Identify Determine or establish as being a particular thing, or determine the key characteristics or features. Describe Provide a detailed account of something; give the facts about something and if the question refers to a process, provide a detailed account in sequential order. Identify and describe two sources of business opportunity that Subo are pursuing in creating ‘The Food Bottle’ Identify Determine or establish as being a particular thing, or determine the key characteristics or features. Describe Provide a detailed account of something; give the facts about something and if the question refers to a process, provide a detailed account in sequential order. Identify and describe two sources of business opportunity that Subo are pursuing in creating ‘The Food Bottle’ Response - Exporting to different countries to increase sales, making more money - Being able to completely control how it will be made a manufactured Response - They are taking advantage of the global market for the countries that don’t have the product and they are also making it environmentally friendly. Identify Determine or establish as being a particular thing, or determine the key characteristics or features. Describe Provide a detailed account of something; give the facts about something and if the question refers to a process, provide a detailed account in sequential order. Identify and describe two sources of business opportunity that Subo are pursuing in creating ‘The Food Bottle’ Response Business opportunity is when a business takes advantaged of a new idea to increase the success of the company. One way Subo is pursuing business opportunity is through research and development. Research and development is when a business improves on its existing product or creates a new one by researching the current gaps in the market, looking at competitors, ideas to improve upon them and test the product on a group of people. Another source of business opportunity that Subo are pursuing is innovation. Innovation is when a business creates a new product to fill a gap in the market and meet the customers changing needs. Subo are pursuing innovation by creating a new idea and doing everything they can to make it work. Subo have recognized that their product is one of a kind and have used innovation to make their product even better. Identify Determine or establish as being a particular thing, or determine the key characteristics or features. Describe Provide a detailed account of something; give the facts about something and if the question refers to a process, provide a detailed account in sequential order. Identify and describe two sources of business opportunity that Subo are pursuing in creating ‘The Food Bottle’ Innovation Entrepreneurship Market Opportunities (Gap in market, society attitudes, advance in tech, demographics) Changing Customer Needs Global Market Research and Development Technological Development