Strategic Management of Nonprofit and Government in Small Organization Presenter: Javier, Lot Anthony P. Components: Strategic Management & Planning Strategic Management Planning Process Strategic Marketing Strategic Human Resource Management Contribution of Strategic Management Planning Nonprofit and Governmental Organization Strategic Management and Planning Strategic Management A concept that focuses on organization's ability to choose and implement strategic options and actions so that it will successfully meet the challenges posed by the changing world, other organizations and its own goals and objectives. Strategic Planning A process of identifying the goals and objectives that must be attained, and then creating strategies that will enable the business to achieve these goals and objectives. Objectives: To help organizations to identify the goals and objectives they need to achieve and then create strategies that will enable the organization to actively achieve these goals and objectives. Note: Before strategic management for small business can begin, the development of a strategic plan is necessary. Strategic Management Planning Process The identification of the organization's goals and objectives. The analysis of the external environment, especially the business environment. The development of strategies that will enable the organization to achieve its goals and objectives. The development of objectives that will enable the organization to achieve its strategies. The development of tactics that will enable the organization's objectives to be achieved. The implementation and execution of the strategies and tactics that will enable the organization to achieve its goals and objectives. The establishment of processes which will ensure that the business is in harmony with the external environments. The continuous assessment of the organization's strategies, objectives and plans to ensure that they are in line with the current external environment. Strategic Marketing & Human Resource Management Marketing Plan Reviews both long-term and short-term objectives that the organization wants to meet. The strategic marketing plan also takes into consideration the current financial position of the organization as well as trends in the marketplace. Very often, marketing is regarded as a service function, so the structure of the plan will reflect this. Human Resource Plan Integrating human resource management strategies and systems to achieve the overall mission, strategies, and success of the firm while meeting the needs of employees and other stakeholders. It should highlight the priorities, objectives, strategies and tactics, and also highlight the skills and resources that are required for effective delivery, and it should include a roadmap specifying the sequence of actions. Contribution of Strategic Management Planning Specifically the help of PEST (Political, Economic, Social and Technological) Businesses need to understand how they will achieve their goals and objectives Businesses need to understand environmental factors which will influence their business strategies Businesses need to understand which business strategies are most appropriate for their products and industries Businesses need to understand factors which will influence consumer preferences Businesses need to focus on the business strategies which will help them to meet the needs of their target markets Businesses need to focus on the business strategies which will help in the development of their products and services Businesses need to develop strategies to help them to increase their market share Nonprofit & Governmental Organization: Difference Nonprofit Organizations (NPO) NPOs include any organization that works on any issue other than generating profit. Members, including its directors and officers, receive no income from the organization. Government Organizations - established by government is which support the government and the public. Government organization which helps people in various departments and for their welfare. Function and Importance They exist to provide programs and services to the community. They often organize to take care of a need not met by the government. They often adapt and form much faster than government-run programs and can focus on a specialized need. Classification of Organization: Private for-profit Public not for profit / nonprofit (2) Private not for profit / nonprofit Nonprofit & Governmental Organization Educational Institutions Private nonprofit – Saint Michael’s College Iligan Public nonprofit – Mindanao State Universities Medical Organizations Private nonprofit – Adventist Medical College & Maria Reyna Hospital CdeO Public nonprofit – City Hospital or Philippine General Hospital Governmental Agencies and Departments DTI (Department of Trade and Industry) DOLE (Department of Labor and Employment) ACTIVITY Explain with minimum words of 100 “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” Sun Tzu
