Republic of the Philippines
Department of Education
Region IX, Zamboanga Peninsula
Division of Zamboanga Del Norte
DON TEOTIMO Z. OCHOTORENA NATIONAL HIGH SCHOOL
San Vicente, Katipunan, Zamboanga Del Norte
ENTREPRENEURSHIP (Grade-12)
THIRD QUARTER EXAMINATION
Name: _____________________________________
Date: _______________
Grade & Section: ____________________________
Score: ______________
PART I. KNOWLEDGE
INSTRUCTIONS: Choose the correct answer from the choices below. Write the letter of the correct answer
on the space provided.
_____ 1. What is the primary component of the 7P’s of the marketing ?
A. Price
B. Product
C. Place
D. Promotion
_____ 2. It is set for a product not only to determines the amount of profit the business will be able to make from it
but also affects the value of the product as perceived by the consumer.
A. Price
B. People
C. Place
D. Promotion
_____ 3. Products are not only sold in shops they may also be sold door-to-door, online, or in trade fairs or markets.
A. Packaging
B. Place
C. People
D. Promotion
_____ 4. This is an umbrella term covering all the media by which a business informs customers about its product
including advertising and public relations.
A. Packaging
B. Place
C. People
D. Promotion
_____ 5. It is the linchpin of a successful marketing strategy, without accurate customer profiling, none of the other
7 P’s of marketing mix can be channeled, and the product may well fail to sell.
A. Positioning
B. Price
C. People
D. Place
_____ 6. This refers not just to the way in which a product is wrapped, but also to its overall presentation.
A. Packaging
B. Price
C. People
D. Place
_____ 7. It is the most important of the 7 P’s of marketing mix that refers to a product’s status in relation to the wider
market, particularly how it lines up against competitors.
A. Promotion
B. Packaging
C. Positioning
D. Price
_____ 8. What do you call a step-by-step outline of how an entrepreneur or the owner of an enterprise expects to
turn ideas into reality ?
A. Planning
B. Business Plan
C. Marketing
D. Process
_____ 9. It is derived from the French word ‘enterprendre’ which means ‘to undertake’.
A. Entrepreneur
B. Intrapreneur
C. Enterprise
D. Entrepreneurship
_____ 10. This is a creative and innovative response to the environment and the process of giving birth to a new
enterprise.
A. Entrepreneurship
B. Entrepreneur
C. Enterprise
D. Intrapreneur
_____ 11. These are the importance of entrepreneurship EXCEPT
A. helps the formation of capital by bringing together the savings and investments of people.
B. provides large-scale employment opportunities and increases the purchasing power of the people.
C. helps in increasing concentration of economic power.
D. promotes balanced regional development in the country.
_____ 12. This is communicating the value of product, service or brand to customers for the purpose of promoting
or selling that product, service or brand.
A. Entrepreneurship
B. Marketing
C. Marketing mix
D. Selling
_____ 13. It is a function of an entrepreneur in which the person with a creative mind who can identify
business opportunities and take steps for the conversion of ideas into successful business ventures, and
give them a concrete shape?
A. Promotion
B. Innovation
C. Staffing
D. Conception of idea
_____ 14. An entrepreneur has to design the organizational structure and recruit suitable persons for various
positions.
A. Staffing
B. Conception of idea C. Innovation
D. Promotion
_____ 15. This is a function of an entrepreneur is also seen as an innovator who tries to develop new technology,
products and markets.
A. Promotion
B. Innovation
C. Staffing
D. Bearer of risk and uncertainty
_____ 16. It is one of the biggest hurdles in setting up a new entrepreneur.
A. Arranging funds B. Promotion
C. Innovation
D. Staffing
_____ 17. The entrepreneur must understand the ground realities of the business environment.
A. Initiative
B. Wide Knowledge
C. Adaptability
D. Self-confidence
_____ 18. It is the entrepreneur who assumes risks and is prepared for the losses that may arise because of
unforeseen situations in future.
A. Promotion
B. Innovation
C. Staffing
D. Bearer of risk and uncertainty
_____ 19. An entrepreneur must have an innovative aptitude, pick the right opportunity.
A. Initiative
B. Wide Knowledge
C. Adaptability
D. Willingness to assume risk
_____ 20. What qualities should an entrepreneur possess?
A. Self-confidence
B. Leadership
C. Wide Knowledge
D. Willingness to assume risk
_____ 21. It is the 4 M’s of operation in which the manager can determine the volume of product that need to be
processed and who will be responsible for each step of the process.
A. Manpower
B. Method
C. Materials
D. Machine
_____ 22. What do you call the 4 M’s of operation that examine what is the ideal number of people it will take to
perform these methods and what positions should they be in ?
A. Machine
B. Method
C. Manpower
D. Materials
_____ 23. It is to examine your facilities, vehicles and tools that you need to ensure the safety of the employees
while maximizing the efficiency and productivity of the department.
A. Materials
B. Machine
C. Method
D. Manpower
_____ 24. It is one of the 4 M’s of operation that is needed to perform all parts of production.
A. Manpower
B. Materials
C. Method
D. Machine
_____ 25. What do you call a sequence of activities and organizations involved in producing and delivering a good
or service?
A. Supply chain
B. Supply
C. Purchasing
D. Logistics
_____ 26. These are physical items that include raw materials, parts, sub-assemblies, and final products.
A. Supply
B. Goods
C. Services
D. Purchasing
_____ 27. These are activities that provide some combination of time, location, form or psychological value.
A. Supply
B. Goods
C. Services
D. Purchasing
_____ 28. Predicting timing and volume of customer demand.
A. Predicting
B. Processing
C. Purchasing
D. Forecasting
_____ 29. Deciding how to best move information and materials.
A. Logistics
B. Inventory
C. Design
D. Processing
_____ 30. Meeting demand requirements while managing costs.
A.Logistics
B. Inventory
C. Design
D. Processing
PART II. (No. 31-40)
INSTRUCTIONS: Arrange and label the given product marketing mix and services marketing mix
accordingly. (10 points)
A. Physical Evidence
E. Placement
B. Process
F. Promotions
C. Product
G. People
D. Pricing
“Good luck and God Bless!”
Prepared by: Ms. Jemma F. Bulagao
_________________________________
Parent’s Signature Over Printed Name
ANSWER KEY
1. B
2. A
3. B
4. D
5. C
6. A
7. C
8. B
9. A
10. A
11. C
12. B
13. D
14. A
15. B
16. A
17. C
18. D
19. A
20. B
21. B
22. C
23. B
24. B
25. A
26. B
27. C
28. D
29. A
30. B
31-40.
Product - Pricing - Promotion - Placement
People - Process - Physical Evidence