Uploaded by George Young

SEO AGencies Vs SEO COnsultants

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Consultants Vs. Agencies
www.qdexitechnology.com
Introduction
There are obvious advantages and disadvantages to hiring consultants vs an agency engagement,
but over time (10+ years) I think I’ve gained a fairly practical and experience based perspective.
Consultant vs. agency business models will vary, but compare the risk they take to the risk you take
when you sign on as a client. An agency or consultant stands to lose one client.
SEO CONSULTANTS
A consultant provides professional expert advice. An SEO consultant brings you one-on-one
information and guidance on your company’s search engine optimization strategy. Expect him to have
an intimate knowledge of the inner workings of SEO and how to develop and promote content to
attract visitors that increase revenue.
PROS OF SEO CONSULTANTS
Specialized – you can get the best
Personal attention from a senior practitioner
Each campaign treated uniquely
Holistic View – consultant is intimately aware of all
aspects of the campaign
 Relationship – it’s easier to form a long term
relationship with the owner/operator than an account
rep that may change jobs
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+1-240-839-9485
CONS OF SEO CONSULTANTS
 Specialized – yet another vendor
to manage
 Has to wear many hats (eat
what they kill)
 Physical limitations on number
of clients that can be serviced
 Can be more expensive per hour
 Limited in the number of things
that can be done well
[email protected]
SEO AGENCIES
On your quest for rock star digital marketing services, you’ll come across several different types of agencies
that offer SEO. Let’s break down some of the different options available and look at some examples.
PROS OF SEO AGENCIES
 Cumulative experience from specialized teams
 Financial stability
 Intellectual and physical resources
 Structured processes and scalability
 Dedicated account managers
+1-240-839-9485
CONS OF SEO AGENCIES
 Senior team does the pitch, junior team
implements
 Structured processes that are not flexible
 Over emphasis on packaging of reporting
analytics and not on insight
 Small clients/budgets get small attention
 Substantially greater overhead
+1-240-839-9485
Contact US
https://www.qdexitechnology.com/how-seo-consultants
-are-different-from-seo-agencies
[email protected]
+1-240-839-9485
THANK YOU
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