MotiTalk Framework Objective To provide a holistic spiritual journey, through the power of storytelling. Key Modules Hypnosis To prepare our audience for the spiritual journey. Push them to be open to new experiences. Signature Intro A signature intro which communicates the message of love and positivity, and the spirit of the Moti brand. The Idea The underlying theme, story, or message that we are trying to communicate. The scenario, plot or context which explains and justifies the necessity of the show, the spiritual experiences. Elements A part, an aspect, a piece, or a component of the show, which serves to holistically communicate “The idea”. It can be a step, a part, a symbol or a stage. Each element is an unique, exigent and irreplaceable part, which when assembled together, make the idea whole. Speaker Story A personal story candidly shared by an authentic speaker, which serves to communicate or explain an element. Integration Performances, activities or interactive exercises which aim to communicate the message of an element. The Closure An unforgettable ending which summarizes the vast spiritual experience into a profound and concise takeaway, which communicates the moral of the idea. The Surprise An unexpected thing which occurs within the show, aims to surprise and thrill our audience. Relationship between Modules Creating a Concept Proposal Definition A concept proposal is a proposal which consists of “the idea”, and its supporting elements. Rules of Concept Proposal 1. The idea is story based 2. The idea has a key takeaway 3. The elements supports the idea 4. Each element is unique 5. Each element is essential and is an exigent & irreplaceable part of the idea 6. The idea has a key takeaway Concept Proposal Qualification Test: 1. Is it a story? Can the story be told in another creative format? 2. Do the elements support the idea in a closely related way? 3. Are the elements distinct and unique? 4. Will the idea change fundamentally if I remove or replace one of the elements? 5. Does the story have a key takeaway? 6. Does the idea align with the Moti Brand? Concept Proposal Structure - Concept Overview - The Idea - Description - Story - - Key Takeaway - - - What we want them to take away Elements - - How to communicate to the audience Description Summary Ideas for Implementation (Optional) Proposed Rundown 1. Hypnosis 2. Signature Intro 3. The Idea Intro 4. Element 1 a. Integration 1 b. Speaker Story 1 c. Integration 2 d. Speaker Story 2 e. Integration 3 5. Element 2 6. The Surprise 7. Element 3 8. Element 4 9. Closure