolling out a 16,000 km fibre network in the Philippines by end-2021 In 2019, HyalRoute in the Philippines announced its partnership with The Department of Information and Communications Technology (DICT) through its subsidiary Philippine Fiber Optic Cable Network (PFOCN) to strengthen the country’s network connectivity with an investment valued at US$1-2 bn which will be completed over various phases over 2019-28. This fiber optic cable rollout will reach the country’s under-served/unserved areas and constitute a portion of DICT’s Free Public Wi-Fi network. As of Jun-2021, PFOCN said it had rolled out >9,000 km of backbone fibre network nationwide, with 5,000 km still in progress, as well as an additional 2,000 km. The company expects its total fibre network to reach ~16,000 km by end-2021, and for at least 30,000 km by 2024. Figure 157: Cambodia’s nationwide completed fibre optic cable route Figure 158: Myanmar’s national fibre optic cable route Source: Company data Source: Company data 82 JustCo Real estate technology Terence Lee Reason for inclusion: Valuation of ~US$1 bn as of 2020, as reported by Business Times. Company profile JustCo is a coworking space operator based in Singapore which features hot desking, printing facilities, in-house entertainment and mail handling services to support companies’ business needs. The company states that it has a global presence across 9 cities, with 40 centres to work from, with connection to more than 100,000 members. Funding history Business Times reported that JustCo has raised a total of ~US$275 mn till date and is valued at ~US$1 bn. GIC, Frasers Property, Sansiri and Daito Trust are the key investors in JustCo. Figure 159: Funding history and valuation 200 1,200 150 900 100 600 50 300 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, company data, Business Times Management profiles Name Position Profile Kong Wan Sing Founder & CEO As a fresh graduate out from New York University, Wan Sing traded an attractive opportunity to work in Goldman Sachs New York to start his own finance firm in Boston. After his stint in New York, Wan Sing joined the family business Sing Long Group in Malaysia, within the real estate division for seven years. Thereafter, he took on the role of senior associate director with Mapletree Investments, the real estate arm of Temasek Holdings in Singapore for five years. With the entrepreneurial streak still running deep, Wan Sing leveraged on his expertise in real estate and finance and took a leap of faith to set up JustCo. Source: Company data Figure 160: Key stats Figure 161: Company financials Valuation Last valuation (US$ mn) Select investors Select financials 1,000 (2020) US$ mn 60 GIC, Frasers, Sansiri, Daito Trust 40 2019 20 Revenue (US$ mn) 40.3 EBITDA (US$ mn) 16.0 Net loss (US$ mn) (31.2) 40.3 16.0 0.9 0 (8.4) (20) 2018 2019 Revenue Source: Company data, Business Times EBITDA Source: Company data ASEAN Unicorns 83 Strategy: Targeting enterprises with an asset-light and tech-based approach The key strategies of JustCo include the following. Benefitting from structural trends: JustCo expects a structural trend to emerge from 30% of global office inventory projected to become flexible by 2030, as corporations look to landlords to offer more than just an empty office space. There are two core solutions: (1) Core & Flex workspace solution that allows companies to access a hybrid of customised office solutions, be it for headquarters set-up, fixed office suites for satellite teams, (2) flexible Business Continuity Plans, or on-demand 'work from anywhere' spaces for short-term work. In 2020, new members included: o Tencent-backed Riot Games at The Centrepoint, Singapore. o Thailand-based Super App, Kasikorn Line, at Amarin Plaza, Bangkok. o ByteDance-owned TikTok at Amarin Plaza, Bangkok. o Australia's sovereign wealth fund, at Collins Arch, Melbourne. Employing an asset-light strategy where it has recently announced its plans to manage the 30k sq ft space at Asia Green in Tampines, Singapore from 3Q21, and has also signed an agreement with Ho Bee Land Limited to manage about 35k sq ft of The Metropolis office space in Buona Vista, Singapore, scheduled to open in 1Q22. Focus on workspace technologies which would be complementary to quickly scale up workspace requirements on demand. 84 o "Workspace on-demand" app Switch connects users and providers of workspace flexibly and dynamically. Users pay by the minute for the space that they use, with introductory pricing starting at just S$3.60 per hour. Switch customers can choose between accessing JustCo centres, non-JustCo shared office locations, or proprietary Switch booths, based on their needs. o AI-powered tool SixSense connects with sensors to analyse how space is being used. The use cases for SixSense include workspace design, space-use optimisation analysis and, importantly, crowdedness monitoring for safe distancing purposes. Lazada e-commerce Varun Ahuja, Kylie Wan Reason for inclusion: Valuation of ~ US$3.15 bn as of 2017, as reported by Business Times. Company profile Founded in 2012, Lazada is one of the leading e-commerce platforms across SE Asia, with a presence in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. Lazada is Alibaba’s regional flagship e-commerce service following the latter’s acquisition of the company in 2016. Lazada also possesses capabilities in logistics, technology and payments. The group has end-to-end logistics capabilities, fulfillment centres across 17 SE Asian cities, with warehouses, sorting centres, and tech to complement its 3P network. In addition, Lazada has cross-border and last-mile arrangements in each country. The platform leverages real-time data to adapt to changing demands and conditions. It also has a proprietary e-wallet that consumers can use to top up, make purchases with and accept refunds/rebates on the platform. The platform aims to serve 300 mn customers by 2030. Funding history As of 1Q18, Lazada had received US$4 bn in investments from Alibaba, and its last estimated valuation was US$3.2 bn in 2017, as reported by Business Times. Other key shareholders are Temasek Holdings and Lazada managements. Figure 162: Funding history and valuation 2,500 2,000 1,500 1,000 500 0 Founded in 2012 2005 2006 3,500 2,800 2,100 1,400 700 0 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, Business Times Management profiles Name Position Profile Li Chun CEO Li Chun has been with Alibaba since 2014, joining as CTO for the company’s B2B division. He moved to Lazada in 2017 and has since served as both group president and CEO of Lazada Indonesia. Prior to Alibaba, he held leadership positions at Paypal and eBay. Li Chun graduated with bachelor’s dual degrees in mechanics and economics law from Peking University, and a master’s degree in mechanical engineering from Ohio State University. Source: Company data Figure 163: Key stats Valuation Last valuation Select investors Figure 164: Lazada generated ~US$2 mn in revenue, and incurred a net loss of ~US$182 mn in FY20 (US$ mn) Key data points MAU (Jun-2020) (mn) Active consumers p.a. (Jun-2020) (mn) Order vols, growth YoY (Jun-2020) (%) Avg time spent on app & purchase freq growth (Jun-2020) (%) Select financials Revenue (2020) (US$ mn) EBITDA (2020) (US$ mn) Net profit (2020) (US$ mn) 3,150 (2017) Alibaba, Temasek, Teso, TEV Ventures, Summit Partners, Rocket Internet Note: key data points are as of end-June 2020. 100 80 100 20 1.6 -197.3 -181.9 50.0 2.1 1.6 0.0 -50.0 -100.0 -150.0 (135.0) -200.0 2019 Revenue (US$ mn) (181.9) 2020 Net profit (loss) (US$ mn) Source: Company data Source: Company data, Crunchbase, Business Times ASEAN Unicorns 85 One of the leading e-commerce platforms in SE Asia with marketplace revenue of US$1.6 mn Lazada is one of the leading e-commerce marketplace platforms in SE Asia. Order volumes have doubled YoY for the past two years for the quarters ended 30 June, and the platform has since reached ~100 mn in monthly active users (MAU) and ~80 mn annual active consumers (for the last 12 months) as of end-June 2020, according to company data. At Alibaba’s investor day in Jun-2020, management also noted that user engagement has been growing YoY in terms of average time spent on app and purchase frequency, while quality sellers selling >US$5k per month also increased YoY. Continuing to drive efficiencies in cross border logistics Lazada has invested over the years to enhance end-to-end logistics capabilities, in order to have complete control over the supply chain, and has fulfilment centres across 17 cities in SE Asia. It has also invested in warehouses, sorting centres, and digital technologies to complement its 3PL network, cross-border and last mile arrangements in each country. Most recently, Alibaba's logistics arm, Cainiao Network, launched distribution centres in China's export-focussed cities of Yiwu, Shenzhen and Quanzhou to enhance Lazada’s cross-border logistics efficiency and thus enabling consumers in SE Asia to receive their parcels in as fast as three days. Lazada has also merged its logistics businesses into a single entity, Lazada Logistics, and introduced multi-channel logistics services, which seamlessly provide a single stock fulfilment solution to help e-commerce enablers and brands fulfil orders across multiple channels. Leverage tech tools to enhance user experience and grow engagement The platform offers a suite of payment options that include traditional card-based payments and cash on delivery in addition to digital solutions such as e-wallets. Most recently, Lazada introduced a QR code payment upon delivery in Malaysia as a secure, digital alternative to cash on delivery. Lazada Wallet was launched in 2018 as a way for consumers to make payments for their purchases on the platform digitally, and is backed by technology from Alipay. Lazada Wallet was also integrated into the Taobao app for Malaysian users, enabling them to make payments seamlessly on both platforms. Lazada also leverages tech to enhance user experience and increase user engagement through the use of social tools (LazLive, LazGame, LazCoins, Feed), as well as algorithms to grow search-guided/recommendations-guided item page views and enhance product & user matching to increase buyer conversion rates. Figure 165: Advertising and tech & content expenses US$ mn 20.0 Figure 166: Net cash position since 2019 2,000.0 14.5 15.0 10.0 11.5 12.0 0.0 (2,000.0) 5.0 5.0 (4,000.0) 0.0 2017 2018 Advertising expenses 2019 1,254.7 416.8 2020 (3,460.6) 2018 Technology and content expenses Net cash/(debt) (US$ mn) Source: Company data, QuestNet Source: Company data, QuestNet Figure 167: Lazada app home and account pages Figure 168: LazLive Source: Company data Source: Company data 86 2019 2020 Matrixport Fintech Varun Ahuja, Kylie Wan Reason for inclusion: Valued at US$1 bn in its latest funding round in Aug-2021, as reported by Business Times. Company profile Founded in 2019, Matrixport is a digital asset financial services platform that offers a wide range of crypto financial products including trading, lending, institutional-grade custody solutions, structured products and asset management to institutional and retail clients worldwide. Based in Singapore, the company has commercial licences in Hong Kong and Switzerland, with over 220 employees serving customers across Asia and Europe. Matrixport’s customers are mainly high-net-worth individuals and institutional investors who own at least US$1 mn worth of crypto. Funding history According to Business Times, Matrixport has raised ~US$100 mn and is valued at ~US$1 bn as of August 2021. Key shareholders are C Ventures, DST Global, and K3 Ventures. Figure 169: Funding history and valuation 120 100 80 60 40 20 0 Founded in 2019 2005 2006 2007 1,250 1,000 750 500 250 0 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Business Times Management profiles Name Position Profile Ge Yuesheng CEO and Co-founder Prior to the founding of Matrixport in 2019, Yuesheng was also a founding partner of Bitmain and served as the company’s Director and Head of Investment And Financing. He has also worked with Aowen Venture Capital as an Analyst. He earned his Bachelor of Business Administration degree from Hangzhou Dianzi University. Source: Company data Figure 170: Key stats Valuation Last valuation Figure 171: Matrixport Dual Currency (US$ mn) Select investors Key data points Assets under management & custody (Mar-2021) 1,000 (2021) C Ventures, DST Global, K3 Ventures (US$ bn) 10 Avg. monthly trading volume (Mar-2021) (US$ bn) 5 Employees (person) Select financials Revenue (2019) (US$ mn) EBITDA (2019) (US$ mn) NA Net profit (2019) (US$ mn) NA (Positive) Source: Company data, Crunchbase, Business Times >220 7-8 Source: Company data ASEAN Unicorns 87 Crypto-financial services platform in SE Asia Matrixport is a crypto-financial services platforms in SE Asia. The company has said it has US$10 bn in assets under management and custody, and recorded over US$5 bn in average monthly trading volume as of March 2021. Further, the company aims to have hundreds of billions of dollars in assets under management and custody within five years. According to the company, Matrixport recorded ~US$7-8 mn in revenue for 2019 which is projected to more than double in 2020, and the company is also profitable. Offering wide range of crypto financial products Matrixport has continuously diversified its products to attract new investors. The company currently manages over 13 crypto financial products. In addition to trading and lending services, one of the company’s flagship offerings is the Dual Currency product, which is non-principal protected investment product in Bitcoin and USD Coin with a floating return. In addition, the company recently launched a new product called ETH 2.0 Staking Earn, which allows investors to invest in Ethereum 2.0 staking at a low threshold and earn yields from Ethereum lock-up rewards. Aiming for global expansion Matrixport said to IBS Intelligence that it plans to use the latest funding to continue investing in research and development to enhance the platform’s cybersecurity and product offerings, as well as to support global expansion and obtain licences to operate in more markets. Going forward, the company also aims to expand its customer base to include clients from the traditional financial market, such as family office institutions and traditional hedge funds. Figure 172: Matrixport’s crypto trading Figure 173: Matrixport’s collateralised loan Source: Company data Source: Company data 88 Moglix e-commerce (industrial supplies) Varun Ahuja, Kylie Wan Reason for inclusion: Valued at US$1 bn in its latest funding round in May-2021, as reported by TechCrunch. Company profile Founded in 2015, Moglix is a B2B procurement platform for manufacturing goods in India. According to the company, it has ~500k SKUs on its platform, serving >500k SMEs and 3k manufacturing plants (as of end-2018) across India, Singapore, the UK and the UAE, while its supply chain network consists of 16k suppliers, >35 warehouses and logistics infrastructure. Moglix also has a digital supply chain finance platform, Credlix. The platform aims to scale up over the next three years by expanding to more banks, suppliers, and geographies. With these solutions, Moglix is building an operating system for manufacturing to provide customers with a full stack service including procurement, packaging, supply chain financing and highly integrated software. Funding history According to Crunchbase, Moglix has raised a total of ~U$222 mn in funds till date and is valued at US$1 bn, as reported by TechCrunch. Key investors include Falcon Edge Capital and Harvard Management Company, Tiger Global, Sequoia Capital India and Venture Highway. Figure 174: Funding history and valuation 140 Founded in 2015 1,200 105 900 70 600 35 300 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, TechCrunch Management profiles Name Position Profile Rahul Garg CEO & Founder Prior to the founding of Moglix in 2015, Rahul Garg was the head of advertising & strategy at Google Asia. He has also served as chairperson of the Marketing and AdTech committee at IAB, Singapore and has also worked with Conexant Systems, Freescale Semiconductor, and Ittiam Systems in the technology industry. Rahul Garg earned his B.Tech degree in electrical engineering from IIT Kanpur, India and MBA (Marketing) from the Indian School of Business. Source: Company data Figure 175: Key stats Valuation Last valuation Select investors Key data points SKUs (May-2021) SME customers (May-21) Manufacturing plants customers (May-2021) Suppliers (May-2021) Select financials Revenue (2020) EBITDA (2020) Net profit (2020) Figure 176: Moglix’s financial performance (US$ mn) 1,000 (2021) Falcon Edge Capital, Harvard Mgt Co., Tiger Global, Sequoia ('000) ('000) ('000) >500 >500 >3 ('000) >16 (US$ mn) (US$ mn) (US$ mn) 54 -9 -10 Source: Company data, Crunchbase, TechCrunch 54 60 36 40 20 7 0 -20 -4 2017 Revenue (US$ mn) -8 Jan 18 - Mar 19 -10 Apr 19 - Mar 20 Net Profit (Loss) (US$ mn) Source: Company data ASEAN Unicorns 89 An e-commerce platform for industrial goods in India Moglix was started as the founders saw opportunities arising from inefficiencies in procurement procedures which often requires a long process especially for a corporation. Therefore, Moglix is looking to introduce technology in business procurement. Moglix is planning to expand globally and enter other emerging markets namely the Middle East, Southeast Asia, Africa and South Asian countries such as Bangladesh, Sri Lanka and Nepal. Moglix recently announced its entrance into the UAE market with the launch of moglix.ae that provides a digital catalogue of 500k industrial products across >50 categories. Offering supply chain financing Moglix has a digital supply chain finance platform, Credlix, which provides quick collateral-free working capital solutions to suppliers in India through invoice discounting, where suppliers will be able to request for early payments from enterprise buyers at affordable discount rates. From credit application and credit risk assessment to payment approval and final disbursement, suppliers will get a single platform to manage their early payment requests. The company says this service is available to its >15k suppliers, most of whom are MSMEs. Expanding into online used machinery Moglix has acquired an online used machinery platform Vendaxo. Founded in 2017, Vendaxo provides used machinery to SME businesses, as well as large manufacturing enterprises namely Siemens, Arvind India, Marico, Raymond, and Torrent Pharma. According to Vendaxo, it has 40k users on its platform who buy and sell machinery from its listings of ~31k SKUs as of Jul-2021. Figure 177: Moglix’s website homepage Figure 178: Credlix’s website homepage Source: Company data Source: Company data 90 Ninja Van Logistics Varun Ahuja, Kylie Wan Reason for inclusion: Valued at >US$1 bn in its latest funding round in Sep-2021, as reported by Strait Times. Company profile Launched in 2014, Ninja Van is a tech-enabled express delivery company that provides local and international delivery services to businesses of all sizes across SE Asia. The company first started operations in Singapore and has now expanded its network to include Malaysia, Philippines, Indonesia, Thailand and Vietnam. Ninja Van offers a host of delivery options and features to adapt to different business needs of customers, including door-to-door delivery, flexible pick up/drop off, local/international courier services, next day/time slot deliveries, cash-on-delivery. Ninja Van leverages technology, offering API integrations, bulk upload of orders via CSV, customised routing solutions and a complete logistics management system. The use of automation and digitalisation (chatbots) enabled Ninja Van to grow and keep up with demand without needing to scale up on temporary manpower when parcel volumes surged during the COVID-19 pandemic. Funding history According to Crunchbase, Ninja Van has raised ~US$975 mn in funding since its launch in 2014, and is reported by the Strait Times to have a valuation of >US$1 bn after a Series E round in Sep-2021. Key investors include Alibaba, B Capital, Monk's Hill Ventures, Geopost and DPD Group. Figure 179: Funding history and valuation 750 Founded in 2014 1,500 500 1,000 250 500 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, Straits Times Management profiles Name Position Profile Lai Chang Wen CEO & Co-founder Shaun Chong CTO & Co-founder Tan Boxian COO & Co-founder Before the founding of Ninja Van, Lai Chang Wen worked as a derivatives trader at Barclays before setting up men’s custom fashion retailer, Marcella. He graduated with a Bachelor of Finance from Singapore Management University. Prior to Ninja Van, Shaun Chong was the lead engineer at Nubefy, a technology startup focussing on cloud platforms and infrastructure. He graduated with a Bachelor of Science degree in computer engineering from the National University of Singapore. Before joining Ninja Van, Tan Boxian was the general manager at Marcella. He graduated with a BSc in economics from UCL (UK) and a Master of Philosophy focussed in economics from Cambridge University, UK. Source: Company data Figure 180: Key stats Valuation Last valuation Select investors Figure 181: Ninja Van’s financial performance (US$ mn) (US$ mn) 1,000 (2021) Alibaba, Geopost, DPD Group, Zamrud Sovereign Wealth Fund, Grab Key data points Parcels delivered per day (regional, (mn) Sep-2021) Staff & delivery personnel (Sep-21) ('000) Select financials Revenue (2019) EBITDA (2019) Net profit (2019) 2 61 148 150 100 50 49 9 9 0 (50) (7) (6) (26) (41) (100) (US$ mn) (US$ mn) (US$ mn) Source: Company data, Crunchbase, Straits Times 148 -80 -41 2016 2017 Revenue 2018 2019 Net Profit (Loss) Source: Company data ASEAN Unicorns 91 A last-mile logistics business in Southeast Asia Ninja Van first started operations in Singapore and has since expanded its network to include Malaysia, Philippines, Indonesia, Thailand and Vietnam. According to Bloomberg as of Sep-2021, the company delivers on average two million parcels a day around the region, and employs >61k staff and delivery personnel. Leveraging tech-driven approach to improve delivery services Ninja Van leverages technology which has enabled the business to scale up quickly and sustainably by improving the delivery speed and the handling of parcels. In particular, a sortation belt allows the team to sort parcels safely and hand them over to drivers more quickly. Furthermore, an in-house routing algorithm plans efficient routes for drivers. In addition, the use of automation and digitalisation (chatbots) enabled Ninja Van to grow and keep up with demand without needing to scale up on temporary manpower when parcel volumes surged during the COVID-19 pandemic. Aims to create a sustainable long-term cost structure Business Times reported that Ninja Van is almost break-even and targeting profitability in 2022. In addition, the company will utilise its recently raised funds to create a sustainable long-term cost structure by investing in infrastructure and technology, as well as improve the quality of operations, and enhance its supply chain solutions for SE Asian businesses. Figure 182: Ninja Van’s website homepage Figure 183: Trusted by e-commerce platforms and brands Source: Company data Source: Company data 92 NIUM Fintech Varun Ahuja, Kylie Wan Reason for inclusion: Valued at US$1 bn in its latest funding round in Jul-2021, as reported by Business Times. Company profile NIUM, was founded as a cross-border remittance service in 2014 (previously launched as Instarem). NIUM is a global payments platform where consumers and businesses can send, spend, and receive funds across borders. According to the company, their platform for Pay In, Pay Out and Card-Issuance allows banks, payment providers, travel companies and other businesses to collect and disburse funds in local currencies to over 100 countries, as well as to issue physical and virtual cards globally. The company is licensed in the EU, Australia, Canada, Hong Kong, Malaysia, India, and Singapore. Recently, NIUM acquired virtual card issuance company, Ixaris, and Wirecard Forex India in 2021. Funding history According to Crunchbase, NIUM has raised ~US$280 mn to date and is reported by Business Times to have a valuation of ~US$1 bn as of July 2021. Key shareholders are Riverwood Capital, Temasek Holdings, Vertex, MDI Ventures, GSR Ventures, and Silicon Valley Bank. Figure 184: Funding history and valuation 250 200 150 100 50 0 Founded in 2014 2005 2006 2007 1.3 1.0 0.8 0.5 0.3 0.0 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Business Times Management profiles Name Position Profile Prajit Nanu CEO and Co-founder Prior to co-founding NIUM (formerly known as Instarem), Prajit Nanu held several leadership positions in global companies, including global sales director, TMF Group and vice president, sales and account management at WNS. He is a graduate from Mumbai University. Source: Company data Figure 185: Key stats Valuation Last valuation Select investors (US$ mn) 1,000 (2021) Riverwood Capital, Temasek Holdings, Vertex, MDI Ventures, GSR Ventures, and Silicon Valley Bank Key data points—segment revenue 2020 Annual TPV (Jul-2021) (US$ bn) 80 Virtual cards issued (mn) 30 (2015-7M21) Select financials 2020 Revenue (2020) (US$ mn) 16 EBITDA (2020) (US$ mn) 8 Net profit (2020) (US$ mn) -1 Source: Company data, Crunchbase, Business Times Figure 186: NIUM financial performance (US$ mn) 16 20 10 7 2 1 0 (10) (1) (6) (20) (16) (30) 2017 2018 Revenue (25) 2019 2020 Net Profit (Loss) Source: Company data ASEAN Unicorns 93 Cross-border remittance platform in SE Asia NIUM was started with the goal of reducing the complexity from global payments. NIUM is a leading B2B financial services technology platform that connects businesses to the global payment infrastructure. Through the NIUM platform, businesses can collect and disburse funds in local currencies to over 190 countries, as well as issue physical and virtual cards globally. NIUM owns licences in 11 countries to enable seamless global payments. The company says it already has hundreds of enterprise companies as clients, and expects to onboard thousands of additional clients in the next year. As of Jul-2021, the company also mentioned that it processes US$8 bn in payments annually and has issued more than 30 mn virtual cards since 2015. Overseas expansion plan According to a Reuters article, NIUM plans to use the latest funding to expand in the US and Latin America and will also look for acquisition targets in Australia. In particular, NIUM aims to increase the contribution from United States from currently 3% of NIUM’s revenue to 20% over the next 18 months, as well as expand in Latin America. NIUM also plans to expand the company’s payments network infrastructure, invest in product development, and purchase new technologies and companies. Acquisition of Ixaris and Wirecard Forex India In Jul-2021, NIUM signed an agreement to acquire Wirecard Forex India, a foreign currency exchange, pre-paid card, and remittance service provider in India with 23 branch locations. The acquisition includes Wirecard’s Authorized Category II Money Exchange Dealer licence, which will allow NIUM to engage in a variety of payment service activities, including currency conversion, money transfer, and pre-paid card issuance. In Aug-2021, NIUM completed the acquisition of Ixaris, a travel payments optimisation that provides flexible funding and payment methods which help airlines and online travel agents (OTAs) to reduce surcharges, earn rebates, reduce forex fees, and streamline reconciliation. NIUM reported that Ixaris issued more than 10 mn virtual cards in 2019, and that as of Jun-2021, it has processed 24 mn transactions for >200 customers in >40 countries with a total payment volume of ~US$7 bn since inception. Figure 187: NIUM pay-out services Figure 188: NIUM issue cards services Source: Company data Source: Company data 94 PatSnap Technology—SaaS Shaun Tan Reason for inclusion: Valued at US$1 bn in its latest funding round in Mar-2021, as reported by Straits Times. Company profile Founded in 2007, PatSnap is a B2B SaaS player that operates a Global Patent Analytics Database for patent search and analysis. The company states that its patent database connects 116 jurisdictions, 140 mn patents, and 250+ mn innovation datapoints from around the world, facilitating IP analytics by allowing its users to perform targeted global searches that generate reliable detailed innovation intelligence to aid risk management, spot new opportunities, defend innovations and monitor the competitive landscape. Funding history PatSnap announced that it secured US$300 mn in Series E funding in Mar-2021, led by SoftBank Vision Fund 2 and Tencent Investment with participation from CPE Industrial Fund and existing investors Sequoia China, Shun Wei Capital and Vertex Ventures. Figure 189: Funding history and valuation 350 280 210 140 70 0 Founded in 2007 2014 1,250 1,000 750 500 250 0 2015 2016 2017 2018 Funding (US$ mn) 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Straits Times Management profiles Name Position Profile Jeffrey Tiong Founder and CEO Markus Haense CTO Member of Forbes Technology Council. Conceived of PatSnap as an intern in a medical device start-up in US in 2005. Had originally planned to work with PatSnap for two years before leaving to pursue his master’s degree and PhD, but ended up staying. Source: Company data Figure 190: Key stats Figure 191: PatSnap’s operating markets 2016 2017 2018 2019 Revenue (US$ mn) 14 24 38 47 Gross profit (US$ mn) -2 -15 -12 -3 -11% -62% -32% -5% -7 -27 -27 -18 -47% -114% -71% -38% Gross profit margin (%) Net profit/(loss) (US$ mn) Net profit margin (%) Source: Company data Source: Company data ASEAN Unicorns 95 PatSnap is used globally across multiple industries In a Mar-2021 company announcement, PatSnap stated that it is used by more than 10,000 customers in over 50 countries around the world to access market, technology, and competitive intelligence as well as patent insights needed to take products from ideation to commercialisation. Customers are innovators across multiple industry sectors, including agriculture and chemicals, consumer goods, food and beverage, life sciences, automotive, oil and gas, professional services, aviation and aerospace, and education. PatSnap’s team of 800+ employees work from its global headquarters in Singapore, London, and Toronto. PatSnap counts customers such as Dyson, Spotify Technology and Xiaomi Corp. Users of PatSnap's software platform can type key words and phrases such as "electric vehicle" for information on companies, technologies and inventors in the space. Its page on Tesla, for example, shows a map of companies connected to the US electric carmaker, with Panasonic Corp coming on top to reflect their battery collaboration. According to a Mar-2021 Straits Times article, PatSnap makes money by charging a subscription fee that is typically US$20,000 to US$30,000 a year. Some start-ups pay as little as US$5,000 for limited usage, while large firms can shell out as much as US$500,000. IP Intelligence: Risk management, uncovering trends and increasing collaboration PatSnap’s IP Intelligence tool allows customers to monitor risks and protect IP assets with real-time IP data. Customers can run accurate patent searches for risk monitoring needs such as invalidity, FTO, prior art and patentability search and to gain confidence on their IP decisions and defence strategy. PatSnap’s IP Intelligence helps track markets, competitors, and technologies by identifying where patents sit within an overall landscape, and find out which patents are being renewed and abandoned and the frequency with which this is occurring. The platform shows who the actors are in new, adjacent, and emerging spaces and it helps map hotspots and whitespace for customers to source inspiration from the closest solutions to the possible ideas to pursue. PatSnap gives users the flexibility to assess volumes of data, customise analysis, dig deeper into individual patents and aid collaboration through various workflow features. R&D Intelligence: Informs R&D budgeting Using Relationship Maps, Discovery brings together the information on market leaders, start-ups, and players in the adjacent space to provide a complete view of players making strides and who they are collaborating with, acquiring or investing in, while understanding their technology capabilities by looking at their patents and scientific literature filings. Discovery allows users to track active start-ups, universities, TTOs, and their capabilities to inform on decisions on potential partnership or acquisition target. Discovery also helps users review investments, M&A and VC deal trends to prepare a view on emerging, innovative technologies and what areas are getting the most attention. Figure 192: Illustration of relationship maps on Discovery to understand competitor technology capabilities Figure 193: Users are able to explore new potential markets and predict emerging trends Source: Company data Source: Company data 96 PropertyGuru Real estate technology Terence Lee Reason for inclusion: As per Craft.co, the estimated valuation for Property Guru was ~US$1 bn as of Oct-2018. Company profile Founded in Singapore in 2007 by Steve Melhuish and Jani Rautiainen, PropertyGuru is an online property technology company which connects home buyers and renters with agents and developers through its digital property classifieds marketplaces available on desktop and mobile applications platforms. Its customers are primarily agents and developers advertising residential and commercial properties for sale or to rent in its core markets across Southeast Asia: Singapore, Vietnam, Malaysia, Thailand and Indonesia. According to Refinitiv, PropertyGuru has over 2.8 mn monthly listings of properties for sale and rent and serves 37 mn monthly property seekers and 49,000 active property agents across its operating markets (as of Jul-2021). Funding history According to Crunchbase, PropertyGuru has raised a total of ~US$561mn till date. Kohlberg Kravis Roberts, TPG, Emtek Group and Square Peg Capital are the key investors in PropertyGuru. Figure 194: Funding history and valuation 300 Founded in 2007 1,200 200 800 100 400 0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, company data, Craft.co Management profiles Name Position Profile Steve Melhuish Co-Founder Hari V Krishnan CEO and Managing Director Prior to PropertyGuru, Steve Melhuish was the CEO of an Asian social network firm. Previously, he served as an advisor to digital media, venture capital and startup companies in Asia and Europe including Skype, AOL, Virgin Media, Vodafone, Extreme Media, iPass and Ariadne Capital. Steve also led global teams and a US$500 mn turnover business unit for Cable & Wireless. Hari Krishnan joined the Company in 2016, having previously held the role of vice president, APAC & Japan at LinkedIn, building the Asia business from the ground up. Source: Company data Figure 195: Key stats Valuation Last valuation (US$ mn) Select investors Key data points - Segment revenue Agents—SG (2020) (US$ mn) Agents—VN (2020) (US$ mn) Agents—rest of Asia (2020) (US$ mn) Developers (US$ mn) Select financials Revenue (2020) (US$ mn) EBITDA (2020) (US$ mn) Net loss (2020) (US$ mn) Source: Company data, Crunchbase, Craft.co Figure 196: Company financials 1,000 (2018) KKR, TPG 30.1 13.4 6.4 12.4 62.4 11.5 (9.0) US$ mn 90 60 65.4 62.4 43.4 33.1 30 11.5 3.2 0 (30) (4.5) 2017 2018 Revenue (12.3) 2019 EBITDA 2020 Source: Company data ASEAN Unicorns 97 Key strategies of PropertyGuru include the following: Deepening existing sales: Agent/agency initiatives include up-selling of higher-tier subscription packages and enhancement of product penetration. There will also be increased executive engagement with the top developers regionally, supported by award shows and events. Pursuing adjacent growth opportunities: These include mortgage financing, refinancing, transaction, insurance and home services including connections and repairs. Technology: PropertyGuru’s AI (image recommendation and search recommendation), immersive content (AR, drones and social media extension) and enterprise SaaS (PropertyGuru FastKey) are some of the most advanced products and services in the global PropTech industry, and it will continue to focus on technological innovations to enable customers to further differentiate their property listings. Inorganic growth opportunitites: In late May 2021, PropertyGuru acquired iProperty.com.my and Brickz.my in Malaysia and thinkofliving.com and Prakard.com in Thailand from Australia's REA Group. Figure 197: Engagement market share across region Figure 198: PropertyGuru FastKey 100% 80% 28% 31% 60% 40% 72% 20% 58% 51% 55% 42% 49% 45% 69% 0% Singapore Vietnam Malaysia Indonesia PropertyGuru Others Source: SimilarWeb as at 9 September 2019 98 Thailand Source: Company data Secretlab Consumer goods (gaming chairs) Terence Lee Reason for inclusion: According to EdgeProp, the estimated valuation of the company was ~ US$1.5 bn as of June 2021. Company profile Founded in 2014, Secretlab is a gaming chair manufacturing company that specialises in the creation and production of its own line of gaming chairs. It operates in the United States, Canada, United Kingdom, Europe, Australia, and Southeast Asia, with its headquarters in Singapore. Secretlab’s focusses on enhancing its plush award-winning chairs, many of which are priced around the S$500-600 range, with the most expensive model currently on its website going for S$1,099 that appeals to its customers that are video game enthusiasts and non-gamers alike. Funding history According to Crunchbase, Secretlab has raised a total of ~US$10 mn till date and was reported by EdgeProp to have a valuation of US$1.5 bn as of Jun-2021. Heliconia Capital Management, a subsidiary of Temasek, is the key investor in Secretlab. Figure 199: Funding history and valuation 12 Founded in 2014 2,000 9 1,500 6 1,000 3 500 0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Company data, EdgeProp Management profiles Name Position Profile Ian Ang Co-Founder and CEO Alaric Choo Co-Founder and Chief Strategy Officer Holds a 70% stake in Secretlab. Ian Ang was decorating his room and realised that his gaming set-up—including keyboard, mouse and PC—were all there, but was missing a chair that would be comfortable, functional, that looked good and had a local warranty. Holds a 25% stake in Secretlab. The duo first met when they were competitive gamers. Source: Company data Figure 200: Key stats Figure 201: Company financials Valuation Last valuation (US$ mn) Select investors 1,500 (2021) Heliconia (Temasek) Select financials US$ mn 100 88.2 80 60 44.1 40 Revenue (2020) (US$ mn) 88.2 20 EBITDA (2020) (US$ mn) 15.3 0 Net loss (2020) (US$ mn) 12.5 Source: Company data, Crunchbase, EdgeProp 15.3 7.3 2019 2020 Revenue EBITDA Source: Company data ASEAN Unicorns 99 Strategy: Focussing on its core product Secretlab focusses on selling to its estimated 2.6 bn gamers worldwide (as of 2020). Its positioning is within the premium product gaming chair range. Its product strategy focusses on developing better and more advanced versions of its gaming chairs—4D armrests, multi-function tilt mechanism, and generous padding, among others. The plan is to continue focussing on the core product in the immediate future, although it does not say no to branching out to other product lines in the future. Operations: Local company with global reach In August 2019, Secretlab reported that the company had sold over 200,000 chairs. Co-founder Ian Ang later shared that the business produces at least 500,000 units of its gaming chairs a year. Singapore accounts for only about 5% of its total sales each year. North America is its largest and most important market today with over 50% of sales. Financials: Strong growth post 2020 The company says that it is poised to exceed S$350 mn (US$260 mn) in revenue for 2021. According to sources interviewed by Techinasia, Secretlab posted an operating profit of US$33.5 mn in the financial year 2020, which is set to jump to an estimated S$70 mn (US$52 mn) in 2021. These datapoints would represent significant growth from its latest reported revenue and EBITDA of US$88.2 mn and US$15.3 mn for FY20, respectively. 100 Trax Technology (retail solutions) Terence Lee Reason for inclusion: Valued at US$1.2 bn in its funding round in Jul-2019, as reported by Crunchbase. Company profile Trax is a retail analytics platform which allows customers to gain data and insights from granular sales performance and SKU-level visibility in response to changing store conditions. Trax’s customers include consumer brands like Coca-Cola, Nestlé, Unilever, P&G and Heineken as well as innovative retailers like Best Buy, Sam’s Club, Auchan and TJ Maxx. Funding history According to Crunchbase, Trax has raised a total of ~US$1,027 mn till date and is valued at ~US$1.2 bn as of Jul-2019. BlackRock, Softbank, Boyu Capital and Warburg Pincus are the key investors in Trax. Figure 202: Funding history and valuation 700 600 500 400 300 200 100 0 1,400 1,200 1,000 800 600 400 200 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, company data, Nikkei Management profiles Name Position Profile Joel Bar-El Executive Chairman Justin Behar CEO Dror Feldheim President, Corporate Development Joel Bar-El is responsible for Trax’s long-term vision and leads efforts on corporate strategy, innovation and shareholder value creation. Prior to Trax, he was CEO of Sentryi Limited, a wealth management software company, which after four years of establishment was sold to IRESS Limited. Mr Bar also co-founded Tersus Software Limited, where he built and managed the global sales channels and marketing activities. Justin Behar was appointed CEO in January 2021, after having served three years as chief corporate development officer of the company, where he played an instrumental role in driving the planning and execution of five strategic acquisitions for the company. He also led the strategic development and execution of Trax’s on-demand workforce solutions, Dynamic Merchandising and Flexforce. Dror Feldheim is responsible for broader strategic initiatives, expanding Trax’s global partnerships and capitalising on additional inorganic growth and acquisition opportunities. Before being named President in Jan-2021, he was Trax’s chief commercial officer, where he oversaw its global sales management, distribution channel management, marketing communications, pricing and customer service. Source: Company data Figure 203: Key stats Valuation Last valuation Select investors Key data points No. of markets No. of customers No. of offices No. of employees Select financials Revenue EBITDA Net loss (US$ mn) 2021 2021 2021 2021 (US$ mn) (US$ mn) (US$ mn) Source: Company data, Crunchbase Figure 204: Company financials 1,200 (2019) BlackRock, Softbank 90 292 18 758 15.4 (42.5) (61.6) US$ mn 40 20 21.7 11.1 5.2 15.4 0 (20) (11.3) (40) (24.1) (28.0) (42.5) (60) 2015 2016 Revenue 2017 EBITDA 2018 Source: Company data ASEAN Unicorns 101 Strategy: Digitising the physical world of retail Trax’s long-term vision is to digitise the physical world of retail and drive value for brands, retailers and shoppers. Trax believes that acquisitions will shorten the time to achieve that vision. Acquisitions will also widen the breadth of its product portfolio as it onboards new applications and technologies. Below we summarise the key details of its recent acquisitions. Figure 205: List of acquisitions by Trax Announced Acquiree Description 18-Jan-2018 Quri 3-Jun-2019 LenzTech Crowdsourced in-store conditions data for consumer packaged goods China’s leading retail AI and Big Data service platform 24-Jun-2019 Shopkick 29-Jul-2019 Planorama 18-Feb-2020 Qopius 12-Mar-2020 Survey.com Capabilities acquired Can deploy auditing services in near real-time, rather than traditional research methods that can take weeks Access to real-time insights, at speed, scale and coverage to inform their in-store strategies, retail execution and category planning Leading shopping rewards app in Can provide Chinese consumer packaged goods companies the US with greater visibility into store conditions for better in-store execution, promotion optimisation and merchandising strategies Europe’s top supplier of image Combination of Trax’s computer vision technology and recognition services for retail execution Shopkick’s engaging omnichannel approach will offer current and merchandising for consumer and future customers a more powerful set of tools on the packaged goods market Provider of AI-based in-store technology Able to turn photos of retail shelves into granular, actionable solutions in Europe shelf and store-level insights Leading provider of prescriptive sales Serve as a force multiplier in pushing real-time store activation and merchandising services monitoring and autonomous inventory management into for emerging/mid-market consumer mainstream adoption, helping retailers across the world packaged goods (CPG) brands embrace data and digital innovation to cut costs and boost sales at every shelf Source: Company data Operations & financials: Strong growth since 2018 According to Globes, Trax has 1,000 employees including 250 in its Israel development centre as of April 2021. According to a report by Globes in July 2021, recent revenues are believed to be US$100-150 mn p.a., arising from over 500 customers. This represents significant top line growth from its latest reported revenue of US$15.4 mn for FY18. 102 Thailand “ Thailand ASEAN Unicorns 103 Ascend Money Fintech Warayut Luangmettakul, Kwanwaree Apichartsataporn Reason for inclusion: Raised US$150 mn in its latest funding round in Sep-2021, bringing its total valuation to US$1.5 bn, as reported by TechCrunch. Company profile Ascend Money was founded in 2013 and is a spinoff from True Corporation, Thailand’s leading mobile operator. The company’s main business is to operate TrueMoney, a regional e-wallet and payment platform. Apart from e-wallet, TrueMoney is an agent-based payment and remittance service provider. According to TechCrunch as of Sep-2021, TrueMoney has a footprint spanning six countries in ASEAN: Thailand. Cambodia, Myanmar, Vietnam, Indonesia and the Philippines. Currently, it has over 50 mn e-wallet users across the region and ~88,000 TrueMoney agents as of Sep-2021, according to The Business Times. The company now operates under CP group, its major shareholder. Funding history The company has never disclosed the funding amount in its previous funding history. It was previously held by two major shareholders: CP Group and Alibaba’s Ant group. According to Crunchbase, in the latest Series C round in Sep-2021, it received a total of US$150 mn from Bow Wave Capital Management and its existing investors. Consequently, its valuation hit US$1.5 bn and became Thailand’s first fintech unicorn as reported by TechCrunch. Figure 206: Funding history and valuation 160 Founded in 2013 1,600 120 1,200 80 800 40 400 0 0 2005 2006 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: TechCrunch Management profiles Name Position Profile Monsinee Nakapanant Co-President Tanyapong Thamavaranukupt Co-President She is a MBA graduate from MIT, Sloan School of Management. She started her career in CP Group as a CCO of True Corporation. Currently, she hold two positions as a COO of Ascend Corporation and Co-president of Ascend Money Group. He is an MBA graduate from University of Rochester. He had experiences in both consultant and banking business. Before joining Ascend Money as a president, he was a head of retail business and Network Group in Krung Thai Bank. Source: Linkedin Figure 207: Key stats Valuation Last valuation Select investors (US$ mn) Figure 208: TrueMoney’s financial performance in Thailand 1,500 (2021) CP Group, Alibaba's Ant Group, and Bow Wave Capital Management Key data points Users (Sep-2021) (mn) >50 TPV (Sep-2021) (US$ mn) ~14,000 Agents (Sep-2021) ('000) ~88 Select financials** Revenue (2020) (US$ mn) 106.2 EBIT (2020) (US$ mn) (5.8) Net profit (2020) (US$ mn) (6.1) Source: DBD, TechCrunch, Bloomberg ** Select Financials are based on Ascend Money’s main business -TrueMoney 104 120 80 77 40 7 111 96 94 90 106 3 0 -8 (40) 2015 2016 2017 Revenue (US$ mn) Source: DBD -14 2018 -21 2019 PAT (US$ mn) -6 2020 New funding to drive further growth in TrueMoney wallet (e-wallet application). In a Sep-2021 TechCrunch article, the company said it aims to use the new funding of US$150 mn from the series C round to enhance its TrueMoney Wallet, e-wallet application. It expects to grow the user base by expanding its digital financial services, ranging from digital lending and digital investment to cross border remittances in Southeast Asia. According to TechCrunch, Ascend Money has amassed ~50 mn users so far through TrueMoney and offline channels including ~88,000 TrueMoney agents as of Sep-2021. Since its founding, Ascend Money has used CP Group’s chain of 7-Eleven convenience stores as a channel to accelerate its expansion in Thailand. Customers can make online payments ranging from bill payments, mobile top-ups, domestic and international remittance and payroll services through TrueMoney. Pandemic has accelerated digital payment. The COVID-19 pandemic has helped accelerate awareness of contactless transaction across the region. Hence, TrueMoney Wallet has grown exponentially, Tanyapong Thamavaranukupt, co-President of Ascend Money said in the interview. He also indicated that Thai users have surged from 17 mn in early 2021 to 20 mn as of Sep20-21, while the transactions of its online payment use case increased over 75%. The company’s goal is to reach 35 mn users in Thailand by 2023. According to the company, its total payment volume stood at US$14 bn in 2020 with Thailand dominating 70% of total payment volume. This indicates growth of 84% YoY in 2020. Looking to create greater financial inclusion According to Ascend Money’s founder and chairman of the board Suphachai Chearavanont’s statement, “The company is expanding the platform and services to help improve the accessibility, affordability and impact of financial services.” TrueMoney Wallet platform provides digital loan services to customers including local entrepreneurs, who do not have traditional credit scores to access the digital loan and payment services, according to Thamavaranukupt’s interview. For example, last year, Ascend Money offered a service for expatriates like Burmese and Cambodian migrant workers in Thailand, enabling them to register on TrueMoney Wallet and transfer money to their family in their homeland. Figure 209: TrueMoney’s application homepage Figure 210: TrueMoney’s financial services homepage Source: Company data Source: Company data ASEAN Unicorns 105 Flash Express Logistics Warayut Luangmettakul, Kwanwaree Apichartsataporn Reason for inclusion: Flash Express is reported by Bangkok Post to be valued at over US$1 bn as of Jun-2021. Company profile Flash Express is a Thailand-based express delivery company, founded in 2017. The company recently raised US$150 mn in the latest round of series D+ and series E funding. Its goal is to become a leading one-stop service for the e-commerce business in the Southeast Asia region. Its core business is an express delivery service. Flash also provides a fulfilment service for its e-commerce customers. Flash is planning to expand its business in the Southeast Asia region and looking for new value-added businesses as well as technology and operation improvement in the firm from the new funding. Funding history According to Crunchbase and Pitchbook, Flash Express has raised a total of around US$650 mn till date. The value of the company is over US$1 bn according to Bangkok Post. Key existing investors are PTT Oil and Retails, SCB10X, Alibaba’s eWTP Capital and TCP Group’s Durbell. Figure 211: Funding history and valuation 250 200 150 100 50 0 Founded in 2017 2005 2006 2007 1,250 1,000 750 500 250 0 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase, Pitchbook, Bangkok Post Management profiles Name Position Komsan Lee CEO Di Weijie COO Profile Komsan Lee, a Thai business man, is a co-founder and CEO of Flash Express. Before starting Flash Express, he picked up experience as a property sales agent, freight forwarder and in a logistics firm. Di Weijie, a Chinese business man, is a co-founder and COO of Flash Express. He used to work in Alipay as a head of Alipay wallet technology and head of QR code payment business. Source: The Standard Figure 212: Key stats Valuation Last valuation Select investors Figure 213: Revenue performance (US$ mn) 1,000 (2021) PTT Oil and Retail, Krungsri Finnovate, SCB 10X, Durbell, eWTP Key data points (Peak) parcels/day (May-2021) ('000) Branches (Oct-2020) ('000) Employees (Jun-2021) ('000) Delivery vehicles (Jun-2021) ('000) Select financials Revenue (2020) (US$ mn) EBIT (2020) (US$ mn) Net profit (2020) (US$ mn) 2,000 ~5 ~27 ~15 309.8 (23.2) (23.0) Source: Company data, DBD, Bangkok Post, Thairath, Bangkokbiznews, KR Asia, DealStreetAsia. 106 350 300 250 200 150 100 50 0 9000% 7500% 6000% 4500% 3000% 1500% 2017 2018 Revenue (US$ mn) Source: DBD 0% 2019 2020 Revenue growth (YoY, RHS) One of Thailand’s top private delivery companies Flash has become one of the top two largest private delivery companies in Thailand with a peak day volume of 2 mn parcel volume per day as of May-2021 according to Bangkokbiznews, a local newspaper. A four-year-old Flash Express has substantially grown its market share to the top position, become the first free door-to-door pick-up parcel service and offered one of the most affordable delivery services in Thailand. Flash has more than 5,000 delivery points covering all the provinces in Thailand as of Oct-2020 according to DealStreetAsia. Pathway to become a leading one-stop service for e-commerce business. Flash is planning to become one of the leading one-stop services for e-commerce business. One of the businesses that it is stepping into beside express delivery is the fulfilment business. Currently, its fulfilment services are provided to many multinational brands. Its services include warehousing and other fulfilment solutions for customers. This service helps Flash to become a more integrated logistics services provider for e-commerce business. With the new funding, Flash is focussing on developing new value-added businesses which will potentially be in the financial segment. Moreover, the company is aiming to expand services overseas, and improve in-house technology for operational efficiency. From its financial report, its revenue increased around 4,400%/400% in 2019-2020 to ~Bt10 bn while operating profit was still in negative territory given the aggressive market share acquisition. Overseas expansion: ten countries in Southeast Asia within two years According to a public interview in Jun-2021, the CEO believes Flash would be able to expand to ten countries across Southeast Asia within to years. The fulfilment business will be the key driver for its overseas expansion due to it being less capital intensive and there being more potential growth for developing countries in the region. Figure 214: Website homepage Figure 215: Application homepage Source: Company data Source: Company data ASEAN Unicorns 107 Lineman Wongnai Food Delivery Warayut Luangmettakul, Kwanwaree Apichartsataporn Reason for inclusion: Bangkok Post has stated that management expects the valuation to reach US$1 bn valuation by end of 2021 given the strong momentum in the business. Company profile Lineman Wongnai is an end-to-end platform for food business with food delivery as a main revenue driver. The company is a merger between Lineman, a leading daily life assistant application; and Wongnai one of the top restaurant review and discovery platforms in Thailand. Lineman Wongnai offers various types of services from food delivery, restaurant search and review platform to taxi hailing and courier service. The company is 45.6% held by Line Corporation, the owner of Line messaging app. Funding history According to Crunchbase, Wongnai has received over US$550k funding before merging with Lineman and received US$110 mn from BRV Capital Management after the merger. Figure 216: Funding history and valuation 120 Founded in 2020 450 80 300 40 150 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Funding (US$ mn) 2014 2015 2016 2017 2018 2019 2020 2021 Valuation (US$ mn, RHS) Source: Crunchbase Management profiles Name Position Profile Yod Chinsupakul CEO Yod Chinsupakul is an MBA graduate from UCLA Anderson and used to work at Thomson Reuters as a product manager before becoming CEO and Co-Founder of Wongnai and subsequently a CEO of Lineman Wongnai. Source: Linkedin Figure 217: Key stats Valuation Last valuation* Select investors Key data points Active users Partner restaurant Delivery service area Employee Select financials** Revenue (2020) EBIT (2020) Net profit (2020) (US$ mn) Figure 218: Delivery service area—aggressive expansion to 55 provinces from a total of 77 provinces in Thailand 361 (2020) BRV Capital, Line Corporation 50 40 (mn/month) (restaurants) (provinces) (employees) (US$ mn) (US$ mn) (US$ mn) ~10 ~400,000 55 ~600 105.1 (48.8) (49.6) Source: Company data *Company valuation is based on Line corporation’s re-evaluation fair value of 45.6% shares in Lineman of ~US$164.7mn ** Combined revenue/EBIT/NP of Lineman and Wongnai. 108 55 60 30 20 10 20 8 6 0 2018 2019 2020 Delivery service area (number of provinces) Source: Company data YTD2021 End-to-end platform for food business. Lineman Wongnai has emerged as an end-to-end platform for food business after the merger of Lineman and Wongnai. According to a media release by LINE in Jul-2020, Lineman Wongnai is a leading restaurant review platform in Thailand with more than a decade of experience, 10 mn active users per month and >400k partner restaurants. Lineman’s services focus on food delivery along with groceries, convenience store items delivery, courier services and taxi hailing. Before merging, they had already partnered on merchant solutions to take online orders from Lineman by providing Merchant app and POS. After merging, the two companies became an end-to-end food platform through which they aim to enhance the experience of all users, restaurants and riders. For example, users can begin with searching for restaurants with over 400k choices, then order delivery or book a table on the platform. Restaurants can promote themselves and create marketing campaigns via the platform, using the company’s POS system and merchant app to connect with online orders from Lineman Wongnai. Riders would benefit from potential higher traffic. Aiming to become a unicorn The companies’ reasons behind the merger are to improve efficiency and increase service scale to cope with current fierce competition in food delivery service. The merger allows the company to reduce cost by integrating technology in the firms along with increase services for customers and traffic for driver and restaurants. Moreover, the two companies see this merger in food delivery business as an opportunity to become a Thai unicorn startup. Short to medium term plan In the short-term, the company plans to focus on business integration between the two companies to optimise the potential benefits. Food Delivery is the key priority by integrating partner restaurants to expand variety choices for customers. In addition, it plans to expand delivery service areas to major cities across the country as well as add more new features for partner merchants such as Line Official Account connectivity, Smart menu and Self promotion to help partners improve their sales and marketing. In the medium term, their goal is to become the no. 1 food platform in Thailand by creating a holistic eco-system of online to offline for the food business by leveraging the strengths of the Line, Lineman and Wongnai application platforms. Figure 219: Wongnai application homepage Figure 220: Lineman application homepage Source: Company data Source: Company data ASEAN Unicorns 109 Vietnam “ 110 Vietnam VNG Corporation (VNG) Diversified internet Farhan Rizvi, Ha Ngo Reason for inclusion: Valued at US$2.2 bn in 2019, as reported by DealStreetAsia. Company profile VNG Corporation (VNG) was found in 2004 as Vinagame before changing its name to VNG in 2008. Since its establishment, the company has successfully transformed from the first Vietnamese online gaming company to one of the leading IT and entertainment services providers in the country. VNG owns a wide range of products from entertainment (Zing MP3, Zing TV), social network (Zalo), and e-commerce and e-payment (Tiki, ZaloPay). Funding history According to Crunchbase, Tencent invested in VNG in 2008 and currently holds ~30% stake while CyberAgent invested in 2010, but no further details were shared. Other key funding rounds are GIC in 2015 and Temasek in 2018-19. Figure 221: Funding history and valuation 150 125 100 75 50 25 0 Founded in 2004 2005 2006 2,500 2,000 1,500 1,000 500 0 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, DealStreet Asia Management profiles Name Position Profile Le Hong Minh Chairman/CEO Vuong Quang Khai Deputy CEO Le Hong Minh is the Founder of Vinagame (VNG) and the key person influencing VNG strategy and development. He holds a bachelor’s degree in banking and finance from Monash University (Australia). After returning to Vietnam in 2001, he worked as a credit officer at Vina Capital and opened an internet café as a side business, which was the inspiration for him to establish Vinagame in 2004. Mr Minh currently holds 9.9% of the shares of VNG, according to VNG’s 2020 Annual Report. Vuong Quang Khai joined VNG in 2007 and is the founder of key VNG products including Zing MP3 and Zalo. He has a master’s degree from Columbia University (USA). Prior to VNG, he had an internship at FPT Corporation while completing his bachelor degree at Hanoi University of Science and Technology. Mr Khai currently holds 2.7% of VNG shares, according to VNG’s 2020 Annual Report. Source: Company data Figure 222: Key stats Figure 223: Company financials Valuation Last valuation (US$ mn) Select investors Key data points 2,200 (2019) US$ mn 300 Tencent, GIC, Temasek 200 Game users (Dec-2020) (mn) Zalo MAU (Dec-2020) (mn) 32 62 Tiki monthly visitors (Dec-2020) Select financials (mn) 24.5 Revenue (2020) (US$ mn) 260 Net profit (2020) (US$ mn) 8.3 100 183.9 223.2 186.1 259.7 130.3 23.4 40.4 14.4 19.6 8.3 0 Source: Company data, Crunchbase, DealStreet Asia 2016 2017 2018 Revenue (US$ mn) 2019 2020 PAT (US$ mn) Source: Company data ASEAN Unicorns 111 Online gaming and ads account for 95% of sales VNG Games is one of the leading game publishers in Vietnam (~25% market share in 2019 according to Niko Partners report), and has been distributing popular IP games in the ASEAN region including The Swordsman Online series, Perfect World Mobile, King of Fighter, as well as eSport games such as PUBG Mobile and League of Legends. Hence, online gaming (~79% of 2020 sales) and online ads (~15%) which have been the main revenue stream for the Group will still be the primary business in medium term. Besides its HQ in Vietnam, VNG Games has representative offices in ASEAN and Latin America and is serving millions of gamers in over 130 countries. It aims to have 320 mn users globally by 2023. Zalo is one of the top messaging apps in Vietnam with integrated e-wallet ZaloPay Apart from IT services, which includes cloud, datacentres, Zalo, is the segment that VNG expects to grow strongly in the medium term though the sales contribution remains small (~3% of 2020 sales). VNG launched its texting app Zalo in 2012 in the back drop of the smartphone boom in Vietnam and lack of a Vietnamese-friendly mobile texting platform, which was dominated by Facebook Messenger and Viber at that time. After eight years in operation, Zalo reported that it has 62 mn monthly frequent users, 14 mn minute calls daily and 1.5 bn messages per day as of Apr-2021, and is used by the government as one of the official communication channels. Leveraging on its rich customer base, VNG launched its mobile payment app, ZaloPay, in 2017 which provides similar services like other e-wallets such as money transfer, utility bills payment and mobile top-up. ZaloPay is now one of the leading e-wallets (alongside Momo) and is valued at ~US$ 50 mn in 2020 according to VNG’s financial report. Figure 224: Sharp deceleration in online gaming revenue growth Figure 225: Healthy growth in frequent users at Zalo D bn 6,000 mn users 80 4,000 41.3% 3,582 3,464 2,000 4,221 21.9% -3.3% 0 2017 2018 2019 Online gaming revenue (D bn) 4,773 13.1% 50% 40% 30% 20% 10% 0% -10% 2020 YoY growth (%) 52.4 60 40 40.0 32.0 20 0 2017 2018 2019 2020 Zalo frequent users, monthly (mn users) Source: Company data Source: Company data Figure 226: VNG games Figure 227: Zalo and ZaloPay Source: Company data Source: Company data 112 62.0 Vietnam Payment Solutions (VNPay) Fintech Farhan Rizvi, Ha Ngo Reason for inclusion: Valued at >US$1 bn in its latest funding round in Jul-21, as reported by VnExpress. Company profile Vietnam Payment Solution JSC (VNPay) was established in 2007 by three Vietnamese businessmen. The company has spent its nearly 14 years of operation in developing the electronic payment solutions for Vietnamese and revolutionising the finance and banking industry. According to the company, VNPay is currently providing e-payment services to more than 40 banks, 5 telecommunication companies and more than 20,000 other corporates. Funding history According to Vietnam Investment Review, VNPay has carried out one funding round of US$300 mn in 2019 with GIC and Softbank Vision Fund are the two participating investors. According to the e-Conomy SEA 2020 report by Google, Temasek and Bain, VNPay has officially become Vietnam’s second technology unicorn (after VNG) following the 2019 funding round. Figure 228: Funding history and valuation 350 280 210 140 70 0 Founded in 2007 2005 2006 1,250 1,000 750 500 250 0 2007 2008 2009 2010 2011 2012 Funding (US$ mn) 2013 2014 2015 2016 2017 2018 2019 2020 Valuation (US$ mn, RHS) Source: Company data, Crunchbase, Vietnam Investment Review, VnExpress, Google-Temasek e-Conomy SEA report Management profiles Name Position Profile Tran Tri Manh Chairman Mai Thanh Binh Vice Chairman Tran Tri Manh is one of the three founders of VNPay. Prior to VNPay, he was the IT Director at a state-owned bank. Mai Thanh Binh joined VNPay in 2014. He got his bachelor’s degree from Imperial College London in 2004 and worked as an FX trader for BNP Paribas before founding his first start-up, Vietnam Esports, in 2008. Besides being the Vice Chairman in VNPay, he is currently the Chairman of TEKO Vietnam (an IT consulting and outsourcing services startup he founded in 2017). Source: Company data Figure 229: Key stats Figure 230: Historical revenues and PAT trend Valuation Last valuation (US$ mn) Select investors Key data points 1,000 (2021) GIC, Softbank Vision Fund MAU (Dec-2020) (mn) 15 Number of POS (Jun-2021) (Units) 70,000 Partnered banks (Jun-2021) (Units) Select financials 33 Revenue (2019) (US$ mn) 533 Net profit (2019) (US$ mn) 1.5 Source: Company data, Crunchbase, VnExpress US$ mn 600 500 400 300 219.8 132.0 200 100 4.3 2.5 0 2016 2017 Revenue (US$ mn) 533.0 339.6 6.7 1.5 2018 2019 PAT (US$ mn) Source: Company data ASEAN Unicorns 113 One of the leading players in QR code payment network According to a Vietnam Investment Review article in Dec-2020, VNPay’s QR network serves ~15 mn users per month as it offers a secure and convenient way to handle penny transactions in which customers can scan related QR codes and transfer money without need to input a bank account or mobile number. Despite having its own mobile platform, a majority of VNPay transactions are carried out through the QR feature that is integrated into the mobile application of its partner banks (33/41 of VNPay banking partners), 5 telco companies and other vendors (cinema, airlines, fashion retailers, bookstores, etc.). VNPay has expanded its presence to Cambodia through the partnership with ten banks in this country. Amongst a few fintechs that are profitable despite intense competition Similar to other e-payment players, VNPay has spent aggressively in advertisement and promotion expenses to attract customers, which has impacted its 2019 bottom line (PAT -77% YoY). However, VNPay remains one of the few fintechs among existing players that have remained profitable and successfully scaled up by leveraging local banks’ digital platforms and expanding the number of POS (~70k in 2020 vs ~25k in 2019 per company data) through vendors’ store network. Following the funding from GIC and Softbank, VNPay has been aggressively upgrading its payment solutions, expanding its partner network, attracting new customers and venturing into other tech startups which can create synergies. 2015 2016 2017 2018 0 2019 2020 2025E Vietnam Mobile Commerce Transaction Value (US$ mn) (36.8) 2019 PAT (US$ mn) Source: Euromonitor Source: Company data Figure 233: VNPay app screenshots Figure 234: Screenshot of VNPay QR code payment solution Source: Company data Source: Company data 114 Momo 97 453 (16.8) ZaloPay 63 166 Napas 1,000 1,214 (0.1) (1.4) (5.4) (6.3) Moca 2,000 1,673 0.6 True Money 3,000 1.5 Senpay 4,000 US$ mn 27.2 40 20 0 (20) (40) (60) Ononpay 4,962 Airpay US$ mn 5,000 Figure 232: VNPay is one of the few fintechs that are profitable VNPay Figure 231: M-Commerce transaction value to triple in 2025E Valuation Methodology and Risks Target Price and Rating Valuation Methodology and Risks: (12 months) for Airasia Group (AIRA.KL) Method: Our RM0.92 target price for AirAsia is based on our sum-of-the-parts valuation for AIRA (pegged to FY23E). We assume that it will be able to weather COVID-19 and also include the calculated value for its key tech venture (AirAsia.Com). Nonetheless, until there is certainty that it can raise sufficient capital to repay its deferred expenses, we rate the stock NEUTRAL. Risk: Key downside risks to our NEUTRAL rating and RM0.92 target price for Airasia Group include: (1) accelerated competitive pressure, (2) viability of Indonesia AirAsia (and other associates besides Thailand), (3) disease, natural disasters & terrorism affecting air travel, and (4) sharp upward movements in crude oil prices. Key upside risks to our NEUTRAL rating and RM1.00 target price include: (1) betterthan-expected passenger traffic; and (2) crude oil prices to trend downwards. Target Price and Rating Valuation Methodology and Risks: (12 months) for Astra International (ASII.JK) Method: Our NEUTRAL rating and Rp5,000/share target price for Astra International is derived from our sum-of-the-parts (SOTP) valuation method. At our target price, overall implied group P/E (price-to-earnings) is 11.2x 2021E EPS (earnings per share), or slightly below its 1 standard deviation. We rate the company NEUTRAL as we expect weaker 4W volume performance in 4Q21 and early when the PPnBM tax discounts are reduced or eliminated. Risk: Potential downside or upside risks to our Rp5,000/share target price and NEUTRAL rating for Astra International include: (1) Weaker- or stronger-than-expected industry auto growth; (2) lower- or higher-than expected auto/financials margins and (3) a sharp slowdown or acceleration in the economy. Target Price and Rating Valuation Methodology and Risks: (12 months) for Ayala Corporation (AC.PS) Method: Our OUTPERFORM rating and SOTP (sum-of-the-parts)-based target price of P990 for Ayala Corporation (AC) is derived using a 5% conglomerate discount to our NAV estimate for AC. We use Credit Suisse target prices for covered stocks, ACEN, ALI, BPI and GLO and have employed a DCF (discounted cash flow)-based fair value on the infrastructure/utility companies and investments of AC, namely Manila Water, and rail investment. We think AC has strong brands of businesses that have better visibility than others in times of a transition to recovery and rate the stock an OUTPERFORM. Risk: Key risks to our P990 target price and OUTPERFORM rating for Ayala Corporation stem from the risks associated with its subsidiaries. Headwinds in property and banks are the potential slowdown in sales take-up/project launches and deceleration in system-wide loan growth. Apart from property and banks, other risks for AC's subsidiaries are in the water utility (regulatory uncertainty), telco (competitor's response to Globe market share gain), and power (regulatory non-approvals and non-completion of power projects in the pipeline) sectors. Continued regulatory overhang is further detrimental factor for the stock. Upside risk for the stock is mainly a better recovery of the economy from the pandemic. Target Price and Rating Valuation Methodology and Risks: (12 months) for CIMB Group Holdings Bhd (CIMB.KL) Method: Our target price of RM6.00 for CIMB Group is based on the Gordon growth model, assuming a sustainable return-on-equity (ROE) of 10.0%. We have applied a cost of equity of 10.1% p.a. (using a beta of 0.85) and terminal growth of 2.5% p.a. Our ROE forecast is predicated on the assumption that management will pay out 50% of net earnings in dividends. We have an OUTPERFORM rating on CIMB. The strong earnings performance so far should strengthen investors' confidence in the group's ability to achieve management's longer term ROE target of 12% by 2024. Risk: Risks to our RM6.00 target price and OUTPERFORM rating for CIMB Group include: (1) a change in the regulatory environment, (2) drastic change in economic outlook, (3) management change, and (4) ownership changes. Target Price and Rating Valuation Methodology and Risks: (12 months) for Frasers Property Limited (FRPL.SI) Method: Our TP of S$1.15 and NEUTRAL rating is based on a 45% discount to our reappraised net asset value (RNAV) of S$2.09 per share. The RNAV is calculated based on FPL's portfolio of assets. For residential properties, we estimate net present value (NPV) of net profits from its residential properties based on our assumed take-up schedule and selling prices using 8% and 12% discount rates for Singapore/Australia/UK and China/other countries, respectively. For the subsidiaries we cover such as FCT, we have used the respective target prices for our RNAV. With low visibility on dividends amid headwinds facing key divisions, expect limited near-term upside, hence our Neutral rating. Risk: The main risk to our target price of S$1.15 and NEUTRAL rating for FPL is if the real estate markets in the countries in which the company is present do not perform as forecast. This would lead to revisions to our RNAV assumptions and thereafter target price revisions. Given that a majority of earnings are dervied from Singapore, Australia, and Europe, any government policy changes in these countries would also be a key risk. Target Price and Rating Valuation Methodology and Risks: (12 months) for Globe Telecom (GLO.PS) Method: Our target price for Globe is SoTP (sum of the parts) based, wherein we value cellular and fixed-line businesses separately using a DCF (discounted cash flow) methodology. At our target price of P1,950, Globe would trade at an enterprise value-to-earnings before ASEAN Unicorns 115 interest, taxes, depreciation, and amortization (EV/EBITDA) multiple of 5.3x for 2021E. We have a NEUTRAL rating on Globe as we think the new entrant threat is likely to remain an overhang on the stock in the near term despite the company gaining mobile market share. Risk: The risks that may impede achievement of our P1,950 target price and NEUTRAL rating for Globe Telecom include: (1) either fasterthan-expected, or slower-than-expected growth in the cellular market, from the current level, (2) the prospect that competitors take a larger or smaller proportion of the market share of net additions, (3) that capex forecasts prove higher or lower than expected, (4) that competition leads to higher or lower attrition of revenue per user than expected, and (5) regulatory changes that could result in a lower revenue and/or higher costs than expected. Target Price and Rating Valuation Methodology and Risks: (12 months) for Naver (035420.KS) Method: We maintain our OUTPERFORM rating for NAVER as all of NAVER's business segments have shown steady growth. Our target price for Naver is W570,000. In our SOTP valuation, we break commerce traffic into outbound traffic and Smartstore transactions which will provide much stronger monetisation opportunities compared to GMV as an aggregator. We assign different EVs to GMV multiples to reflect the larger earnings opportunity for Smartstore transactions. For Smartstore transactions, we assigned the average EV to GMV multiples of global peers (Mercado Libre, E-Bay, Amazon, Alibaba and Pinduoduo) reflecting the rising monetisation trend of its commerce traffic. For transactions as an aggregator, we decided to adopt the average EV to GMV of local market places (11st, E-Bay Korea, Ticket Monster and WeMakePrice). Risk: Risks that could impede achievement of our W570,000 target price and OUTPERFORM rating for Naver include: (1) faster-thanexpected deterioration from its legacy business (i.e., legacy PC ad business), (2) poor execution on new business initiatives. (e.g., video platform), and (3) intensified competition from overseas platforms. Target Price and Rating Valuation Methodology and Risks: (12 months) for PT Telkom (Telekomunikasi Indo.) (TLKM.JK) Method: Our target price of Rp4,600 for PT Telkom is based on discounted cash flow (DCF) analysis, based on an estimated 9.6% cost of capital and a 3.1% terminal growth rate in fixed-line business and 3.1% terminal growth rate in Telkomsel. We value Telkom's fixed-line business at Rp1,490 and its 65% holding in its cellular subsidiary, Telkomsel, at Rp3,430 share. At Rp4,600, Telkom would trade at an enterprise value-to-earnings before interest, taxes, depreciation, and amortisation (EV/EBITDA) mulitiple of 9.4x for FY21E (using proportional consolidation), higher than the regional integrated average and Telkom still enjoys higher growth in a market with lower penetration. We rate the stock OUTPERFORM, due to strong smartphone data monetisation and valuation. Risk: Telkom's key asset, Telkomsel, is primarily a cellular operator within a seven-player market. The risks that may impede achievement of our target price of Rp4,600 and OUTPERFORM rating for PT Telkom on the cellular side are: (1) slower-than-expected growth in the cellular market, from the current level; (2) the prospect that competitors take a larger proportion of the market share of net additions; (3) that capex forecasts prove higher than expected; and (4) that competition leads to lower attrition of revenue per user than expected. Key risks to our target price on the fixed-line side are: (1) faster cannibalisation of voice revenue per line by cellular competition; (2) slower rollout of broadband lines than expected; (3) less success in reducing employment-related costs; and (4) less success in lowering capex requirements. Target Price and Rating Valuation Methodology and Risks: (12 months) for PTT Oil and Retail Business (OR.BK) Method: At our TP of Bt23/share, we value OR’s oil business at 10x EV/EBITDA and non-oil at 20x EV/EBITDA (blended 12x) on FY22E. We put our target multiples at the high end of the range recognizing positive retail investor sentiment towards the stock. We rate OR as UNDERPERFORM due to its high valuation versus to its peers compared to its earnings growth which we think will be moderate. Risk: Risks to our Bt23 target price and UNDERPERFORM rating for PTT Oil and Retail Business Public (OR) are 1) the inclusion of OR in key indices such as SET50 and MSCI Thailand that would add to upside risk to share prices, 2) further rise in oil prices that would result in bigger-than-expected short term stock gains, 3) sharp rebound in demand while the government let marketing margins rise and avoids intervention in OR's margins unlike its practice prior to the listing. Target Price and Rating Valuation Methodology and Risks: (12 months) for RHB Bank Berhad (RHBC.KL) Method: Our target price of RM7.50 for RHB Bank is based on the Gordon growth model, assuming a sustainable return-on-equity (ROE) of 10.3%. We have applied a cost of equity of 10.1% p.a. (using a beta of 0.85) and terminal growth of 5.1% p.a. Our ROE forecast is predicated on the assumption that management will pay out 45% of net earnings in dividends. We rate the stock OUTPERFORM. Its strong capital position provides greater dividend certainty than its peers. Risk: The following risks could impede achievement of our RM7.50 target price and OUTPERFORM rating for RHB Bank: (1) potential acquisitions could alter its earnings growth trajectory, (2) change in regulatory environment, (3) drastic change in the economic outlook, (4) management change and (5) ownership changes. Target Price and Rating Valuation Methodology and Risks: (12 months) for Samsung Electronics (005930.KS) Method: Our 12-month target price of W126,000 for Samsung Electronics is based on 2.2x FY22E up-cycle P/B. The dividend yield should rise for the next few years, driving P/E multiple expansion as Samsung Electronics’ yield approaches the global tech average of about 2.5%. We assign an OUTPERFORM rating to the stock given our confidence on higher earnings and dividends led by, resilient DRAM 116 profitability, OLED or 3D NAND top-line growth, smartphone recovery with new product-cycle, and a more proactive shareholder return policy. Risk: Risks that may impede the achievement of our 12-month target price of W126,000 and our OUTPERFORM rating for Samsung Electronics include: (1) smartphone margin sustainability given intensifying competition, (2) an earlier China entrance into 3D NAND, and (3) worse-than-expected memory pricing. Target Price and Rating Valuation Methodology and Risks: (12 months) for Siam Commercial Bank (SCB.BK) Method: Our 12-month target price of Bt117 for Siam Commercial Bank is based upon a three-stage dividend discount model, with an 11.2% discount rate and 5% terminal growth rate assumption. Our OUTPERFORM rating is based on the expectation that asset quality will improve with vaccine deployment and that cost-to-income will come down in the medium term. Risk: Downside risks that could impact our Bt117 target price and OUTPERFORM rating for Siam Commercial Bank include: (1) slower-thanexpected production and distribution of a vaccine, (2) weaker-than-expected improvement in asset quality and (3) slower-than-expected pick-up in fee-related income streams. Target Price and Rating Valuation Methodology and Risks: (12 months) for Singapore Telecom (STEL.SI) Method: Our target price of S$3.15 for Singapore Telecom is based on a sum-of-the parts calculation. The core Singapore and Australia operations within the sum-of-the-parts, which contribute S$0.11 of the total, are valued using discounted cash flow (DCF) analysis. For Singapore, we use an estimated 7.8% weighted average cost of capital (WACC) and 0.0% terminal growth rate; for Australia, we use an estimated 8.6% WACC and 1.0% terminal growth. The associates, which contribute S$3.05 within our sum-of-the-parts, are also valued using DCF. Singtel's 35% stake in Telkomsel we value at S$0.97. Singtel's 35% stake in Bharti Airtel we value at S$1.38. Singtel's 23% stake in AIS we value at S$0.33. SingTel's 21% stake in Intouch we value at S$0.10. Singtel's 47% stake in Globe, we value at S$0.20. We also value Singtel's 26% stake in SingPost at S$0.02 and 25% stake in NetLink Trust at S$0.06. We have an OUTPERFORM rating on SingTel primarily due to our positive view on company's associates. Risk: The key risks to our S$3.15 target price and OUTPERFORM rating for Singtel include: (1) inability to maintain current dividends, (2) foreign currency fluctuations, (3) more severe-than-expected competition among the telcos in Singapore and Australia, as well as key regional markets, (4) slower-than-expected growth in key business segments in key regional markets, (5) changes in regulatory environment, and (6) acquisition risk. Target Price and Rating Valuation Methodology and Risks: (12 months) for Sumber Alfaria (AMRT.JK) Method: We value AMRT based on 32.8x FY21-22E average P/E (at -0.5 S.D from 5-year mean) to arrive at our target price of Rp1,610, with OUTPERFORM rating. We believe that AMRT deserves a relatively higher P/E multiple due to its strong expected EPS growth over the next few years. Risk: The key risks for our OUTPERFORM rating and TP of Rp1,610 for AMRT include 1) Significantly lower than estimated gross margin due to worse than expected segment/product mix or intense competition leading to downward price adjustments, 2) Faster than expected shift into digital money hurting its fee-based income, 3) Significant resurgence in COVID-19 cases leading to strict lockdown, 4) Poor return on investment (AMRT has announced that it has plan to invest in a digital business). ASEAN Unicorns 117 Companies Mentioned (Price as of 04-Oct-2021) Airasia Group (AIRA.KL, RM1.13) Alibaba Group Holding Limited (BABA.N, $144.2) Alibaba Group Holding Limited (9988.HK, HK$137.0) Allianz SE (ALVG.DE, €195.3) Alphabet (GOOGL.OQ, $2730.86) Amazon com Inc. (AMZN.OQ, $3283.26) Apple Inc (AAPL.OQ, $142.65) Asiasoft Corp (AS.BK, Bt16.4) Astra International (ASII.JK, Rp5,575) Axiata Group Berhad (AXIA.KL, RM3.9) Ayala Corporation (AC.PS, P828.0) BNP Paribas (BNPP.PA, €54.89) Best Buy (BBY.N, $105.31) BlackRock (BLK.N, $841.89) Booking Holdings Inc. (BKNG.OQ, $2455.87) CIMB Group Holdings Bhd (CIMB.KL, RM4.7) Canon (7751.T, ¥2,640) Catcha Digital (CATH.KL, RM0.195) Citigroup Inc. (C.N, $71.18) Daito Trust Construction (1878.T, ¥12,630) Daiwa Securities Group (8601.T, ¥645) Delivery Hero (DHER.DE, €109.55) Expedia (EXPE.OQ, $169.79) FPT Corporation (FPT.HM, D94600.0) Facebook Inc. (FB.OQ, $343.01) Frasers Property Limited (FRPL.SI, S$1.12) GFG (GFG.DE, €9.8) Globe Telecom (GLO.PS, P3000.0) Goldman Sachs Group, Inc. (GS.N, $380.0) Groupon Inc. (GRPN.OQ, $23.56) Heineken (HEIN.AS, €90.22) Ho Bee Land (HBEE.SI, S$2.82) International Business Machines (IBM.N, $143.32) JD.com (JD.OQ, $70.02) JD.com (9618.HK, HK$274.6) KCT (002625.SZ, Rmb22.46) KFH Kuwait (KFH.KW, fils821.0) KKR and Co. Inc. (KKR.N, $61.68) Korea Line (005880.KS, W3,000) Macquarie Group (MQG.AX, A$178.12) MediaTek Inc. (2454.TW, NT$892.0) Microsoft (MSFT.OQ, $289.1) Mitsubishi Corp (8058.T, ¥3,435) Mizuho Financial Group (8411.T, ¥1,541) Naver (035420.KS, W382,000) Nestle (NESN.S, SFr111.72) Oracle Corporation (ORCL.N, $89.74) PT Bank Neo (BBYB.JK, Rp1,375) PT Lippo Karawaci Tbk (LPKR.JK, Rp163) PT Telkom (Telekomunikasi Indo.) (TLKM.JK, Rp3,670) PTT Oil and Retail Business (OR.BK, Bt27.5) Panasonic (6752.T, ¥1,286) PayPal (PYPL.OQ, $264.65) Procter & Gamble (PG.N, $139.58) Prudential Plc (PRU.L, 1450.5p) Prudential Plc (2378.HK, HK$150.6) RHB Bank Berhad (RHBC.KL, RM5.53) Rakuten Group (4755.T, ¥1,155) Razer Inc. (1337.HK, HK$1.53) Rocket Internet (RKET.H, €27.8) SAP SE (SAPG.DE, €116.26) Salesforce.com (CRM.N, $275.26) Samsung Electronics (005930.KS, W73,200) Sansiri (SIRI.BK, Bt1.25) Sea Limited (SE.N, $319.56) Siam Commercial Bank (SCB.BK, Bt124.0) Singapore Telecom (STEL.SI, S$2.46) SoftBank Group (9984.T, ¥6,266) Spotify Technology (SPOT.N, $229.33) Sumber Alfaria (AMRT.JK, Rp1,330) Telenor (TEL.OL, Nkr145.6) Tencent Holdings (0700.HK, HK$457.0) Tesla Inc (TSLA.OQ, $775.22) The Coca-Cola Company (KO.N, $53.02) The TJX Companies, Inc. (TJX.N, $66.61) Tokyo Century (8439.T, ¥6,310) Unilever (ULVR.L, 3973.0p) VinaCapital (VOF.L, 456.0p) Visa Inc. (V.N, $230.46) WNS Global Services (WNS.N, $83.03) Walmart Inc. (WMT.N, $137.05) Wise (WISEa.L, 1057.5p) Wish, Inc. (WISH.OQ, $5.35) Xiaomi (1810.HK, HK$20.55) Zoom Video Communications (ZM.OQ, $267.51) eBay Inc. (EBAY.OQ, $69.91) 118 Disclosure Appendix Analyst Certification Varun Ahuja, CFA, Kylie Wan, Dan Fineman, Danny Goh, Nicholas Teh, Andri Ngaserin, Hazel Tanedo and Farhan Rizvi, CFA each certify, with respect to the companies or securities that the individual analyzes, that (1) the views expressed in this report accurately reflect his or her personal views about all of the subject companies and securities and (2) no part of his or her compensation was, is or will be directly or indirectly related to the specific recommendations or views expressed in this report. 3-Year Price and Rating History for Naver (035420.KS) 035420.KS Date 16-Oct-18 26-Nov-18 10-Jan-19 01-Feb-19 18-Mar-19 16-May-19 25-Jul-19 19-Aug-19 16-Sep-19 04-Oct-19 20-Dec-19 23-Jan-20 02-Mar-20 27-Mar-20 24-Apr-20 24-Jun-20 22-Jul-20 30-Jul-20 29-Oct-20 25-Nov-20 28-Jan-21 15-Mar-21 15-Jul-21 Closing Price (W) 133,500 124,000 131,000 133,500 132,000 119,000 134,000 139,000 154,500 150,500 183,500 183,000 175,000 164,000 192,500 279,000 270,000 294,000 298,500 278,500 355,000 383,000 449,000 Target Price (W) 180,000 152,000 155,000 153,000 155,000 154,000 160,000 173,000 179,000 192,000 204,000 207,000 206,000 205,000 222,000 330,000 335,000 350,000 340,000 350,000 420,000 520,000 570,000 Rating O O U T PERFO RM * Asterisk signifies initiation or assumption of coverage. 3-Year Price and Rating History for Samsung Electronics (005930.KS) 005930.KS Date 31-Oct-18 13-Dec-18 08-Jan-19 31-Jan-19 15-Mar-19 19-Sep-19 31-Jan-20 02-Apr-20 29-Apr-20 30-Jul-20 21-Sep-20 03-Dec-20 12-Jan-21 Closing Price (W) 42,400 40,000 38,100 46,150 44,200 49,150 56,400 46,800 50,000 59,000 59,200 69,700 90,600 Target Price (W) 70,000 64,500 53,000 58,000 54,800 61,300 82,000 66,000 65,000 75,100 81,000 90,000 126,000 Rating O O U T PERFO RM * Asterisk signifies initiation or assumption of coverage. As of December 10, 2012 Analysts’ stock rating are defined as follows: Outperform (O) : The stock’s total return is expected to outperform the relevant benchmark* over the next 12 months. Neutral (N) : The stock’s total return is expected to be in line with the relevant benchmark* over the next 12 months. Underperform (U) : The stock’s total return is expected to underperform the relevant benchmark* over the next 12 months. *Relevant benchmark by region: As of 10th December 2012, Japanese ratings are based on a stock’s total return relative to the analys t's coverage universe which consists of all companies covered by the analyst within the relevant sector, with Outperforms represent ing the most attractive, Neutrals the less attractive, and Underperforms the least attractive investment opportunities. As of 2nd October 2012, U.S. and Canadian as well as European (e xcluding Turkey) ratings are based on a stock’s total return relative to the analyst's coverage universe which consists of all companies covered by the analyst within the relevant sector, with Outperforms representing the most attractive, Neutrals the less attractive, and Underperforms the least attractive investment opportunities. For Latin America, ASEAN Unicorns 119 Turkey and Asia (excluding Japan and Australia), stock ratings are based on a stock’s total return relative to the average to tal return of the relevant country or regional benchmark (India - S&P BSE Sensex Index); prior to 2nd October 2012 U.S. and Canadian ratings were based on (1) a stock’s absolute total return potential to its current share price and (2) the relative attractiveness of a stock’s total return potential within an analys t’s coverage universe. For Australian and New Zealand stocks, the expected total return (ETR) calculation includes 12 -month rolling dividend yield. An Outperform rating is assigned where an ETR is greater than or equal to 7.5%; Underperform where an ETR less than or equal to 5%. A Neutral may be assig ned where the ETR is between -5% and 15%. The overlapping rating range allows analysts to assign a rating that puts ETR in the context of associated risks. Prior to 18 May 2015, ETR ranges for Outperform and Underperform ratings did not overlap with Neutral thresholds between 15% and 7.5%, which was in operation from 7 July 2011. Restricted (R) : In certain circumstances, Credit Suisse policy and/or applicable law and regulations preclude certain types of communications, including an investment recommendation, during the course of Credit Suisse's engagement in an investment banking transaction and in certain other circumstances. Not Rated (NR) : Credit Suisse Equity Research does not have an investment rating or view on the stock or any other securities related to the company at this time. Not Covered (NC) : Credit Suisse Equity Research does not provide ongoing coverage of the company or offer an investment rating or investment view on the equity security of the company or related products. Volatility Indicator [V] : A stock is defined as volatile if the stock price has moved up or down by 20% or more in a month in at least 8 of the past 24 months or the analyst expects significant volatility going forward. Analysts’ sector weightings are distinct from analysts’ stock ratings and are based on the analyst’s expectations for the fundamentals and/or valuation of the sector* relative to the group’s historic fundamentals and/or valuation: Overweight : The analyst’s expectation for the sector’s fundamentals and/or valuation is favorable over the next 12 months. Market Weight : The analyst’s expectation for the sector’s fundamentals and/or valuation is neutral over the next 12 months. Underweight : The analyst’s expectation for the sector’s fundamentals and/or valuation is cautious over the next 12 months. *An analyst’s coverage sector consists of all companies covered by the analyst within the relevant sector. An analyst may cov er multiple sectors. 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See the Companies Mentioned section for full company names Credit Suisse currently has, or had within the past 12 months, the following as investment banking client(s): LPKR.JK, 1810.HK, 9984.T, WISH.OQ, EXPE.OQ, IBM.N, HEIN.AS, MQG.AX, CIMB.KL, TSLA.OQ, EBAY.OQ, NESN.S, PRU.L, AMZN.OQ, CRM.N, 0700.HK, BABA.N, GOOGL.OQ, FRPL.SI, BNPP.PA, TLKM.JK, STEL.SI, C.N, KO.N, GS.N, WMT.N, AC.PS, MSFT.OQ, 2378.HK, 6752.T, 9988.HK 120 Credit Suisse provided investment banking services to the subject company (LPKR.JK, 1810.HK, 9984.T, WISH.OQ, EXPE.OQ, IBM.N, HEIN.AS, MQG.AX, CIMB.KL, TSLA.OQ, EBAY.OQ, NESN.S, PRU.L, AMZN.OQ, CRM.N, 0700.HK, BABA.N, GOOGL.OQ, FRPL.SI, BNPP.PA, TLKM.JK, STEL.SI, C.N, KO.N, GS.N, WMT.N, AC.PS, MSFT.OQ, 2378.HK, 6752.T, 9988.HK) within the past 12 months. Within the last 12 months, Credit Suisse has received compensation for non-investment banking services or products from the following issuer(s): 9984.T, ALVG.DE, 005930.KS, EXPE.OQ, IBM.N, HEIN.AS, MQG.AX, CIMB.KL, AAPL.OQ, TSLA.OQ, EBAY.OQ, SCB.BK, PRU.L, CRM.N, 0700.HK, BABA.N, GOOGL.OQ, BNPP.PA, ULVR.L, STEL.SI, C.N, RHBC.KL, KO.N, GS.N, AIRA.KL, WMT.N, TEL.OL, PYPL.OQ, AC.PS, MSFT.OQ, 2378.HK, 4755.T, 8411.T, 9988.HK Credit Suisse has managed or co-managed a public offering of securities for the subject company (LPKR.JK, 1810.HK, WISH.OQ, MQG.AX, CIMB.KL, EBAY.OQ, NESN.S, PRU.L, CRM.N, 0700.HK, BABA.N, STEL.SI, C.N, GS.N, WMT.N, AC.PS, 2378.HK, 9988.HK) within the past 12 months. Within the past 12 months, Credit Suisse has received compensation for investment banking services from the following issuer(s): LPKR.JK, 1810.HK, 9984.T, WISH.OQ, EXPE.OQ, IBM.N, HEIN.AS, MQG.AX, TSLA.OQ, EBAY.OQ, NESN.S, PRU.L, AMZN.OQ, CRM.N, 0700.HK, BABA.N, GOOGL.OQ, FRPL.SI, BNPP.PA, TLKM.JK, STEL.SI, C.N, KO.N, GS.N, WMT.N, AC.PS, MSFT.OQ, 2378.HK, 6752.T, 9988.HK Credit Suisse expects to receive or intends to seek investment banking related compensation from the subject company (1810.HK, 9984.T, ALVG.DE, 005930.KS, IBM.N, HEIN.AS, MQG.AX, CIMB.KL, AAPL.OQ, TSLA.OQ, FB.OQ, EBAY.OQ, SCB.BK, NESN.S, PRU.L, BKNG.OQ, CRM.N, 0700.HK, OR.BK, BABA.N, GOOGL.OQ, FRPL.SI, BNPP.PA, ULVR.L, TLKM.JK, STEL.SI, ASII.JK, C.N, KO.N, GS.N, AIRA.KL, WMT.N, AC.PS, MSFT.OQ, 2378.HK, SE.N, 9988.HK) within the next 3 months. Credit Suisse currently has, or had within the past 12 months, the following issuer(s) as client(s), and the services provided were non-investmentbanking, securities-related: 9984.T, ALVG.DE, 005930.KS, EXPE.OQ, IBM.N, HEIN.AS, MQG.AX, CIMB.KL, AAPL.OQ, TSLA.OQ, EBAY.OQ, SCB.BK, PRU.L, CRM.N, 0700.HK, BABA.N, GOOGL.OQ, BNPP.PA, ULVR.L, STEL.SI, C.N, RHBC.KL, KO.N, GS.N, AIRA.KL, WMT.N, TEL.OL, PYPL.OQ, AC.PS, MSFT.OQ, 2378.HK, 4755.T, 8411.T, 9988.HK Credit Suisse currently has, or had within the past 12 months, the following issuer(s) as client(s), and the services provided were non-investmentbanking, non securities-related: 9984.T, ALVG.DE, 005930.KS, EXPE.OQ, IBM.N, HEIN.AS, MQG.AX, CIMB.KL, TSLA.OQ, EBAY.OQ, PRU.L, BABA.N, GOOGL.OQ, BNPP.PA, ULVR.L, STEL.SI, C.N, RHBC.KL, KO.N, GS.N, WMT.N, TEL.OL, AC.PS, MSFT.OQ, 2378.HK, 4755.T, 8411.T, 9988.HK Credit Suisse makes a market in the securities of the following subject issuer(s): (MSFT.OQ). Credit Suisse acts as a market maker in the shares, depositary receipts, interests or units issued by, and/or any warrants or options on these shares, depositary receipts, interests or units of the following subject issuer(s): 1810.HK, 0700.HK, 9618.HK, 9988.HK. Credit Suisse or a member of the Credit Suisse Group is a market maker or liquidity provider in the securities of the following subject issuer(s): AIRA.KL, BABA.N, 9988.HK, ALVG.DE, GOOGL.OQ, AMZN.OQ, AAPL.OQ, ASII.JK, AXIA.KL, AC.PS, BNPP.PA, BKNG.OQ, CIMB.KL, 7751.T, C.N, DHER.DE, EXPE.OQ, FPT.HM, FB.OQ, FRPL.SI, GLO.PS, GS.N, GRPN.OQ, HEIN.AS, IBM.N, JD.OQ, 9618.HK, MQG.AX, 2454.TW, MSFT.OQ, 8411.T, 035420.KS, NESN.S, LPKR.JK, TLKM.JK, OR.BK, 6752.T, PYPL.OQ, PG.N, PRU.L, 2378.HK, RHBC.KL, 4755.T, 1337.HK, CRM.N, 005930.KS, SE.N, SCB.BK, STEL.SI, 9984.T, SPOT.N, AMRT.JK, TEL.OL, 0700.HK, TSLA.OQ, KO.N, TJX.N, ULVR.L, V.N, WMT.N, WISEa.L, WISH.OQ, 1810.HK, EBAY.OQ A member of the Credit Suisse Group is party to an agreement with, or may have provided services set out in sections A and B of Annex I of Directive 2014/65/EU of the European Parliament and Council ("MiFID Services") to, the subject issuer (LPKR.JK, 1810.HK, 9984.T, WISH.OQ, EXPE.OQ, IBM.N, HEIN.AS, MQG.AX, CIMB.KL, TSLA.OQ, EBAY.OQ, NESN.S, PRU.L, AMZN.OQ, CRM.N, 0700.HK, BABA.N, GOOGL.OQ, FRPL.SI, BNPP.PA, TLKM.JK, STEL.SI, C.N, KO.N, GS.N, WMT.N, AC.PS, MSFT.OQ, 2378.HK, 6752.T, 9988.HK) within the past 12 months. Credit Suisse may have interest in (LPKR.JK, AMRT.JK, TLKM.JK, ASII.JK) Credit Suisse may have interest in (CIMB.KL, AXIA.KL, RHBC.KL, AIRA.KL) As of the date of this report, Credit Suisse beneficially own 1% or more of a class of common equity securities of (1810.HK, GRPN.OQ, NESN.S). Credit Suisse beneficially holds >0.5% long position of the total issued share capital of the subject company (1810.HK, ALVG.DE, 0700.HK, GOOGL.OQ, BNPP.PA, 9618.HK, 9988.HK). Credit Suisse has a material conflict of interest with the subject company (CIMB.KL). An associate of Stephen Hagger is a Non-Exec director of CIMB.KL. Credit Suisse has a material conflict of interest with the subject company (SCB.BK). An associate of Picha Wattanasiritham is a Independent Director of SCB.KL. Credit Suisse is acting as agent to Nestle SA (NESN.S) on the announced share buy-back program. Gillian Sheldon, a Senior Advisor to Credit Suisse, is an Advisory Board Member of Salesforce.com (CRM.N). 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Danielo Picache ; Justin Cimafranca, CFA ; Hazel Tanedo PT Credit Suisse Sekuritas Indonesia ..................................................................Steven Ho ; Gregorius Gary ; Samuel Pratama ; Andri Ngaserin Credit Suisse Securities (Malaysia) Sdn Bhd. ..................................................... Joanna Cheah, CFA ; Danny Chan ; Amanda Foo ; Danny Goh To the extent this is a report authored in whole or in part by a non-U.S. analyst and is made available in the U.S., the following are important disclosures regarding any non-U.S. analyst contributors: The non-U.S. research analysts listed below (if any) are not registered/qualified as research analysts with FINRA. The non-U.S. research analysts listed below may not be associated persons of CSSU and therefore may not be subject to the FINRA 2241 restrictions on communications with a subject company, public appearances and trading securities held by a research analyst account. Credit Suisse AG, Singapore Branch ..... 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