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MARKETING PLAN 2021
Marketing
Plan
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MARKETING PLAN 2021
Discussion
points
Executive summary
Problem
Solution
Product or service
Target market
Competitors
Distribution channels
Advertising strategy
Sales strategy
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MARKETING PLAN 2020
Executive summary
We are currently on a start up mode our goals should be aligned to
our initial goals. We should be building out brand, attracting target
markets and building community.
Problem
04
Problem 2
Problem 3
We are a New Player at the
Market. Start up.
Making our Product as
Identified Needs. Market
Segmentation.
Making a sustainable sales
and marketing pipeline.
MARKETING PLAN 2021
Problem 1
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MARKETING PLAN 2021
Solution
Presentation of the strategies and tools
in solving the identified problems.
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MARKETING PLAN 2021
Product or
service
Given our products and services we offer
certailn problems identified will be solved.
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MARKETING PLAN 2021
Target market
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Item 4
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20%
By age
By sector
By location
Presentations are tools.
Presentations are tools.
Presentations are tools.
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MARKETING PLAN 2021
Direct competitors
Indirect competitors
Presentations are communication
tools that can be used as reports.
Presentations are communication
tools that can be used as reports.
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MARKETING PLAN 2021
Distribution channels
Direct to clients
Physical stores
Via stockists
E-commerce
website
Via distributors
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Advertising
strategy
Problem 1
MARKETING PLAN 2021
We are a New Player at the Market. Start up.
Problem 2
Making our Product as Identified Needs. Market
Segmentation.
Problem 3
Making a sustainable sales and marketing pipeline.
MARKETING STRATEGY
01
FB and IG Ads. Engagement and
Sales Conversion Strategy using
Sales Funnel and Lead Generation.
SEO and Webinars.
ORGANICALLY
Joining and Posting in FB Groups.
Word of Mouth Campaign
03
04
AFFILIATION PROGRAM
Using our Reward system we will convert
our users into co-marketers. Another word
of mouth Strategry
BETA TESTING
We have our initial testing group and
top representatives from our Market
Segments.
MARKETING PLAN 2021
02
SOCIAL MEDIA
PRESENCE
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SALES STRATEGY
02
Telesales
Presentations are communication
tools that can be used as reports.
Presentations are communication
tools that can be used as reports.
03
Sponsored events
04
Free samples & trials
Presentations are communication
tools that can be used as reports.
Presentations are communication
tools that can be used as reports.
MARKETING PLAN 2021
01
Sales team
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MARKETING PLAN 2021
OFFICIAL CHANNELS
Facebook
Instagram
Twitter
Presentations are tools.
Presentations are tools.
Presentations are tools.
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MARKETING PLAN 2021
VIDEO
MARKETING
Presentations are communication tools that
can be used as demonstrations, lectures,
speeches, reports, and more.
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MARKETING PLAN 2021
Thank you!
Questions? Clarifications?
Let us know!