COSMETICS INDUSTRY IN THE U.S.
TABLE OF CONTENTS
Cosmetics industry in the U.S.
Table of Contents
Market overview
07
Leading cosmetics & personal care products markets worldwide 2018, by revenue
08
Cosmetics & personal care market share worldwide 2018, by country
09
Growth of global beauty market in 2018, by category
10
Leading make-up markets worldwide 2018
11
Market share: beauty and personal care market 2018, by segment
12
Ad spend of selected personal care brands in the U.S. 2018
13
U.S. household expenditure on cosmetics, perfume and bath products 2007-2018
Channels and retailers
15
Retail sales of beauty and personal care products U.S. 2016-2018
16
U.S. beauty and health care sales growth 2018, by segment
17
U.S. cosmetic manufacturers retail sales share by channel 2017
18
U.S. skin care product sales growth via different sales channels 2017
19
Sales growth of hair care products in the U.S. 2017, by channel
20
U.S. personal care e-retail share 2017-2023
21
Top growing beauty product categories on Amazon.com in the U.S. 2018
22
Personal care: top 5 online stores in the United States in 2018, by net sales
Table of Contents
Category sales
24
Dollar sales of the U.S. prestige beauty industry 2010-2018
25
Leading health and beauty care product categories in the U.S. 2018
26
U.S. cosmetic sales 2018, by segment
27
Sales growth of U.S. mass beauty market by type 2018
28
Dollar sales of private label cosmetics in the U.S. 2018, by segment
29
U.S. eye cosmetic sales 2018, by segment
30
U.S. lip cosmetic sales 2018, by segment
31
U.S. nail product sales 2018, by segment
Leading brands
33
Leading facial cleanser brands in the U.S. 2019
34
Leading body lotion brands in the U.S. 2019, based on sales
35
Leading anti-aging facial brands in the U.S. sales 2018
36
Leading foundation brands in the U.S. 2019, based on sales
37
Leading mascara brands in the U.S. based on dollar sales 2019
38
Leading U.S. eyebrow makeup brands in the U.S. 2019, based on sales
39
Leading false eyelashes and adhesive brands in the U.S. 2018, by sales
Table of Contents
40
Make-up brands used most frequently by women in the U.S. 2017
41
Leading U.S. beauty brands on social media 2018, by on actions
42
Leading face/body skin care device brands in U.S. 2018
43
Most used brands of bar soap in the U.S. 2019
Miscellaneous
45
Personal care contract manufacturers U.S. 2019, by state
46
Personal care contract manufacturers U.S. 2019, by category
47
Color cosmetics contract manufacturers U.S. 2019, by category
48
Hair care contract manufacturers U.S. 2019, by category
49
Hair care contract manufacturers U.S. 2019, by state
MARKET OVERVIEW
Cosmetics industry in the U.S.
Leading cosmetics, fragrances and personal care products markets worldwide in 2018, by revenue (in
billion U.S. dollars)
Leading cosmetics & personal care products markets worldwide 2018, by revenue
Revenue in billion U.S. dollars
89.5
United States
62
China
37.5
Japan
30
Brazil
20.2
Germany
17.4
United Kingdom
15.3
France
India
South Korea
Italy
14.1
13.5
11.8
Note: 2018
Further information regarding this statistic can be found on page 51.
Source(s): Euromonitor; ABIHPEC; ID 717673
7
Market overview
Market share of leading cosmetics, fragrances and personal care products markets worldwide in 2018,
based on revenue
Cosmetics & personal care market share worldwide 2018, by country
Market share based on revenue
18.3%
United States
12.7%
China
7.7%
Japan
6.2%
Brazil
4.1%
Germany
3.6%
United Kingdom
3.1%
France
India
South Korea
Italy
2.9%
2.8%
2.4%
Note: 2018
Further information regarding this statistic can be found on page 52.
Source(s): Euromonitor; ABIHPEC; ID 717710
8
Market overview
Growth of the beauty market worldwide between in 2018, by category
Growth of global beauty market in 2018, by category
Annual growth
0.0%
0.5%
1.0%
1.5%
2.0%
2.5%
3.0%
3.5%
3.6%
Color cosmetics
3.3%
Skin care
2.9%
Fragrances
2.8%
Men's grooming
Hair care
4.0%
1.4%
Note: Worldwide; 2017 to 2018
Further information regarding this statistic can be found on page 53.
Source(s): Euromonitor; CosmeticsDesign-Europe.com; ID 813600
9
Market overview
Forecasted market value of color cosmetic make-up worldwide in 2018, by leading market (in billion U.S.
dollars)*
Leading make-up markets worldwide 2018
Sales value in billion U.S. dollars
0
2
4
6
8
12
14
12.1
United States
6.4
Japan
5.1
China
2.7
United Kingdom
South Korea
10
2.2
Note: Worldwide; 2018
Further information regarding this statistic can be found on page 54.
Source(s): Mintel; Various sources (Mintel Groupsite); ID 867489
10
Market overview
Market share of the U.S. beauty and personal care market in 2018, by segment
Market share: beauty and personal care market 2018, by segment
Market share
0.0%
5.0%
10.0%
20.0%
25.0%
Hair care
24%
Skin care
23.7%
9.5%
Perfumes and colognes
8.5%
Deodorants, antiperspirant, feminine cleaning
Oral hygiene
Other
30.0%
14.6%
Cosmetics
Segment
15.0%
5.6%
14.1%
Note: United States; 2018
Further information regarding this statistic can be found on page 55.
Source(s): Various sources (franchisehelp.com); ID 276609
11
Market overview
Advertising spending of selected personal care brands in the United States in 2018 (in million U.S.
dollars)
Ad spend of selected personal care brands in the U.S. 2018
Spending in million U.S. dollars
0
100
200
300
241
Maybelline New York (L'Oréal)
218
Neutrogena (Johnson & Johnson)
Garnier (L'Oréal)
215
Always (Procter & Gamble Co.)
213
187
Dove (Unilever)
Sensodyne (GlaxoSmithKline)
600
255
Olay (Procter & Gamble Co.)
Gillette (Procter & Gamble Co.)
500
546
L'Oréal Paris (L'Oréal)
Crest (Procter & Gamble Co.)
400
138
133
125
Note: United States; 2018; measured media only
Further information regarding this statistic can be found on page 56.
Source(s): Advertising Age; Kantar Media; ID 261949
12
Market overview
Average annual expenditure on cosmetics, perfume and bath preparation products per consumer unit in
the United States from 2007 to 2018 (in U.S. dollars)*
U.S. household expenditure on cosmetics, perfume and bath products 2007-2018
200
183.09
180
Average annual expenditure in U.S. dollars
160
170.49
152.03
168.82
164.33
189.88
170.3
157.04
151.17
145.91
143.17
134.2
140
120
100
80
60
40
20
0
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
Note: United States; 2007 to 2018
Further information regarding this statistic can be found on page 57.
Source(s): Bureau of Labor Statistics; ID 304996
13
Market overview
CHANNELS AND RETAILERS
Cosmetics industry in the U.S.
Retail sales of beauty and personal care products in the United States from 2016 to 2018 (in billion U.S.
dollars)
Retail sales of beauty and personal care products U.S. 2016-2018
100
90
87.28
88
2016
2017
89.43
80
Sales in billion U.S. dollars
70
60
50
40
30
20
10
0
2018
Note: United States; 2016 to 2018; as of end of December each year
Further information regarding this statistic can be found on page 58.
Source(s): Nielsen; Progressive Grocer; ID 997359
15
Channels and retailers
Retail sales growth of the U.S. beauty and health care market in 2018, by segment
U.S. beauty and health care sales growth 2018, by segment
Sales growth
0.0%
1.0%
2.0%
3.0%
4.0%
6.0%
7.0%
5%
Vitamin and supplements
4%
Bath and shower
Segment
5.0%
6%
Facial skin care
Upper respiratory health care
2%
Oral hygiene products
2%
Note: United States; 52 weeks ended September 22, 2018
Further information regarding this statistic can be found on page 59.
Source(s): Nielsen; ID 276590
16
Channels and retailers
Distribution of cosmetic manufacturers retail sales in United States in 2017, by sales channel
U.S. cosmetic manufacturers retail sales share by channel 2017
Top 20 manufacturers
Other manufacturers
120.0%
100.0%
4%
96%
86%
Share of retail sales
80.0%
60.0%
40.0%
20.0%
14%
0.0%
Traditional retail
E-commerce
Note: United States; 52 weeks ended in Novermber 4, 2017
Further information regarding this statistic can be found on page 60.
Source(s): Nielsen; ID 862614
17
Channels and retailers
Sales growth of skin care products in the United States as of 2017, by sales channel
U.S. skin care product sales growth via different sales channels 2017
5.0%
4.5%
4.4%
4.0%
3.5%
Sales growth
3%
3.0%
2.5%
2.0%
1.5%
1.0%
0.5%
0.0%
Multi-outlets*
Drug stores
Sales channel
Note: United States; 52 weeks ending November 5, 2017
Further information regarding this statistic can be found on page 61.
Source(s): Drug Store News; ID 811368
18
Channels and retailers
Annual sales growth of the hair care products in the United States as of 2017, by sales
channel
Sales growth of hair care products in the U.S. 2017, by channel
Multi-outlets*
Drugstores
4.0%
3.1%
Year-over-year sales growth
3.0%
2.0%
0.95%
1.0%
0.9%
0.27%
0.0%
-1.0%
-1.6%
-2.0%
-2.7%
-3.0%
Shampoo
Hair coloring products
Brand
Conditioner
Note: United States; 52 weeks ended December 3, 2017
Further information regarding this statistic can be found on page 62.
Source(s): IRI; Drug Store News; ID 804074
19
Channels and retailers
Health and personal care sales as percentage of total retail e-commerce sales in the United States from
2017 to 2023
U.S. personal care e-retail share 2017-2023
9.8%
9.7%
9.7%
9.7%
9.7%
9.7%
2020*
2021*
2022*
2023*
Share of total U.S. e-retail sales
9.7%
9.6%
9.6%
9.6%
9.5%
9.5%
9.5%
9.4%
9.4%
9.3%
9.3%
9.3%
2017
2018
2019*
Note: United States; 2017 to 2018
Further information regarding this statistic can be found on page 63.
Source(s): Statista; Statista Digital Market Outlook; ID 278899
20
Channels and retailers
Year-on-year growth of the most popular beauty product categories on Amazon.com in the United States
in 1st quarter 2018
Top growing beauty product categories on Amazon.com in the U.S. 2018
Year-on-year growth
0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
70.0%
80.0%
90.0%
93%
Professional salon & spa
84%
Derma skin care
73%
Beauty appliances
57%
Luxury beauty
41%
Personal hygiene
36%
Mass skin care
32%
Oral care appliances
30%
TOTAL Beauty
29%
Shaving & hair removal
27%
Mass hair care
25%
Luxury skin care
Cosmetics
100.0%
20%
Note: United States; Q1 2018
Further information regarding this statistic can be found on page 64.
Source(s): One Click Retail (OCR); ID 709474
21
Channels and retailers
Most popular online stores in the personal care segment in the United States in 2018, by e-commerce net
sales (in million U.S. dollars)
Personal care: top 5 online stores in the United States in 2018, by net sales
E-commerce revenue in million U.S. dollars
0
200
400
600
800
1000
1200
1400
1600
2000
1,885.5
amazon.com
1,541.6
cvs.com
1,173.4
walmart.com
898.6
walgreens.com
sephora.com
1800
778.8
Note: United States; 2019
Further information regarding this statistic can be found on page 65.
Source(s): ecommerceDB.com; ID 870365
22
Channels and retailers
CATEGORY SALES
Cosmetics industry in the U.S.
Dollar sales of the prestige beauty industry in the United States from 2010 to 2018 (in billion U.S.
dollars)*
Dollar sales of the U.S. prestige beauty industry 2010-2018
20
18.8
17.7
18
17
16
Dollar sales in billion U.S. dollars
16
14.88
14
12
10.2
10.86
9.5
10
8.6
8
6
4
2
0
2010
2011
2012
2013**
2014
2015
2016
2017
2018
Note: United States; 2010 to 2018
Further information regarding this statistic can be found on page 66.
Source(s): NPD Group; ID 419668
24
Category sales
Leading health and beauty care product categories in the United States in 2018, based on sales (in
million U.S. dollars)
Leading health and beauty care product categories in the U.S. 2018
Sales in million U.S. dollars
0
1000
2000
3000
4000
Soap
3,903.6
Toothpaste
3,186.6
Shampoo
3,162
Sanitary napkins/tampons
2,803.5
Hair conditioner
2,196
Cosmetic-facial
2,173.7
Cosmetic-eye
2,090.9
Hand & body lotion
2,070.7
First aid accessories
2,009
Hair coloring
1,607.1
First aid treatment
1,518.3
Mouthwash
Suntan products
6000
5,021.1
Skin care
Cosmetic-nail
5000
1,458.6
1,344.1
1,240.8
Note: United States; 52 weeks ended September 9, 2018
Further information regarding this statistic can be found on page 67.
Source(s): IRI; Winsight Grocery Business; ID 192647
25
Category sales
Cosmetic sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. cosmetic sales 2018, by segment
Sales in million U.S. dollars
0
500
Lip cosmetic
1000
1500
2000
2500
878.9
2,080
Segment
Eye cosmetic
2,100
Facial cosmetic
Nail cosmetic
1,300
Note: United States; 52 weeks ended December 30, 2018
Further information regarding this statistic can be found on page 68.
Source(s): Happi Magazine; ID 550761
26
Category sales
Annual sales growth of beauty care market at mass retail in the United States as of 2018, by
category
Sales growth of U.S. mass beauty market by type 2018
Year-over-year sales growth
-20.0%
-15.0%
-10.0%
-5.0%
0.0%
5.0%
15.0%
20.0%
25.0%
20%
Eyebrow
Concealers
4%
Lip treatments
3.6%
-7%
Blush
-10%
Eye shadow
Lip gloss
10.0%
-16%
Note: United States; 52 weeks ended in April 22, 2018
Further information regarding this statistic can be found on page 69.
Source(s): Drug Store News; IRI; ID 936647
27
Category sales
Sales of the private label cosmetic category in retail stores in the U.S. in 2018, by segment (in million U.S.
dollars)*
Dollar sales of private label cosmetics in the U.S. 2018, by segment
Sales in million U.S. dollars
0
50
200
250
49
Facial cosmetics
Lip cosmetics
150
217.4
Nail cosmetics
Eye cosmetics
100
25.2
21.4
Note: United States; 52 weeks ended November 4, 2018
Further information regarding this statistic can be found on page 70.
Source(s): Progressive Grocer; ID 439502
28
Category sales
Eye cosmetic sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. eye cosmetic sales 2018, by segment
1000
914.26
900
800
Sales in million U.S. dollars
700
600
527.54
500
400
335.5
270.4
300
200
100
43.2
0
Mascara
Eye liner
Eyebrow makeup
Segment
Eye shadow
Eye combo
Note: United States; 52 weeks ended September 9, 2018
Further information regarding this statistic can be found on page 71.
Source(s): Winsight Grocery Business; ID 538035
29
Category sales
Lip cosmetic sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. lip cosmetic sales 2018, by segment
Sales in million U.S. dollars
0
100
200
500
600
700
800
121.7
Lip gloss
Segment
400
667.2
Lipstick
68.8
Lip liner
18.7
Lip treatment
Lip combo
300
7
Note: 52 weeks ended September 9, 2018
Further information regarding this statistic can be found on page 72.
Source(s): Winsight Grocery Business; ID 537997
30
Category sales
Nail product sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. nail product sales 2018, by segment
Sales in million U.S. dollars
0
100
200
300
600
281.4
Nail accessories/implements
Segment
500
569.02
Nail polish
240.36
Artificial nails and accessories
152.72
Nail treatment
100
Nail polish removers
Nail polish accessories
400
0.53
Note: United States; 52 weeks ended September 9, 2018
Further information regarding this statistic can be found on page 73.
Source(s): Drug Store News; ID 538249
31
Category sales
LEADING BRANDS
Cosmetics industry in the U.S.
Sales value of the leading facial cleanser brands in the United States in 2019 (in million U.S.
dollars)
Leading facial cleanser brands in the U.S. 2019
Sales in million U.S. dollars
0
20
40
60
80
100
120
140
160
180
200
171.9
Private Label
84.9
Cetaphil
80.1
Biore
66.1
Garnier SkinActive
64.9
Neutrogena
61.9
CeraVe
51.3
Burt's Bees
Simple
45.8
Olay
45.2
Neutrogena Deep Clean
45.1
Note: United States; 52 weeks ended June 16, 2019
Further information regarding this statistic can be found on page 74.
Source(s): IRI; Drug Store News; ID 435025
33
Leading brands
Leading hand and body lotion brands in the United States in 2019, based on sales (in million
U.S. dollars)
Leading body lotion brands in the U.S. 2019, based on sales
Million U.S. dollars
0
20
40
60
80
100
120
160
147.6
Private label
146.7
Gold Bond Ultimate
107.7
CeraVe
87.1
Cetaphil
79.6
Jergens
70.3
Jergens Ultra Healing
69.5
Aveeno Active Naturals Daily Moisturizing*
66.3
Jergens Natural Glow
59.2
Nivea
Vaseline Total Moisture
140
49.7
Note: United States; 52 weeks ended June 16, 2019
Further information regarding this statistic can be found on page 75.
Source(s): IRI; Drug Store News; ID 195270
34
Leading brands
Sales of the leading anti-aging facial brands in the United States in 2018 (in million U.S.
dollars)
Leading anti-aging facial brands in the U.S. sales 2018
Sales in million U.S. dollars
0
10
20
30
40
50
60
70
80
90
88.1
Olay Regenerist Micro-Sculpting
82.5
Private label
66.3
Olay Regenerist
63.2
Brand
Neutrogena Rapid Wrinkle Repair
55.3
Olay Total Effects 7-in-One
49.9
L'Oréal RevitaLift
36
Olay Eyes
31.8
Olay Age Defying
L'Oréal RevitaLift Triple Power
Roc Retinol Corrextion Deep Wrinkle
100
29.5
27.1
Note: United States; 52 weeks ended June 17, 2018
Further information regarding this statistic can be found on page 76.
Source(s): Drug Store News; IRI; ID 312299
35
Leading brands
Leading foundation brands in the United States in 2019, based on sales (in million U.S.
dollars)*
Leading foundation brands in the U.S. 2019, based on sales
Million U.S. dollars
0
10
20
30
40
50
60
58.6
Cover Girl Plus Olay Simply Ageless
56.9
Maybelline Fit Me Matte + Poreless
50.4
Revlon ColorStay
35.4
Brand
L'Oréal True Match
27.5
Cover Girl Clean
26.1
Maybelline Fit Me Dewy Plus Smooth
25.8
Neutrogena Healthy Skin
22.8
Maybelline Dream Liquid Mousse
22.5
L'Oréal Infallible Pro Matte
Milani Conceal Plus Perfect
70
20.2
Note: United States; 52 weeks ended June 16, 2019
Further information regarding this statistic can be found on page 77.
Source(s): Drug Store News; IRI; ID 194815
36
Leading brands
Sales of the leading mascara brands in the United States in 2019 (in million U.S. dollars)*
Leading mascara brands in the U.S. based on dollar sales 2019
Sales in million U.S. dollars
0
10
20
30
40
50
60
70
80
77.4
L'Oréal Voluminous
73.3
LÒréal Voluminous Lash Paradise
40.4
Maybelline Great Lash
37.2
Brand
Maybelline Lash Sensational
36.6
Maybelline Volum' Express Falsies
Maybelline Volum` Express Colossal
34.9
CoverGirl Lash Blast Volume
34.7
29.3
Maybelline Total Temptation
24.1
L'Oréal Telescopic
Cover Girl Lashblast Clump Crusher
90
18.1
Note: United States; 52 weeks ended June 16, 2019
Further information regarding this statistic can be found on page 78.
Source(s): Drug Store News; IRI; ID 497657
37
Leading brands
Leading eyebrow makeup brands in the United States in 2019, based on sales (in million U.S.
dollars)*
Leading U.S. eyebrow makeup brands in the U.S. 2019, based on sales
Sales in million U.S. dollars
0
5
10
15
20
25
30
35
32
Revlon Colorstay
24.3
L'Oréal Brow Stylist Definer
16
Maybelline Eyestudio Brow Precise
Brand
45
42.3
Maybelline Tattoo Studio
15.8
E.L.F
13.9
Maybelline Eyestudio Brow Define + Fill Duo
13.2
NYX Micro
12.7
L'Oréal Brow Stylist Shape & Fill
CoverGirl Easy Breezy Brow
40
1
NYX
10.8
Note: United States; 52 weeks ended June 16, 2019
Further information regarding this statistic can be found on page 79.
Source(s): Drug Store News; IRI; ID 380286
38
Leading brands
Dollar sales of the leading false eyelashes and adhesive brands in the United States in 2018 (in million
U.S. dollars)
Leading false eyelashes and adhesive brands in the U.S. 2018, by sales
Sales in million U.S. dollars
0
5
10
15
20
25
35
40
45
50
44.4
Ardell
23.5
Kiss Looks So Natural
12.8
Kiss Lash Couture
11.2
Kiss
10.7
Kiss Everexlashes
8.4
Ardell Wispies
8
Salon Perfect Perfectly Glamorous
Ardell Double Up
30
7.6
Broadway Eyes
6.7
Eylure Vegas Nay
6.6
Note: United States; 52 weeks ended June 17, 2018
Further information regarding this statistic can be found on page 80.
Source(s): IRI; Drug Store News; ID 436588
39
Leading brands
Most frequently used make-up brands according to women in the United States as of May
2017
Make-up brands used most frequently by women in the U.S. 2017
Share of respondents
0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
CoverGirl
51%
Maybelline New York
42%
Revlon
35%
L'Oréal Paris
27%
Wet'n'Wild
25%
Clinique
21%
Sephora
19%
Bare Minerals
18%
Neutrogena
18%
M.A.C.
17%
Avon
16%
Rimmel
15%
Urban Decay
Almay
Lancôme
60.0%
14%
13%
12%
Note: United States; May 12 to 17, 2017; 18 years and older; 1,253; English speaking female population that use make-up at least once a month and know at least one brand
Further information regarding this statistic can be found on page 81.
Source(s): Statista Survey; ID 733679
40
Leading brands
Leading beauty brands in the United States on social media in 2018, based on actions (in
millions)
Leading U.S. beauty brands on social media 2018, by on actions
Number of actions in millions
0
50
100
150
200
250
323.93
Huda Beauty
222.4
Anastasia Beverly Hills
163.87
Fenty Beauty
112.91
Tarte Cosmetics
104.99
Too Faced Cosmetics
Morphe Brushes
Dior
Jeffree Star Cosmetics
350
329.77
Kylie Cosmetics
Colourpop Cosmetics
300
102.1
95.81
92.89
90.45
Note: United States; 2018; total cross-platform actions on Facebook, Twitter and Instagram
Further information regarding this statistic can be found on page 82.
Source(s): Shareablee; ID 722104
41
Leading brands
Dollar sales of the leading face/body skin care device brands in the United States in 2018 (in million U.S.
dollars)
Leading face/body skin care device brands in U.S. 2018
Sales in million U.S. dollars
0
5
10
15
20
30
35
40
45
50
47
Finishing Touch Flawless
15.3
Spin Spa
10.8
Neutrogena
7.5
Neutrogena Microdermabrasion System
Conair True Glow
4
Private label
3.2
Olay Professional ProX
25
2.7
AcneFree
2.3
Noxzema About Face
2.1
So Fresh So Clean
2.1
Note: United States; 52 weeks ended June 17, 2018
Further information regarding this statistic can be found on page 83.
Source(s): IRI; Drug Store News; ID 950182
42
Leading brands
U.S. population: Which brands of bar soap do you use most often?
Most used brands of bar soap in the U.S. 2019
Number of consumers in millions
0
20
40
60
Dove
120
140
58.06
Irish Spring
48.68
Caress
27.38
Zest
25.14
Ivory
23.92
Olay
21.91
Aveeno
20.15
Lever 2000
14.65
Coast
13
Neutrogena
Palmolive
100
114.81
Dial
Suave
80
12.04
11.08
10.13
Avon
8.63
Safeguard
8.53
Note: United States; 2019; approx. 330.27 million*; among users of bar soap
Further information regarding this statistic can be found on page 84.
Source(s): MRI-Simmons; Statista; US Census Bureau; ID 275244
43
Leading brands
MISCELLANEOUS
Cosmetics industry in the U.S.
Number of contract manufacturers of personal care products in the United States as of May 2019, by
state
Personal care contract manufacturers U.S. 2019, by state
Number of manufacturers
0
10
20
30
40
California
50
60
51
New Jersey
32
Florida
32
New York
23
Illinois
13
Texas
9
Pennsylvania
8
Wisconsin
7
Connecticut
7
Michigan
6
Colorado
5
Vermont
4
Washington
4
Arizona
4
Ohio
4
Note: United States; As of May, 2019
Further information regarding this statistic can be found on page 85.
Source(s): Happi Magazine; ID 743170
45
Miscellaneous
Number of contract manufacturers of personal care products in the United States as of January 2019, by
product category
Personal care contract manufacturers U.S. 2019, by category
Number of manufacturers
0
50
100
150
200
250
Lotions
273
Creams
250
Skin Treatments
234
Soap, Liquid
209
Cosmeceuticals
168
Bubble Bath
141
After Shave
131
Shaving Cream
127
Pre-shave Lotion
121
Aromatherapy
113
Antiperspirant/Deodorant
108
Baby Oil
105
Pharmaceuticals
101
Perfume, Cologne
Mouthwash
300
87
75
Note: United States; As of January 2019
Further information regarding this statistic can be found on page 86.
Source(s): Happi Magazine; ID 743176
46
Miscellaneous
Number of contract manufacturers of color cosmetics in the United States as of January 2019, by product
category
Color cosmetics contract manufacturers U.S. 2019, by category
Number of manufacturers
0
10
20
30
40
50
60
70
80
90
81
Face
78
Lip
66
Cheek
65
Eye
31
Nail
Note: United States; As of January 30, 2017
Further information regarding this statistic can be found on page 87.
Source(s): Happi Magazine; ID 743128
47
Miscellaneous
Number of contract manufacturers of hair care products in the United States as of January 2019, by
product category
Hair care contract manufacturers U.S. 2019, by category
Number of manufacturers
0
20
40
60
80
100
120
140
160
169
Shampoo
154
Conditioner
97
Styling
82
Spray
31
Coloring
Permanent Wave
180
24
Note: United States; As of January 2019
Further information regarding this statistic can be found on page 88.
Source(s): Happi Magazine; ID 743159
48
Miscellaneous
Number of contract manufacturers of hair care products in the United States as of March 2019,
by state
Hair care contract manufacturers U.S. 2019, by state
Number of manufacturers
0
5
10
15
20
25
California
30
35
40
45
41
Florida
24
New Jersey
23
Illinois
10
New York
6
Texas
6
Pennsylvania
6
Michigan
5
Wisconsin
5
Connecticut
4
Colorado
4
Washington
3
Massachusetts
3
Arizona
2
Minnesota
2
Note: United States; As of March 20, 2019
Further information regarding this statistic can be found on page 89.
Source(s): Happi Magazine; ID 743143
49
Miscellaneous
REFERENCES
Cosmetics industry in the U.S.
Leading cosmetics, fragrances and personal care products markets worldwide in 2018, by revenue (in
billion U.S. dollars)
Leading cosmetics & personal care products markets worldwide 2018, by revenue
Source and methodology information
Source(s)
Euromonitor; ABIHPEC
Conducted by
Euromonitor
Survey period
2018
Region(s)
Worldwide
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
ABIHPEC
Publication date
June 2019
Original source
Panorama do Setor de Higiene Pessoal, Perfumaria e Cosméticos 2019, page 6
Website URL
visit the website
Notes:
n.a.
Back to statistic
51
References
Market share of leading cosmetics, fragrances and personal care products markets worldwide in 2018,
based on revenue
Cosmetics & personal care market share worldwide 2018, by country
Source and methodology information
Source(s)
Euromonitor; ABIHPEC
Conducted by
Euromonitor
Survey period
2018
Region(s)
Worldwide
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
ABIHPEC
Publication date
June 2019
Original source
Panorama do Setor de Higiene Pessoal, Perfumaria e Cosméticos 2019, page 6
Website URL
visit the website
Notes:
Figures represent the world market share based on annual revenue.
Back to statistic
52
References
Growth of the beauty market worldwide between in 2018, by category
Growth of global beauty market in 2018, by category
Source and methodology information
Source(s)
Euromonitor; CosmeticsDesign-Europe.com
Conducted by
Euromonitor
Survey period
2017 to 2018
Region(s)
Worldwide
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
CosmeticsDesign-Europe.com
Publication date
January 2018
Original source
cosmeticsdesign-europe.com
Website URL
visit the website
Notes:
n.a.
Back to statistic
53
References
Forecasted market value of color cosmetic make-up worldwide in 2018, by leading market (in billion U.S.
dollars)*
Leading make-up markets worldwide 2018
Source and methodology information
Source(s)
Mintel; Various sources (Mintel Groupsite)
Conducted by
Mintel
Survey period
2018
Region(s)
Worldwide
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Various sources (Mintel Groupsite)
Publication date
April 2018
Original source
mintel.com
Website URL
visit the website
Notes:
* Forecasted as of 2017.
Back to statistic
54
References
Market share of the U.S. beauty and personal care market in 2018, by segment
Market share: beauty and personal care market 2018, by segment
Source and methodology information
Source(s)
Various sources (franchisehelp.com)
Conducted by
Various sources (franchisehelp.com)
Survey period
2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Various sources (franchisehelp.com)
Publication date
August 2018
Original source
franchisehelp.com
Website URL
visit the website
Notes:
n.a.
Back to statistic
55
References
Advertising spending of selected personal care brands in the United States in 2018 (in million U.S.
dollars)
Ad spend of selected personal care brands in the U.S. 2018
Source and methodology information
Source(s)
Advertising Age; Kantar Media
Conducted by
Kantar Media
Survey period
2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
measured media only
Published by
Advertising Age
Publication date
June 2019
Original source
Advertising Age Leading National Advertisers 2019 Fact Pack, page 30
Website URL
visit the website
Notes:
Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local
magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network
TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanishlanguage media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video
and other forms of internet advertising). Unmeasured spending figures are Ad Age DataCenter estimates including direct
marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media.
For more information, see the methodology .
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56
References
Average annual expenditure on cosmetics, perfume and bath preparation products per consumer unit in
the United States from 2007 to 2018 (in U.S. dollars)*
U.S. household expenditure on cosmetics, perfume and bath products 2007-2018
Source and methodology information
Source(s)
Bureau of Labor Statistics
Conducted by
Bureau of Labor Statistics
Survey period
2007 to 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Bureau of Labor Statistics
Publication date
September 2019
Original source
bls.gov
Website URL
visit the website
Notes:
* A consumer unit consists of any of the following: (1) All members of a particular household who are related by blood, marriage,
adoption, or other legal arrangements; (2) a person living alone or sharing a household with others or living as a roomer in a
private home or lodging house or in permanent living quarters in a hotel or motel, but who is financially independent; or (3) two
or more persons living together who use their incomes to make joint expenditure decisions. Financial independence is
determined by spending behavior with regard to the three major expense categories: Housing, food, and other living expenses.
To be considered financially independent, the respondent must provide at least two of the three major expenditure categories,
either entirely or in part. Data are diary-based. The shown figures are based on unpublished data from the Consumer
Expenditure Survey conducted by the Bureau of Labor Statistics. Data are available upon request. Figures prior to 2016 have
been taken from previous publications.
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57
References
Retail sales of beauty and personal care products in the United States from 2016 to 2018 (in billion U.S.
dollars)
Retail sales of beauty and personal care products U.S. 2016-2018
Source and methodology information
Source(s)
Nielsen; Progressive Grocer
Conducted by
Nielsen
Survey period
2016 to 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
as of end of December each year
Published by
Progressive Grocer
Publication date
April 2019
Original source
Progressive Grocer Magazine April 2019, page 22
Website URL
visit the website
Notes:
Total U.S. including grocery stores, drug stores, mass merchandisers, select dollar stores, select warehouse clubs and military
commissaries.
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58
References
Retail sales growth of the U.S. beauty and health care market in 2018, by segment
U.S. beauty and health care sales growth 2018, by segment
Source and methodology information
Source(s)
Nielsen
Conducted by
Nielsen
Survey period
52 weeks ended September 22, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Nielsen
Publication date
September 2018
Original source
www.nielsen.com
Website URL
visit the website
Notes:
Nielsen Retail Measurement Services, Total U.S. All Outlets Combined
Back to statistic
59
References
Distribution of cosmetic manufacturers retail sales in United States in 2017, by sales channel
U.S. cosmetic manufacturers retail sales share by channel 2017
Source and methodology information
Source(s)
Nielsen
Conducted by
Nielsen
Survey period
52 weeks ended in Novermber 4, 2017
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Nielsen
Publication date
February 2018
Original source
nielsen.com
Website URL
visit the website
Notes:
n.a.
Back to statistic
60
References
Sales growth of skin care products in the United States as of 2017, by sales channel
U.S. skin care product sales growth via different sales channels 2017
Source and methodology information
Source(s)
Drug Store News
Conducted by
IRI; Drug Store News
Survey period
52 weeks ending November 5, 2017
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
January 2018
Original source
Drug Store News Magazine January 2018 Edition, page 68
Website URL
visit the website
Notes:
* Multi-outlets include grocery, mass, drug, military, and select club and dollar retailers.
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61
References
Annual sales growth of the hair care products in the United States as of 2017, by sales
channel
Sales growth of hair care products in the U.S. 2017, by channel
Source and methodology information
Source(s)
IRI; Drug Store News
Conducted by
IRI; Drug Store News
Survey period
52 weeks ended December 3, 2017
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
February 2018
Original source
drugstorenews.com
Website URL
visit the website
Notes:
* Multi-outlets includes grocery, drug, mass, military and select club and dollar retailers.
Back to statistic
62
References
Health and personal care sales as percentage of total retail e-commerce sales in the United States from
2017 to 2023
U.S. personal care e-retail share 2017-2023
Source and methodology information
Source(s)
Statista; Statista Digital Market Outlook
Conducted by
Statista Digital Market Outlook
Survey period
2017 to 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Statista
Publication date
November 2018
Original source
Statista Digital Market Outlook
Website URL
visit the website
Notes:
*Forecast The e-Commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C).
Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via
mobile devices such as smartphones and tablets. The following are not included in the e-Commerce market: digitally distributed
services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital
purchase or resale of used, defective or repaired goods (re-Commerce and C2C). All monetary figures refer to the annual gross
revenue and do not factor in shipping costs and returns. In-scope:Body care and cosmeticsWashing and cleaning
productsPharmaceutical products, OTC and prescription drugsMedical products for private use (eg., Blood pressure monitors,
disinfectants), bandages and first aid, dietary supplementsOut-of-scope:Professional medical products
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63
References
Year-on-year growth of the most popular beauty product categories on Amazon.com in the United States
in 1st quarter 2018
Top growing beauty product categories on Amazon.com in the U.S. 2018
Source and methodology information
Source(s)
One Click Retail (OCR)
Conducted by
One Click Retail (OCR)
Survey period
Q1 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
One Click Retail (OCR)
Publication date
April 2018
Original source
Beauty, Health & Personal Care in the US: Amazon Q1 2018 Update
Website URL
visit the website
Notes:
n.a.
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64
References
Most popular online stores in the personal care segment in the United States in 2018, by e-commerce net
sales (in million U.S. dollars)
Personal care: top 5 online stores in the United States in 2018, by net sales
Source and methodology information
Source(s)
ecommerceDB.com
Conducted by
ecommerceDB.com
Survey period
2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
ecommerceDB.com
Publication date
June 2019
Original source
ecommerceDB.com
Website URL
visit the website
Notes:
The e-commerce market category "Personal Care" includes the sale of medical, pharmaceutical and cosmetic products via a
digital channel (including the sale of prescription drugs), for example via online pharmacies or via the online stores of drugstores
and other individual traders (e.g. cvs.com, walmart.com). Alongside medicines, this market category also includes cosmetic,
cleaning and care products, nutrition as well as medical products for private use (e.g. blood pressure monitors, disinfectants and
dressings). The e-commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C).
Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via
mobile devices such as smartphones and tablets. The following are not included in the e-commerce market: digitally distributed
services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to
B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level
refer to the annual e-commerce net sales after the deduction of returns. For more information please visit our methodology page
on ecommerceDB.com .
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65
References
Dollar sales of the prestige beauty industry in the United States from 2010 to 2018 (in billion U.S.
dollars)*
Dollar sales of the U.S. prestige beauty industry 2010-2018
Source and methodology information
Source(s)
NPD Group
Conducted by
NPD Group
Survey period
2010 to 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
NPD Group
Publication date
January 2019
Original source
npd.com
Website URL
visit the website
Notes:
* Products sold mainly in U.S. Department Stores. ** The 2013 figure is based on internal calculations using the growth rate of 3
percent. The statistic was assembled from different press releases of the NPD Group.
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66
References
Leading health and beauty care product categories in the United States in 2018, based on sales (in
million U.S. dollars)
Leading health and beauty care product categories in the U.S. 2018
Source and methodology information
Source(s)
IRI; Winsight Grocery Business
Conducted by
IRI
Survey period
52 weeks ended September 9, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Winsight Grocery Business
Publication date
January 2019
Original source
Nonfoods Handbook 2019, page 29-34
Website URL
visit the website
Notes:
Total U.S. sales throughout food, drug and mass merchandise outlets for the 52 weeks ended September 9, 2018.
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67
References
Cosmetic sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. cosmetic sales 2018, by segment
Source and methodology information
Source(s)
Happi Magazine
Conducted by
IRI
Survey period
52 weeks ended December 30, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Happi Magazine
Publication date
March 2019
Original source
Happi Magazine March 2019, page 50
Website URL
visit the website
Notes:
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar retail
chains) for the 52 weeks ended December 30, 2018
Back to statistic
68
References
Annual sales growth of beauty care market at mass retail in the United States as of 2018, by
category
Sales growth of U.S. mass beauty market by type 2018
Source and methodology information
Source(s)
Drug Store News; IRI
Conducted by
IRI
Survey period
52 weeks ended in April 22, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
July 2018
Original source
Drug Store News July 2018 Edition, page 38
Website URL
visit the website
Notes:
n.a.
Back to statistic
69
References
Sales of the private label cosmetic category in retail stores in the U.S. in 2018, by segment (in million U.S.
dollars)*
Dollar sales of private label cosmetics in the U.S. 2018, by segment
Source and methodology information
Source(s)
Progressive Grocer
Conducted by
IRI
Survey period
52 weeks ended November 4, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Progressive Grocer
Publication date
January 2019
Original source
Progressive Grocer Store Brands January 2019 Edition, page40
Website URL
visit the website
Notes:
* Total U.S. supermarkets, drugstores and mass market retailers (including Walmart), military commissaries and select club and
dollar retail chains for the 52 weeks ending November 4, 2018.
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70
References
Eye cosmetic sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. eye cosmetic sales 2018, by segment
Source and methodology information
Source(s)
Winsight Grocery Business
Conducted by
IRI
Survey period
52 weeks ended September 9, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Winsight Grocery Business
Publication date
January 2019
Original source
Nonfoods Handbook 2019, page 29
Website URL
visit the website
Notes:
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, miltary commissaries, and select club and dollar retail
chains) for the 52 weeks ended September 9, 2018.
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71
References
Lip cosmetic sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. lip cosmetic sales 2018, by segment
Source and methodology information
Source(s)
Winsight Grocery Business
Conducted by
IRI
Survey period
52 weeks ended September 9, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Winsight Grocery Business
Publication date
January 2019
Original source
Nonfoods Handbook 2019, page 29
Website URL
visit the website
Notes:
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar retail
chains) for the 52 weeks ended September 9, 2018.
Back to statistic
72
References
Nail product sales in the United States in 2018, by segment (in million U.S. dollars)
U.S. nail product sales 2018, by segment
Source and methodology information
Source(s)
Drug Store News
Conducted by
IRI
Survey period
52 weeks ended September 9, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
January 2019
Original source
Nonfoods Handbook 2019, page 29
Website URL
visit the website
Notes:
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar retail
chains) for the 52 weeks ended September 9, 2018.
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73
References
Sales value of the leading facial cleanser brands in the United States in 2019 (in million U.S.
dollars)
Leading facial cleanser brands in the U.S. 2019
Source and methodology information
Source(s)
IRI; Drug Store News
Conducted by
IRI
Survey period
52 weeks ended June 16, 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2019
Original source
Drug Store News: August 26, 2019 Edition, page 50
Website URL
visit the website
Notes:
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar retail
chains) for the 52 weeks ended June 16, 2019.
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74
References
Leading hand and body lotion brands in the United States in 2019, based on sales (in million
U.S. dollars)
Leading body lotion brands in the U.S. 2019, based on sales
Source and methodology information
Source(s)
IRI; Drug Store News
Conducted by
IRI
Survey period
52 weeks ended June 16, 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2019
Original source
Drug Store News: August 26, 2019 Edition, page 42
Website URL
visit the website
Notes:
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar retail
chains) for the 52 weeks ended June 16, 2019.
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75
References
Sales of the leading anti-aging facial brands in the United States in 2018 (in million U.S.
dollars)
Leading anti-aging facial brands in the U.S. sales 2018
Source and methodology information
Source(s)
Drug Store News; IRI
Conducted by
IRI
Survey period
52 weeks ended June 17, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2018
Original source
Drug Store News: August 26, 2018 Edition, page 50
Website URL
visit the website
Notes:
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar retail
chains) for the 52 weeks ended June 17, 2018.
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76
References
Leading foundation brands in the United States in 2019, based on sales (in million U.S.
dollars)*
Leading foundation brands in the U.S. 2019, based on sales
Source and methodology information
Source(s)
Drug Store News; IRI
Conducted by
IRI
Survey period
52 weeks ended June 16, 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2019
Original source
Drug Store News: August 26, 2019 Edition, page 38
Website URL
visit the website
Notes:
* Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar
retail chains) for the 52 weeks ended June 16, 2019.
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77
References
Sales of the leading mascara brands in the United States in 2019 (in million U.S. dollars)*
Leading mascara brands in the U.S. based on dollar sales 2019
Source and methodology information
Source(s)
Drug Store News; IRI
Conducted by
IRI
Survey period
52 weeks ended June 16, 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2019
Original source
Drug Store News: August 26, 2019 Edition, page 38
Website URL
visit the website
Notes:
* For the 52 weeks ended June 16, 2019. Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military
commissaries and select club and dollar retail chains).
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78
References
Leading eyebrow makeup brands in the United States in 2019, based on sales (in million U.S.
dollars)*
Leading U.S. eyebrow makeup brands in the U.S. 2019, based on sales
Source and methodology information
Source(s)
Drug Store News; IRI
Conducted by
IRI
Survey period
52 weeks ended June 16, 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2019
Original source
Drug Store News: August 26, 2019 Edition, page 36
Website URL
visit the website
Notes:
* Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar
retail chains) for the 52 weeks ended June 16, 2019.
Back to statistic
79
References
Dollar sales of the leading false eyelashes and adhesive brands in the United States in 2018 (in million
U.S. dollars)
Leading false eyelashes and adhesive brands in the U.S. 2018, by sales
Source and methodology information
Source(s)
IRI; Drug Store News
Conducted by
IRI
Survey period
52 weeks ended June 17, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2018
Original source
DSN Magazine: August 26, 2018 Edition, page 56
Website URL
visit the website
Notes:
For total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar
retail chains) for the 52 weeks ended June 17, 2018.
Back to statistic
80
References
Most frequently used make-up brands according to women in the United States as of May
2017
Make-up brands used most frequently by women in the U.S. 2017
Source and methodology information
Source(s)
Statista Survey
Conducted by
Statista Survey
Survey period
May 12 to 17, 2017
Region(s)
United States
Number of respondents
1,253
Age group
18 years and older
Special characteristics
English speaking female population that use make-up at least once a month and
know at least one brand
Published by
Statista Survey
Publication date
June 2017
Original source
statista.com
Website URL
visit the website
Notes:
This question was phrased by the source as follows: "And which of the following decorative cosmetics (foundation, lipstick,
mascara etc.) brands do you usually use personally?" Multiple answers were possible.
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81
References
Leading beauty brands in the United States on social media in 2018, based on actions (in
millions)
Leading U.S. beauty brands on social media 2018, by on actions
Source and methodology information
Source(s)
Shareablee
Conducted by
Shareablee
Survey period
2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
total cross-platform actions on Facebook, Twitter and Instagram
Published by
Shareablee
Publication date
February 2019
Original source
The State of Social Media in the U.S. in 2018, page 20
Website URL
visit the website
Notes:
n.a.
Back to statistic
82
References
Dollar sales of the leading face/body skin care device brands in the United States in 2018 (in million U.S.
dollars)
Leading face/body skin care device brands in U.S. 2018
Source and methodology information
Source(s)
IRI; Drug Store News
Conducted by
IRI
Survey period
52 weeks ended June 17, 2018
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Drug Store News
Publication date
August 2018
Original source
DSN Magazine: August 26, 2018 Edition, page 58
Website URL
visit the website
Notes:
For total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar
retail chains) for the 52 weeks ended June 17, 2018.
Back to statistic
83
References
U.S. population: Which brands of bar soap do you use most often?
Most used brands of bar soap in the U.S. 2019
Source and methodology information
Source(s)
MRI-Simmons; Statista; US Census Bureau
Conducted by
MRI-Simmons; Statista
Survey period
2019
Region(s)
United States
Number of respondents
approx. 330.27 million*
Age group
n.a.
Special characteristics
among users of bar soap
Published by
Statista
Publication date
July 2019
Original source
Simmons Winter 2019 NHCS 12-Month
Website URL
visit the website
Notes:
* The figures presented reflect the respective population in the United States. Statista calculated the figures based on the U.S.
Census data and Simmons National Consumer Survey (NHCS).
Back to statistic
84
References
Number of contract manufacturers of personal care products in the United States as of May 2019, by
state
Personal care contract manufacturers U.S. 2019, by state
Source and methodology information
Source(s)
Happi Magazine
Conducted by
Happi Magazine
Survey period
As of May, 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Happi Magazine
Publication date
May 2019
Original source
happi.com
Website URL
visit the website
Notes:
The date of publication is the date of access. Figures are based on the number of private label contract manufacturers listed on
the source's directory.
Back to statistic
85
References
Number of contract manufacturers of personal care products in the United States as of January 2019, by
product category
Personal care contract manufacturers U.S. 2019, by category
Source and methodology information
Source(s)
Happi Magazine
Conducted by
Happi Magazine
Survey period
As of January 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Happi Magazine
Publication date
January 2019
Original source
happi.com
Website URL
visit the website
Notes:
The date of publication is the date of access. Figures are based on the number of private label contract manufacturers listed on
the source's directory.
Back to statistic
86
References
Number of contract manufacturers of color cosmetics in the United States as of January 2019, by product
category
Color cosmetics contract manufacturers U.S. 2019, by category
Source and methodology information
Source(s)
Happi Magazine
Conducted by
Happi Magazine
Survey period
As of January 30, 2017
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Happi Magazine
Publication date
January 2019
Original source
happi.com
Website URL
visit the website
Notes:
The date of publication is the date of access. Figures are based on the number of private label contract manufacturers listed on
the source's directory.
Back to statistic
87
References
Number of contract manufacturers of hair care products in the United States as of January 2019, by
product category
Hair care contract manufacturers U.S. 2019, by category
Source and methodology information
Source(s)
Happi Magazine
Conducted by
Happi Magazine
Survey period
As of January 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Happi Magazine
Publication date
January 2019
Original source
happi.com
Website URL
visit the website
Notes:
The date of publication is the date of access. Figures are based on the number of private label contract manufacturers listed on
the source's directory.
Back to statistic
88
References
Number of contract manufacturers of hair care products in the United States as of March 2019,
by state
Hair care contract manufacturers U.S. 2019, by state
Source and methodology information
Source(s)
Happi Magazine
Conducted by
Happi Magazine
Survey period
As of March 20, 2019
Region(s)
United States
Number of respondents
n.a.
Age group
n.a.
Special characteristics
n.a.
Published by
Happi Magazine
Publication date
March 2019
Original source
happi.com
Website URL
visit the website
Notes:
The date of publication is the date of access. Figures are based on the number of private label contract manufacturers listed on
the source's directory.
Back to statistic
89
References