ECampus.com Service Blueprint [------------------------------ 20-60 min TIME EVIDENCE Website CUSTOMER JOURNEY Visits Website LINE OF INTERACTION FRONTSTAGE ----------------------------------] 3-5 days 1 min 5-10 days 2 min 60-210 days 5-10 min Picture of book and identifying information Term length options and associated prices Receipt and confirmation number Tracking number and confirmation number Delivery email and tracking update Return receipt and packing slip Searches books using Title, Author, or ISBN Selects books, term length, and rent or purchase Makes Purchase Sent shipment tracking number Books Delivered Prints book return receipt 10-30 min Shipping receipt from UPS, return email from website Ships books back when finished ----------------------------------------------------------------------------------------------------------------- EMPLOYEE ACTIONS TECHNOLOGY Support Chat Support Chat Responds to chat questions Responds to chat questions Automated Email with 3rd party delivery tracking number Checks inventory and item availability Order status updates to “Return Pending” Order status updates to “Returned” LINE OF VISIBILITY BACKSTAGE ACTIONS LINE OF INTERNAL INTERACTION SUPPORT PROCESSES Inventory management system Point of sale System Verifies physical condition of books Fulfillment Queue ----------------------------------------------------------------------------------------------------------------Analytics logs visitor Payment process 3rd party delivery service 3rd party delivery service