Research Log 1) Ethics: Moral principles that govern a persons behavior or the conducting of an activity. 2) Ethical Issue: A problem or situation that requires a person or organization to choose between alternatives that must be evaluated as right (ethical) or wrong (unethical). Title BBC Ethics Guide Charity Purse Strings The World Bank WWF Funding WWF Unethical URL http://www.bbc.co.uk/ethics/charity/ Date 15/01/2019 https://www.theguardian.com/society/2000/oct/11/fundraising.guardiansocietysupplement 21/01/2019 http://blogs.worldbank.org/developmenttalk/economies-empathy-moral-dilemmas-charityfundraising 21/01/2019 http://mediterranean.panda.org/who_funds_us/ 28/01/2019 https://www.theguardian.com/environment/2014/oct/04/wwf-international-selling-its-soulcorporations 28/01/2019 An Example Of An Ethical Dilemma: - Should we spend to make a better world in 10 years time, if that means that people who we could have fed starve to death tomorrow? ------------------------------------------------------------------------------------------------------------------------------- Charities And Ethical Issues Ethical Dilemma – “A situation in which a difficult choice has to be made between two courses of action, either of which entails transgressing a moral principle.” With people caring about ethics more and more as the days go on, many charities face what is called “Ethical Issues”. More often the decision whether to accept money or reject will depend on the public opinion and whether the donor is ethical or not. In my opinion people are too obsessed with ethnicity and this isn’t letting us as a species to progress and develop. Sometimes there should be sacrifice to achieve the better days. Different charities have different aims. Those aims may vary depending on the organization's nature, location, size and other traits. Aims are usually a group's broad goals, while some charities establish objectives which are specific plans made for achieving these goals. For example, a nonprofit organization might establish an objective of having an annual fundraiser to provide money for medical research. However every charity has slightly different aims and objectives. When managing a charity you can face many problems, including problems with fundraising and ethical issues. For example charities that accept donations from corrupted firms may face criticism. But what choice do they have when they’re facing large amounts of money? Why would you ever reject someone’s help? This is the question that most of the charities must face when accepting donations from different large firms. One ethical issue was raised in 2016 Coca-Cola company has donated 106 million to different charities including American National Obese Charity. This has caused a lot of frustration in terms of ethical issues. The tough challenges facing charities today are clear. How can charities attract new donors, reengage with current donors and get more regular donations? Moreover, how can charities get people not only to give money but also to give their time, skills and resources when people not only feel a squeezed wallet but also squeezed time. Depending on a charity you will see different types of funding. As an example I will take a look at WWF. It is mainly funded by Governments and development agencies which partner up to deliver large scale programs that support sustainable development and better management of the Mediterranean’s natural resources. Most of the financial aid comes from corporal partners who not only fund conservation projects, but also work with the charity to improve their environmental performance and to transform the sectors they work in. However even WWF faced many ethical issues. The world's largest conservation group, has been accused of "selling its soul" by forging alliances with powerful businesses which destroy nature and use the WWF brand to "greenwash" their operations. Also, the Genevabased WWF International has received millions of dollars from global corporations such as Coca-Cola, Shell, Monsanto, HSBC, Cargill, BP, Alcoa and Marine Harvest who have all benefited from the group's green image only to carry on their businesses as usual.