The term Quality is the assurance that customers will get what they expect, as well as a process
for managing unsatisfied customers, make needed corrections and prevent similar reoccurrences.
And quality is a main part of any business providers. Because it help to maintain customer
satisfaction and loyalty and reduce the risk and cost of replacing faulty goods. Companies can
build a reputation for quality by gaining accreditation with a recognized quality standard. It also
important for the contribution to the long-term revenue and profitability. Quality helps determine
a firm’s success by the customer loyalty they return, make repeat purchases and recommend the
product or service to others. If you have a strong brand reputation for quality the product will
perceived to be a better value for money, it may also command a premium price and will become
more price inelastic and fewer returns and replacements lead to reduced costs and Attracting and
retaining good staff