APPEAL
TO
LOGIC
Pathos
What is logic?
◦ 1 : a proper or reasonable way of thinking about something : sound reasoning “There's
no logic in what you said.”
◦ 2 : a science that deals with the rules and processes used in sound thinking and
reasoning.
Last of the trio
Often proven with evidence
Statistics
Graphs
Known truths
Opinion vs
Facts
◦ Video
◦ https://m.youtube.com/watch?v=FIyt5pEcE_g
When do people use persuasive devices ?
◦ When writing essays
◦ When delivering speeches
◦ In advertising
◦ When asking for something
◦ Whenever they want to persuade someone
into seeing their point of view, agree with
them or want them to do something.
Bringing it all together…
◦ How do appeal to character, emotion
and logic work together to persuade ?
◦ Have you recognized yourself using
these things when arguing a point?