Unit 3 Using Social Media in Business
Learning Aim B: Develop a plan to use social media in a business to meet requirements
Learning Aim C: Implement the use of social media in a business.
AIM: Students will be coming up a with a business of their choice. The business will form the basis of
their Social Media Campaign requirements for Learning Aim B and Learning Aim C
MY BUSINESS
Produce a two-page document detailing your business. Please remember it is an
imaginary Business, however think as if it is a real Business, a Business that you would be
happy to set up later on in your professional life.
ABOUT YOUR BUSINESS
1
2
3
4
5
What is the name of your Business?
HB’S BOOT ROOM
What product or Service does your Business
provide
Football Boots
Provide a detailed example of your product or
Service
The business will be a buy, trade and sell
company of 100% authentic boots
What is the cost of making your product or
delivering your Service [eg. Manufacturing
costs] In terms of the cost of making all
products sold will be premade and the business
idea will be to resell football boots.
Distribution of your product
[Where are your product services sold eg.
Online, shop?]
Products can be bought online and delivered
and can also be ordered in store and collected
in store.
6
Peer
Feedback
Teacher
Feedback
Unit 3 Using Social Media in Business
Learning Aim B: Develop a plan to use social media in a business to meet requirements
Learning Aim C: Implement the use of social media in a business.
AIM: Students will be coming up a with a business of their choice. The business will form the basis of
their Social Media Campaign requirements for Learning Aim B and Learning Aim C
7
Think about Design a logo for your Business.
[This can be a quick simple design which you
will use for your business] – Do not start
creating it yet, just have an idea of how it will
look like
8
Who are your competitors?
[These are usually other Businesses who offer
the same or similar product to you]
ProGuides
Think about the details of your company [Do
not create them, just think about how they will
be worded]
Company Name Dream Stream
Company Address
9
Company Twitter
Company Instagram Account
Company Facebook account
10 Who owns the company? Company ownership?
Sole Trader – [Just you]
Private Limited Company
PLC
11 Think of a slogan for your company?
This is a catchy, easy to remember line that will
instantly connect people to your company
Eg. Lidl – Every Lidl bit helps!!
Stream your Dream
Rise to the top
12 Mission Statement: Outlining the vision of the
company
This one I
haven’t
done
Unit 3 Using Social Media in Business
Learning Aim B: Develop a plan to use social media in a business to meet requirements
Learning Aim C: Implement the use of social media in a business.
AIM: Students will be coming up a with a business of their choice. The business will form the basis of
their Social Media Campaign requirements for Learning Aim B and Learning Aim C
Every Business will have a mission statement
Developing talent