Uploaded by Sandip Sharma

Session 3 v7 (1)

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Awareness to S&L
Session 3
National Retailer Training Programme
Bureau of Energy Efficiency
1
Products Record for Public Domain
http://www.beestarlabel.com/
Bureau of Energy Efficiency
Products Record for Public Domain

Appliance Details
Bureau of Energy Efficiency
Products Record for Public Domain

Search & Compare
Bureau of Energy Efficiency
Mobile Application

Mobile App Launched on 14th Dec 2015 on India’s National
Energy Conservation Day
Bureau of Energy Efficiency
Key Features of Mobile App

Multi platform mobile app focuses on all products covered under the S&L
scheme

Presents data in a format which is credible, comprehendible and readily
accessible

The app is linked with registration database of BEE and is updated on a
daily basis

Provides a platform to receive real time feedback

Assist to check the authenticity of the star label

Ongoing Engagement with the consumers- perfect medium to
maintain consumer interest and continuous engagement

Help improving compliance- consumer feedback to BEE can contribute
towards market surveillance and supporting M&V

Serve as a tool to assist retailers- the App can build retailer awareness
which can be the biggest influencer in purchase decision for the
consumer
Bureau of Energy Efficiency
Download the Mobile App

Keywords for searching the app are “BEE Star label”, “star
rating”, “5 star” etc.
Download From
Bureau of Energy Efficiency
Energy and Cost savings
Bureau of Energy Efficiency
Filter and Settings

Allows users to filter products, change the settings and compare
products
Bureau of Energy Efficiency
Filter and Settings

Allows to set tariff rates of electricity, gas and diesel.
Bureau of Energy Efficiency
10
My Comparatives

Save list of appliances for comparison
Bureau of Energy Efficiency
11
Invoice Copy

Users can save invoice copy, to be used in future for annual
maintenance or repair under warranty
Bureau of Energy Efficiency
Consumer Feedback

Users can provide product specific or generic feedback
Bureau of Energy Efficiency
Print Media
Bureau of Energy Efficiency
Print Media
Bureau of Energy Efficiency
Digital Media “Radio Programs”

BEE also broadcasts radio programs “BACHAT KE SITARE-DOST
HAMARE” on AIR FM GOLD in Twenty languages which spread
awareness about star labelled appliances in India.
Bureau of Energy Efficiency
In News
Bureau of Energy Efficiency
17
Energy Efficiency works better if first and second BEE laws are
implemented together
First BEE law:
Buy Energy Efficient
Second BEE law:
Be Energy Efficient
Thank You for Your Kind Attention
Bureau of Energy Efficiency
18
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