Lesson 2:
COMMUNICATION
ETHICS
COMMUNICATION
• the act of transferring information
from one place, person or group to
another.
ETHICS
• It enhances human worth and dignity by
fostering truthfulness, fairness,
responsibility, personal integrity, and
respect for self and others.
COMMUNICATION
ETHICS
• fundamental to responsible thinking,
decision making, and the development of
relationships and communities within and
across contexts, cultures, channels, and
media.
US National
Communication
Association
(NCA, 1999)
Principle
“Advocate
truthfulness, accuracy,
1
honesty, and reason as essential to
the integrity of communication.”
Principle 2
“Freedom of expression, diversity
of perspective, and tolerance of
dissent to achieve the informed and
responsible decision-making
fundamental to a civil society.”
Principle 3
“Condemn communication that
degrades individual and humanity
through distortion, intimidation,
coercion, and violence, and through
the expression of intolerance and
hatred.”
Principle 4
“Accept responsibility for the short
and long term consequences of our
own communication and expect the
same of others.”