Strategy Statements • Strong focus on innovation and strengthening core portfolio • Coconut oil, value-added hair oil and super premium refined edible oil categories • Premiumisation of brands • Due to rising incomes and expansion of the middle class and high-income segments • Identifying and building new categories for growth • Potential in premium hair care, healthy foods, male grooming and premium skin care • Commitment to sustainable growth Marico’s Strategic Business Units Marico’s business organization is structured into three strategic business units (SBU): Consumer Product Business (India) o Personal and Nature Care o Wellness and New Products International Business Group o International FMCG business which is spread across Asia and Africa Kaya (demerged from Marico and established as a separate entity) o Skin Care o Hair Care Organization Structure and culture Marico is led by a team of talented and experienced leaders, with Mr. Harsh Mariwala, Chairman and Saugat Gupta as CEO and Managing Director of Marico Ltd. at the fore front Chief Financial Officer, Marico India Vivek Karve Chief Operating Officer – Supply Chain & Jitendra Mahajan IT Chief Technology Officer (CTO) Dr. Sudhakar Mhaskar Chief Operating Officer (COO) Sanjay Mishra COO – South East Asia, Middle East & Ashish Joshi Africa (SEAMEA), International Business EVP and Head – Legal, Marico Group Gaurav Mediratta Chief Human Resources Officer Amit Prakash Chief Marketing Officer (CMO) Koshy George At Marico, it’s a flatter structure with only a few hierarchy levels. At topmost level is Mr. Harsh Mariwala, followed by CEO and MD Saugat Gupta. This is followed by CFO, CEO, CTO, COO CMO and Chief Human Resources Officer as mentioned above, They work as separate units having their own functional Sales, Marketing and HR and each vertical has their own Chief Executive Officers who meet up regularly to discuss the strategies and results. The transfer across department is guided by the requirement in the teams and member’s interests are also taken into account. Similar to other companies, Marico also senses the importance of enjoyment at work. They conduct events regularly and celebrate festivals by organizing competitions on those days. They also have regular performance appraisals and also group training programs to adapt to recent changes in the industry.
