ACME Worldwode – eCommerce Platform
Assessment
Jun-2016
1
Agenda
1 2
4 5
Background
& Objective
PARTNER
Approach
Background
Key Challenges
PARTNER
Objectives
Guiding lines
Assessment
Framework
Workshops
Participants
Business capabilities
Requirements
MoSCoW Analysis
Assessment &
Recommendation
Framework & Evaluation
External Analysis
Recommendation
Justification
2
3
6
As Is & To Be
Current Landscape
PARTNER Scope
Roadmap
Minimum Viable
Product
Business benefits
Background & Objectives
•
Background
ACME’s current eStore eCommerce platform (Order management, Pricing, Quote, Product configuration, Fulfillment
etc.) is developed using Java based technology over 10 years ago.
•
There are multiple eCommerce portals developed for different category of products over a period of time such as
General eStore, 3PA eStore, Toner eStore, Forms library etc.
•
Multiple ecommerce portals built over time
•
Current system do not support any price variations (promotions, volume-based discounts, customer pricing etc.,)
•
Need to have overall eCommerce strategy and grow online sales.
•
Old user interface
•
Objective
Key Challenges
ACME is looking to revamp with a robust consolidated eCommerce platform and make a decision on which tool to
choose and have invited PARTNER to help them –
•
Understand the current eCommerce landscape and high level business capabilities
•
Assess suitable eCommerce tool with fit gap analysis and suggest best possible tool
3
3
Key Findings
• Operating from an internal perspective, focusing on needs of functional silos rather than on their
clients
• Multiple Urls and logins
• Scope for Integration with sales systems for Improved sales engagement
• Scope for automation
• Eliminate manual interventions
• Seamless Integration with all the required In-house and external systems
• Scope for data consolidation to have Single source of data
• Scope for data driven decisions
4
4
Key Requirements
Personalized experience (products, pricing, recommendations/offers)
Rich user experience site wide search, faceted navigation, product filtering and sorting
Functionality to sell intangible products such as: Subscriptions forms, Downloads, Free Trials, etc.
Ability to add/update products, it’s pricing, information, images, videos, etc.
Easy to integrate, has pre-packaged integrations to a wide variety of tools/software.
Well documented API's that can be used to integrate to any 3rd Party or internal system.
Appropriate tools and certifications to protect against fraud and malicious attacks
Standard functionalities like, Reporting, check-out facility, order management,
Supports payment methods including purchase orders, CC, etc.
Ability to control editing rights by product category, geography etc. and facility for approval.
5
Key Business Capabilities
Integration Persistent Cart
Responsiveness
Promotion and Discounts
Analytics
Payment Cross Browser Support
Personalization
Returns / Refunds
Content Management Checkout Process Internationalization Customer Service
Product Variation Shipping
Intangible Products
Search Engine Optimization
Product Visualization
APIs Product Reviews Product Bundling
Search & Filtering
6