CARIBBEAN EXAMINATIONS COUNCIL Caribbean Advanced Proficiency Examination CAPE® COMMUNICATION STUDIES Specimen Papers and Mark Schemes/Keys Specimen Papers: - Unit 1, Paper 01 Unit 1, Paper 02 Unit 1, Paper 03/2 Mark Schemes and Keys: - Unit 1, Paper 01 Unit 1, Paper 02 Unit 1, Paper 03/2 TEST CODE 02114010 SPEC/2010 FORM 02114010 SPEC/2010 CA R I B B E A N E X A M I N A T IO N S C O U N C I L HEADQUARTERS ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES SPECIMEN PAPER PAPER 01/A 1 hour 15 minutes INSTRUCTIONS TO CANDIDATES 1. Answer ALL questions. 2. Write your answer to each question in the space provided. 3. You should not bring notes or other textual materials into the examination room for use during the sitting of the paper. Copyright © 2010 Caribbean Examinations Council ® All rights reserved. 02114010/CAPE SPEC/2010 -2 - SECTION A MODULE 1 – GATHERING AND PROCESSING INFORMATION Questions 1 – 2 Read the situation below and then answer the questions that follow. Arthur, a medical student, is researching the increasing use of herbal medicines over conventional medicines. He has prepared a questionnaire and is now ready to commence his collecting of data. He has decided to limit the distribution of the questionnaire to his community. 1. (a) State FOUR ways in which the questionnaire might be administered. (i) (ii) (iii) (iv) [4 marks] (b) Compose FOUR questions that Arthur may have included in the questionnaire. Questions must NOT relate to biographical information. (i) (ii) (iii) (iv) [4 marks] Total 8 marks -3 - 2. (a) Identify THREE groups within the community that would be good sources of the data for the research. (i) (ii) (iii) [3 marks] (b) Give TWO reasons why it would NOT be appropriate to generalise the findings of this research. (i) (ii) [4 marks] Total 7 marks -4 - SECTION B MODULE 2 – LANGUAGE AND COMMUNITY Questions 3 – 6 Study the scenario below and then answer the questions that follow. Toni: That girl Zara dat jus come to di college real standoffish. Shi playing shi ain know how to speak wi language. Always talkin like BBC news broadcaster or someting! Cintra: You jus jealous dat you ain know to talk so sweet. Dat is why di teachers like to call on shi to speak. Dey want wi to follow shi example. Toni: Not me! I ain changing mi language to suit nobody! 3. (a) State TWO differing attitudes to Zara’s language that are revealed in the dialogue. (i) (ii) [2 marks] (b) List TWO reasons that the teachers might have for wanting students to speak like Zara. (i) (ii) [2 marks] (c) Toni says that she refuses to change “mi language”. State THREE features of her speech that define it as a language. (i) (ii) (iii) [3 marks] Total 7 marks -5 - 4. (a) Zara has been described as ‘standoffish’. State TWO ways in which a person’s language affects our evaluation of them. (i) [2 marks] (ii) [2 marks] (b) Give ONE reason for Zara’s constant use of ‘BBC’ English. (i) [2 marks] (c) Give TWO historical factors that have influenced the way language is used in your territory. (i) (ii) [2 marks] Total 8 marks -6 - Read the scenario below and then answer the questions that follow. In the Caribbean, it is normal for politicians to use Creole during election campaigns when they move from district to district. However, when they become government ministers, they typically make their speeches in the standard language. 5. (a) Give TWO reasons why a politician might use the TWO language varieties. (i) (ii) [4 marks] (b) (i) Identify ONE other group of persons who use the TWO different varieties in their spoken language. [1 mark] (ii) For the group identified in 5 (b) (i) above, state the context in which EACH of the TWO language varieties may be used. Creole: Standard English: [2 marks] Total 7 marks -7 - 6. Read the scenario illustrated below and then answer the questions that follow. (a) In advising Paul against using too much Creole in the valedictory address, what point is Ron making about language and setting? [2 marks] (b) (i) What FOUR technological devices could Paul use to enhance his presentation? (i) (ii) (iii) (iv) [4 marks] (ii) Explain how ONE device you identified in 6 (b)(i) above could enhance Paul’s presentation. DEVICE: [2 marks] Total 8 marks -8 - SECTION C MODULE 3 – SPEAKING AND WRITING Questions 7 – 10 Read the scenario below and then answer the questions that follow. Dr Haldane Blake, a heart specialist, is speaking to a group of teenagers from the Mile High Youth Club about the dangers of smoking 7. (a) List FOUR aspects of the communication process that he must consider before he commences his speech. (i) (ii) (iii) (iv) [4 marks] (b) Select any TWO of the aspects listed in (a) above and explain why EACH is important and should be considered in preparing his speech. Aspect: Explanation: Aspect: Explanation: [4 marks] Total 8 marks -9 - 8. (a) During his speech, Dr Blake notices that some of the teenagers are yawning while others are having their own conversations. Suggest TWO reasons related to the delivery of his speech that might account for the teenagers’ behaviour. (i) (ii) [2 marks] (b) The co-ordinator of the Youth Club, Mrs Brown, has suggested that the members of the club should pass on the information given by Dr Blake to the various school bodies to which they belong. Suggest TWO methods that club members could use to capture the interest of their fellow students. (i) (ii) [2 marks] (c) Mrs Brown has been asked by the National Organisation of Youth Clubs to prepare a written version of Dr Blake’s presentation for dissemination in their magazine. List THREE features of the language organisation necessary for creating a good written report. (i) (ii) (iii) [3 marks] Total 7 marks -10 - 9. Your Mathematics class has been assigned a new teacher. (a) State TWO examples of non-verbal communication you may observe which hint that the teacher is nervous. (i) (ii) [2 marks] (b) State THREE observations about the teacher’s speech which may confirm nervousness. (i) (ii) (iii) [3 marks) (c) State TWO examples of non-verbal communicative behaviour that your classmates might use to encourage the new teacher. (i) (ii) [2 marks] Total 7 marks -11 - 10. Read the scenario illustrated below and then answer the questions that follow. (a) Suggest TWO reasons why Nigel did NOT receive the message clearly. (i) (ii) [4 marks] (b) List FOUR elements in the communication process implied in the scenario above. (i) (ii) (iii) (iv) [4 marks] Total 8 marks END OF EXAMINATION 02114010/CAPE SPEC/MS/2010 CARIBBEAN EXAMINATIONS COUNCIL HEADQUARTERS ADVANCED PROFICIENCY EXAMINATION SPECIMEN PAPER COMMUNICATION STUDIES PAPER 01/A MARK SCHEME 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER MODULE 1 GATHERING AND PROCESSING INFORMATION Question 1 (a) Award 1 mark each for any FOUR of the following: - Face to face - Telephone - Mail - E-mail - Website. [4 marks] (b) Award 1 mark each for any FOUR valid questions. - Why have you chosen a herbal remedy over conventional medicine? - Do you visit the doctor often? - Given the choice, do you always choose herbal remedies? - How often do you use these remedies? - Have you abandoned conventional medicines? - Do you use both herbal and conventional medicines? - Is your physician a proponent of herbal medicine? - Is there a difference in cost between herbal/conventional medicines? [4 marks] Total 8 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER MODULE 1 Question 2 (a) Award 1 mark each for any THREE of the following: - Parents - Older members of the community - Herbalists - Health care givers, including doctors - Medical Associations - Pharmacists - Wellness groups - Other support/special interest groups [3 marks] (b) Award 2 marks each for any TWO of the following: - Limited sample – his community is not necessarily representative of the wider population. Numbers too small - Limited location – his community reflects the attitudes/behaviours of people in one area only. - Instrument bias or limitations Award 1 mark where an explanation is not complete/fluent. [4 marks] Total 7 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER SECTION B MODULE 2 – LANGUAGE AND COMMUNITY Question 3 (a) Award 1 mark each for any TWO of the following: - To be admired - It makes you appear conceited - It is pleasant to the ear - It alienates [2 marks] (b) (c) Award 1 mark each for any TWO of the following: - It is the formal language of education - They already are comfortable with the non-standard and need practice in the standard - They feel non-standard is not associated with educated people - There is sometimes a stigma attached to non-standard speech [2 marks] Award 1 mark each for the following: - A lexicon - Grammatical structure - Symbolism [3 marks] Total 7 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER Question 4 (a) (b) Award 2 marks each for any TWO of the following: - It is used to judge a person’s social status - A different accent may lead to acceptance or rejection - Standard/non-standard usage may lead to admiration or ridicule [4 marks] Award 2 marks for any ONE of the following: - This is the only language she uses - She may feel this is the correct register for the school environment - She may wish to make a good impression [2 marks] (c) Award 1 mark for any TWO historical factors relevant to the candidates’ territory – e.g. St. Lucia: - The presence of French Europeans and St. Lucia’s acquisition by France leading to French Creole - The fact that the British also held St. Lucia accounting for the standard being English [2 marks] Total 8 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER Question 7 (a) (b) Award 2 marks each for any TWO of the following: (i) - On the political platform, they use Creole to bond/identify with the people. - As government ministers, they see their role as more formal/they no longer see themselves as needing to identify with the people. - They see a minister’s role as more formal than that of a campaigner [4 marks] Award 1 mark for any ONE of the following: - Teachers - Ministers of religion - Newscasters - Public servants - Government officials [1 mark] (ii) Award 1 mark for ONE response from Formal context and ONE from Informal context . - Formal context: classroom, pulpit, public broadcast, government office - Informal context: corridor, staffroom, playground, public transport, game, street [2 marks] Total 7 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER Question 6 (a) Award 2 marks for a compete explanation Award 1 mark for an incomplete explanation. - Standard English should be spoken in formal settings. - Creole may be spoken in informal settings. Choice of language should be informed by the type of occasion or setting. [2 marks] Award 1 mark each for any FOUR of the following: - (b) (i) - Hand-free microphone - Laptop computer - Multimedia projector/projector - Audio system, for example, a tape recorder - Digital recorder [4 marks] (ii) Award 1 mark for a clear explanation of the way in which EACH device could be used. Example of explanation needed: - Projector used to easily and quickly project information onto a screen for viewing - Laptop computer used to make a PowerPoint Presentation [2 marks] Total 8 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER SECTION C MODULE 3 – SPEAKING AND WRITING Question 7 (a) Award 1 mark each for any FOUR of the following: - Conceiving the message - Encoding the message - Selecting the channel - Transmitting the message - Decoding the message - Interpreting feedback - Audience - Setting [4 marks] (b) Award 2 marks each for any TWO explanations. Award 1 mark if the explanation is not full. For example, encoding the message This needs to be done in a manner that is suited to the audience. The encoding must be done in a language form that is accessible to the audience. [4 marks] Total 8 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER Question 8 (a) Award 1 mark each for any TWO reasons. - Speaking in a monotone - Speaking softly - Using language that is too technical - Speaking haltingly [2 marks] (b) Award 1 mark each for any TWO methods. - Poster - Flyer - Play - Skit [2 marks] (c) Award 1 mark each for any THREE features: - Introduction - Paragraphing - Proper linkages - Conclusion [3marks] Total 7 marks 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER Question 9 (a) Award 1 mark each for TWO of the following: - Unsteady hands - Posture - Clicking of pen - Tapping on table - Blinking of eyes - Biting/folding lips - Breathlessness - Fidgeting/shaking - Paralanguage - Sweating [2 marks] (b) Award 1 mark each for any THREE of the following: - Too soft speech - Voice unsteady - Mumbling - Repetitive clearing of throat - Use of ah – um - right - Speech filler [3 marks] 02114010/CAPE/SPEC/2010 COMMUNICATION STUDIES PAPER 01/a SPECIMEN PAPER (c) Award 1 mark each for any TWO of the following: - Smile - Look of interest - Quiet attentiveness - Nod of approval - Gesture of understanding [2marks] Total 7 marks Question 10 (a) (b) Award 2 marks each for any TWO of the following: - In giving her instructions, Janice is not paying enough attention to Nigel’s possibly low level of education. - Nigel’s knowledge of the word ‘prune’ does not extend to gardening. - Nigel’s misinterprets Janice’s use of the word ‘prune’. - The request to make the hedge ‘pretty’ might have influenced his misinterpretation [4 marks] Award 1 mark each for any FOUR of the following: - Sender - Receiver - Message - Feedback - Context - Channel [4 marks] Total 8 marks TEST CODE 02114040-ES SPEC/2010 FORM – 02114040 SPEC/2010-ES C A R I B BE A N E X A M I N A T I O N S C O U NC I L HEADQUARTERS ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES SPECIMEN PAPER PAPER 01/B EXAMINER’S SCRIPT Copyright © 2010 Caribbean Examinations Council ® All rights reserved. 02114040/CAPE SPEC/2010 – ES -2 SECTION A MODULE 1- GATHERING AND PROCESSING INFORMATION 1. Say to the candidates: In this section of the examination, you are required to answer four questions based on the reading of an extract from a piece of communication. First, I will give you 5 minutes to read through the questions, silently. Then I will read you the extract twice. You may make notes while you listen to the readings. Finally, I will give you 20 minutes to respond, in writing, to the questions. I will now distribute the question papers and then tell you when to begin reading the questions. 2. Distribute the question papers to the candidates. 3. Say to the candidates: You now have 5 minutes to read through the questions, silently. I will tell you when 5 minutes are up. Begin to read silently. 4. After 5 minutes, say to the candidates: I shall now read you the extract. Read the extract aloud: Cracked concrete blocks that soar skyward between elegant single-storey houses. Peeling art deco treasures squashed against brand-new smoked-glass shopping centres. Beautifully restored colonial mansions cheek by jowl with collapsing buildings whose ornate balconies hang on by mossy threads. Havana is a city of architectural ironies and paradoxes of harmony and dissonance. The city’s eventful history can be read in its eclectic streets, from its beginnings as a humble settlement on the western shore of the great bay to 20th-century suburban sprawl. 02114040/CAPE SPEC/2010 – ES -3 Nowadays, Havana has a special poignancy, as the years have taken their toll on its architectural riches. The beautiful but battered buildings have been shaped by the elements and the lives of the habaneros who have lived out their history side by side with their glorious architectural heritage. 5. After you have read the extract, pause for a few seconds and then say to the candidates: I shall now read you the extract a second time. 6. After you have read the extract, pause for a few seconds and then say to the candidates: You now have 20 minutes to answer the questions, in writing. I will tell you when 15 minutes are up. Then I will tell you when 20 minutes are up. Begin to write your answers to the questions. 7. After 15 minutes, say to the candidates: Fifteen minutes are up. 8. After 20 minutes, say to the candidates: Twenty minutes are up. Stop writing. 9. Collect the candidates’ scripts. 02114040/CAPE SPEC/2010 – ES TEST CODE 02114040 SPEC/2010 FORM - 02114040 SPEC/2010 CARIBBEAN EXAMINATIONS COUNCIL ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES SPECIMEN PAPER PAPER 01/B 30 minutes CANDIDATE’S PAPER INSTRUCTIONS TO CANDIDATES Answer ALL questions. Copyright © 2010 Caribbean Examinations Council All rights reserved. 02114040/CAPE SPEC 2010 02114040/CAPE SPEC 2010 -2 NOTES THIS SPACE IS FOR NOTES ONLY. DO NOT BEGIN YOUR ANSWERS ON THIS PAGE. 02114040/CAPE SPEC 2010 GO ON TO THE NEXT PAGE -3 SECTION A MODULE 1 – GATHERING AND PROCESSING INFORMATION Directions: This paper consists of FOUR questions. You will be given 5 minutes to read through the questions in this paper. The examiner will then read to you an extract from a piece of communication. You will be given 20 minutes to respond in writing to the questions. The extract will be read twice. You will be allowed to make notes while you listen to the extract. 1. State the MAIN idea of the extract in ONE sentence of no more than 20 words. [3 marks] 2. Identify FOUR details about Havana which support the claim that ‘the years have taken toll on its architectural riches’. (i) (ii) (iii) (iv) [4 marks] 02114040/CAPE SPEC 2010 GO ON TO THE NEXT PAGE -4- 3. (a) Identify TWO literary devices used in this extract. (i) (ii) [2 marks] (b) Give ONE example of EACH device you identified in 3 (a). (i) (ii) [2 marks] 4. State FOUR details of the physical setting presented in this extract. (i) (ii) (iii) (iv) [4 marks] Total 15 marks END OF TEST 02114040/CAPE SPEC 2010 02114040/CAPE SPEC/MS/2010 CARIBBEAN EXAMINATIONS COUNCIL HEADQUARTERS ADVANCED PROFICIENCY EXAMINATION SPECIMEN PAPER COMMUNICATION STUDIES PAPER 01/B MARK SCHEME 02114040/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 01/B MARK SCHEME MODULE 1 – GATHERING AND PROCESSING INFORMATION Question 1 Award 3 marks for any answer which says fluently, in essence: Havana has had an eventful history which is reflected in its contrasting and varied architecture. Award 2 marks for an answer which contains the main idea but lacks fluency. Award 2 marks for an answer which partially explains the main idea and is also fluent. Award 1 mark for an answer which partially explains the main idea but is not fluent. [3 marks] Question 2 Award 1 mark for each of any FOUR of the following: - cracked concrete blocks - collapsing buildings - peeling art deco treasures - battered buildings - ornate balconies hanging on by mossy threads [4 marks] 02114040/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 01/B MARK SCHEME Question 3 Award 2 marks for each of any TWO of the following: - Hyperbole – ‘ornate balconies hang on by mossy threads’ - Contrast: (i) ‘Beautifully restored colonial mansions cheek by jowl with collapsing buildings’. (ii) Beautiful but battered buildings (iii) Peeling art deco treasures against brand-new smoked-glass shopping centres. - Personification – … buildings have been shaped by the elements. - Metaphor – mossy threads - Alliteration: (i) Soar skyward (ii) Beautiful but battered buildings Award 1 mark if: (a) An example is given (b) An example is given but device is not clearly identified/named. [4 marks] 02114040/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 01/B MARK SCHEME Question 4 Award 1 mark for each of any FOUR of the following: - cracked concrete - elegant single-storey houses - peeling art deco treasures - brand-new smoked-glass shopping centres battered buildings [4 marks] Total 15 marks TEST CODE 02114020 SPEC/2010 FORM – 02114020 SPEC/2010 CARIBBEAN EXAMINATIONS COUNCIL HEADQUARTERS ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES SPECIMEN PAPER PAPER 02 2 hours 30 minutes INSTRUCTIONS TO CANDIDATES Answer ALL questions. Copyright © 2010 Caribbean Examinations Council ® All rights reserved. 0211420/CAPE SPEC/2010 -2 SECTION A MODULE 1 – GATHERING AND PROCESSING INFORMATION 1. Read the extract below and then answer the questions that follow. Look at them behind their counters – young, neatly outfitted in their starched fast food uniforms or their linen and polyester clerk suits. They quickly and effortlessly tap the keys on their cash registers and computers, answer phones, and look quite efficient, don’t they? They seem as if they can think, don’t they? Don’t let the pressed clothes and technology fool you; many of them can’t. Let there be a glitch or a breakdown and then you’ll see what lies beneath the suits and uniforms and beyond the counters – operators of broken-down cash registers and computers who will fumble to spell and calculate. And you, older than they, will wonder what they spent their primary and secondary school years learning. You can spot them everyday, everywhere. Last week, for example, I saw the brain of a young attendant at a fast food outlet shut down the instant his computer crashed. Before the crash, he had appeared capable as he punched the appropriate keys for the orders. But when he was faced with having to write down what his customers wanted, he could only operate in slow motion. I know because, to my misfortune, I was about to order a tuna sandwich and a large orange juice when the system failed. After a minute or two of trying to spell the two items, he scrunched up the piece of paper and started writing afresh on a second sheet. I was not sure I’d get the correct meal. Two days after this calamity, I encountered one of Mr. Illiteracy’s pals, a Miss Innumeracy, in a store downtown when I was trying to pay a bill of $26.05 with two twenty-dollar bills. Because of a mix-up, the cash register was closed, and so the young girl had to calculate on paper how much change to give me. After an eternity of scratching her head and calculating on a sheet of paper, she handed me $14.05, but, thanks to my Standard Five teacher, I had already calculated in my head that I should have received $13.95. When I told her so, she seemed mentally paralysed. Luckily, another suited girl, who looked senior in age and rank, came to her rescue. She whipped out a calculator, pressed a few keys, and, presto, gave me the right change, scolding Miss Innumeracy for her bad math! I left, thinking sadly that there was nothing I could do to help them make up for the years they had spent in their classrooms not bothering to learn how to read, write, count, or think. Adapted from Suzanne Mills, “Between the Lines”, Trinidad and Tobago Newsday, June 2, 2004, p.11. 02114020/CAPE SPEC/2010 -3 (a) State the writer’s MAIN point in no more than 30 words. (b) Write an ESSAY in no more than 500 words in which you include reference to the following: (i) (ii) (iii) (iv) (2 marks) The writer’s purpose Organisational strategies Language techniques An evaluation of the appropriateness of the tone. (23 marks) [Total 25 marks] 02114020/CAPE SPEC/2010 -4 SECTION B MODULE 2 – LANGUAGE AND COMMUNITY Read the extract below and then answer the questions that follow. With great dignity, she slowly mounted the steps of the Housing Office in town. The chief clerk in the office greeted her politely and offered her a chair. He remembered his boyhood days when he would buy three oranges for a penny from Tantie’s tray in the market. ‘Tantie, I am glad you came in answer to my letter. We have a little matter to settle.’ He stretched out his bare knees and long stockinged legs under the desk. Tantie remained silent. ‘I know how you feel to leave the old place. But never mind, we’ll fix you up snug and nice.’ ‘Me old house is good enough for me, thank you. I ain’t going nowhere.’ ‘Yes, Tantie, but you won’t be able to stay there when they build the road and all the heavy lorries and taxis start passing along there.’ He pleaded but Tantie remained adamant. ‘All right Tantie. We’ll see what can be done.’ ‘Any luck?’ asked his assistant coming in from the adjoining room after she had gone. ‘No use arguing. I think we’ll just have to move the old girl bodily.’ Monica Skeete, The Road, Thomas Nelson & Sons Ltd., 1982, pp. 115 – 116. 2. In an ESSAY of no more than 500 words, discuss the following: (a) The different ways in which the clerk and Tantie use language; (b) The various social factors responsible for the tension in the interaction they have; (c) How a video presentation would highlight that tension. [Total 25 marks] 02114020/CAPE SPEC/2010 -5 SECTION C MODULE 3 – SPEAKING AND WRITING 3. Read the scenario below and then answer the questions that follow. Your Principal has invited you to deliver the feature address for the annual graduation ceremony at your school/college, in which tolerance and togetherness are emphasised. Your address should be directed to both graduands and parents. (a) (b) In no more than 50 words, explain how you would use TWO verbal and TWO non-verbal elements to influence how the audience receives your message. (4 marks) In no more than 300 words, write the feature address in which tolerance and togetherness are emphasised. (21 marks) [Total 25 marks] END OF EXAMINATION The Council has made every effort to trace copyright holders. However, if any have been inadvertently overlooked, or any material has been incorrectly acknowledged, CXC will be pleased to correct this at the earliest opportunity. 02114020/CAPE SPEC/2010 02114020/CAPE SPEC /MS/2010 CARIBBEAN EXAMINATIONS COUNCIL HEADQUARTERS ADVANCED PROFICIENCY EXAMINATION SPECIMEN PAPER COMMUNICATION STUDIES PAPER 02 MARK SCHEME 02114020/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 02 MARK SCHEME 2010 Question 1 Content (10 marks) (a) Award 2 marks for the main point of the writer: Young adults in the workplace, both male and female, are frustratingly illiterate and innumerate, having squandered their learning opportunities in primary and secondary school. [2 marks] (b) (i) Award 2 marks for the writer’s purpose, something like the following: To draw public attention to the illiteracy and innumeracy of primary and secondary school graduates in the workplace in hope, perhaps, of motivating corrective action. [2 marks] (ii) Award 1 mark for each of TWO of the following organisational strategies such as: a) report of personal experience (two encounters: one with an illiterate young man , the other with an illiterate young lady); b) use of contrast (for example, between the attendants’ impressive attire and their educational incompetence; between that incompetence and the writer’s (the latter acquired in primary school) c) indication that the problem affects both genders [2 marks] (iii) Award 1 mark for each of TWO language techniques a) the general-reference statement ‘You can spot them everyday, everywhere’, illustrated by the two encounters mentioned above b) emotive language, in particular, the language of frustration and distress c) choice of names to emphasise characteristics focused on. [2 marks] -2 02114020/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 02 MARK SCHEME 2010 (iv) Award 2 marks for an evaluation of tone such as the following: a) there is a clear tone of concern/frustration that is achieved through, for example, use of negative emotive words/phrase (for example, ‘fumble’, ‘wonder…’, ‘to my misfortune’, ‘calamity’, ‘Mr. Illiteracy’) and a contrast between physical appearance and mental incompetence. Award 1 mark for an answer which simply identifies the tone. Organisation Excellent introduction, thematic cohesion, appropriate use of transitional devices, effective conclusion. Good use of the above with one to two weaknesses visible. Adequate level of organisation with several weaknesses noted. Unsatisfactory level of organisation. Weaknesses in all areas identified above. No organisation. 7 marks Expression Excellent, effective and error free use of language. Very good use of language though there may be few lapses. Good use of language though there may be a few lapses. Some ability to use language accurately and effectively, but with some inconsistency in accurate usage. Frequent, inaccurate use of language. OR Insufficient information presented to make an assessment. Inability to use language accurately. OR Too little information presented to make an assessment. 8 marks 8 7 5-6 3-4 7 5-6 3-4 1-2 0 1-2 0 Total 25 marks -3 02114020/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 02 MARK SCHEME 2010 Question 2 Content (10 marks) Award 10 marks for the discussion of: (a) The clerk’s use of Standard English versus Tantie’s partial use of non-standard English; the relationship of the usage to social status and level of formality of context: for example, (i) the clerk holding an important government office but Tantie being a market vendor who has grown old; (ii) the meeting taking place in a government office where the atmosphere is, by default, formal; and (iii) Tantie’s attempt to use standard English as a result of that formality. Clerk’s use of specific language and tone (i) “little matter” is used to put Tantie at ease and avoid confrontation (ii) “snug and nice” used to placate her. Also use of “move the old girl” suggests a disparaging attitude in contrast to his seeming caring portrayed before. Tantie shows her inflexibility and formality in her language use. (i) Her use of “thank you” suggests the formality as she distances herself from the clerk’s attempts to placate her. (ii) Her abrupt sentence speaks to her dissatisfaction with moving. (iii) Her not speaking also points to her dissatisfaction. (b) Tantie’s desire to keep her old house versus the clerk’s desire for her to move because of plans to build a road nearby – tradition versus progress; their familiarity with each other in different roles and at different levels of maturation: she a market vendor and he merely a boy who bought oranges from her; the social roles reversed as evidenced, for example, in his government job, his official attire, and her, a grown woman, having to come to him; his polite tone versus her insistence on staying. Tantie’s recognition that she is being taken advantage of because of her position in society (her powerlessness) versus the clerk’s need to carry out his job. (c) The clerk leaning towards a stern, straight-backed Tantie, smiling but mixing respect with firm intention; he pleading and perhaps smiling, but she unwavering, now expressionless, now animated and perhaps raising her voice; she with a stern, erect posture as she sits listening, adopting a cold tone in contrast with the intended warmth of that of the clerk; perhaps background scenes contrasted with the present-day scene. The emphasis on the distance between the clerk’s desk and Tantie’s position to highlight tension. -4 02114020/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 02 MARK SCHEME 2010 Content A superior response that addresses all areas identified. A good response that addresses most of the areas identified. A fair response that addresses half of the areas identified; however, not all fully developed. A weak response – less than half of expected content. Not well developed. A poor response. Minimal content evident. 10 marks 9 - 10 7-8 5-6 Organisation Excellent introduction, thematic cohesion, appropriate use of transitional devices, effective conclusion. Good use of the above with one to two weaknesses visible. Adequate level of organisation with several weaknesses noted. Unsatisfactory level of organisation. Weaknesses in all areas identified above. No level of organisation. 7 marks Expression Excellent, effective and error free use of language. Very good use of language though there may be few lapses. Good use of language though there may be a few lapses. Some ability to use language accurately and effectively, but with some inconsistency in accurate usage. Frequent, inaccurate use of language. OR Insufficient information presented to make an assessment. Inability to use language accurately. OR No information presented to make an assessment. 8 marks 8 7 5-6 3-4 3-4 0-2 7 5-6 3-4 1-2 0 1-2 0 Total 25 marks -5 02114020/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 02 MARK SCHEME 2010 Question 3 Content (10 marks) Award 4 marks for discussion of TWO verbal and TWO non-verbal elements. (a) Verbal - language appropriate to both groups not frozen but not too casual choice of vocabulary – inclusion of youth language use of short sentences, rhetorical questions Award 1 mark each for any two (b) Non-verbal [2 marks] - gestures, eye contact, movement, dress - voice modulation - specific dress Award 1 mark each for any two [2 marks] (c) Speech should include: - formal greeting (not “protocol observed”) - references to the two terms in relation to both parents and graduands - persuasive techniques, for example, repetition, rhetorical questions, analogy, emotive language, reference to authority. [6 marks] See grid on page 7 for descriptors for mark scheme for (c) -6 02114020/CAPE SPEC/MS/2010 COMMUNICATION STUDIES PAPER 02 MARK SCHEME 2010 Content for Part (c ) A superior response that addresses required content. A good response that addresses most of the areas required. A moderate response that addresses half of the areas required. A poor response. Minimal content evident. 6 marks 6 4-5 2-3 0-1 Organisation Excellent introduction, thematic cohesion, appropriate use of transitional devices, effective conclusion. Good use of the above with one to two weaknesses visible. Adequate level of organisation with several weaknesses noted. Unsatisfactory level of organisation. Weaknesses in all areas identified above. No organisation. 7 marks Expression Excellent, effective and error free use of language. Very good use of language though there may be a few lapses. Good use of language though there may be a few lapses. Some ability to use language accurately and effectively, but with some inconsistency in accurate usage. Frequent, inaccurate use of language. OR Insufficient information presented to make an assessment. Inability to use language accurately. OR No information presented to make an assessment. 8 marks 8 7 5-6 3-4 7 5-6 3-4 1-2 0 1-2 0 Total 25 marks -7 02114032/CAPE SPEC/MS/2010 CA R I B B E A N E X A M I N A T I O N S C O U N C I L ADVANCED PROFICIENCY EXAMINATION SPECIMEN PAPER COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME -2 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 SECTION A MODULE 1 – GATHERING AND PROCESSING INFORMATION Question 1 (a) An excellent answer should contain: - Two Siberian languages – Middle Chulym and Tofa-are vanishing as a result of small numbers of speakers. - They are among hundreds of languages that are likely to disappear. - Languages that die without being recorded rob the world of vital information about complex structures that humans are able to produce, as well as certain knowledge about the local environment. [5 marks] Summary 5 marks For a well executed summary containing all of the information 5 marks For a good summary including most of the points For an answer with half the points For no response or a very weak attempt at summarising 3 – 4 marks 2 marks 0 – 1 mark -3 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 Question 1 (b) An excellent answer should contain the following points: - Authoritative evidence used as a report refers to the findings and perspectives of a linguist who had documented two dying Turkic languages - Report presents what writer takes to be the thesis/essence of the linguist‟s documentation. - Report cites remarks by the linguist in support of thesis, including data on numbers of speakers. - Report seems credible enough - Its credibility would have been strengthened by reference to the work of other observers/researchers. Question 1 (b) (15 marks) Content An excellent evaluation of the effect of sources, content and medium on the validity and reliability of the information presented. 7 marks 7 A good evaluation of the effect of sources, content and medium on the validity and reliability of the information presented. 5-6 An acceptable evaluation of the effect of sources, content and medium on the validity and reliability of the information presented. 3-4 An unsatisfactory evaluation where the candidate demonstrates little or no skill in evaluating the effect of sources, content and medium. 0-2 -4 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 Question 1 (b) cont’d 4 marks Expression Clear, grammatical Standard English with excellent control of style. 4 Acceptable control of Standard English. However, there may be some errors. 2-3 Weak control of Standard English with numerous errors. 0-1 Organisation Information organised meaningfully with excellent use of introduction, development and conclusion. 4 marks 4 Acceptable use of introduction, development and conclusion. 2-3 Weak response with little or no use of paragraphing. 0-1 -5 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 SECTION B MODULE 2 – LANGUAGE AND COMMUNITY Question 2 Candidate may choose to discuss any two of the following. (i) (ii) Registers - Mrs Jackson begins in a very formal register but there are shifts back and forth in the intimacy and formality of her register depending on what she wants to communicate - Andrea uses a formal register throughout the piece indicating her respect for and lack of intimate knowledge of Mrs Jackson - Natasha‟s register indicates the familiarity of the family relationship Dialectal variation - The use of Standard English by Andrea: „You‟ve decorated your home so nicely‟ - The use of Standard English by Natasha: „The word is “eat”, mama, not “heat” - The use of Creole by Mrs Jackson. I don‟t have no fridge, … it gwine spoil - (iii) Varieties depict the difference in social class and education. Attitudes to language - Natasha is ashamed of her mother‟s use of Creole – she looked at her mother scornfully. She corrected her mother even though they had a visitor. - Mrs Jackson, on the other hand, is proud of her daughter‟s ability to speak English. She seems to link her accomplishment at school with her ability to speak English. - Mrs Jackson welcomes the correction and seems to be making an effort to use English, illustrating her acceptance of English as “superior”. -6 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 (iv) (a) Communicative behaviours - Natasha‟s stern/scornful look: disapproval, shame. - Mrs Jackson‟s smile: pride - Andrea‟s closed eyes: shutting out unpleasant memory - Slow chewing: Andrea‟s concern for Mrs Jackson‟s & Natasha‟s well-being Content 8 An effective analysis of all dialectal variation, attitudes to language and communicative behaviours demonstrated in the given piece. 8 A good analysis of all dialectal variation, attitudes to language and communicative behaviours demonstrated in the given piece. 6 -7 A fair attempt at analysing the salient features. However, some identified features are not discussed. 4-5 An inadequate analysis where the candidate identifies but does not adequately discuss the salient features of the language demonstrated in the piece. 2-3 Weak, little or no identification or analysis of the given piece. 0-1 -7 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 Question 2 cont’d (b) Expression Analysis done in clear English Excellent control of formal syntactic structures No grammatical errors Style fluent. Analysis done in clear English Good control of formal syntactic structures No grammatical errors Style fluent. Analysis done in clear English Some control of formal syntactic structures Few grammatical errors Style not fluent. Analysis clear Some control of formal syntactic structures Several grammatical errors Style not fluent. Analysis discernible Little control of formal syntactic structures Many grammatical errors Style not fluent. Few elements of analysis evident Poor control of formal syntactic structures Extensive grammatical errors Style not fluent. Expression interfering with coherence of analysis Almost no control of syntactic structures English grammar not used. Answer incoherent. 7 7 6 5 4 3 2 1 0 -8 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 Question 2 cont’d (c) Organisation 5 Candidate demonstrates superiority in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 4-5 Candidate demonstrates competence in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 3 Candidates suggests competence in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 2 Candidate demonstrates incompetence in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 0-1 -9 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 SECTION C MODULE 3 – SPEAKING AND WRITING Question 3 (i) Writer‟s emotional involvement: - (ii) The writer mentally recaptures the beauty of a place. She loves Tobago. She seems overwhelmed/ecstatic/mesmerized/nostalgic. Intended audience: - Visitors to the island - Prospective tourists (iii) What the writer hopes to achieve: - (iv) An increase in the number of visitors to the island An appreciation by the non-resident of Tobago as a highly attractive tourist destination Suitable contexts for the piece: - Trade Fair promoting Tourism product abroad A reception held for overseas visitors who have just arrived in the island An advertisement on radio, TV or electronic media Educational material for building local pride. Total 20 marks -10 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 Question 3 cont’d (a) Content 8 Excellent response in which the candidate clearly and effectively responds to all the questions asked. 8 Good response in which the candidate effectively responds to most questions asked. the 6–7 Adequate response in which the candidate attempts to respond to of the questions asked but does not do so effectively. most 4 -5 Inadequate response in which the candidate covers only half of the expected content. Weak response in which there is little or no attempt to fulfil the requirements of the question. 2–3 0-1 -11 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 Question 3 cont’d (b) Expression 6 Excellent control of formal syntactic structures No grammatical errors Style fluent 6 Good control of formal syntactic structures No grammatical errors Style fluent 5 Some control of formal syntactic structures Few grammatical errors Style fluent 4 Little control of formal syntactic structures Many grammatical errors Style not fluent 3 Poor control of formal syntactic structures Extensive grammatical errors Style not fluent 2 Expression interfering with coherence of response Almost no control of syntactic structures English grammar not used 1 Answer incoherent. 0 -12 02114032/CAPE/SPEC/MC/2010 ADVANCED PROFICIENCY EXAMINATION COMMUNICATION STUDIES PAPER 03/2 MARK SCHEME 2010 Question 3 cont’d (c) Organisation 6 Candidate demonstrates superiority in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 5-6 Candidate demonstrates competence in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 3-4 Candidate suggests competence in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 2 Candidate demonstrates incompetence in the use of: Introduction Development Conclusion Coherence Paragraph unity/transition words between paragraphs. 0 -1