MANGO JUICE COMPANY LIMITED
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ABOUT US
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Launching New Product
Excellent Quality Products
Comprehensive Infrastructure
Continuous Up gradation Of Manufacturing Facilities
The Partnership & Medium size business…
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NAMES OF WORKING PARTNERS
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Nimra Naveed Shaikh
Khushbakht Shujaat
Muhammad Saleem Khan
Ayaz
Samina
Samreen
Imaad
Faiza
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STATEMENT OF FINANCING NEEDED:
• Initial financing requested of the company is 4,00,00,000 rupees
loan to be paid off over five years from Alfalah Bank Ltd..
• This debt will cover office space, office equipment, and for supplies
two leased vans, advertising and selling cost.
• The partners provided 11,00,00,000 rupees jointly.
• So, the total cost of the project estimated at 15,00,00,000 rupees.
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WE THINK THE DIFFERENT…
Specialty :
• 100% pure juice
• Pure Sugar free
• Diet
Target Customer:
• 60 % Diabetic People
• Children
• Health Conscious Young People
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WHY US
CERTIFICATIONS
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• WHO
• GMP
• ISO 9001
On time Delivery
Industry Leading Prices
Stringent Quality Checks
Transparent Corporate Policies
Professional Team Of
Employees
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INFRASTRUCTURE
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Advanced Machineries
Efficient R&D Department
Well Equipped Warehouse
Specialized Transportation System
Continuous Up gradation Of Manufacturing Facilities
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COMPETITORS OUTLOOK
The Leading Competitors…
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Frutica
Frooto
Pran
Acme
Shezan
Slice
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THE EXPECTATION…
• Next three year we target that we capture 5% of total
market share…
• We expect the sales will be in next year approximately
PK 5.50 corer…
• The return on investment is 20% expected…
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BUSINESS STATEGY
OBJECTIVES
• Improving the customer satisfaction through the good
quality of products
• Turn in profits from the first year of operations.
• The creation of unique, innovative and healthy products
• Become as the Best New Juice Company in Pakistan
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FIVE KEY FACTORS IN DETERMINING
A GOOD BUSINESS LOCATION
EQUIPMENT THE PHYSICAL FACILITIES
Manufacturing Equipment
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General purpose equipment
Machines that serve many functions in the production
system.
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Special-purpose equipment
Machines designed to serve specialized functions in
the production process
Retail Store and Office Equipment
• Retail
– Display racks
– Sales counters
– Cash registers/
POS systems
• Image
– Luxury/utilitarian
customer furnishings
– Lighting
– Displays
– Signage
• Office Equipment
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Computers
Fax machines
Copiers and printers
Telephone systems
Filing cabinets
RAW METERIALS SUPPLIERS
In our Country:
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Mr. Jamil Hossain, (Mango Suppliers)
Mr. Ahsan Mushtaq, (Mango Suppliers)
In Foreign Country:
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Mr. Cyang Mo, (Mango Suppliers)
Mr. RathorDash, (Varity Fruits Suppliers)
Mr. Jone Smith & Jonson Height, (Other Raw materials)
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ORGANIZATIONAL PLAN
The Company’s management philosophy will be based on
• Responsibility and Mutual respect
• Our management style reflects the participation of the
owners
• a very strong organizational culture
• It believes on teamwork
• The company's management philosophy will be based
on…
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MARKETING PLAN
Marketing Objectives
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Maximum Profit Margin
Quality Leadership
Long Relationships with Customer
Communication Objective
Strategy Marketing Objective
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PRODUCTION PLAN
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PRODUCTION PROCESS
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Wash and peel mangoes
Remove stones and pulp the mangoes
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Strain the pulp
Add water (1 litre pulp: 0.5 litre water)
*Make syrup and homogenize with pulp
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Heat at 85°C
Fill hot into bottles and seal
Sterilize at 100°C or in boiling water for 30
min.
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Cool bottles and store
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KEY TO SUCCESS FACTOR
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Employee training to insure the best juices preparation techniques
Marketing strategies aimed to build a solid base of loyal customers
Customer satisfaction with high quality juices and services
Management that treats every employee equally
The creation of a unique, innovative, upscale atmosphere that will
differentiate
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WE PARTNERS & OUR DEPARTMENTS
Head of
Production &
Operational
Head of
Planning &
Performance
Management
Chairman
Head of
Marketing
Head of
Finance
Head of
IT & Technology
Officer
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FINANCIAL PLAN
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Income Statement
Balance Sheet
Sales
Analysis
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RISK ASSESSMENT & OTHER INTOFMATION
EVALUATE WEAKNESS OF BUSINESS:
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Evaluate the setup cost in right manner
To compete with the competitors in an innovative technical way.
Carefully analyze the economic condition of the country.
To improve technological and technical support of the company.
The company should justify the legal concern in appropriate way.
The company should have clear concept about market (national &
international) industry demand.
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CONTINGENCYPLAN
• We have a plan when our
business is well established
we will introduce a Mineral
Water in our business area.
NEW TECHNOLOGIES
• We don’t implement any kind
of new technologies in primary
stage of our business. But in
Future.
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THANK YOU
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