Website Speed Optimizations You Can Do Yourself The speed of your website plays a very important role so as to get success in your business. In this fast-paced world if a site takes a little extra time to load then the users do not like it and most of the time, they leave the site. For making a site run faster the user can do a few things. Here are the website speed optimizations you can do yourself. 1. Avoid scripts and packages that are additional – For rapid development it will be good to use npm packages. But there are additional functionalities present in each new package. Sometimes you do not require these functionalities. For jQuery also the same thing is applicable. Earlier for all its applications a JavaScript library was necessary. Currently Vanilla JS has taken its place. At the time of loading of your page additional 30 KB can be saved by avoiding jQuery. 2. Eliminate unused CSS – For developing web applications rapidly you can get a lot of help from CSS frameworks. Sometimes, in our projects we don’t use styles and components that they have. So, from the stylesheet, removing unused CSS will be a good idea and for this you can use PurgeCSS. 3. Minify JavaScript and CSS – If you want to push the CSS and JavaScript files to the production server then you need to minify these first so as to remove the file tabs, space and comments which involves the unnecessary code. By doing this your file size will reduce by 50 % and a faster loading of the web page will occur. 4. Compress the images and then resize these – A website’s loading speed is affected by a critical factor known as images. Many sites use images of high-resolution without any requirement for these. So, before uploading the images to the website you need to crop and compress these. For compressing the images, you can use the Tiny PNG tool. If you want to increase the visibility of your brand then it will be good for you to contact a Digital marketing company. It follows digital marketing’s latest trends.