Crypto World At Your Finger Tips!
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Blockchain Technology: An Add-On
Advantage For The Beauty Industry
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Now, becoming decades
old, this digital crypto
coin hardly needs any
special or new
introduction. The worth
of this popular
cryptocurrency can be
judged through a Bitcoin
millionaire list, the ones
who became richer by
betting upon it. but
today, our main subject
does not revolve around
this dominating
cryptocurrency.
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● It is nothing new to know about the beauty industry which has been
flourishing for years. Two years back, the beauty industry crossed around
$18.8 billion, according to a study. The growth of skincare went up to 13%
and resulted in 60% of profit to the industry. When it comes to sales, then
makeup stands as the biggest class. Hollywood celebrities like Kim
Kardashian and Rihanna are among the two best examples which have
established their realm on makeup.
● Next comes the hair. With a 25% rise in sales, it is a minimal and speediest
rising category. With the emergence of blockchain technology, it has
changed the perspective of gripping beauty, and with the continuous rise in
hair, makeup, and skincare is hoped to do better in the present year and
beyond. The giant disruptor will have to be get disrupted by this technology.
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Rising Beauty Trends
● The growth of the beauty industry lies behind the contribution of various
trends. Below are some of the rapidly rising trends, that are under focus by
several new brands.
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Immediate Updation
Considering the add-on advantage of blockchain technology in the beauty
industry, one of the rising trends which many newbie brands are focusing
upon the product displaying the instant updation in lines, bags, and
lightening up.
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Doll-Like Appearance
● The doll-like appearance is much in rising trend showing excess makeup,
simple effect, or resection for porcelain. It is a must to feel perfect.
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Natural Skincare
● This developing trend has been drawing much attention especially, among
the consumers who are serious about their health and wellness, beyond the
products they have been using so far. Note that blockchain technology is
efficient to see the clarity of these products.
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Other Uprising Trends
● There are other uprising trends in the beauty industry, which are not
completely centralized on beauty, but with technology. One such technology
is social media.
● This platform has reformed the method of creation, buying, accessing
beauty products, and the market. Various upcoming new brands are trying
to prove their mettle through social media platforms, and stores (online as
well as visible).
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Advantage Of Blockchain Technology For Beauty
Industry
● Even though the beauty industry has excelled in being admired and
demanding, still, the pace of this industry has been very snail-like in terms of
digital change. Also, there are challenges faced by the beauty industry,
including placing orders, distribution of supply chain, the timing of
processing and payment, the credibility of the product, customer
experiences, and booking appointments. Kudos to blockchain technology
that emerged as an add-on advantage for this industry.
● Some blockchain-based platforms are centralized towards the beauty
industry and are showing their worth with random growth.
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JOLYY
● Coming on to next is JOLYY, an online blockchain-based booking platform,
that uses latter technology to have a unique and productive beauty booking
process.
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COSMEE
● Another platform, which makes the best use of blockchain technology is
COSMEE. The main objective of this platform is to generate shared values for
companies and customers.
● Being a foremost Cosmochain project, COSMEE benefits the users with
cryptocurrency reward, in generating participation of community and beauty
contents.
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Conclusion
We all have been fascinated by the success of Bitcoin, ever since its
inception. Going through Bitcoin millionaire stories reveals the
importance of this digital coin. But besides Bitcoin, one needs to
acknowledge blockchain technology, the digital ledger, and the
underlying technology behind cryptocurrencies including the prominent
one, Bitcoin. This technology has been rapidly gaining much importance
in various sectors including the beauty industry.
Sources
https://www.cryptoknowmics.com/news/list-of-famous-bitcoininvestors
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