PART II LANGUAGE AND MASS COMMUNICATION Media OBJECTIVES Identify sensationalism, newsworthiness Understand how communication the bias internet and facilitates REVIEW What did we study in Term 1? What did you do in your term project? FOCUSING ON HOW IDEAS AND MESSAGES ARE DISSEMINATED TO THE MASSES THROUGH VARIOUS CHANNELS. WHAT ARE THE DIFFERENT CHANNELS OF INFORMATION THAT YOU KNOW? HEAR AND SEE THESE NEWS! WHAT IS IN YOUR MIND? WHAT’S THE NEWS TODAY? MISCONCEPTIONS WHAT DO YOU USUALLY DO WHEN YOU GET INFORMATION? DO YOU GIVE COMMENTS OR FEEDBACK ABOUT IT OR NOT? PUBLIC OPINION It is the collection of opinions and beliefs held by the adult population of a nation. LET’S GIVE IT A TRY! WHAT IS YOUR OPINION ABOUT THESE CURRENT ISSUES? MEDIA LITERACY It is the skill of analyzing various texts in relation to the media in which they are published. LANGUAGE PUBLIC OPINION MEDIA LITERACY Public opinion is shaped through the language and media literacy is understanding how language in the media (as a tool) shaped public opinion. JOURNALISM DO YOU THINK NEWS MADE BY A JOURNALIST CAN INFLUENCE THE PUBLIC OPINION? MANUFACTURED CONSENT Manufactured Consent- a term coined by the political scientist and linguist, Noam Chomsky. It describes the phenomenon that a small ruling elite can shape public opinion in their favour by controlling the media. BIAS It is the skewed presentation of a story from a particular ideological position. JOURNALIST’S REASONS FOR BEING BIAS Journalists are under pressure to be the first to break a story. Journalists are under pressure to write stories that sell. It can be tempting to tell the public what it is thought they want to hear instead of telling them just the facts, or what they need to hear. WRITTEN TASK #1 In yellow papers, answer the following questions. 1. What is media literacy? 2. How important being media literate is? 3. Why journalists become bias when it comes to news? 4. How can the language shape public opinion? HOMEWORK Read the following topics found in your handout: -Newsworthiness -Sensationalism -Relevance -Extraordinariness -Journalism and linguistic devices -A deconstructed tabloid news article Get ready for a graded recitation next meeting.