Siargao Island Institute of Technology
Dapa, Siargao Island, Province of Surigao del Norte http//:www.siit.edu.ph
COLLEGE OF TEACHER EDUCATION
Course Syllabus
Course Title
Course Number
Term, School Year
Faculty
Consultation
Units
Course
Prerequisites
Purposive Communication
GE - 2
First Semester – 2018 -2019
Jonnah-Lou F. Castorico
3 units
VISION
SIIT is an Institution of academically equipped, multi-skilled learners who practice local and global values
MISSION
To achieve its visions, SIIT commits itself to:
1 Render excellent service for the improvement of the quality of life in the Islands and beyond;
2. Develop innovations in education to produce well-rounded, highly competitive and transformative individuals
3. Uphold ethics and SIIT core values in the use of technology and in the implementation of social change;
CORE VALUES
1. Excellence
2. Integrity
3. Service
4. Respect
5. Diversity
6. Spirituality
Institutional
Outcomes
Program Outcomes
Course Description
SIIT is committed to produce graduates who are:
 Excellent in community services.
 Responsive and appreciative of the different values, empowered and committed to social transformation.
 Competent with knowledge, skills, & attitudes needed in the global market.
 Professionally, socially, ethically & spiritually responsible.
 God fearing.
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An ability to engage in a lifelong learning and understanding of the need to keep current of the developments in the specific field of practice.
An ability to effectively communicate orally and in writing using English language.
An ability to effectively and efficiently transfer the knowledge to the students through classroom strategies and management.
An ability to work independently or as a team in the department.
An ability to recognize and demonstrate professional, social, intellectual and spiritual responsibility
An ability to create networking and linkages among stakeholders.
 An ability to think creatively and innovatively.
This is a three-hour-per-week course designed to train and develop in the students the skills of effective study habits, communication in the English language, critical thinking and reasoning,
and socially desirable attitude, as keys to success in college in particular and in life in general.
Learning Outcomes
At the end of the course, the students should be able to:
Knowledge
1. Describe the nature, elements, and functions and verbal and non-verbal communication in various and multicultural contexts
2. Explain how cultural and global issues affect communication
3. Determine culturally appropriate terms, expressions and images
4. Evaluate multimodal texts critically to enhance receptive (listening, reading, viewing) skills
5. Summarize the principles of academic and professional text structure
Skills
1. Convey ideas through oral, audio-visual, and/or web-based presentations for different target audiences in local and global setting using appropriate registers
2. Create clear, coherent, and effective communication materials
3. Present ideas persuasively using appropriate language registers, tone, facial expression, and gestures
4. Write and present academic papers using appropriate style, tone, conventions, and reference styles
Values/Attitudes & Ethics
1. Adopt cultural and intercultural awareness and sensitivity in communication of ideas
2. Appreciate the differences of the varieties of spoken and written language
3. Adopt awareness of audience and context in presenting ideas
4. Appreciate the impact of communication on society and the world
Course Content
Number
of
Course Intended Learning
Sessions
Outcomes



Describe the nature,
elements, and
functions of verbal
and non-verbal
communication in
various and
multicultural contexts
Analyze the
relationship between
communication and
culture
Explain how cultural
and global issues
affect
communication.
Content
Communication,
Principles &
Ethics
Communication
and globalization
Instructional Mode / Methodology
Flexible Learning
Face to Face Delivery of
Activities/Blended
Instruction
Learning
Resources/Materials
Assessment
Lecture and class
discussion on elements and
types of communication
Group work on identifying
elements of
communication in various
text
LCD projector or
manila paper
•
Audio and/or
video clips of various
media (e.g. TV
commercials; movies;
newscasts; etc.)
•
Texts from
newspapers,
magazines, journals
Class discussion of essay
“Flight for conversation”,
or video “Connected but
alone” and “How social
media can make history”
or “Wiring a web for
global good”
•LCD projector or
Write an informative speech from
manila paper
the topics below:
• See
?:http://www.upv.es/di
 Understanding the “Selfie”
aal/publicaciones/rising
Generation
1.pdf
 The White obsession of
Filipinos
PRELIMINARY EXAMINATION
Quizzes and seatwork on
identifying elements and types of
communication (e.g. sender,
message, channel, receiver, effect)

Determine culturally
appropriate terms,
expressions, and
images (sensitivity to
gender, race, etc)
Local and Global
Communication in
Multicultural Setting

Present ideas
persuasively using
appropriate language
registers, tone, facial
expressions, and
gestures
Audi-Visual, Web-based
Presentation

Adopt cultural and
intercultural
awareness and
sensitivity in class
Informative Speech
Lecture and class
discussion on using
culturally appropriate
terms, expressions, etc
Films or videos showing
different speakers from
various regions
communicating in a
multicultural setting (eg Lost
in Translations)
Class discussion and
exercises on presenting
and speaking in public
with application of verbal
and non-verbal gestures.
Class discussion of
context, “Our culture is
destiny” or video
“Connected but alone”
and “How social media
can make history” or
“Wiring a web for global
good”
MIDTERM EXAMINATION
LCD Projector & speaker for
video showing
See: Purposive
Communication, p. 2
Quiz and seatwork on
using culturally
appropriate terms,
expressions and images



Present arguments
guided by the steps
and procedures of
debate
Class discussion on the
definition, common kinds,
and preparations for debate
Debate
Conduct a mock
meeting with the use
of common
expressions used in
conducting meetings
Construct minute of
meeting with the
application of the
guided writing
focused on
conducting meeting
Lecture and class discussion
on effective communication
and oral presentations in the
workplace
Communication for
work purposes
Analysis of different
communication materials
Writing exercises on
communication materials
PRE-FINAL EXAMINATION
Purposive Communication, p. 67
Audio and/or video clips of
various media (e.g. TV
commercials; movies; newscasts;
etc.) Video showing examples of
formal debate:
 https://www.youtube.com
/watch?v=Vv1S9QPblv0
 https://www.youtube.com
/watch?v=l3QASKJZ6eo
LCD projector or Visual Aids
(Manila paper, etc)
Sample communication
materials from different
workplace setting
LCD projector or Visual Aids
(Manila paper, etc)
Video of a sample formal
meeting:
 https://www.youtube.co
m/watch?v=oPhKhTI0
Lss
Oral presentation of
a medical case/
business proposal/
media campaign etc.
Construct workplace
documents (minutes,
memo, etc)
Group Presentation
of a Mock Meeting




Identify the parts of an
application letter
Differentiate Curriculum
Vitae vs Resume
Develop an effective Audio
Visual,Web-based
Presentation
Write and Present academic
papers using appropriate
tone, style, conventions and
reference styles
Communication for work
purposes
Public Speaking and
Presentation
Communication for
Academic Purposes
Class discussion on
the parts of
application letter,
personal data sheet,
resume and
curriculum vitae
LCD projector and/or Manila
Paper; Read: : Purposive
Communication and
sample work documents
Business Interview
Class discussion on
the different nonverbal and verbal
gestures that need to
be hones in order to
speak effectively in
public and in front of
the camera
LCD projector & Manila Paper
Audio and/or video clips of
various media (e.g. TV
commercials; movies;
newscasts; etc.)
Presentation of Speech
Class discussion and
review of the parts of
a research paper
FINAL EXAMINATION
LCD projector or Visual
Aids (Manila paper, etc)
Sample research materials
and papers
Research Paper
Proposal
Course Policies
Course
Requirements and
Grading System
References
Books
Electronic
1. Attendance. A student who incurs four absences will be automatically dropped from the class. Fifteen-minute tardiness is equivalent to one absence. If the student is
absent during his/her report or demonstration teaching, he/she will not be allowed to report or teach at a later date. He/she will be automatically given a grade of 70 in
this criterion for grading.
2. Late requirements and assignments. Students are encouraged to submit requirements and assignments on time. Grades will be deducted if assignments and
requirements are submitted late. Not submitting assignments within the time allowance agreed by the instructor and the student is considered non-submission. Nonsubmission of assignments entails a grade of 70 while non-submission of requirements entails a final mark of INC.
3. Missed activities and exams. There are no make-up tests for missed activities and exams, except for midterm and final exams, if students have valid excuse.
4. Plagiarism and cheating. Plagiarized works will be automatically marked 70. Cheating will be dealt with according to the policies stipulated in the Students’ handbook.
5. Classroom etiquette. Good behavior is expected at all times. Teamwork is highly encouraged. Rude behavior in the class such as howling, using of phones, being
generally disagreeable and argumentative with the presenter, talking while someone is speaking, and the like will be dealt with according to the OSASS policies.
Requirements
Quizzes
Attendance
Oral participation
Oral presentation
Project/ Critiquing
Major examinations








Percentage
20%
5%
15%
20%
20%
20%
Adler, R., Elmhorst, J. M., & Lucas, K. (2012). Communicating at work: Strategies for success in business and the professions. NY: McGraw Hill.
Bilber, D. & Conrad, S. (2009). Register, genre, and style. Cambridge: Cambridge University Press.
Chase, R. &Shamo, S. (2013). Elements of effective communication. 4th ed. Washington, Utah: Plain and Precious Publishing.
Dainton, M. &Zelley E. (2015). Applying communication theory for professional life. A practical introduction. 3rd ed. Sage Publications.
Dainton, M. &Zelley E. (2015). Applying communication theory for professional life. A practical introduction. 3rd ed. Sage Publications.
Lucas, S. (2011). The art of public speaking. NY: McGraw Hill.
Mooney, A., Peccei, J. S., La Belle, S., et.al. (2010). Language, society and power: An introduction. 3rd ed. London: Routledge.
Searles, G. (2014). Workplace communication: The basics. 6th ed. Boston: Allyn& Bacon.
https://www.healthknowledge.org.uk/public-health-textbook/organisation-management/5a-understanding-itd/effective-communication
http://promeng.eu/downloads/training-materials/ebooks/soft-skills/effective-communication-skills.pdf
http://www.nytimes.com/2012/04/22/opinion/sunday/the-flight-from-conversation.html
https://www.ted.com/talks/sherry_turkle_alone_together
https://www.ted.com/talks/clay_shirky_how_cellphone_twitter_facebook_can_make_history
Prepared by:
Approved by:
JONNAH-LOU F. CASTORICO
Instructor/Facilitator
DAYLINDA J. TAMPUS, Ph.D
Dean College of Teacher Education