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18-LB5233-BNE-INT-SP22 - 18-A-LB5233-BNE-INT-SP22 INNOVATION AND ENTREPRENEURSHIP
Business Plan
Digvijay Satish Patil,Rajatkumar Govindbhai Patel,Nirnay Teja Polaboina
on Mon, Sep 03 2018, 9:17 PM
30% highest match
Submission ID: a2cdee93-85b3-42df-97f6-eff6f4e81258
Attachments (1)
Alpha Tech Solution Business Plan.docx 30%
Word Count: 5,149
Attachment ID: 225787622
Alpha Tech Solution Business Plan.docx
Business Plan: Alpha Tech
1
TABLE OF CONTENTS
EXECUTIVE SUMMARY. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. 3 COMPANY
OVERVIEW. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. 4 · Business Description. .. .. .. .. .. ..
.. .. .. .. .. .. .. .. .. . .4 · Product Line. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. 5 · Competitor
Analysis. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. . .7 MARKETING PLAN. .. .. .. .. .. .. .. .. .. .. .. .. .. .. ..
.. .. .. .. .. .. .. .10 · Customer Base. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .10 · Buying Behaviour.
.. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. . 11 · Customer Channels. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. 10 ·
Pricing. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. . .10 · Market Research. .. .. .. .. .. .. .. .. .. .. .. ..
.. .. .. .. . .12 · Advertising & Promotional Strategy. .. .. .. .. .. .. .. .. .. .. .. . 13
OPERATIONALS PLAN. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. 14 FINANCIAL PLAN. ..
.. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. ..17 · Start up Cost. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .
..17 · Profitability. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .18 · Projected Income. .. .. .. .. .. .. .. ..
.. .. .. .. .. .. .. .. . 19 CRITICAL RISK AND ASSUMPTIONS. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. ..
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. CONCLUSION. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. 19 APPENDICES. .. .. .. .. .. ..
.. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. ..20 REFERENCES. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. ..
.. .. ..21
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Executive Summary
In this fast moving world where technology is escalating and there is no stopping it.
There's no such thing as half a dream home. There's the home of your dreams. And
there's just another house. Dreams don't come in halves. That's why, through Alpha
Tech, we provide people with a complete home automation solution. We believe that
every home and business should be safe, comfortable, convenient and efficient. That
means using world-class smart technology and energy management products to take
the difficulty out of everyday tasks, to enrich home entertainment, and to secure your
premises.
Our Mobile app has an integrated technology system with an extensive expertise in the
implementation of home technologies. This allows us to carry out work to the highest
standards of efficiency and attention to detail. Every project begins with an in-depth
consultation with the client. We listen to their needs and ensure that all elements are
considered. We clearly define expectations and functionality, and document them, so
that project goals can be met the first time, every time. So, when customers choose
Alpha Tech, they get an end-to-end solution. Our team of professional and accredited
technicians and installers understand the building process inside and out. They will
work with you to implement a complete solution, which is tailored to your needs. We
provide you with a single contact that is responsible for the complete operation of your
project. So, you always know exactly who to speak with. They'll ensure that the project
is delivered on time and within budget while also being available to answer any queries
the customer will have during the entire process. And finally they can start operating
the app with full control of the house in their hands.
With respect to demographics the app will be launched firstly in Brisbane and then in
remaining Queensland region.
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TIMELY, FIRST YEAR WILL BE DEVOTED
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FULLY TO THE DEVELOPMENT AND TESTING OF THE APPLICATION.
FROM THE SECOND YEAR, WHEN THE APPLICATION WILL BE
OFFICIALLY LAUNCHED, ALPHA TECH WILL START MARKETING
ITSELF AND THEN SLOWLY BEGIN ITS SUBSCRIPTION MODEL WITH
THE CUSTOMERS IN THE NEXT TWO TO THREE YEARS DEPENDING ON
THE VOLUME OF SALES. THIS WILL BE THE MAIN SOURCE OF INCOME
FOR THE APP. OTHER SOURCES OF INCOME INCLUDE PRIORITY
LISTINGS OF SPECIAL FUNCTIONS IN THE APPLICATION, IN-APP
ADVERTISEMENTS, EMAILERS, AND APPLICATION SUBSCRIPTION
FEES. ALPHA TECH, AS A PREMIUM SERVICE, WILL ALSO PROVIDE
TECHNOLOGY SUGGESTIONS FROM TECH COMPANIES AND
BLOGGERS, TO CUSTOMERS TO ENABLE THEM TO GET THE BEST.
THE COMBINATION OF INNOVATIVENESS IN THE TECHNOLOGICAL
MARKET AND THE ARTIFICIAL INTELLIGENCE TECHNOLOGY WILL
ESTABLISH ALPHA TECH AT TOP SPOT IN THE MARKET.
Page 3 of 21 Company Overview
Business Description:
Our Mission:
To create a better Day to Day life for people by offering a wide range of well-designed,
functional home automation products to make them smarter, put them in control, and
give them access to the information they need.
Our Vision:
Our commitment is to design products and services with easy-to-use technology that
protects, empowers, and has a meaningful impact on people, families, and their
communities.
3
OUR GOAL IS TO HELP MAKE LIFE SIMPLER AND MORE
SECURE.
Alpha Tech was established with the view and dedication to achieve seamless
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integration of technology with day to day living in every home, to create a lifestyle
totally unique to each individual and family. Our willingness to understand every
client's specific requirement combined with our team's expertise make us the obvious
choice for a Smart Home seeker.
Our team are specialized and skilled professional in integration of cord and wireless
electronic interface and IT development team excel in integration of smart device and
controlling application coding. Our technicians have wealth of experience in radio
frequency distribution, Climate control, CCTV, lighting, automatic gate system and
motion detectors.
As a certified technician we are taking all the responsibility of our products and projects
we do. From initial design, simulation, installation, and maintenance. We divide our
business in two sectors Smart home services which include the project from start to
finish, mostly suitable for premium living and accommodation facilities like hotels and
resorts. Second one is smart home products in which include customised product.
which allows standard living family to access premium featuring lifestyle.
Source: internet
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PRODUCT LINE:
BIO- Matric Attendance/Punch In system:
This system includes RFID cards, Fingerprint, PIN entry/exit module.
Specification:
1000 Finger Prints storage 1000 RFID card capacity LCD Display 4X4 keypad LED
indicator Wired/wireless connectivity USB/TCP/IP communication Inbuilt battery
Schedule bell, SSR Recorder Call Switch to Assist
Digital Door Lock/ Keyless Entry
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Digital door lock system ideal for buildings with high flow of incoming and exiting
peoples. No necessary to allocate the key, cards and low-cost solution easy to install.
Various models are available with variety of options such as 4x4 keypad, fingerprint,
Card swipe, RFID. It also stores data of entry and exit code.
Specification:
Durable metallic structure 5 Options- Finger print, PIN, RFID Card, Mobile tap(NFC),
Mechanical Lever Option Office Administration settings menu.
Network Portal module.
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Lightning Control:
Timing controls work well with CFL and LED as they are not interrupt the circuity,
lightning control can be on/off by application. Setup and customise scenes within the
app.
Lightning control brings you the latest IOT (internet of things) technologies and enable
you to do various things in operating lights. It can also connect with Amazone Alexa,
Google Home.
Touch Switch Board:
We can use this switch for your wall to have dazzling view, rather to have the simple
mechanical repulsive switches. IR remote can also control it.
Specification:
Dielectric Material- Acrylic, Glass Colour: Dark black glossy, White glossy, Wooden Led
Colour: Blue, White IR remote
Page 6 of 21 Gate Automation:
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Gate automation is now commonly accepted as one of the best options to secure your
property with convenience. Most people report that once they are delighted with the
ease of operation, and also that their property feels more exclusive.
Gate automation take into account the expected opening times per hour or day,
whether it is commercial or residential, with industrial strength. And glass doors with
bulletproof.
Include Sliding and swing operation.
CCTV Surveillance:
24*7 Intelligent System Digital Image Stabilizer HD CCTV camera Best in class Video
Surveillance Solution with Core Communication High Speed Long Distance Transition
HD/SD Switchable Compatible in IOS/Android System Motion, IR sensors with Alarm
WIFI cameras Options.
Available in 4/6/16 Channels.
Competitors Analysis
Competitor details Competitor Established date Size Value to customers Strengths
Weaknesses
Integrated Technologies Australia
https://integratedtechnologiesaustralia.com.au/home-automation
2005 13 Key Personals Service Product loyalty Alliance With Architects, Builders,
Business owner;
Accreditations- C bus Point, CEDIA, EcoXpert, Philips Dynalite, THX,
Metropolitan Area- Melbourne
Price
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Digital Home Systems
https://digitalhomesystems.com.au 2009 Z wave Alliance, in 2018 partners with over
500 companies Convenience product, home user can buy it self and install. Also
supplied to commercial purpose and retailers.
Across The Australia and NZ.
Alliance with 500 companies and professionals Service, Installation.
Price, Due to Alliance- Less options for customers.
mySmart intelligent Environment https://mysmart.com.au 2001 [Number of staff
and/or turnover] mySmart. Building smart cities one mySmart Building at a time.
Lighting Control and building automation Asset Performance Analytics Energy
Management Smart building systems Guest Technology System Management Programs
IoT Applications mySmart Sensors and associated products Unique custom solutions
Price, Commercial Solutions only
Automated Innovation http://www.automatedinnovation.com.au/index.php - Automated Innovation is a company making its mark by proving, with over twelve
National and International industry award wins, that we are focused on producing high
quality results.
Awards, accreditation.
Partners and suppliers Metropolitan Area, Large Project
ARGUS Technologies https://www.argustechnologies.com.au - - Various Trusted brand
Compliance Hager, HPM, Control4, Samsung, Savant, Clipsal, Marantz, Benq, BOSCH,
HEOS, URC, BLUSTREAM, HILLS, ETC.
RICH IN PORTFOLIO, Awards, Price, Only Projects
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Marketing Plan
Customer Base
Psychographic Behaviour
Alpha Tech app is visioned to target both males and females catering to all age groups
mostly focused from ages 14 to 50 who are either busy with school or professional work
life. This app is developed or designed for people who are technological admirers and
constantly look for solutions to make their lives easier and smart. Sexual orientation
shrewd, we are aimed to focus more on females as they are considered to be dominate
when it comes to safety and caretaking of the house. But it’s obvious that there has been
a part of men who likewise have started taking the responsibility of the family and
house. So, Our main fundamental age gathering will comprise from 14 to 50 ideals from
a high school kid to experience and working class men and women.
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THIS APP IS
DESIGNED TO MEET CUSTOMER SATISFACTION AND CONVENIENCE
THROUGH ONLINE. PEOPLE WITH VALUES WHO LOOK FOR
LEGITIMATE ITEMS AND SEE WAY OF LIFE LIKE MOBILE PHONE
LOVERS, FAST MOULD CUSTOMERS, WEB- BASED SOCIAL
NETWORKING SAVVY’S AND LEAN TOWARDS CONFIDENCE IN
EMBRACING THE TECHNOLOGY AND FUTURE.
Socio- economic characteristics
With regards to social economic the people should be well educated with a proficient
knowledge about smart phones and apps which most of the people are. Profession wise,
a person should be employed or must possess a good business with initial profits or
good turnover to cover the maintenance expenses.
2
IT FOCUSES MOSTLY ON
UPPER- MIDDLE CLASS PEOPLE.
Buying Behaviour
2
THE VALUE SENSIBILITY OF THE APP IS NOT ONLY FOR
OUTRAGEOUS TOP OF THE CHAIN AND LOW-END CLIENTS, BUT
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TYPICALLY FOR QUICK PATTERN CUSTOMERS. The most crucial part of the
app is that it does not contain any money or card exchanges.
4
THE APP
CONTAINS VARIOUS FUNCTIONS FOR SOLUTIONS LIKE KEY LESS
ENTRY THROUGH PIN OR BIOMETRICS, AUTOMATIC CLIMATE
CONTROL AND LIGHTING, GARAGE DOOR, CCTV, SOLAR SYSTEM AND
ENERGY MANAGEMENT, CONTACT LESS SWITCHES, SMART PHONE
INTEGRATION, ALARM AND MOTION DETECTOR WITH FIRE SAFETY.
Also includes Automatic Curtain- for privacy, Automatic Stairs Light, Digital tags for
pets.
Customer channels
We are going to create the app with efficiency and make it popular by using several
channels like social media selling, Omni-channel selling, outside selling, and in store
selling.to reach and achieve the customers.
2
ALSO BY CONVINCING SEVERAL
PARTNERS USING TECHNOLOGICAL TRENDS TO REGISTER WITH THE
APP. One way of reaching out at the customers is by giving them trials to achieve their
trust and through this the App will reach the mass by referrals. Rehash clients will
modify a business to finish up perceptibly helpful, but spectacularly higher, obtaining
referrals will facilitate a business developed and fabricate its ill fame.
Pricing
The main objective of Alpha tech is to give a high quality technological product that is
customized to the customer needs.
2
THE APP’S VALUE AND SERVICES IS
TOTALLY REFLECTED IN THE SUBSCRIPTION MODEL FOR BUSINESS
CLIENTS WHEREAS FOR NORMAL CUSTOMERS ITS COMPLETELY FREE
UNTIL THEY ARE CONVINCED AND TRUST THE SYSTEM BEFORE
GOING FOR LONG TERM SUBSCRIPTIONS. THE APP IS ALSO GOING TO
BE SENSITIVE TO CUSTOMER DEMAND AS WELL AS PRICE
ELASTICITY. AS A START UP BUSINESS OUR PRICING STRATEGY WILL
BE MORE PLANNED INTO MAXIMIZATION AND PENETRATION AS IT
PRIORITIZE THE MARKET AND REVENUE GROWTH DIFFERENTLY.
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MAXIMIZATION- IT MAXIMIZES THE REVENUE GROWTH IN SHORT
TERM. THE APP CAN FOLLOW MAXIMIZATION ONCE THEY’RE NO
INITIAL VARIATIONS IN CLIENT SEGMENTS, CUSTOMER’S
TEMPERAMENT TO PAY AND WHEN BOTH THE OPTIMAL SHORT AND
LONG TERM PRICES ARE EQUAL.
Penetration- The first two weeks will be free for initial customers subscribed to the app
where in for the business clients a formal presentation will be given with respect to
their interest and demands. Depending on the user traffic there will also be certain
premium models installed in the app if they are willing to go for interesting functions.
Installation and Maintenance charges will be different compared to that of the app’s
subscription model. The First Installation and Maintenance charge will be free of cost
but after that a certain amount will be charged. The initial price is going to be low for
the start but will increase depending on the popularity and market return.
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Market Research
Market research for Alpha tech is completed by accumulating the information from the
common families and their household needs.
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RANDOM SURVEYS WERE
CONDUCTED AMONG THE PURCHASERS TO UNDERSTAND
REGARDING THE APP EDGES, AND CONDUCTING EVENTS TO INDUCE
THE INDIVIDUALS TO USE THE APP. APP SATISFIES ALL THE MARKET
TRENDS BY PROVIDING UP TO THIS POINT TECHNOLOGICAL TRENDS
TO THE INDIVIDUALS BY GIVING SPECIAL ATTENTION TO THE
PURCHASERS PREFERENCE SUPPORTED THEIR SEARCH. There have been
many sorts of market research that were created in finding issues, extracting data on
competitors and understanding the requirements of the customers.
Focus Groups:
Focus Groups were conducted at the work places where we gathered around
professional workers and students at the age group around 19 to 40 who are working
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and sharing their houses. The research was made by asking certain genuine questions
about technology trends, mobile applications, household needs, safety and durability at
home etc. After a profound conversation and feedback we were able to comprehend and
cater to their needs. This gave us positive results and a way to start focusing and
executing the plan.
One- on- On Interviews
The team also made One- one- one Interview mostly with their respective neighbours
that belong to our target market. Most of them were women’s in there 40s who are
actually looking for smart and reliable solutions that can give them access to
information about their home space and put them in control even in their absence.
Surveys
2
WE ALSO DID A SHORT AND SIMPLE SURVEY USING
SURVEYMONKEY.COM, WHICH HELPED US TO ANALYSE OUR
STRENGTHS, OPPORTUNITIES AND WEAKNESSES.
4
ACCORDING TO
THE SURVEY PERFORMED; 68% are attracted to smart home application due to
energy savings. Safety is more important to women 61% than 56%.
4
59% VALUE
THE PEACE OF MIND THAT A SMART HOME OFFER. AN INDUSTRY
SECTOR TARGETS “230 MILLIONS SMART HOMES BEFORE 2020”. AND
45% WOULD LIKE TO CHECK THEIR HOME WHILE TRAVELLING.
ACCORDING TO SURVEY PERFORMED BY: BOSCH
4
· 68% ARE ATTRACTED TO SMART HOME APPLICATION DUE TO
ENERGY SAVINGS, “NO LIGHTS NEEDED- TURN IT OFF” · SAFETY IS
MORE IMPORTANT TO WOMEN 61% THAN MAN 56% “THE WINDOW
HAS BEEN OPENED? IS SOMEONE BRAKING IN? SET THE ALARM!” 58%
APPRECIATE THE FACT THAT SMART HOME MAKES HOME SAFER.
· 59% VALUE THE PEACE OF MIND THAT A SMART HOME OFFER.
· 230 MILLION SMART HOMES BEFORE 2020! - AN INDUSTRY SECTOR
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TARGETS.
45%- WOULD LIKE TO CHECK THEIR HOME WHILE TRAVELLING.
Advertising & promotional strategy
Planned promotion /advertising type Expected business improvement Cost ($) Target
date
Newspapers, local Magazine Brand Awareness 5000 December, 2018
Website, SMM, FM Brand Positioning 10000 January, 2019
Alliance with Local business, architect, Contractor.
Improving Strength Mutual Benefits January, 2019
Local Event, Trade Show Brand Awareness, Opportunity Generation 5000 FebruaryJuly, 2019
Page 13 of 21 Operations Plan
Registration And Legal Business structure: Company- Partnership ABN: An Australian
Business Number (ABN) is a unique 11 digit number that identifies your business to the
government and community.
To register ABN.
ACN: To register ACN needs to register business at Department of Industry, Innovation
and Science.
1) Register company to get ACN 2) Register Trademark, logo, trading name 3) Acquire
Licence and Permit 4) Property rights and Product registration and safety certification.
5) Register Website.
Business location: Brisbane Region Date of establishment (Forecasted): December
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2018
Business owner(s)/ Partners:
Rajat Patel:
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FOUNDER, OM (B.TECH MECHATRONICS, MBA) DIGVIJAY:
Founder, Sales & Marketing (MBA) Nirnay: Founder, Operation Manager(MBA).
Vivek Prajapati:
4
FOUNDER, SALES AND MARKETING (B.TECH
MECHATRONICS) PRATIK PATEL: FOUNDER, LEAD ENGINEER,
FABRICATION AND CIRCUIT DESIGN (B.TECH MECHATRONICS) ANKIT
PAREKH: FOUNDER, LEAD ENGINEER, PROGRAMMING AND
SIMULATION (B.TECH MECHATRONICS)
Production
2
THE DESIGN, STYLE, DEVELOPMENT AND TESTING OF THE MOBILE
APPLICATION WILL BE DONE OVER A PERIOD OF TIME. APPLICATION
WILL BE DESIGNED WITH ALL FUNCTIONALITIES ENCLOSED AT
THREE MONTHLY INTERVALS. FROM THE SECOND MONTH
ONWARDS, THE APPLICATION’S DEVELOPMENT WORK WILL BE
STARTED IN PARALLEL AND WILL BE COMPLETED IN LESS THAN SIX
MONTHS. After six months to end of the year, application testing, modification of the
system and integration of the customers or business clients. And finally the application
will be launched. The vendor for the application development will be Zignut Techno
based in India. The vendor will carry the entire development and enhancement process
of the application. The equipment’s needed for the installation will be prepared and a
small team of IT consultants who a prior knowledge of the AI will be recruited at Alpha
Tech.
2
A SMALL TECHNICAL TEAM WILL BE ESTABLISHED AT THE
END OF THE TESTING PHASE, WHICH WILL BE TRAINED BEFORE THE
LAUNCH OF THE APP SO THAT THEY ARE READY TO SOLVE ANY
TECHNICAL PROBLEMS FACED BY THE CUSTOMERS.
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Location and Facility
The office will be located in the central business district of Brisbane, as it is one of the
developing cities in Australia other than Melbourne and Sydney. Its also opens a great
opportunity for technological start ups to make their mark and cater to small target
market group which will help decide the future of the company or business. Brisbane is
also a developing center for different cultures and nationalities that will help us in
understanding their needs through a global prospective. As the App developers are
mostly based in India and but they do have a small tie up with tech enthusiast in the
city which will guide and constantly work on the framework. Geographically the office
is situated at the cheapest place of the city surrounded with residential buildings. It is
950.64 sq feet office area that will be sufficient enough to run the business. The city is
also well connected through public transport and business offices, which will ne helpful
for the promotion and client meeting purposes.
Control Systems
2
THE QUALITY AND MANAGEMENT ASSURANCE PROGRAM OF THE
APP WILL BE TESTED THROUGH VARIOUS ASPECTS. There'll be an explicit
quantity of individuals that will be elected from the target market. Every one of them is
provided with a mobile phone and will be told to install the app.
2
ONCE THE APP
IS DOWNLOADED AND INSTALLED, EACH ONE OF THEM WILL
OPERATE THE APP AND FOLLOW THE DIRECTIONS GIVEN TO THEM.
WHILE OPERATING THE APP IF THERE AREA UNIT SOME TECHNICAL
GLITCHES, THE SUBSEQUENT PERSON SHOULD INFORM THE
TRAINER. Through these means that we are going to be ready to work out those
glitches and resolve them, thus most of the standard and management are tested based
on the practicality, straightforward to use, time interval and quick service. The quality
assurance practices are followed once more once the required issues have been
resolved.
Labour Force
The following resources would be recruited at Alpha Tech:
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· ACCOUNT MANAGER – HANDLING THE OVERALL OPERATIONS
AND MARKETING OF THE PRODUCT · IT CONSULTANT – RESPONSIBLE
FOR MONITORING AND DEVELOPMENT OF THE APPLICATION
INCLUDING IT SUPPORT · CRM – WILL LOOK OVER THE CRM
APPLICATION DEVELOPMENT AND ENHANCING CUSTOMER
RELATIONS.
· MARKETING MANAGER – OVERALL MARKETING OPERATIONS
INCLU. B2B marketing and B2C marketing.
· Finance executive – Responsible for all financial aspects of the company · In-house
support team with 5 resources for IT and CRM – A team will be placed under the IT
consultant to handle the technical problems of the application.
Page 15 of 21 Staffing
Initially, the resources are going to be recruited through channels like Career fair,
consultant agencies etc. Once the profits are realised and achieved, the company will
start holding camp recruitment drives.
Training
2
THE SUPPORT TEAM ARE GOING TO BE TRAINED EACH WITHIN THE
TECHNICAL AREAS AND CLIENT MANAGEMENT SIDES. This is often
essential for the support team to resolve all the technical problems whereas giving the
most effective client expertise. Technically, the team are going to be trained on AI ideas
and on the practicality of the applying.
2
TRAININGS ON BEST CLIENT
MANAGEMENT PRACTICES ALSO WILL LEAN. EXTERNAL TRAINERS
ARE GOING TO BE EMPLOYED ON A DESIRE BASIS AT THE SIDE OF
DEVELOPING BOUND IN-HOUSE E-LEARNING MODULES.
Sustainability plan
Environmental/resource impacts Pollution reduction, Using maximum Daylight and
wind circulation inside property to reduce greenhouse gases.
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Risk management Learn as go, however identifying risk is most important for
employees and customers. Market, research, and customer feedback is key to identify
the risk.
Risk Likelihood Impact Strategy
Workplace Injury Highly Unlikely, High, Safety Gears, Warnings, Training
Disclose operation Targets and Project designs Highly Unlikely High, Building Trust,
Register product, confidentiality
Energy mis consumption Unlikely Medium Energy star rated product, Regular
maintenance, Logbooks and replacement
Supply chain Fluctuation Unlikely High Carrying extra inventory
Social risk and Worker Health likely Medium Health Insurance, Extra backup staff,
Training, Building trust
Page 16 of 21 Financial Plan
2
FINANCIAL PLAN SUMMARIZES ALPHA TECH’S FORECASTED
MONETARY STATEMENTS AND THE ASSUMPTIONS MADE WHILST
DRAWING UP THE NUMBERS. IT IS A NON-STOP SYSTEM OF
DIRECTING AND ALLOCATING MONETARY RECOURSES IN THE
DIRECTION OF ACHIEVING PROFITS, STRATEGIC DESIRES AND
OBJECTIVES. THIS PLAN ADDITIONALLY OFFERS AN IDEA ABOUT THE
LENGTH IN WHICH BREAKEVEN WILL BE ACHIEVED AND ABOUT THE
PROFITABILITY OF THE ENTERPRISE IN A FOUR-YEAR PERIOD.
START- UP COSTS
SINCE BEING A START-UP FOCUSSING ON IMPROVEMENT OF THE APP
IN THE FIRST YEAR, INCOME WILL BE NIL FOR THE FIRST 12 MONTHS
AS ASSUMED AND INCOME WILL BE GENERATED FROM THE SECOND
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YEAR. THERE ARE NO PLANS FOR GROWTH OF THE PRODUCT TO
OTHER COUNTRIES INTERNATIONAL LOCATIONS ASIDE FROM
AUSTRALIA AS THE BUSINESS ENTERPRISE FOCUSES TO
CONSOLIDATE ITS NEIGHBOURHOOD MARKET SHARE WITHIN THE
FIRST FOUR YEARS. Two the under desk summarizes the anticipated costs incurred
over the subsequent four years.
2
EXPENSE ITEM COMMENTS 1ST YEAR (A$) 2ND YEAR (A$) 3RD YEAR
(A$) 4TH YEAR (A$)
EXPECTED START-UP COSTS
863945.06 741432 726881 896832
2
COST OF ADDING ASSETS (FIRST YEAR COSTS ALONE) INCLUDES:
OTHER CURRENT ASSETS OFFICE FURNITURE COMPUTER AND
OFFICE EQUIPMENT OTHER ASSETS 48670 0 0 0
Total costs
912615 741432 726881 896832
The maximum share of the universal cost is ate up with the aid of the payroll charges at
65% of the whole prices accompanied with the aid of the application development fees
at 17%.
2
ALSO DUE TO THE FACT THE WORKPLACE IS BEING SET UP
IN THE FIRST YEAR, ASSET PRICES ADDITIONALLY ADD UP WHICH
ARE NIL IN THE FOLLOWING YEARS. THE THREE PARTNERS OF THE
ORGANIZATION WILL PITCH IN A$100000 EACH WHICH WILL COWL
UP 11% OF THE COMPLETE COSTS. We format to increase A$272168 i.e. 30% of
the expenses thru lengthy term loans from Commonwealth Bank. Also, partnerships
will be solid with a range of venture capitalists like ANZ Bank etc. The organisation will
be in a role to smash even by way of the stop of the second year and begin showing
income from the 1/3 twelve months of operation.
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 17 of 43
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Profitability
2
PROFITABILITY RATIOS ARE A CLASSIFICATION OF ECONOMIC
METRICS THAT ARE USED TO CHECK A BUSINESS'S CAPABILITY TO
GENERATE PROFITS COMPARED TO ITS CHARGES AND DIFFERENT
RELEVANT FEES INCURRED DURING A PRECISE LENGTH OF TIME.
(INVESTOPEDIA, 2017) TYPICALLY EXPRESSED AS A PERCENTAGE,
NET PROFIT MARGINS SHOW HOW PLENTY OF EVERY DOLLAR
ACCRUED BY AN ORGANIZATION AS REVENUE TRANSLATES INTO
PROFIT. (INVESTOPEDIA, 2017) HIGHER THE COMPANY’S DEBT,
GREATER THE ACTIVITY EXPENSES, THAT WILL REDUCE THE NET
INCOME MARGIN. In general, greater the risk, greater is the fairness tied to the
commercial enterprise and therefore greater the net earnings margin demanded.
PROFITABILITY
2
NET PROFIT RATIO = NET PROFIT/ NET SALES *100
YEAR 1
2
NET PROFIT RATIO = (-871000.08/0) *100
NET LOSS = -871000.08; SALES = 0
RATIO = 0
YEAR 2
2
NET PROFIT RATIO = (-534.82/728700) *100
NET LOSS = -534.82;
2
SALES = 728700
RATIO = -0.00073023
YEAR 3
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Page 18 of 43
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2
3/9/18, 10)00 pm
NET PROFIT RATIO = (618766.8/1176000) *100
NET PROFIT = 618766.8; SALES = 1176000
RATIO = 0.526001621
YEAR 4
2
NET PROFIT RATIO = (1578435/2244900) *100
NET PROFIT = 1578435
SALES = 2244900
RATIO = 0.703248497
PAGE 18 OF 21 THE FOLLOWING TABLE PREDICTS THAT OVER THE
YEARS THERE WILL BE A CONSTANT INCREASE IN PROFITABILITY AS
THERE WILL BE A REDUCTION IN THE EXPENSES AND HIGHER
REVENUE WILL BE GENERATED.
Projected Income
The Revenue model shows the profits earned through a range of income streams.
2
THERE’S NO REVENUE GENERATED IN THE FIRST YEAR AS DEFINED
IN THE TABLE. From the 2nd 12 months onwards, the enterprise is in a position to
generate revenue. The profits are more in the third and 4th 12 months than the second
year as extra tools are brought to the application. The majority of the profits are derived
from the maintenance and installations. The different sources of profits consist of inapp advertisements, Outdoor and email etc.
2
THE INCOME ANNOUNCEMENT SHOWS THAT THE NET PROFIT IS
FINISHED SOLELY AFTER 2 YEARS OF THE COMMERCIAL ENTERPRISE
INITIATION AND 1 YEAR AFTER THE LAUNCH OF THE APP AS IT
REQUIRES TIME TO ATTAIN THE PURCHASERS SPECIFICALLY FOR
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START-UPS LIKE THIS.
3/9/18, 10)00 pm
5
SINCE, IN THE FIRST YEAR OF BEGINNING
THE BUSINESS, FOCAL POINT WILL BE SOLELY ON IMPROVEMENT OF
THE APPLICATION, AND SOLELY IN THE 2ND YEAR, INCOME ARE
PREDICTED TO START, PROFIT IS ANTICIPATED SOLELY AFTER THE
SECOND YEAR.
Critical Risks and Assumptions
2
RISK ADMINISTRATION IS A NECESSARY CONSIDERATION FOR ANY
BUSINESS AS THE IDENTIFICATION OF RISKS AND MITIGATION WILL
HELP THE AGENCY FACE ISSUES SUCCESSFULLY. Some of the dangers
identified encompass fraudulent practices observed by the maintenance team related to
fee payments; problems whilst tracking sales, coordination issues associated to
customer problem solving and reviews. Another hassle that is recognized via the agency
is the probable failure of the enterprise in obtaining partnerships with other home
services.
Conclusion
2
BY FOLLOWING THIS PLAN, ALPHA TECH WILL MEET ITS
ECONOMIC GOALS. The advertising diagram will lead to a profitable promoting
approach even though in preliminary segment the company’s costs are more, from the
economic announcement it is projected that the income will be plenty more from the
3rd year.
2
AS THE PLAN PRESENTS A WONDERFUL DEAL OF FACTS
THAT INCLUDES THE START-UP CAPITAL, PROJECTIONS AND
DEMOGRAPHICS IT HELPS TO GAIN BUYERS AND AVOID ANY HAZELS
OR HASTY DECISION PROCESS. FOLLOWING PROJECTIONS, ALPHA
TECH WILL GROW 40 PERCENTAGES OVER THE FIRST FOUR YEARS.
The aggregate of innovativeness in smart home and the synthetic brain technology will
establish Alpha at pinnacle spot in the market.
Page 19 of 21
Appendix: Supporting Documentation
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 20 of 43
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SWOT
STRENGTH – Creates customer value – One of the first apps to think about safety ·
User friendly app and services
WEAKNESSES – Technical problems – Constant Updating and maintenance of the
tools
OPPORTUNITIES – New way of smart homes – Unique and Best services offered
THREATS – Can be imitated – Difficult to trust such technological system –
Establishment of the app through Marketing and sales
TOWS ( Int & Ext)
STRENGTH – Provides Customer value and User friendly services – Safety and
reliability of homes or offices at the your hands
2
WEAKNESSES · NOT SURE IF THERE WILL BE A PROPER CO-
OPERATION BETWEEN CUSTOMERS AND SERVICE PROVIDERS · TRUST
PROBLEMS
OPPORTUNITIES – Latest Technological trends – Certain functions and services that
is unique · Smart use of competitive advantage and trend · Positioning of brand that
can generate awareness and customers
THREATS – Easily imitated · New Technology can be trusted when it comes to safety?
· Powerful marketing of the app will establish USP
Page 20 of 21
References
Lack, J. H. (2013). How to Develop a More Effective Marketing Strategy. Plan to Turn
Your Company Around in 90 Days, 115-132. doi:10.1007/978-1-4302-4669-5_8
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 21 of 43
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Bureau, J. R. (1981). The Operational Marketing Plan. Brand Management, 17-28.
doi:10.1007/978-1-349-86068-5_3
How to write a business financial plan. (2018, August 22). Retrieved from
https://www.commbank.com.au/guidance/business/how-to-write-a-businessfinancial-plan-201703.html
Strategic Planning Vs. Operational Planning: The 5 Main Differences. (2018, April 9).
Retrieved from https://www.clearpointstrategy.com/strategic-planning-vsoperational-planning/
Page 21 of 21
Citations (5/5)
1 Another student's paper
2 Another student's paper
3 Another student's paper
4 Another student's paper
5 Another student's paper
Matched Text
Suspected Entry: 76% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Table of Contents 3
TABLE OF CONTENTS
Suspected Entry: 92% match
Uploaded - Alpha Tech Solution Business
Source - Another student's paper
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
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Plan.docx
TIMELY, FIRST YEAR WILL BE DEVOTED
FULLY TO THE DEVELOPMENT AND TESTING
OF THE APPLICATION
3/9/18, 10)00 pm
First year will be devoted fully to the development
and testing of the application
Suspected Entry: 64% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FROM THE SECOND YEAR, WHEN THE
APPLICATION WILL BE OFFICIALLY
LAUNCHED, ALPHA TECH WILL START
MARKETING ITSELF AND THEN SLOWLY
BEGIN ITS SUBSCRIPTION MODEL WITH THE
CUSTOMERS IN THE NEXT TWO TO THREE
YEARS DEPENDING ON THE VOLUME OF
SALES
Source - Another student's paper
From the second year, when the application will
be officially launched, Wanted Fashion will charge
a commission of 7% and then gradually increase
the rate to 12% and 15% in the next two to three
years depending on the volume of sales
Suspected Entry: 74% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THIS WILL BE THE MAIN SOURCE OF
INCOME FOR THE APP
Source - Another student's paper
This will be the main source of income for Wanted
Fashion
Suspected Entry: 83% match
Uploaded - Alpha Tech Solution Business
Plan.docx
OTHER SOURCES OF INCOME INCLUDE
PRIORITY LISTINGS OF SPECIAL FUNCTIONS
IN THE APPLICATION, IN-APP
ADVERTISEMENTS, EMAILERS, AND
APPLICATION SUBSCRIPTION FEES
Source - Another student's paper
Other sources of income include priority listings
of stores in the application, in-app
advertisements, emailers on behalf of the stores,
and application subscription fees
Suspected Entry: 66% match
Uploaded - Alpha Tech Solution Business
Source - Another student's paper
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 23 of 43
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Plan.docx
ALPHA TECH, AS A PREMIUM SERVICE, WILL
ALSO PROVIDE TECHNOLOGY SUGGESTIONS
FROM TECH COMPANIES AND BLOGGERS,
TO CUSTOMERS TO ENABLE THEM TO GET
THE BEST
3/9/18, 10)00 pm
Wanted fashion, as a premium service, will
provide fashion suggestions from celebrities and
fashion bloggers, to customers to enable them
look the best
Suspected Entry: 79% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE COMBINATION OF INNOVATIVENESS IN
THE TECHNOLOGICAL MARKET AND THE
ARTIFICIAL INTELLIGENCE TECHNOLOGY
WILL ESTABLISH ALPHA TECH AT TOP SPOT
IN THE MARKET
Source - Another student's paper
The combination of innovativeness in the fashion
market and the artificial intelligence technology
will establish Wanted fashions at top spot in the
market
Suspected Entry: 73% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THIS APP IS DESIGNED TO MEET CUSTOMER
SATISFACTION AND CONVENIENCE
THROUGH ONLINE
Source - Another student's paper
App is designed to meet customer satisfaction by
both online and offline
Suspected Entry: 66% match
Uploaded - Alpha Tech Solution Business
Plan.docx
PEOPLE WITH VALUES WHO LOOK FOR
LEGITIMATE ITEMS AND SEE WAY OF LIFE
LIKE MOBILE PHONE LOVERS, FAST MOULD
CUSTOMERS, WEB- BASED SOCIAL
NETWORKING SAVVY’S AND LEAN TOWARDS
CONFIDENCE IN EMBRACING THE
TECHNOLOGY AND FUTURE
Source - Another student's paper
Individuals with values who search for legitimate
items, see way of life, for example, quick mould
customers, web-based social networking savvy's,
Mobile phone lovers and who lean toward and
have confidence in open air shopping then
internet shopping by making their shopping
encounters all the more agreeable and
understandable
Suspected Entry: 85% match
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 24 of 43
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Uploaded - Alpha Tech Solution Business
Plan.docx
IT FOCUSES MOSTLY ON UPPER- MIDDLE
CLASS PEOPLE
3/9/18, 10)00 pm
Source - Another student's paper
It mostly focuses on upper- middle class and
higher- class people
Suspected Entry: 69% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE VALUE SENSIBILITY OF THE APP IS NOT
ONLY FOR OUTRAGEOUS TOP OF THE CHAIN
AND LOW-END CLIENTS, BUT TYPICALLY
FOR QUICK PATTERN CUSTOMERS
Source - Another student's paper
Buying Behaviour The value sensibility when all is
said in done would not be for outrageous top of
the line clients and low-end clients, typically quick
pattern customers
Suspected Entry: 78% match
Uploaded - Alpha Tech Solution Business
Plan.docx
ALSO BY CONVINCING SEVERAL PARTNERS
USING TECHNOLOGICAL TRENDS TO
REGISTER WITH THE APP
Source - Another student's paper
By convincing many partners using marketing
trends to register with the app
Suspected Entry: 63% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE APP’S VALUE AND SERVICES IS TOTALLY
REFLECTED IN THE SUBSCRIPTION MODEL
FOR BUSINESS CLIENTS WHEREAS FOR
NORMAL CUSTOMERS ITS COMPLETELY
FREE UNTIL THEY ARE CONVINCED AND
TRUST THE SYSTEM BEFORE GOING FOR
LONG TERM SUBSCRIPTIONS
Source - Another student's paper
The App’s value and services is entirely reflected
in subscription model for B2B clients and as of
customers its completely free
Suspected Entry: 84% match
Uploaded - Alpha Tech Solution Business
Source - Another student's paper
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 25 of 43
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Plan.docx
THE APP IS ALSO GOING TO BE SENSITIVE
TO CUSTOMER DEMAND AS WELL AS PRICE
ELASTICITY
3/9/18, 10)00 pm
This app is going to be sensitive to consumer
demand as well as to price elasticity
Suspected Entry: 87% match
Uploaded - Alpha Tech Solution Business
Plan.docx
AS A START UP BUSINESS OUR PRICING
STRATEGY WILL BE MORE PLANNED INTO
MAXIMIZATION AND PENETRATION AS IT
PRIORITIZE THE MARKET AND REVENUE
GROWTH DIFFERENTLY
Source - Another student's paper
As a start- up business our pricing will be
strategized into Maximization and Penetration as
they prioritize market and revenue growth
differently
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
MAXIMIZATION- IT MAXIMIZES THE REVENUE
GROWTH IN SHORT TERM
Source - Another student's paper
Maximization- In short term it maximizes the
revenue growth
Suspected Entry: 70% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE APP CAN FOLLOW MAXIMIZATION ONCE
THEY’RE NO INITIAL VARIATIONS IN CLIENT
SEGMENTS, CUSTOMER’S TEMPERAMENT
TO PAY AND WHEN BOTH THE OPTIMAL
SHORT AND LONG TERM PRICES ARE EQUAL
Source - Another student's paper
The app (Wanted Fashions) will follow
maximization when there no initial differences in
customer segments., customers willingness to
pay and when both the optimal short and long
term prices are equal
Suspected Entry: 73% match
Uploaded - Alpha Tech Solution Business
Plan.docx
RANDOM SURVEYS WERE CONDUCTED
Source - Another student's paper
Random surveys were conducted among the
customers to know about the app benefits, and
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 26 of 43
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AMONG THE PURCHASERS TO UNDERSTAND
REGARDING THE APP EDGES, AND
CONDUCTING EVENTS TO INDUCE THE
INDIVIDUALS TO USE THE APP
3/9/18, 10)00 pm
conducting events to induce the people to use
the app
Suspected Entry: 64% match
Uploaded - Alpha Tech Solution Business
Plan.docx
APP SATISFIES ALL THE MARKET TRENDS BY
PROVIDING UP TO THIS POINT
TECHNOLOGICAL TRENDS TO THE
INDIVIDUALS BY GIVING SPECIAL ATTENTION
TO THE PURCHASERS PREFERENCE
SUPPORTED THEIR SEARCH
Source - Another student's paper
Wanted fashion satisfies all the market trends by
offering up to date fashion trends to the people
by giving special attention to the customers
preference based on their search of the apparel
Suspected Entry: 96% match
Uploaded - Alpha Tech Solution Business
Plan.docx
WE ALSO DID A SHORT AND SIMPLE SURVEY
USING SURVEYMONKEY.COM, WHICH
HELPED US TO ANALYSE OUR STRENGTHS,
OPPORTUNITIES AND WEAKNESSES
Source - Another student's paper
Surveys We also did a short and simple survey
using surveymonkey.com, which helped us to
analyse our strengths, opportunities and
weaknesses
Suspected Entry: 68% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE DESIGN, STYLE, DEVELOPMENT AND
TESTING OF THE MOBILE APPLICATION WILL
BE DONE OVER A PERIOD OF TIME
Source - Another student's paper
Operations Plan Production Application design,
development and testing will be done over a one
year period
Suspected Entry: 64% match
Uploaded - Alpha Tech Solution Business
Plan.docx
APPLICATION WILL BE DESIGNED WITH ALL
Source - Another student's paper
The application will be designed with all the
functionalities included within three months
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
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3/9/18, 10)00 pm
FUNCTIONALITIES ENCLOSED AT THREE
MONTHLY INTERVALS
Suspected Entry: 80% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FROM THE SECOND MONTH ONWARDS, THE
APPLICATION’S DEVELOPMENT WORK WILL
BE STARTED IN PARALLEL AND WILL BE
COMPLETED IN LESS THAN SIX MONTHS
Source - Another student's paper
From the second month onwards, the
development work will be started in parallel and
basic application development will be completed
within six months
Suspected Entry: 76% match
Uploaded - Alpha Tech Solution Business
Plan.docx
A SMALL TECHNICAL TEAM WILL BE
ESTABLISHED AT THE END OF THE TESTING
PHASE, WHICH WILL BE TRAINED BEFORE
THE LAUNCH OF THE APP SO THAT THEY
ARE READY TO SOLVE ANY TECHNICAL
PROBLEMS FACED BY THE CUSTOMERS
Source - Another student's paper
A small technical support team will be set up
towards the end of the testing phase, and the
team can be trained before the launch of the app
so that the team will be able to solve any
technical issues faced by the customers
Suspected Entry: 84% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE QUALITY AND MANAGEMENT
ASSURANCE PROGRAM OF THE APP WILL BE
TESTED THROUGH VARIOUS ASPECTS
Source - Another student's paper
Control Systems The quality and control
assurance program of the app will be tested
through various aspects
Suspected Entry: 81% match
Uploaded - Alpha Tech Solution Business
Plan.docx
ONCE THE APP IS DOWNLOADED AND
INSTALLED, EACH ONE OF THEM WILL
OPERATE THE APP AND FOLLOW THE
Source - Another student's paper
Once the app is downloaded, each one of them
should operate the app and follow the
instructions given to them
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
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3/9/18, 10)00 pm
DIRECTIONS GIVEN TO THEM
Suspected Entry: 74% match
Uploaded - Alpha Tech Solution Business
Plan.docx
WHILE OPERATING THE APP IF THERE AREA
UNIT SOME TECHNICAL GLITCHES, THE
SUBSEQUENT PERSON SHOULD INFORM
THE TRAINER
Source - Another student's paper
While operating the app if there are some
technical glitches, the following person should
inform the instructor
Suspected Entry: 79% match
Uploaded - Alpha Tech Solution Business
Plan.docx
· ACCOUNT MANAGER – HANDLING THE
OVERALL OPERATIONS AND MARKETING OF
THE PRODUCT · IT CONSULTANT –
RESPONSIBLE FOR MONITORING AND
DEVELOPMENT OF THE APPLICATION
INCLUDING IT SUPPORT · CRM – WILL LOOK
OVER THE CRM APPLICATION
DEVELOPMENT AND ENHANCING
CUSTOMER RELATIONS
Source - Another student's paper
· Key account manager- Responsible for the
overall operations and marketing of the product ·
IT consultant –Responsible for the development
of the application and IT support · CRM expert –
Responsible for the CRM application
development and enhancing overall customer
relations
Suspected Entry: 70% match
Uploaded - Alpha Tech Solution Business
Plan.docx
· MARKETING MANAGER – OVERALL
MARKETING OPERATIONS INCLU
Source - Another student's paper
· Marketing manager – Responsible for overall
marketing operations viz
Suspected Entry: 65% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE SUPPORT TEAM ARE GOING TO BE
TRAINED EACH WITHIN THE TECHNICAL
Source - Another student's paper
Training The support team will be trained both in
the technical areas and customer management
sides
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
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AREAS AND CLIENT MANAGEMENT SIDES
Suspected Entry: 70% match
Uploaded - Alpha Tech Solution Business
Plan.docx
TRAININGS ON BEST CLIENT MANAGEMENT
PRACTICES ALSO WILL LEAN
Source - Another student's paper
Trainings on best customer management
practices will also be given
Suspected Entry: 64% match
Uploaded - Alpha Tech Solution Business
Plan.docx
EXTERNAL TRAINERS ARE GOING TO BE
EMPLOYED ON A DESIRE BASIS AT THE SIDE
OF DEVELOPING BOUND IN-HOUSE ELEARNING MODULES
Source - Another student's paper
External trainers will be hired on a need basis
along with developing certain in-house e-learning
modules
Suspected Entry: 68% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FINANCIAL PLAN SUMMARIZES ALPHA
TECH’S FORECASTED MONETARY
STATEMENTS AND THE ASSUMPTIONS MADE
WHILST DRAWING UP THE NUMBERS
Source - Another student's paper
Financial Plan Financial plan summarizes Wanted
Fashion’s forecasted financial statements and the
assumptions made while drawing up the numbers
Suspected Entry: 66% match
Uploaded - Alpha Tech Solution Business
Plan.docx
IT IS A NON-STOP SYSTEM OF DIRECTING
AND ALLOCATING MONETARY RECOURSES
IN THE DIRECTION OF ACHIEVING PROFITS,
STRATEGIC DESIRES AND OBJECTIVES
Source - Another student's paper
It is a continuous process of directing and
allocating financial recourses towards achieving
profits, strategic goals and objectives
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 30 of 43
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3/9/18, 10)00 pm
Suspected Entry: 78% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THIS PLAN ADDITIONALLY OFFERS AN IDEA
ABOUT THE LENGTH IN WHICH BREAKEVEN
WILL BE ACHIEVED AND ABOUT THE
PROFITABILITY OF THE ENTERPRISE IN A
FOUR-YEAR PERIOD
Source - Another student's paper
This plan also gives an idea about the period in
which breakeven will be achieved and about the
profitability of the business in a four-year period
Suspected Entry: 70% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Expected Total Start-up Costs
START- UP COSTS
Suspected Entry: 69% match
Uploaded - Alpha Tech Solution Business
Plan.docx
SINCE BEING A START-UP FOCUSSING ON
IMPROVEMENT OF THE APP IN THE FIRST
YEAR, INCOME WILL BE NIL FOR THE FIRST
12 MONTHS AS ASSUMED AND INCOME WILL
BE GENERATED FROM THE SECOND YEAR
Source - Another student's paper
Start-up Costs Since being a start-up focussing
on development of the application in the first year,
revenue will be nil for the first year and revenue
will be generated from the second year
Suspected Entry: 71% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THERE ARE NO PLANS FOR GROWTH OF THE
PRODUCT TO OTHER COUNTRIES
INTERNATIONAL LOCATIONS ASIDE FROM
AUSTRALIA AS THE BUSINESS ENTERPRISE
FOCUSES TO CONSOLIDATE ITS
NEIGHBOURHOOD MARKET SHARE WITHIN
THE FIRST FOUR YEARS
Source - Another student's paper
There are no plans for expansion of the product
to other European countries apart from Germany
as the company focuses to consolidate its local
market share within the first four years
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 31 of 43
SafeAssign Originality Report
3/9/18, 10)00 pm
Suspected Entry: 76% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
1st year 2nd year 3rd year 4th year
EXPENSE ITEM COMMENTS 1ST YEAR (A$)
2ND YEAR (A$) 3RD YEAR (A$) 4TH YEAR (A$)
Suspected Entry: 86% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Expected Total Start-up Costs
EXPECTED START-UP COSTS
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
COST OF ADDING ASSETS (FIRST YEAR
COSTS ALONE) INCLUDES
Source - Another student's paper
Cost of adding assets (first year costs alone)
Includes
Suspected Entry: 91% match
Uploaded - Alpha Tech Solution Business
Plan.docx
OTHER CURRENT ASSETS OFFICE
FURNITURE COMPUTER AND OFFICE
EQUIPMENT OTHER ASSETS 48670 0 0 0
Source - Another student's paper
Other current assets Office furniture Computer
and office equipment Other assets 49570 0 0 0
Suspected Entry: 75% match
Uploaded - Alpha Tech Solution Business
Plan.docx
ALSO DUE TO THE FACT THE WORKPLACE IS
BEING SET UP IN THE FIRST YEAR, ASSET
PRICES ADDITIONALLY ADD UP WHICH ARE
NIL IN THE FOLLOWING YEARS
Source - Another student's paper
Also since the office is being set up in the first
year, asset costs also add up which are nil in the
following years
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 32 of 43
SafeAssign Originality Report
3/9/18, 10)00 pm
Suspected Entry: 72% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE THREE PARTNERS OF THE
ORGANIZATION WILL PITCH IN A$100000
EACH WHICH WILL COWL UP 11% OF THE
COMPLETE COSTS
Source - Another student's paper
The four partners of the company will pitch in
€100000 each which will cover up 11% of the
total costs
Suspected Entry: 64% match
Uploaded - Alpha Tech Solution Business
Plan.docx
PROFITABILITY RATIOS ARE A
CLASSIFICATION OF ECONOMIC METRICS
THAT ARE USED TO CHECK A BUSINESS'S
CAPABILITY TO GENERATE PROFITS
COMPARED TO ITS CHARGES AND
DIFFERENT RELEVANT FEES INCURRED
DURING A PRECISE LENGTH OF TIME
Source - Another student's paper
Profitability Profitability ratios are a class of
financial metrics that are used to assess a
business's ability to generate earnings compared
to its expenses and other relevant costs incurred
during a specific period of time
Suspected Entry: 81% match
Uploaded - Alpha Tech Solution Business
Plan.docx
(INVESTOPEDIA, 2017) TYPICALLY
EXPRESSED AS A PERCENTAGE, NET PROFIT
MARGINS SHOW HOW PLENTY OF EVERY
DOLLAR ACCRUED BY AN ORGANIZATION AS
REVENUE TRANSLATES INTO PROFIT
Source - Another student's paper
(Investopedia, 2017) Typically expressed as a
percentage, net profit margins show how much of
each dollar collected by a company as revenue
translates into profit
Suspected Entry: 76% match
Uploaded - Alpha Tech Solution Business
Plan.docx
(INVESTOPEDIA, 2017) HIGHER THE
COMPANY’S DEBT, GREATER THE ACTIVITY
EXPENSES, THAT WILL REDUCE THE NET
Source - Another student's paper
(Investopedia, 2017) Higher the company’s debt,
higher the interest expenses, which will reduce
the net profit margin
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 33 of 43
SafeAssign Originality Report
3/9/18, 10)00 pm
INCOME MARGIN
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
NET PROFIT RATIO = NET PROFIT/ NET
SALES *100
Source - Another student's paper
NET PROFIT RATIO = NET PROFIT/ NET SALES
*100
Suspected Entry: 86% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
NET PROFIT RATIO = (-882000.08/0) *100
NET PROFIT RATIO = (-871000.08/0) *100
Suspected Entry: 76% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
NET LOSS = -882000.08
NET LOSS = -871000.08
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
SALES = 0
SALES = 0
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Ratio = 0
RATIO = 0
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 34 of 43
SafeAssign Originality Report
3/9/18, 10)00 pm
Suspected Entry: 73% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
NET PROFIT RATIO = (-532.92/728700) *100
NET PROFIT RATIO = (-534.82/728700) *100
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
SALES = 728700
SALES = 728700
Suspected Entry: 83% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Ratio = 0
RATIO = -0.00073023
Suspected Entry: 86% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
NET PROFIT RATIO = (618577.8/1176000) *100
NET PROFIT RATIO = (618766.8/1176000) *100
Suspected Entry: 76% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
NET PROFIT = 618577.8
NET PROFIT = 618766.8
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
SALES = 1176000
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 35 of 43
SafeAssign Originality Report
3/9/18, 10)00 pm
SALES = 1176000
Suspected Entry: 83% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Ratio = 0
RATIO = 0.526001621
Suspected Entry: 83% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
NET PROFIT RATIO = (1578965/2244900) *100
NET PROFIT RATIO = (1578435/2244900) *100
Suspected Entry: 69% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
NET PROFIT = 1578965
NET PROFIT = 1578435
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
SALES = 2244900
SALES = 2244900
Suspected Entry: 83% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Ratio = 0
RATIO = 0.703248497
Suspected Entry: 62% match
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 36 of 43
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Uploaded - Alpha Tech Solution Business
Plan.docx
PAGE 18 OF 21 THE FOLLOWING TABLE
PREDICTS THAT OVER THE YEARS THERE
WILL BE A CONSTANT INCREASE IN
PROFITABILITY AS THERE WILL BE A
REDUCTION IN THE EXPENSES AND HIGHER
REVENUE WILL BE GENERATED
3/9/18, 10)00 pm
Source - Another student's paper
The table shows that over the years the
profitability will increase as expenses reduce and
higher revenue is generated
Suspected Entry: 88% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THERE’S NO REVENUE GENERATED IN THE
FIRST YEAR AS DEFINED IN THE TABLE
Source - Another student's paper
There’s no revenue generated in the first year as
explained in the table
Suspected Entry: 75% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE INCOME ANNOUNCEMENT SHOWS THAT
THE NET PROFIT IS FINISHED SOLELY AFTER
2 YEARS OF THE COMMERCIAL ENTERPRISE
INITIATION AND 1 YEAR AFTER THE LAUNCH
OF THE APP AS IT REQUIRES TIME TO ATTAIN
THE PURCHASERS SPECIFICALLY FOR
START-UPS LIKE THIS
Source - Another student's paper
The income statement shows that the Net Profit is
achieved only after 2 years of the business
initiation and 1 year after the launch of the app as
it requires time to reach the clients especially for
start-ups like this
Suspected Entry: 74% match
Uploaded - Alpha Tech Solution Business
Plan.docx
RISK ADMINISTRATION IS A NECESSARY
CONSIDERATION FOR ANY BUSINESS AS THE
IDENTIFICATION OF RISKS AND MITIGATION
WILL HELP THE AGENCY FACE ISSUES
SUCCESSFULLY
Source - Another student's paper
Critical Risks and Assumptions Risk management
is an important consideration for any business as
the identification of risks and mitigation will help
the company face issues successfully
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 37 of 43
SafeAssign Originality Report
3/9/18, 10)00 pm
Suspected Entry: 63% match
Uploaded - Alpha Tech Solution Business
Plan.docx
BY FOLLOWING THIS PLAN, ALPHA TECH
WILL MEET ITS ECONOMIC GOALS
Source - Another student's paper
Conclusion By following this plan, Wanted
Fashions will meet its financial goals
Suspected Entry: 81% match
Uploaded - Alpha Tech Solution Business
Plan.docx
AS THE PLAN PRESENTS A WONDERFUL
DEAL OF FACTS THAT INCLUDES THE STARTUP CAPITAL, PROJECTIONS AND
DEMOGRAPHICS IT HELPS TO GAIN BUYERS
AND AVOID ANY HAZELS OR HASTY
DECISION PROCESS
Source - Another student's paper
As the plan provides a great deal of information
which includes the start-up capital, projections
and demographics it helps to gain investors and
avoid any hazels or hasty decision process
Suspected Entry: 71% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FOLLOWING PROJECTIONS, ALPHA TECH
WILL GROW 40 PERCENTAGES OVER THE
FIRST FOUR YEARS
Source - Another student's paper
Following projections, Wanted fashions will grow
40 percent over the first four years
Suspected Entry: 72% match
Uploaded - Alpha Tech Solution Business
Plan.docx
WEAKNESSES · NOT SURE IF THERE WILL BE
A PROPER CO-OPERATION BETWEEN
CUSTOMERS AND SERVICE PROVIDERS ·
TRUST PROBLEMS
Source - Another student's paper
WEAKNESSES · Not sure if there will be a proper
co-operation between Brands and Retailers
Suspected Entry: 99% match
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 38 of 43
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Uploaded - Alpha Tech Solution Business
Plan.docx
OUR GOAL IS TO HELP MAKE LIFE SIMPLER
AND MORE SECURE
3/9/18, 10)00 pm
Source - Another student's paper
Our goal is to help make life simpler and more
secure
Suspected Entry: 73% match
Uploaded - Alpha Tech Solution Business
Plan.docx
THE APP CONTAINS VARIOUS FUNCTIONS
FOR SOLUTIONS LIKE KEY LESS ENTRY
THROUGH PIN OR BIOMETRICS, AUTOMATIC
CLIMATE CONTROL AND LIGHTING, GARAGE
DOOR, CCTV, SOLAR SYSTEM AND ENERGY
MANAGEMENT, CONTACT LESS SWITCHES,
SMART PHONE INTEGRATION, ALARM AND
MOTION DETECTOR WITH FIRE SAFETY
Source - Another student's paper
Key less entry- PIN or BIO matric, Automatic
climate control and lighting, Garage door, CCTV,
solar system and energy management, contact
less switches, Smartphone integration, Alarm and
motion detector with fire safety, Automatic
Curtain- for Privacy, Automatic Stairs Light,
Digital Tegs for pets
Suspected Entry: 70% match
Uploaded - Alpha Tech Solution Business
Plan.docx
ACCORDING TO THE SURVEY PERFORMED
Source - Another student's paper
Our Opportunity According to Survey Performed
by
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
59% VALUE THE PEACE OF MIND THAT A
SMART HOME OFFER
Source - Another student's paper
· 59% value the peace of mind that a smart Home
offer
Suspected Entry: 65% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
· 230 Million smart homes before 2020
AN INDUSTRY SECTOR TARGETS “230
MILLIONS SMART HOMES BEFORE 2020”
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 39 of 43
SafeAssign Originality Report
3/9/18, 10)00 pm
Suspected Entry: 98% match
Uploaded - Alpha Tech Solution Business
Plan.docx
AND 45% WOULD LIKE TO CHECK THEIR
HOME WHILE TRAVELLING
Source - Another student's paper
· 45%- would like to check their home while
travelling
Suspected Entry: 78% match
Uploaded - Alpha Tech Solution Business
Plan.docx
ACCORDING TO SURVEY PERFORMED BY
Source - Another student's paper
Our Opportunity According to Survey Performed
by
Suspected Entry: 99% match
Uploaded - Alpha Tech Solution Business
Plan.docx
· 68% ARE ATTRACTED TO SMART HOME
APPLICATION DUE TO ENERGY SAVINGS,
“NO LIGHTS NEEDED- TURN IT OFF” ·
SAFETY IS MORE IMPORTANT TO WOMEN
61% THAN MAN 56% “THE WINDOW HAS
BEEN OPENED
Source - Another student's paper
· 68% are attracted to smart home application
due to energy savings, “no lights needed- turn it
off” · Safety is more important to women 61%
than man 56% “The window has been opened
Suspected Entry: 99% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Is someone braking in
IS SOMEONE BRAKING IN
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
Set the Alarm!” 58% appreciate the fact that
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 40 of 43
SafeAssign Originality Report
SET THE ALARM!” 58% APPRECIATE THE
FACT THAT SMART HOME MAKES HOME
SAFER
3/9/18, 10)00 pm
smart home makes home safer
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
· 59% VALUE THE PEACE OF MIND THAT A
SMART HOME OFFER
Source - Another student's paper
· 59% value the peace of mind that a smart Home
offer
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
· 230 Million smart homes before 2020
· 230 MILLION SMART HOMES BEFORE 2020
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
Source - Another student's paper
- An Industry sector targets
- AN INDUSTRY SECTOR TARGETS
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
45%- WOULD LIKE TO CHECK THEIR HOME
WHILE TRAVELLING
Source - Another student's paper
· 45%- would like to check their home while
travelling
Suspected Entry: 66% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FOUNDER, OM (B.TECH MECHATRONICS,
Source - Another student's paper
Founder, Management (B.tech Mechatronics,
MBA) Vivek Prajapati
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 41 of 43
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3/9/18, 10)00 pm
MBA) DIGVIJAY
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FOUNDER, SALES AND MARKETING (B.TECH
MECHATRONICS) PRATIK PATEL
Source - Another student's paper
Founder, Sales and Marketing (B.tech
Mechatronics) Pratik Patel
Suspected Entry: 100% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FOUNDER, LEAD ENGINEER, FABRICATION
AND CIRCUIT DESIGN (B.TECH
MECHATRONICS) ANKIT PAREKH
Source - Another student's paper
Founder, Lead Engineer, Fabrication and circuit
design (B.tech Mechatronics) Ankit Parekh
Suspected Entry: 99% match
Uploaded - Alpha Tech Solution Business
Plan.docx
FOUNDER, LEAD ENGINEER, PROGRAMMING
AND SIMULATION (B.TECH MECHATRONICS)
Source - Another student's paper
Founder, Lead Engineer, Programming and
Simulation (B.tech Mechatronics)
Suspected Entry: 65% match
Uploaded - Alpha Tech Solution Business
Plan.docx
SINCE, IN THE FIRST YEAR OF BEGINNING
THE BUSINESS, FOCAL POINT WILL BE
SOLELY ON IMPROVEMENT OF THE
APPLICATION, AND SOLELY IN THE 2ND
YEAR, INCOME ARE PREDICTED TO START,
PROFIT IS ANTICIPATED SOLELY AFTER THE
SECOND YEAR
Source - Another student's paper
Since, in the first year of starting the business,
focus will be only on development of the
application, and only in the 2nd year, sales are
expected to start, profit is expected after the
second year
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
Page 42 of 43
SafeAssign Originality Report
https://learn.jcu.edu.au/webapps/mdb-sa-BB5a1f6a34a2e8d/origin…mptId=a2cdee93-85b3-42df-97f6-eff6f4e81258&course_id=_91922_1
3/9/18, 10)00 pm
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