Uploaded by Bruce Martin

Prelisting Package Class

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The Power of a
Pre-listing Package
Make a professional impact
Whoa!
Don’t go on a listing
appointment until you have
delivered a pre-listing package.
“One of the most desired
items wanted by a home seller
is a pre-listing kit - yet only
20% of agents use one.”
Larry Kendall, Ninja Selling
What a Pre-listing Package Does for You
COMMUNICATION
CONFIDENCE
TIME
Opens up communication by
creating common ground with
an introductory package.
Testimonials and client reviews
build confidence in your integrity,
knowledge, and skills.
Saves appointment time by
Introducing yourself and your
marketing plan while answering
common questions.
DATA
EDUCATION
PREPARATION
Provides detailed data to those
sellers interested in the market
facts.
Educates sellers on the
home-selling process, pricing,
and marketing.
Prepares the seller to sign the
listing agreement at the listing
appointment.
SPEED!
Deliver your
package as
quickly as
possible
Within 24 hours, if possible
How to get your
package read...
Make it all about THEM - not about YOU
What goes into a pre-listing package?
There are many things to include. Here are some of the most important:
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Introduction of Yourself and iPro Realty Network
The Home Selling Process
Accurate Pricing Concepts
Marketing Plan
Market Data ( not a CMA)
Easy-out Listing Guarantee
Testimonials and Reviews
Listing Agreement
Visuals
always reinforce
important concepts
Images reveal large amounts of data
quickly, so remember: use an image
instead of long texts. Your Sellers will
appreciate it!
TO
FROM
CONFUSION
CLARITY
The cloud of confusion prevents people
from making a good decision.
Bringing clarity to the listing process
allows sellers to make good decisions.
In confusion, we feel very unsure about
what to do and thus stall.
The 3 things they are most afraid of is: 1)
Selling to cheap, 2) Paying Realtor too
much, 3) Home not selling
Now is a great time to
assemble your
pre-listing Package
How do you eat an elephant?
One bite at a time!
Thanks!
Does anyone have any questions?
addyouremail@freepik.com
+91 620 421 838
yourcompany.com
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project.
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Pictures by Freepik (slides 2, 3, 4, 7, 8, 9, 13, 22, 25 & 26)
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