Cambridge International AS and A Level Business Scheme of work Unit 1 Business and its environment: Chapter 1 Enterprise Content/Topic 1.1 Enterprise 1.1.1 The nature of business activity Student and teacher resources Introduction to Unit 1: Business and its environment Chapter 1 Enterprise, pages 3–14 Introducing the topic – Dulip starts his business Activity 1.1, page 6 Objectives – Skills Further resources On completion of this chapter, you will Teacher’s Resource be able to: CD – teaching ideas for Chapter 1 • understand what business activity involves Activity 1.1 answers • recognise that making choices as a result of the ‘economic problem’ always results in opportunity cost Suggested hours of study 20 minutes class introduction and setting the scene, introduction to Unit 1 20 minutes class discussion introducing the topic 30 minutes delivery of business activity and added value • analyse the meaning and importance of creating value Activity 1.1, page 6, 25 minutes 25 minutes delivery of economic problem and opportunity cost Total: 2 hours 1.1.2 The role of the entrepreneur Chapter 1 Enterprise, pages 3–14 • recognise the key characteristics of successful entrepreneurs Activity 1.2, page 7 • assess the importance of enterprise and entrepreneurs to a country’s economy Activity 1.3, page 10 Activity 1.2 answers Activity 1.3 answers http://www.bbc. co.uk/programmes/ b006vq92 Teacher’s Resource CD – worksheet for Chapter 1 20 minutes delivery about entrepreneurs Activity 1.2, page 7, 15 minutes 20 minutes delivery about entrepreneurs and problems Activity 1.3, page 10, 30 minutes 5 minutes delivery of types of entrepreneurs 30 minutes delivery of importance to a country’s economy Total: 2 hours 1.1.3 Social enterprise Chapter 1 Enterprise, pages 3–14 Activity 1.4, page 11 • understand the meaning of social enterprise and the difference between this and other businesses Activity 1.5, page 12 Short answer questions, page 13 Data response 1, page 14 Data response 2, page 14 AS Level essay questions, page 14 Activity 1.4 answers Activity 1.5 answers Short answer questions answers http://www. socialenterprise. org.uk/ Data response 1 answers Data response 2 answers AS Level essay questions answers 10 minutes delivery about social enterprise Activity 1.4, page 11 – students’ independent study time Activity 1.5, page 12, 35 minutes 15 minutes to discuss research task, short answer questions, data response and essay questions. Focus on expectation and command words. 60 minutes Tutor to select which questions students are required to answer – opportunity for differentiation, e.g. knowledge and understanding only or higher order skills. Total: 2 hours © Cambridge University Press 2015 Cambridge International AS and A Level Business Unit 1 Scheme of work 1 Cambridge International AS and A Level Business Unit 2 People in organisations: Chapter 10 Management and leadership Content/Topic 2.1 Management and leadership 2.1.1 Management and managers Student and teacher resources Introduction to Unit 2: People in organisations Chapter 10 Management and leadership, pages 125–136 Introducing the topic Objectives – Skills Further resources On completion of this chapter, you will Teacher’s Resource be able to: CD – teaching ideas for Chapter 10 • understand the main functions of managers Activity 10.1 answers • analyse the importance of good management to the success of a business What makes a good leader? Suggested hours of study 10 minutes introduction to Unit 2 20 minutes class discussion introducing the topic 50 minutes delivery of management and managers Activity 10.1, page 128, 40 minutes Total: 2 hours Activity 10.1, page 128 2.1.2 Leadership Chapter 10 Management and leadership, pages 125–136 Activity 10.2, page 130 • analyse the differences between McGregor’s Theory X and Theory Y Activity 10.2 answers 50 minutes delivery of leadership • recognise the key differences in management styles Activity 10.3 answers Activity 10.2, page 130, 25 minutes 10 minutes review key terms Activity 10.3, page 131, 20 minutes Activity 10.3, page 131 15 minutes delivery on McGregor Total: 2 hours 2.1.3 Choice of leadership style 2.1.4 Emotional intelligence/ emotional quotient (EQ) Chapter 10 Management and leadership, pages 125–136 Activity 10.4, page 132 Activity 10.5, page 134 • evaluate the appropriateness of these styles to different business situations Teacher’s Resource CD – worksheet for Chapter 10 • understand the significance of informal leadership Activity 10.4 answers • analyse the four competencies of emotional intelligence http://www.virgin. com/richardbranson/truebusiness-leadersthink-differently Short answer questions, page 135 Data response 1, page 136 Data response 2, page 136 AS Level essay questions, page 136 Activity 10.5 answers http://www. businessballs.com/ eq.htm Short answer questions answers Data response 1 answers Activity 10.4, page 132, 30 minutes 20 minutes delivery about informal and formal, emotional intelligence Activity 10.5, page 134, 20 minutes Research task – students’ independent study time, 50 minutes Tutor to select which questions students are required to answer – opportunity for differentiation, e.g. knowledge and understanding only or higher order skills. Total: 2 hours Data response 2 answers AS Level essay questions answers © Cambridge University Press 2015 Cambridge International AS and A Level Business Unit 2 Scheme of work 1 Cambridge International AS and A Level Business Unit 3 Marketing: Chapter 16 What is marketing? Content/Topic Student and teacher resources 3.1 What is marketing? Introduction to Unit 3: Marketing 3.1.1 Role of marketing and its relationship with other business activities Chapter 16 What is marketing? pages 213–230 Introducing the topic McDonald’s – marketing does not stand still Objectives – Skills Further resources On completion of this chapter, you will Teacher’s Resource CD – teaching ideas be able to: for Chapter 16 • understand what marketing is and the role of marketing in modern Activity 16.1 societies answers • analyse the relationship between marketing, corporate objectives and other functional departments Suggested hours of study 10 minutes introduction to Unit 3 20 minutes class discussion introducing the topic 60 minutes delivery: What is marketing? Activity 16.1, page 218, 12 minutes Research task – students’ independent study time Activity 16.1, page 218 18 minutes introduction to demand, supply and price relationship Total: 2 hours 3.1.2 Supply and demand 3.1.3 Features of markets: location, size, share, competitors, growth Chapter 16 What is marketing? pages 213–230 Activity 16.2, page 218 Activity 16.3, page 219 • analyse the relationship between demand, supply and price Activity 16.2 answers Activity 16.2, page 218, 40 minutes • recognise the difference between market orientation and product orientation Activity 16.3 answers 15 minutes recap supply and demand Activity 16.4 answers Activity 16.3, page 219, 5 minutes Activity 16.5 answers 5 minutes delivery on equilibrium Activity 16.6 answers Activity 16.4, page 220, 10 minutes Teacher’s Resource CD – worksheet for Chapter 16 15 minutes deliver features of markets • assess the main features of markets, such as growth, share and competitors Activity 16.4, page 220 Activity 16.5, page 221 Activity 16.6, page 221 Activity 16.5, page 221, 20 minutes Activity 16.6, page 221, 10 minutes Total: 2 hours 3.1.4 Industrial and consumer Markets Chapter 16 What is marketing? pages 213–230 3.1.5 Niche versus mass marketing Activity 16.7, page 222 3.1.6 Market segmentation Activity 16.8, page 225 • understand the distinction between consumer and industrial markets Activity 16.7 answers 5 minutes delivery on market share • evaluate the relative advantages of mass and niche marketing Activity 16.8 answers Activity 16.7, page 222, 35 minutes • assess the significance of market segmentation and how this might be achieved Activity 16.9 answers 15 minutes delivery of marketing concepts Activity 16.10 answers Activity 16.8, page 225, 10 minutes Activity 16.9, page 226 15 minutes delivery on market segmentation Activity 16.10, page 227 Activity 16.9, page 226, 15 minutes 10 minutes delivery on market segmentation cont. Activity 16.10, page 227, 15 minutes to discuss answers Total: 2 hours © Cambridge University Press 2015 Cambridge International AS and A Level Business Unit 3 Scheme of work 1 Cambridge International AS and A Level Business 3.1 What is marketing? Chapter 16 What is marketing? pages 213–230 Allocate session to exam practice questions to consolidate learning on objectives – skills Short answer practice questions answers Short answer questions, page 228 Data response 1 answers Data response 1, page 229 Data response 2 answers Data response 2, page 229 AS Level essay questions answers AS Level essay questions, page 230 © Cambridge University Press 2015 Cambridge International AS and A Level Business Research task – students’ independent study time 120 minutes Tutor to select which questions students are required to answer – opportunity for differentiation e.g. knowledge and understanding only or higher order skills. Total: 2 hours Unit 3 Scheme of work 2 Cambridge International AS and A Level Business Unit 4 Operations and project management: Chapter 22 The nature of operations Content/Topic 4.1 The nature of operations 4.1.1 Inputs, outputs and the transformation process 4.1.3 Value added Student and teacher resources Introduction to Unit 4: Operations and project management Chapter 22 The nature of operations, pages 331–338 Introducing the topic Objectives – Skills Further resources On completion of this chapter, you will Teacher’s Resource CD – teaching ideas be able to: for Chapter 22 • understand what is meant by operations management Activity 22.1 answers • appreciate the nature of the production process and how value Activity 22.2 can be added answers 12 minutes class discussion introducing the topic 20 minutes delivery of operations management and productivity 10 minutes delivery on raising productivity Activity 22.2, page 335, 45 minutes Activity 22.1, page 334 Total: 2 hours Activity 22.2, page 335 4.1.4 Capital versus labour intensity 8 minutes introduction to Unit 4 Activity 22.1, page 334, 25 minutes Furnware’s productivity rises to meet import challenge 4.1.2 Effectiveness, efficiency and productivity Suggested hours of study Chapter 22 The nature of operations, pages 331–338 • understand the difference between production and productivity, efficiency and effectiveness Teacher’s Resource CD – worksheet for Chapter 22 30 minutes delivery on effectiveness versus efficiency and capital versus labour Short answer questions, page 337 • evaluate the different advantages and limitations of labour intensity and capital intensity Short answer questions answers Research task – students’ independent study time Data response answers 90 minutes Data response page 338 AS Level essay questions, page 338 © Cambridge University Press 2015 Cambridge International AS and A Level Business Business simulation games at: http://www. moblab.com/gamelibrary/ For example: Cournot competition Tutor to select which questions students are required to answer – opportunity for differentiation, e.g. knowledge and understanding only or higher order skills. Total: 2 hours Unit 4 Scheme of work 1 Cambridge International AS and A Level Business Unit 5 Finance and accounting: Chapter 28 Business finance Content/Topic 5.1 The need for business finance Student and teacher resources Introduction to Unit 5: Finance and accounting Chapter 28 Business finance, pages 417–422 Introducing the topic Two businesses – both need finance Activity 28.1, page 419 Objectives – Skills Further resources On completion of this chapter, you will Teacher’s Resource CD – teaching ideas be able to: for Chapter 28 • understand why business activity Activity 28.1 requires finance answers • recognise the difference between capital and revenue expenditure Activity 28.2 answers and the different needs for finance these create Activity 28.3 answers • understand the importance of working capital to a business and how this can be managed • analyse the different sources of long-, medium- and short-term finance, both internal and external Activity 28.2, page 419 Activity 28.3, page 422 Suggested hours of study 15 minutes introduction to Unit 5 20 minutes class discussion introducing the topic 25 minutes delivery on why businesses need finance and working capital Activity 28.1, page 419, 15 minutes Activity 28.2, page 419, 15 minutes 20 minutes delivery about short- and medium-term sources of finance Activity 28.3, page 422, 10 minutes Total: 2 hours 5.1.1 Start-up capital, capital for expansion Chapter 28 Business finance, pages 422–424 • analyse the different sources of long-, medium- and short-term finance, both internal and external Activity 28.4, page 422 • understand the role played by the main financial institutions Activity 28.5, page 424 • select and justify appropriate sources of finance for different business needs Activity 28.4 answers Activity 28.5 answers https://www. indiegogo.com/ 10 minutes delivery of introduction to long-term finance Activity 28.4, page 422, 15 minutes 25 minutes delivery on longterm sources of finance Activity 28.5, page 424, 40 minutes 30 minutes delivery on other sources of long-term finance Total: 2 hours 5.1.2 Working capital Chapter 28 Business finance, pages 424–433 • analyse the factors that managers consider when taking a finance decision Teacher resource CD – worksheet for chapter 28 Activity 28.6, page 426 Activity 28.6 answers Activity 28.7, page 427 Activity 28.7 answers Activity 28.8, page 429 Activity 28.8 answers Activity 28.6, page 426, 35 minutes 20 minutes delivery on finance and stakeholders Activity 28.7, page 427, 10 minutes 20 minutes delivery about raising external finance and financial choice Activity 28.8, page 429, 35 minutes – tutor to identify which questions to answer or to discuss all questions Total: 2 hours © Cambridge University Press 2015 Cambridge International AS and A Level Business Unit 5 Scheme of work 1 Cambridge International AS and A Level Business 5.1 The need for business finance 5.1.1 Start-up capital, capital for expansion 5.1.2 Working capital Chapter 28 Business finance, pages 417–433 Allocate session to exam practice questions to consolidate learning on objectives – skills Activity 28.9, page 430 Activity 28.10, page 430 Short answer questions, page 431 Data response 1, page 432 Data response 2, page 432 AS Level essay questions, page 433 © Cambridge University Press 2015 Cambridge International AS and A Level Business Activity 28.9 answers Activity 28.9, page 430, 30 minutes Activity 28.10 answers Activity 28.10, page 430, 20 minutes Short answer questions answers Research task – students’ independent study time Data response 1 answers 70 minutes Data response 2 answers AS Level essay questions answers Tutor to select which questions students are required to answer – opportunity for differentiation, e.g. knowledge and understanding only or higher order skills. Total: 2 hours Unit 5 Scheme of work 2 Cambridge International AS and A Level Business Unit 6 Strategic management: Chapter 37 What is strategic management? Content/Topic Student and teacher resources 6.1 What is strategic management? Introduction to Unit 6: Strategic management 6.1.1 Understanding what strategic management is Chapter 37 What is strategic management? pages 535–542 Introducing the topic Siemens strategy for higher profitability Activity 37.1, page 538 6.1 What is strategic management? 6.1.1 Understanding what strategic management is Objectives – Skills Further resources On completion of this chapter, you will Teacher’s Resource be able to: CD – teaching ideas for Chapter 37 • understand the meaning of corporate strategy and strategic Activity 37.1 management answers • differentiate between strategic decisions and tactical decisions Suggested hours of study 10 minutes introduction to Unit 6 20 minutes class discussion introducing the topic 60 minutes delivery on strategy and tactics Activity 37.1, page 538, 15 minutes • analyse the need for strategic management 15 minutes delivery and discussion of examples of strategy • discuss the link between strategy and organisational structure Total: 2 hours Chapter 37 What is strategic management? pages 535–542 Activity 37.2 page 540 • evaluate the importance of business Activity 37.2 strategy in determining competitive answers advantage in an increasingly Teacher’s Resource competitive world CD – worksheet for Chapter 37 Case study, page 542 Case study answers A Level essay questions, page 542 A Level essay questions answers Activity 37.2, page 540, 40 minutes 20 minutes delivery on competitive advantage Research task – students’ independent study time 60 minutes Tutor to select which questions students are required to answer – opportunity for differentiation, e.g. knowledge and understanding only or higher order skills. Total: 2 hours © Cambridge University Press 2015 Cambridge International AS and A Level Business Unit 6 Scheme of work 1