Addictive Proportion of Income Spent Lenght of Time Determinant Necessities/Luxuries Broad of Narrow Definition of Products Availability of Substitutes The Price Elasticity of Demand and Its Determinant Perfectly Inelastic [PED=0] Inelastic [PED>0 But <1] Range Unitary [PED=1] Elastic [PED>1] Perfectly Elastic [PED Infinity] Formula for Price Elasticity of Demand Computing the Price Elasticity of Demand Calculating Percentage Changes The Price Elasticity of Demand Using the Midpoint Formula The MidPoint Method: A Better Way to Calculate Percentage Changes and Elasticities Calculating Percentage Changes Using the Midpoint Method Perfectly Inelastic Demand: Elasticity Equals 0 Inelastic Demand: Elasticity is Less than 1 Unit Elastic Demand: Elasticity Equals 1 The Variety of Demand Curves The Elasticity of Demand Elasticity Demand: Elasticity Is Greater Than 1 Perfectly Elastic Demand: Elasticity Equals Infinity A Few Elasticity from the Real World Curve for Elasticity and Total Revenue Total Revenue and The Price Elasticity of Demand Elasticity and Total Revenue: Inelasticity Demand Elasticity and Total Revenue: Elastic Demand Elasticity and Total Revenue along a Linear Demand Curve Elasticity and Its Application Computing the Elasticity of a Linear Demand Curve Normal Goods Income Elasticity Types of Goods Inferior Goods Income Elasticity of Demand Computing Income Elasticity Income Elastic & Income Inelastic Perfectly Inelastic [PES=0] Inelastic [PES>0 BUT <1 Range Unitary [PES=1] Elastic [PES>1] The Price Elasticity of Supply and Its Determinant Perfectly Elastic [PES Infinity] PES is INELASTIC in Short Run Determinants PES is Elastic in Long Run Cost of Increasing Supply Computing the Price Elasticity of Supply Price Elasticity of Supply, Again Using Midpoint Method to Compute the Percentage Changes Perfectly Inelastic, PES=0 The Elasticity of Supply Inelastic, PES= <1 The Variety of Supply Curves Unit Elastic, PES= 1 Elastic, PES= >1 Perfectly Elastic, PES= Infinity Can Good News for Farming Be Bad News for Farmers Three Application of Supply, Demand, and Elasticity Why Did OPEC Fail to Keep the Price of Oil High? Does Drug Interdiction Increase or Decrease Drug-Relate Crime Price elasticity of demand measure how much the quantity demanded responds to changes in price Price elasticity of Demand is calculated as the percentage change in quantity demanded divided by the percentage change in price Conclusion If a demand curve is elastic, total revenue falls when the price rises The cross-price elasticity of demand measure how kuch the quantity demanded of one good responds to the price of another good The price elasticity of supply measure how much the quantity supplied responds to change in the price