Standing Tall in the Workforce
Today’s Woman 2008
Special Supplement to the
PennySaver, October 22, 2008
Today’s Woman is a roll
model for young women,
whether she is a high school
principal, a school board
member, a doctor, a
pharmacist, a business
owner, a volunteer or a
child care provider.
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ote
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Today’s Woman is venturing
into new leadership roles
contributing to her country
and community. From
leading national health care
reform to taking tough stands
on violence and crime to
running for governor of Iowa.
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o
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Jani
y
ck
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se
Today’s Woman knows that
life is a gift to be shared,
nurtured, explored and
valued and that each day
the gift is accepted,
something must be given
back, in service, in tribute,
in kind.
i
Den
The PennySaver and it’s advertisers thank
each and every woman throughout our
area for your daily impact in the workplace,
our government, our schools, our churches,
our homes and our communities. Please
enjoy this special recognition of your
leadership skills, talents and contributions.
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 2
Top 5 questions women have for life coaches
(ARA) - Millions of women often
wonder how they can continue to juggle it all or wish they remembered
who they “used to be” before having a
career, kids or both. Life coaches can
help women find their way back to
what they really want.
According to MyLifeCompass.com
founder and author, Kim Fulcher, four
common themes speak to modern
women, no matter what life stage they
are in. They are:
* Identity – “Who was I before and
who am I today?”
* Work Balance – “How do I manage it all and how do I say no?”
* Nurture – “How do I take care of
myself physically, spiritually and
mentally?”
* Self Worth – “How do I learn to
love myself for who I really am and
how do I stop feeling guilty?”
Some of the country’s leading life
coaching
experts
from
MyLifeCompass.com, an online life
coaching community, are now helping
women of all ages and walks of life
find their passions and, most importantly, reconnect with themselves.
Fulcher weighs in on the “top five”
most frequently asked questions life
coaches hear from their clients:
Question: I’m a mother, a wife, a
friend, a sister, a caregiver to my parents and more, but I’ve forgotten who
I used to be before I took on all these
roles. How do I find the “self” I was
long ago? Is she still around?
Answer: Rediscover yourself in
baby steps. Get started by scheduling
10 minutes every day to spend a bit of
time with yourself. Take time to sit
quietly, take a walk, or use a coaching
program, like the one offered at
www.mylifecompass.com, to ask and
answer key questions about who you
want to be and what you want in your
life.
Question: I never feel like I have
any downtime to take care of myself
since I’m so busy with work, kids and
personal commitments. How do I find
the "self" I was before all of this?
Answer: You’ll never “find” time
for you; you have to make it. Ask
yourself when you can schedule a
small amount of time (10 minutes)
each day just for you. Then make
appointments with yourself, and give
those appointments the same level of
commitment and respect you would a
date with a friend or a scheduled doctor’s appointment.
Question: I’m constantly feeling
“mom guilt” since I work outside the
home. How do I cope with liking my
job, but also wanting to be a good
mom?
Answer: You have to stop “shoulding” on yourself. This means you must
stop playing the mom game by other
people’s rules or your own made up
standards and remove the words
“should of” from your vocabulary.
Ask yourself what kind of mom you
want to be, and what kind of example
you want to set for your child. The
best model for any child involves a
happy, healthy, and satisfied mom. If
liking your job helps you set this
example, it sounds like you’re already
a good mom.
DO THE MATH
AND YOU’LL
CHOOSE
AARON’S
L-R: Angela Cervantes & Lindsey Sirdoreus
1700 S. Center Street
Marshalltown
641-752-7283
Question: I always seem to overcommit. How can I learn to say “no”
without feeling like I’m letting someone down?
Answer: Take three steps. First,
break your “yes” habit. For the next
two weeks, do not accept any invitation or request on the spot. Take 24
hours to consider whether or not you
really want or have time to make a
commitment. Second, ask yourself
why you tend to over-commit. Are you
trying to earn love, respect, or friendship? Finally, remember that everyone
is busy. While you may fear another
person’s anger or disappointment, I’m
willing to bet few people will give
your decline a second thought.
Question: I used to feel so good
about myself both physically and
mentally but now I’m overweight and
don’t even recognize myself! How do
I find my way back to looking and
feeling good about me?
Answer: You start by committing to
taking care of yourself again. You say
you used to feel good about yourself
physically and mentally. What were
your habits when you were in this
place? Did you work out, eat healthy
foods or write in a journal? Pick one
habit you used to engage in when you
liked how you looked and felt, and
schedule appointments with yourself
every day to recondition this pattern.
For more ways that women can be
inspired, empowered and connected,
visit www.mylifecompass.com.
Today’s Woman has a heart that
reaches out unconditionally. She give
until she has no more to give. She cries
at the heartaches of others. She carries
hardship and burdens on the inside but
has the strength to smile at someone
else’s joy. She loves every child even id
they aren’t her own. She never wants to
give up.
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ALLEY AUTOMOTIVE
SINCE 1986
710 W. Madison
752-8316
AT GRANDVIEW
HEIGHTS
We are family; I’ve got all my
Sisters and me...
Offering.....
1. Medicare Skilled Services
where licensed therapists
interact for maximum
individual function.
2. Medicaid eligible.
3. Alzheimer Wing for those
with advanced memory
impairment.
4. A holistic person directed
care approach including:
-social needs
-nursing/medical
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-nutrition through wonderful meals
1st Row: Angie Bessman, Denise Adkins; 2nd Row: Sally Ebert, Renae Mason, Keisha Hinkle, Alicia Williams, Lorrie Stewart,
Tara Webb, Tammy Halverson; 3rd Row: Tesha Barnes, Sherri Elliott, Teresa Janssen, Chris Horney, Jennifer Lawler, Carol
Hazen, Sandy Eich, Tammy Koonce; 4th Row: Diana Mick, Diane Anderson, Sara Davis, Debbie Laxton, Hope Hagele, Victoria
Afuya, Larissa Siemens, Kathy Schultz, Jessica Johnson, Marsha Kelly, Samantha Sanders, Laurie Kramer; 5th Row: Amanda
Rahn, Bonnie Vilez, Connie See, Pat Hull, Lydia Skinner, Staci Klaas, Heather Keely, Amber Isaacson, Doreen Craig, Rene
Ayers, Kim Hietmeyer, Carol Wilson; Not Pictured: Alicia Adelmund, Esmeralda Alcaraz, Nicole Anderson, Jodi Anderson, Lisa
Arkland, Odette Avila, Tabitha Avila, Jennifer Beem, Barb Brown, Amanda Bruce, Ashley Bryan, Barb Burkheimer, Judy Dirks,
Ashley Doran, Sherry Eggleston, Brittany Ellis, Sarah Fogle, Susan Forrest, Brittany Frye, Carrie Gonzales, Coutrney Gonzalez,
Isabel Gonzelez, Gail Halstead, Marlene Hartwig, Holly Harvey, Morgan Heitmeyer, Grizelda Herrera, Laura Ihde, Anna Jelken,
Felicia Johnson, Michelle Johnson, Gail Keeler, Mary Kelley, Samantha Kennedy, La Dema Kephardt, Jessica Kippe, April
Kunkel, Bobbi Kurth, Jacki Laffoon, Bethany Landas, Debbie Laxton, Amy Leonard, Jill Lewis, Norma Martin, Bethany Mayer,
Becky Mulholland, Christina Oetker, Maria Ordonez, Kristina Peak, Maria Ramirez, Anita Rangel, Cindy Roberts, Katherine
Robinson, Lucinda Rodenbeck, Ann Rubenbauer, Deanna Sanders, Leann Sanders, Nicole Scallon, Lori Sheldon, Susan Slifer,
Ethel Spencer, Lisa Stackhouse, Tiffany Taylor, Lauren Timm, Diane Vest, Traci Wagner, Barb Waltemeyer, Jillissa Weatherly,
Leslie Webb, Denise Williams, Heather Woosley, Jamie Youker, Janny Zatovich, Tammie Orr, Nancy Ramirez, Sheri Sheppard
910 E. Olive St., Marshalltown
641-752-4581
Having one son, Aaron in 1976,
and Eric on the way, they started their
business in 1977. Out of their trailer
for 2 years to 3 other shops, the last
having toiletries and heat (on Lincoln
way), they are presently at 105
Washington St, where they have been
for 21 years. Kelcy did the light work
such as answering phones, doing the
bookkeeping, and observing what
went on around the shop. She gained
enough experience that when a vehicle entered the building, she was able
to diagnose what was wrong just by
listening to its irregular noise.
The business is now thriving with
Kelcy being the sole owner for the last
ten years. From tires, oil changes,
front end work to engines, transmissions and just about everything else
including 24 hour emergency tire
service and repair, she highly respects
her staff of six dedicated men who
have over 80 years of experience
between them. They are not only considered professionals, but are also
treated like family.
Kelcy states, “The whole staff is
involved in the business because
everyone gets along so well.”
Kent Ricketts, who has been with
the company 29 years, claims, “It's
actually a treat working for her. She's
so easy to get along with, and don't let
her fool ya - she knows her stuff."
Although Kelcy now limits herself
la
ei
Ra
iff
tl
The Guys At Luethje
Auto Sales Would Like
To Say Thanks
To A Person Like You,
Who Makes All The
Difference.
No One Deserves A
Bigger Thanks Than You!
to changing the occasional tire, she
has no plans of retiring soon, stating
she “has a great staff very capable of
doing the work instead.” She is well
content in pleasing her customers,
answering phones, pricing tires, test
driving, bookwork, and pulling cars in
and out of bays. All of her extra time
in spent enjoying her four grandchildren, Gretchen, Ethan, Blaedyn, and
Isaac and spending time with her 4
legged family!
If you ever find yourself in need of
tires, engine work, or just need advice
on the strange noise coming from
under the hood, give Kelcy a call and
she will be happy to take a listen.
Sh
When calling Ben's Tire & Auto
about a noise in the engine, clunk in
your front end, or tire troubles, don't
be surprised if a woman on the other
end of the line offers advice, for Kelcy
Benscoter is not only the secretaryshe is the owner.
While the female boss of a tire and
auto store would be a rarity to some, it
is second nature for Kelcy. She has
been involved in the industry for 31
years.
It started shortly out of high school
when her former husband worked at
his father's tire shop and Kelcy was
always in the middle of the action. He
was unable to get the full time work
needed, so they moved to
Marshalltown in 1972.
Offi
ce Manager
1-800-535-1778
WWW.LUETHJESALES.COM
GLADBROOK • MARSHALLTOWN • ELDORA
All your protection
under one roof.®
Call for a no-obligation free quote.
L-R: Angela Laughlin, Agent,
Amy Goerdt, Agent Assistant
Angela Laughlin Agency
216 E. Main St.
Marshalltown, IA 50158
alaughli@amfam.com
(641) 752-2009
L to R: Beth Kuhlers, RN
Stephanie DeSchamp, Manager
Leading The
Way
In Assisted
Living~
Together We Are
Family!
American Family Mutual Insurance Company and its Subsidiaries
Home Office – Madison, WI 53783
BC-210564 - 9/08
2907 S. 6th St., Marshalltown, IA 50158 • 752-8410
Providing customers with
flexibility for over 56 years.
Morton Buildings
can give you a building that
meets your needs.
Ann Tempel
Construction Center
Administrator
1304 Iowa Ave. West
Marshalltown, IA
Call Dan or Greg • 641-752-6337 • For A Free Quote
Find the perfect gift -- art by talented Iowa
artists & “artful” objects made in America.
Achieve the perfect look in framed artwork
with help from a professional designer in the
custom frame studio.
Extended shopping hours this holiday season!
13 West Main St. Marshalltown
641-752-5737 www.theperfectsetting.org
“The gallery is full of delightful
treasures for your home or as gifts!”
--Pam Swarts, owner/designer
PAGE 3 - TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008
Kelcy knows her stuff
when it comes to automobiles
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 4
Stay at home mom starting with
her first child in 1969
and now has over 30 kids!
Stay at home mom starting with
her first child in 1969 and now has
over 30 kids!
Jan Godfrey, owner of Cabs of
Marshalltown and Airport Express in
Marshalltown, spent several years in
the 1970’s rearing her 4 children and
then began working part time at
Godfrey Motors, Inc., her husband’s
and father-in-law’s Chrysler dealership.
In 1978, during a severe snow
storm, she called the local taxi service
to have a cab pickup her kids at
school… an hour later the kids called
momma and said they were still waiting outside the school and the taxi
had not arrived yet! Jan called the taxi
company again and was told it might
be another hour before they could get
to the kids.
The next morning, Jan told her
husband, Toby, to order 3 brand new
Plymouth Horizon cars because she
was starting a new, clean, reliable taxi
company. Jan and her husband
inquired at City Hall about getting a
City License for a new taxi service
and were told they could not get a
license until the city council agreed to
issue a “Certificate of Necessity”. At
that time, the city allowed only a limited number of cab permits; the reasoning was that a few cabs making
enough profit to run nice, clean, safe,
and well insured cars would be a
good image to visitors to our city, as
well as providing safe, clean service
to local residents. So, Jan and Toby
purchased the Royal Cab Co. and the
Yellow Cab Co. which each held the
proper city licenses and “Certificates
of Necessity”.
Taxi drivers back then had to pass
a criminal background check and be
approved by the police chief.
Marshalltown City Ordinance, today,
does not require any license or background check on taxi drivers. So, any
sex offender, criminal, drug addict or
mental case could be transporting
your child from pre-school or you
grandmother to and from the bank
and doing it without the proper liability insurance – that’s a scary thought!
Cabs of Marshalltown still does it
the old fashioned way, background
checks, driving records, drug testing,
Iowa chauffeurs license, good moral
character,
Iowa
Dept.
of
Transportation Permits, and proper
insurance are maintained.
A good share of Jan’s business is
transporting business people from all
over the world to and from the Des
Moines Intl. Airport. Many of these
customers are in town doing business
with Fisher, Lennox, Racom, or any
number of other great businesses in
town. A first impression of
Marshalltown starts at the baggage
counter in the airport when a Cabs of
Marshalltown driver meets and greets
a first time visitor to Iowa.
A few years ago, five Japanese visitors were riding in a Cab’s (Airport
Express) van from Des Moines to
town when they noticed a huge John
Deere combine exiting a corn field
and heading for the machine shed on
that farm. Only one person spoke
English and asked the driver if they
could stop and take photos of the
machine. All five of the men got out
of the van and began to take photos;
the farmer used a hand gesture meant
to invite the visitors into his machine
shed. The farmer turned toward his
building and walked into it while
talking and telling his visitors about
his combine. After the farmer was
well into the building, he realized the
visitors had stopped short and lined
up at the doorway waiting for his permission to enter the building. Wow,
talk about good manners!
Jan usually works in the office dispatching, accounting and often getting into a taxi during busy time and
driving in order to shorten the wait
time for customers. Many customers
ride daily and the drivers get to know
them
quite
well.
Cabs
of
Marshalltown transports about 30
pre-school aged children each day
from home to one of the several Head
Start or per-school centers located
throughout the city. Most of the children quickly adapt to the stranger in
the taxicab coming to their homes and
buckling them into the car seats for
the ride each day.
Jan says she feels like she has 30
kids of her own, each child has to be
walked into the classroom and signed
in, it takes 3 to 5 drivers to get all the
kids transported and then the drivers
just kind of crash with a quick coffee
break and onto the next cab call.
If you would like reliable, clean,
honest taxi service, give Jan at Cabs
of Marshalltown a call. She will get
you to your destination in a timely
manner!
This all started 30 years ago in
Atlantic, IA. With husband, Dean,
they had a lot going on all at one time
- Stucky’s Dry Cleaning, Stucky’s
Vacuum City, Stucky’s Ice Cream
Village, Stucky’s Carpet Cleaning
and Atlantic Custodial Services. Oh
yeah, Denise was also a stay-at-home
Mom with 5 kids plus all the school
and church activities that they could
get into. Denise says, “Being a mother never took a back seat to any of the
business needs and some how we got
everything done. Looking back I’m
not sure how – but we did!!”
The key there for Denise is the
‘we’ factor. She does a tremendous
job of delegating and yet can work all
day long and still find time to manage
a home and family at the same time.
In today’s society, more and more
women have to work and so it was
fortunate for the Stucky’s to have the
chance to raise the 5 children and still
work together as a team.
Her biggest business concern now
is the Best Soy Candle Company.
The most predominate comment of
customers entering Best Vacuum
Store is ‘wow, this place smells
sooooo good!’ That’s all thanks to
Denise. The day-to-day operation
starts by trying to share seasonal
scents with customers and still keeping the most popular scents available.
Denise feels that “what keeps us
vibrant is public opinion. We constantly listen for what our customers
are looking for”. New this year in the
company is our line of melters and
Soy Wax dumplings in a variety of
scents. “We feel so good about supporting our ag- based economy by
using soy wax; its clean burning and
smoke-free in the melters,” says
Denise. Best Soy Candle Company is
also one of the only places around
that you can have your heat-safe containers refilled with your favorite
scent.
Time out---- in comes a customer
looking for a vacuum and over
bounces Denise to help out with
information on any or all of the quality vacuums they have to offer. She
will spend as much time as needed to
educate someone on vacuums. We go
that extra mile to spend as much time
as necessary to make sure our customers make an informed decision.
Time out---- someone’s looking at
the Burt’s Bees all natural products.
With one of the largest selections in
the area the customer looks to Denise
for information on a specific product.
Time out---- someone is inquiring
about the Casabella microfiber cleaning products. Time out---- someone
is looking at Softubs and Spa
Chemicals. If you ask her she’s just
here for the customers. Denise states,
“Small businesses flourish when the
customer’s needs and opinions are
important.”
Balance – hard working – family
oriented – timeless dedication all put
Denise in that elite group of
“TODAY’S WOMAN”!!!
Today’s Woman combines her
work life with volunteer work and
church activities, and still raises a
family. While helping her children
balance school, home and activities, she attends school Open
houses, conferences, band concerts, piano recitals, drama productions, and sporting events.
Today’s Woman keeps her head
when everyone around her is losing theirs. She’s the one everyone
can count on. She is always one
step ahead of anyone else about
dinner, the next meeting or what
times the kids need to be at ball
practice. She is a force to be reckoned with.
PAGE 5 - TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008
The hats of a working woman –
Business partner – Business owner –
Wife – Mother – Grandmother –
talk about a balancing act!
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 6
Make the most of “me time”
(NAPSI)-From bad dates to bad
bosses, there are many factors that
make us want to steal away and enjoy
some quiet time alone. Escaping the
daily grind isn’t always easy, but
don’t fret-here are a few ideas on how
you can catch some solo time. Then,
once you make the “escape,” these
tips will help make “me time” fun!
EXCUSES, EXCUSES…
Make a Date with Yourself
Whether its colleagues heading to
Happy Hour, family in from out of
town or a friend’s birthday bash, your
presence is always wanted somewhere. Set a date with yourself and
let your friends, family and co-workers know a week in advance that “date
night” is for you alone. When the date
night arrives, enjoy your “me time”
by doing something you really enjoy.
Silence the Cell
Score some time alone by shutting
off the cell phone. Everyone is entitled to a few hours during which they
are unreachable. Whether it’s your
boss inquiring about a deadline, your
mom asking about your latest doctor
appointment or your spouse wonder-
ing what’s for dinner, it can wait a
few hours.
YOU’RE ALONE--NOW WHAT?
Catch Up on Classics
Pull out that list of old movies
you’ve always been meaning to
watch--now is the time to cross one
off the list! Make a bowl of popcorn,
curl up in your favorite fuzzy pajamas
and turn down the lights to imagine
you are in a theater, minus the obnoxious guy talking in the row behind
you.
Read to Relax
If movies aren’t your thing, grab
that book you’ve been meaning to
read--or thumb through a magazine to
catch up on current events.
“A loving wife will do anything for her husband
except stop criticizing and trying to improve him.”
John Boynton Priestly, English novelist, dramatist and
critic, 1894-1984.
You’re Already ALMOST
Approved!
L-R: Denise Underhill, Hope Schultz, Lisa Lyon
Kippen Glenney
Business Manager-Owner
BUY HERE,
PAY HERE.
511 N. 3rd Avenue
Marshalltown, IA
104 E. Linn St.
Marshalltown
752-5222
Hours:
M-F 7:30 a.m. to
5:30 p.m.
Sat 8 a.m.-1 p.m.
www.diamondvogel.com
641-752-5097
Taking Care Of ALL Your Insurance Needs!
Everything From
Rides & Deliveries
to Airport Express
We Do It All!
BILL THIEDE
AGENCY
2501 S. Center Suite F
(Nicholas Center)
Marshalltown
752-6367
Janice Godfrey
AUTO • HOME • BUSINESS • HEALTH • LIFE
Brook Otto - Office Manager
Hours: M-F 8-5:30
Saturday: Appnts. Only
The
Miracle
of
Paint!
All Your Protection Under One Roof®
Call for a no-obligation free quote
© 2000 American Family Mutual Insurance Company and its Subsidiaries
Home Office - Madison, WI 53783 • www.amfam.com
753-3399
CABS OF
MARSHALLTOWN
Hrs: 7am-11pm
Sun 1pm-11pm
1973-2008 L-R: Christy Fontinel, Mindy Finders, Anna Buck,
Sharon Bergmann, Lindsay Halverson, Robyn Heiden
& Karin Podhajsky
We’re celebrating 35 Years of serving
Marshalltown with quality decorating
products and superior service.
We’re still family owned and operated.
the decorating store
11 E. Meadow Lane • Marshalltown 752-5451
M-F 7:30-5:30, Sat. till 5:00
(NewsUSA) - If your work clothes
are as exciting as the bare gray walls
of a cubicle, adding some spice to
your wardrobe could bring a muchneeded touch of flair to the daily
grind.
For millions of women, work attire
evokes images of stuffy, uncomfortable clothes and bland color schemes.
But adding style to your work
wardrobe can be quick and easy, and
you don't need to sacrifice professionalism in the process.
Edward Wilkerson, design director
for Lafayette 148 New York, has
appeared on such popular television
programs as "The Oprah Winfrey
Show" to offer his knowledge and
unique perspective of women's fashion. Here are some simple tips from
Wilkerson for enhancing your work
wardrobe without spending excessive
time or money:
* Keep it simple. Sometimes, less
can be more. Instead of incorporating
too many unique additions into your
work attire, keep your outfits simple
and choose one area or piece of clothing to accentuate. This way, you
maintain a look that is polished yet
uniquely your own.
* Know yourself. Determine what
colors flatter your shape and skin
tone. Once you have figured out
which colors look best on you, it's
easier to dress more creatively and
still do so with aplomb.
* Stay true. If you know the kinds
of clothes with which you're comfortable, don't throw them to the wind for
the trend of the moment. Though
trendy clothing may be hip today,
remember that trends come and go.
Besides, your own style and personal
expression are more beautiful than
any fad or fashion craze.
* Have all the staples for a professional night out. In the case of office
parties or after-work get-togethers,
stock your closet with several "fun
and flirty" dresses as well as an
assortment of wraps and jackets. A
metallic top also adds dazzle to a daytime outfit. At night, pair it with a
shiny clutch or a coordinating pair of
shoes.
* Prioritize. Be willing to spend
more for classic, versatile wardrobe
pieces that can be worn for years to
come. Trendy clothing and accessories should have a lower priority,
and can always be added or taken
away from essentials like blouses,
pants and skirts.
Look to designer collections like
Lafayette 148 for a variety of pieces
that are stylish, professional and wellmade. One quality article of clothing
can go a long way for both your style
and your pocketbook.
To learn more about Wilkerson,
visit www.lafayette148.com.
MARSHALLTOWN’S
ONLY
During our lives we
turn to women for
compassion and
support. It’s only
natural to turn to
them now.
Lee Seed Co. Display
Supporting Iowa!
• Decorative Kettles
• Soy Candle Inserts
• Variety of Soy Nut Snacks
107 E. Meadow Lane
Marshalltown, IA 50158
641-753-4049
’s
Stucky
Mon. - Fri. 9-5:30; Sat. 9-3
Behind
The
Scenes
At...
Mediacom!
Your house will smell better
than just a candle burning!
Check out our
electric warmers and
store made candles
Front Row: Brandi McBain & Kelly Vogel
Back Row (L-R): Carla Gunderson,
Raechel Casey, & Jean Huseboe
www.vogelfuneralhomes.com
FAMILY OF
FUNERAL HOMES
Estel - Perrin - Avey
Pursel - Davis
Rose Hill Memorial Gardens
“The Difference
Is Clear”
Front Row (L-R): Sue, Ranette
Back Row (L-R): Heather, Lori
Not Pictured: Trisha
L-R: Michelle Upah, Julie Schossow, Cindy Readout
1201 Industrial Blvd.
1-800-332-0245
116 W. Main St.
Marshalltown
Hrs: Mon.-Tues. 8 a.m.-5 p.m.;
Wed/Fri. 9 a.m.-5 p.m.
753-5042
We at Clemons Inc.
Proudly Serve the
Marshalltown Community
‘Where We Put You First’!
Hours: Mon.-Fri. 8:30-5:00;
Sat. By Appt. Only
DO YOU HAVE
T h e n yo u b e t t e r c o m e
and see my Grandma!
Isaac
Front Row: Brenda Haskel, Hallie Wiese,
Rachel Alday Back Row: Marilyn Bullington,
Shirley Stephenson, Lisa Cooper,
Valerie Avalos, Trisha Carnicle
641-752-5491 • 1-800-542-7971
Visit our website at
clemonsinc.com or
e-mail us at
clemons@marshallnet.com
Blaedyn
Gretchen
Ethan
Ride With Confidence
-Ups
Tune
Tires
Tire Sales & Repairs
Auto Repair
Auto Accessories
Oil C
hang
es
TIRE & AUTO Brake
s
105 Washington St. • Marshalltown • 752-0619
30 Years Of Quality Service
PAGE 7 - TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008
Add a dash of panache to your work attire
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 8
Today’s Women of
Cosmetology
We do it for the “shear” delight!!
We Are A Full
Service Salon
and More!
Kristi Souksaengmany, Alli Shore, Lee Crosser
Let us take you to
the NEW YOU with
Lee, Alli & Kristi.
Tues.-Sat. Call for Appts.
Walk-Ins Welcome
753-1057
“Live with Passion”
Seek something that’s fulfilling, something that matters,
and something that makes a
difference. Something you’re
passionate about.
507 W. High St.
Marshalltown
Claudia’s
Beauty
Salon
You can rely on us for all
your haircare needs.
(L-R) Shelly, Brenda, Karen & Claudia
We carry Joico, Back to Basics,
Brocato, Lanza, Nioxin, Biolage,
Kenra & Amplify, Paul Mitchell.
Celebrating
26 Years
Of Service
Call 641-752-6655
30 S. 1st Ave.
Masonic Temple Building
Open Tues.-Sat.
And Evenings By Appt.
Eyebrow Waxing Available
Kenra - Aquage
Matrix - Paul Mitchell
Cuts - Colors - Foils
Perms - Waxing
• Acrylic Nails
• Manicures
16 E. Southridge Rd. • Plaza Suites
Open Mon. - Sat.
• Pedicures
L-r: Kendra Shipley, Mindy Buschbom,
Hilarry Baer, Karen Huxham, Deb Reuter
752-8110
ISB
IOWA SCHOOL OF BEAUTY
112 Nicholas Drive
752-4223
Enroll now for classes starting
in November and February.
Front Row: Alecia Storjohann (Director), Maureen Hunt (Asst.
Director)Back Row: Tonia Murty (Educator), Carla Drahos
(Educator), Melanie Johnston (Educator) Not Pictured: Mark
Oswald (President)
Stop in for all types of hair, nails
and skin services performed on
clients by supervised students.
212 Meadow Lane
Marshalltown
Career Courses
In Cosmetology And
Nail Technology
Classes 5 days a week
8:30 - 5:00 p.m.
Open Thurs evenings until 8 pm
CHOOSE A CAREER WITH STYLE
752-4802
L-R: Marla Grabenbauer, Pat Holden,
Denise Weimer. Not pictured: Chelle Sprague
For affordable haircuts,
perms & hair coloring
Featuring These
Fine Salon Products:
• MATRIX • WELLA
• KENRA
Celebrating 15 Years
Of Making You Look
Good, Makes Us
Feel Good!
Front L-R: Tonia Murty, Alesa Taft, Joleen Berkey
Back L-R: Jasmine McCalley, Amanda Sewell
• Styling • Cuts • Colors • Facials • Body Waxing
• Pedicures •Manicures • Massages
• Tanning • Automatic Sunless Tanning
641-753-4095
204 S. 1st Ave.,
Marshalltown
Open Monday thru Saturday - Walk-Ins Welcome Call for an Appointment
L-R: Shelly O’Lear-Co-Owner,
Tammie Frederick-Co-Owner,
Angie Damman, Stylist
16 E. Southridge, Suite 1602
752-2207
Full Service
Salon
We do it for the “shear” delight!!
Paula’s
Designs
color specialist
Kenra • Matrix
Biolage • Purology
Paula Aalfs
$10.00 OFF
908 West Boone Street
Marshalltown, Iowa 50158
641.752.7047 or 641.750.0530
aalfs2@mchsi.com
Tuesday
“Modern women understand
everything
except
their
husbands.” Oscar Wilde,
British wit, poet and dramatist, 1856-1900
Thursday
Friday
Saturday
Relax. You’re
at Great Clips.™
Front Row: Kim, Raelynn, Shawna.
Back Row; Brandy, Tracy, Christina.
Not Pictured: Jen and Amanda
641-752-6400
Mon.-Fri.
Saturday
Sunday
Massage Therapist
Wednesday
On Color & A
Haircut When You
Mention This Ad
Solutions by Great Clips
Nioxin & Matrix Products
American Crew
Hours:
No
9:00 A.M.-9:00 P.M.
8:00 A.M.-5:00 P.M.
10:00 A.M.-4:00 P.M.
Appointments Necessary
50 La Frenz Lane
Marshalltown
rld
Your Wo
Kendra
Danielson
Hair • Skin • Nails
Wigs
PLUS...
Front Row L-R: Danielle,Tina, Shawna
Back Row L-R: Mary, Susan
118 W. Main St. • Marshalltown • 752-3122
L-R: Leora, Nora, Hannah & Angel
Great
Gift Shop!
•
•
•
•
•
•
•
•
•
•
•
•
Perms/Haircuts
Colors/Hi-lites
Manicures/Pedicures
Up-Do’s
Make-Up Application
Birthday Parties
Massage Therapy
Tanning
Ear Piercing
Electrolysis
Full Body Waxing
Facials
Convenient Parking • Evening Appointments
Certified - Trained - Friendly Staff
Hair Salon
& More!
Tans
2501 S. Center St.
(Nicholas Center)
752-4793
Beautiful
Tropical Setting!
Front row, left to right: Georgie, Ashleigh, Sandy, Michelle, Rachel
back row: Tracy, Amy, Carolyn, Mary Jo, Bonnie
Check
us
out
on
the
web!
www.hairdressersonline.net
19 S. 1st St.
Marshalltown, IA
641-752-4910
PAGE 9 - TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008
Today’s Women of
Cosmetology
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 10
Wake up, women: Blood pressure
not just a “man’s problem”
(NAPSI)-Here's heartening news:
More women are paying attention to
their hearts in recent years, thanks
perhaps to public awareness campaigns that emphasize a woman's risk
for heart disease. Too many, however,
may not recognize the critical role
blood pressure plays in heart health.
In fact, women are less likely than
men to make lifestyle changes to
meet target goals for healthy blood
pressure. Forty percent of women are
not controlling their high blood pressure, or hypertension, according to a
study published in a recent issue of
Hypertension: Journal of the
American Heart Association.
Altogether, high blood pressure
affects more than 100 million adults
in the U.S., putting them at a higher
risk for heart disease, stroke, kidney
failure and other health problems.
Yet, according to the National
Women's Health Resource Center, 30
percent don't know they have it.
A new recommendation by the
American Heart Association (AHA)
and other leading health organizations emphasizes the importance of
regular home blood pressure moni-
L-R: Pat Bessman (Accountant), Patty Miller (Title Clerk), Michelle
Craighton (Parts Counter), Rhonda McCann (Office Manager)
& Becky Metz (Office Manager)
Ken Wise Buick - GMC - Honda
and
Ken Wise Chrysler - Dodge - Jeep
toring in conjunction with a doctor's
supervision. This is especially important for pregnant women, as high
blood pressure during pregnancy is a
leading cause of maternal and infant
deaths.
It's critical for women to make the
connection between blood pressure
and heart health; especially when certain lifestyle factors such as diet and
exercise or a specific life stage such
as pregnancy or menopause can put
women at greater risk for high blood
pressure. With heart disease being the
No. 1 killer of women, women should
make home blood pressure monitoring a part of their daily routine at all
stages of life.
The AHA suggests it's important
to get a monitor that has been clinically validated to accurately measure
blood pressure by the Association for
the Advancement of Medical
Instrumentation,
the
British
Hypertension Society or the
International Protocol from The
European Society of Hypertension.
The following tips for home blood
pressure monitoring are offered:
• Make sure the cuff fits: Measure
around your upper arm and choose a
monitor that comes with the correct
size cuff. For example, Omron blood
pressure monitors come with two cuff
sizes or have expandable cuffs to fit
both regular and large-size arms.
• Don't smoke, drink caffeinated
beverages or exercise within the 30
minutes of measuring your blood
pressure.
• Sit with your back straight and
supported--for example, choose a
dining chair rather than a stool.
• Put your feet flat on the floor;
don't cross your legs.
• Your arm should be supported on
a flat surface, such as a table, with
your upper arm at heart level.
• Make sure the middle of the cuff
is placed directly over your brachial
artery--down the middle of your arm.
Each time you measure, take two or
three readings one minute apart and
record all the results. Some monitors
automatically take consecutive readings, display the average and even
store the readings in memory.
• Vary the times of day and situations in which you take your blood
pressure, knowing that it can be elevated in the morning, if you're
stressed, or after drinking coffee
and/or smoking. Track your readings
over time and share them with your
doctor.
Please make the connection
between blood pressure and heart
health. For more information on
blood pressure management and a
free informational brochure, visit
www.bpnumbers.com.
Cheers To The Working Women At Perkins
Serving You All Your Favorite Foods With A Smile!
TOGETHER
Salute Their Great Team Of
WORKING WOMEN
KEN WISE B.G.H.
1000 N. 3RD AVE.
641-752-7101
KEN WISE C.D.J.
908 N. 3RD AVE.
641-752-3636
OWNERS: JOHN WISE & TOM WISE
L-R: Amy, Nina,
Veronica (Manager),
Stephanie & Jessi
3012 S. Center St.
Marshalltown
753-4038
Come See Us For Your
FREE, NO OBLIGATION
“7-Day Trial To Successful Hearing.”
Our Commitment To Our
Customers Shows In Our Service
L-R: Nancy Jorgenson (Licensed Hearing Aid Dispenser), Cathy Rush (Receptionist)
L-R: Robin Angstman, Bonnie Ohrt, Judy Couser, Angela Haugen, Darla Rowley,
Jodi Eygabroad, Kristi Carlson, Deb McNamara, Heather Loney,
Karen Neuroth, Sue Gannaway
Come See The Latest Concept
In Hearing Aid Centers
Visit us for a unique hearing aid
shopping experience
• Mini Theatre with video orientation
• Watch & listen to a video about the
philosophy of the Concept Hearing Aid
• See what you hear during our
personalized demo
Stop By or Call One Of Our Area Locations
Marshalltown • 2500 S. Center St.
Marshalltown Center
641-753-1426
IOWAHearing.com • 800-792-9564
Iowa Hearing Aid Centers is the only dispenser of the Concept™ Hearing Aids in Iowa
Altoona, Ames,
Cedar Rapids,
Centerville, Chariton,
Fairfield, Fort Dodge,
Grinnell, Iowa City,
Montezuma, Newton,
Oskaloosa, Ottumwa,
Pella, Waterloo,
Windsor Heights
11 East Church Street, Marshalltown
752-4618
Sometimes it can seem as though
stay at home moms and working
moms are battling against each other.
The truth is, there are lots of women
who stay at home with their children,
and there are some moms who work.
The other truth is, one of them is not
better than the other. As moms, we
all love our children, and we all want
them to be happy. There are many
advantages and disadvantages to both
staying at home, and working outside
of the home.
Staying at home with your children is great because you are able to
be with them all day. You are able to
bond more with your children, and
instill more of your values and what
you feel is important into your children. It also gives you a great feeling
to be able to be with your children all
the time. However, staying home
with your children can also make
them more dependent on you than
most other children are toward their
moms. It can make them fear leaving
you, whether you're leaving them at
school, or with the babysitter for a
night off. The disadvantages to you
are being on call all the time. It can
make you feel like you want to tear
your hair out! Also, although you
have one of the hardest jobs, you're
not actually bringing in an income.
Although, today many moms are
working over the internet, or with
home businesses.
Mothers who work outside the
home get their chance to be someone
else other than 'mom.' They can concentrate on what they are trying to do
much better than a mother who
works at home. The only 'kids' they
have in their hair are the ones they
work with! Also, being away from
your children more will foster a
greater sense of independence in
them. Disadvantages to working outside the home are obvious. You don't
get as much time to spend with your
children, and this can make you feel
guilty or neglectful. Also, you have
to know that whoever may be your
children's caretakers will have an
impact on what your children grow to
believe.
Whether we work outside the
home, or stay at home with our kids,
we are all mothers. We all want the
same things for our children.
Happiness, opportunities, and we
want to give them all we can. Being a
mother is hard enough today. We
need to stick together as moms,
whatever kind of mom we are.
Supporting each other in motherhood
and in life is what is important.
Support each other's decisions and be
proud of the decision that you have
made. Let's end the war!
(NewsUSA) - Moms around the
country are being pulled in every
direction. During the week, almost
every hour is filled with work, carpool, homework help and feeding the
family, leaving them with little time
to do anything else, much less attend
to their homes.
"Weekends are the only time that
women have to take care of their
homes," said Katie Brown, lifestyle
expert and author of the new book
"Katie Brown's Weekends." "Women
today are experts at multi-tasking.
They are busy all week and they
know that the weekends are the only
time to get their projects and chores
done."
Various studies by Procter &
Gamble, maker of the Mr. Clean
brand, also found that Saturday is the
day women do the majority of their
cleaning and household tasks.
In her book, Brown gives women
creative advice on getting household
chores done more quickly and efficiently so they can take back their
weekends.
One way to save time, she says, is
to get the kids involved as much as
possible.
"Kids have so much extra energy;
they are perfect helpers for weekend
projects around the house," Brown
said. "Depending on their ages, your
kids can help with and enjoy almost
any project."
If you are preparing for a party, for
example, let your kids help you premix recipes and set the table.
Teenagers are more likely to enjoy
tasks such as cleaning the bathroom
when there is a gadget involved, such
as the Mr. Clean Magic Reach, an allin-one bathroom cleaning tool that is
designed to make bathroom cleaning
a snap.
For more tips from Katie Brown
and Mr. Clean, log on to
www.mrclean.com.
“A woman’ guess is much more
accurate than a man’s certainty.”
Rudyard Kipling, English poet, novelist and short story writer, 1865-1936
SERVICE YOU CAN DEPEND ON
Congratulations
Sandra
on
32 Years
12,000 Miles or 12 Months
COAST-TO-COAST
NATIONWIDE COVERAGE
on most auto repairs
AT NO EXTRA
COST TO YOU!
HACKETT
AUTO CENTER
with
Sandra Potter - Office Manager
Nauman-Madsen
Insurance Inc.!
514 Player St. • Marshalltown
Evvy Hackett
& Kassie Vogeler
641-752-8434
24 E. Main St. • Suite 102 • 752-5568
Welcome to the end of the day.
Bank of the West
Supports ALL Working Women
Front L-R: Randi Adkins, Liz Wilke, Alida Congdon, Lynn Rae Taber
Back L-R: Kay Cartwright, Ashley Ehrhardt, Mary Shively, Tanya Unine,
Denise Lyons
Not Pictured: Heather McConnell, Barb Gummert, Christine Neuroth,
Kristy Shively & Lizzie Keese
Welcome to the end of the day
• Free Deluxe Continental
Breakfast with Waffle Bar
& Hot Items
• Rec Area with Pool, Whirlpool
& Game Area
• Party Room Rentals
•Group Discounts Available
•Book Rooms for Your Holiday
Gatherings Today
115 I OWA A VENUE W EST • M ARSHALLTOWN , IA 50158
Reservations: 641-752-4844
marshalltown.ia@americinn.com
Diane Hunter, Ann Soetenga, Doug Wilke, Carla Nordstrom, Erin Whitehill
Proudly Serving the Marshalltown Community
802 S. Center
Marshalltown
641-752-4959
800-488-2265
PAGE 11 - TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008
Stay at home
Lifestyle expert
moms vs. working helps women with
moms
weekend chores
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 12
New treatment
Cheddar, Cheese,
breakthrough may
Dough, Wad
help millions with
Fibromyalgia debilitating, chronic,
widespread
pain condition
(NewsUSA) - Since being diagnosed with a chronic, widespread pain
condition known as fibromyalgia,
Carolyn Bishop had to surrender her
career and was less able to take part in
her children's activities due to this
painful disorder. Now, Bishop and the
more than 6 million other Americans
who suffer from this debilitating condition have a new treatment option.
This summer, the Food and Drug
Administration approved Lyrica (pregabalin) capsules, CV, the first and
only FDA-approved drug for the management of fibromyalgia, the most
common, chronic, widespread pain
condition in the United States.
"This is important for people with
fibromyalgia and a real opportunity to
help physicians effectively manage
this disorder," says Dr. Don
Goldenberg,
co-chair
of
the
fibromyalgia guideline panel for the
American Pain Society and professor
of medicine at Tufts University.
"Having a medication approved for
use in fibromyalgia, along with
research advances, will go a long way
to improving our understanding and
treatment of this common disorder."
Fibromyalgia is believed to be
caused by alterations in the central
nervous system that result in the
body's abnormal response to pain and
heightened sensitivity to stimuli.
Fibromyalgia can also cause poor
sleep, stiffness, fatigue, deep tenderness, soreness and flu-like aching.
Women make up approximately 80 to
90 percent of people diagnosed with
fibromyalgia, although it affects both
men and women.
Clinical trials for Lyrica involved
more than 2,000 participants and
resulted in patients reporting
decreased pain, improved physical
functioning and an overall sense of
feeling better.
"Since I've started taking Lyrica,
I've had less pain and felt better,"
Bishop says.
Lyrica is also approved for use in
treating diabetic nerve pain, pain after
shingles and for helping to reduce partial onset seizures, a form of epilepsy,
in adults who take one or more drugs
for seizures.
The most common side effects
occurring during fibromyalgia and/or
the other clinical trials for patients
taking Lyrica versus those taking
placebo were dizziness, somnolence,
dry mouth, edema, blurred vision,
weight gain, constipation, euphoric
mood, balance disorder, increased
appetite and thinking abnormally (primarily
difficulty
with
concentration/attention).
Lyrica may cause allergic reactions
such as angioedema and hypersensitivity. Some reported allergic reactions include swelling of the face,
mouth, lips, gums, tongue, neck and
trouble breathing. Others may include
rash, hives and blisters. Patients
should be instructed to discontinue
Lyrica and seek immediate medical
care if they experience these symptoms.
Patients taking Lyrica should be
counseled that dizziness and somnolence may impair their ability to perform potentially hazardous tasks such
as driving or operating complex
machinery until they have sufficient
experience with Lyrica to determine
its effect on cognitive and motor function.
In all controlled studies, a higher
proportion of patients treated with
Lyrica reported blurred vision (7 percent) than did patients treated with
placebo (2 percent), which resolved in
a majority of cases with continued
dosing. More frequent assessment
should be considered for patients who
are already routinely monitored for
ocular conditions. If patients have had
a drug or alcohol problem, they may
be more likely to misuse Lyrica.
For Lyrica prescribing information,
please visit www.lyrica.com
25 most powerful
women in
business
FORTUNE's annual ranking of America's leading businesswomen
1. Indra Nooyi, PepsiCo
2. Irene Rosenfeld, Kraft Foods
3. Pat Woertz, Archer Daniels
Midland
4. Anne Mulcahy, Xerox
5. Angela Braly, Wellpoint
6. Andrea Jung, Avon Products
7. Susan Arnold, Procter &
Gamble
8. Oprah Winfrey, Harpo
9. Brenda Barnes, Sara Lee
10. Ursula Burns, Xerox
11. Ann Livermore, HewlettPackard
12. Anne Sweeney, Walt Disney
13. Susan Desmond-Hellmann,
Genentech
14. Ginni Rometty, IBM
15. Ellen Kullman, Dupont
16. Safra Catz, Oracle
17. Heidi Miller, J.P. Morgan
Chase
18. Judy McGrath, Viacom
19. Carol Meyrowitz, TJX
20. Ann Moore, Time Inc.
21. Christina Gold, Western
Union
22. Amy Brinkley, Bank of
America
23. Susan Ivey, Reynolds
American
24. Colleen Goggins, Johnson &
Johnson
25. Susan Chambers, Wal-Mart
By Ronda Addy
Have you noticed in films set far in
the future that people don't seem to
use money? How do they pay for
clothing and food? Do they need
banks? How do they get money to
start a new business? While the future
may be great, we live in the here and
now, which means money is a necessary evil. At no time is that clearer
than when starting a new business.
Let's take a look at some financial
options available to women wanting
to start their own business.
The bank must see you and your
business as a good investment. In
order to prove to them that you are a
good investment, there are some documents you must show them. If you
have an accountant, they can help you
get this information together:
• Business plan
• Business cash flow projections
• Personal financial statement
• Three years of company tax
returns, if applicable
In banking, there are two types of
loans: secured and unsecured. A
secured loan requires some sort of
collateral, usually your business or
personal property, to secure the loan.
If you fail to pay back the loan, the
bank can take control of whatever you
put up as collateral. You may not get a
secured loan worth more than the
value of your collateral, usually
between 60 and 80%. An unsecured
loan requires no collateral and is very
rare since banks in general aren't willing to take a chance on individuals
with an unproven record.
For the small business owner, a
couple more options are available. If
you have a business account with the
bank and a good personal credit score
and business history, you may be able
to get an unsecured credit line. You
will have a set amount of money you
can borrow. The interest rate and credit line amount will vary from institution to institution. You may also be
able to get a business credit card. A
short-term loan usually requires some
sort of collateral for three years or less
and has a fixed payment of interest
and principal. A long-term loan is
usually used exclusively for the purchase of equipment and other assets.
This type of loan has prepayment
penalties and changing interest rates.
Depending upon your situation,
other alternatives may be available.
Check with local business associations to see if there are any microlenders in the area. Microlenders are
companies or organizations that provide small loans, $5,000 to $25,000,
to businesses that are unable to get
financing from a traditional source.
The interest rates are higher than
those on a commercial bank loan. You
can also check with your local state
representative or senator to see if there
are any state loans available for
women and minority business owners.
You may be able to get a loan from the
U.S. Small Business Administration's
LowDoc loan program.
There are a couple of other ways to
obtain small business financing. You
can use a credit card. Most credit card
issuers provide small business credit
cards with high interest rates. You can
also try to obtain seller financing. In
some cases when you buy a business,
the seller will finance the purchase
price of the business to you. Over the
long term, you pay the seller the purchase price of the business. Buying a
business this way requires less money
upfront.
You might also help finance your
business by leasing equipment. The
leasing company buys equipment
from the vendor and then you lease it,
receiving lower monthly payments
than you would have if you had purchased the equipment outright. Lease
terms normally run for three to five
years. At that time, you may return the
equipment to the leasing company or
buy it at a reduced rate. There are
some disadvantages to leasing equipment, mainly the costs involved if you
have to break the lease. You might
have to pay any remaining lease payments, plus additional charges like
disposition and acquisition fees, all of
which could cost you more than the
original lease.
Whether you call it cheddar,
cheese, dough or wad, money is a
necessity to the small business owner.
As a woman starting her own business, it is important to pursue all your
options and not get discouraged if
things don't turn out like you had
hoped.
One woman can change
anything. Many women can
change everything.
Kid-friendly
dinners with a dash
of imagination
(NAPSI)-Instead of spending valuable time cooking a family meal that
may go untouched, leave dinner in the
hands of youngsters by serving a finger-friendly spread that puts everything to the imagination.
Here are a few suggestions:
• Introduce new foods alongside
more familiar favorites. Pair favorite
vegetables and sauces with new additions to the table. Encourage children
to explore the new foods by using
their sense of touch, smell and taste.
• Serve food in a variety of shapes,
sizes and colors. Thinly sliced celery,
diced green peppers and some olives
and carrots can magically transform
an ordinary salad into an edible version of a Black Cat.
• Inspire children to make edible
works of art. A serving of pierogies,
fresh green beans, peas, and a favorite
condiment can come together on a
bright plate to form a Spooky Spider
that is perfect for Halloween. This
easy-to-make and fun-to-eat design is
ideal for kids who get restless at the
dinner table.
Motivating children to have a hand
(or two) in dinner selection and preparation is a great way to ensure clean
plates with no mealtime headaches.
Lay out a few ingredients and watch
imaginations run wild. For more fun
food ideas, visit www.pierogies.com.
(NewsUSA) - High-heeled shoes
can make a woman feel beautiful,
confident, sexy and powerful. They
can also cause pain, deformities and a
lifetime of damage to the feet.
Doctors with the American
College of Foot and Ankle Surgeons
realize that most women won't chuck
their Jimmy Choos for sensible
sneakers. But surgeons say women
can reduce their risks for foot problems, including surgery, by following
three recommendations: Avoid shoes
with pointed toes, avoid heels taller
than two inches and recognize foot
pain as a warning sign.
High-heeled shoes crowd toes,
force the body's weight onto the ball
of the foot and disrupt body alignment. Potential consequences:
- Bunions. High heels do not cause
bunions. Most women who develop
bunions can blame their ancestors for
passing down a faulty foot structure.
But over time, wearing pointed-toe
high heels can make bunions worse.
Only surgery can correct this often
painful deformity.
- Hammertoes. High-heeled shoes
that crowd the toes together can contribute to hammertoes. This deformity occurs when smaller toes become
bent, like a claw. This can cause constant shoe friction, leading to painful
corns. Severe hammertoes may
require surgery to relieve pain.
- Corns. Corns usually form from
repeated pressure on the skin. Women
with foot deformities, such as hammertoes, often suffer from corns
because the tops of the bent toes rub
against shoes.
- Haglund's deformity, or "pump
bump." Pump-style shoes often cause
significant pain by irritating a bony
deformity some women have on the
back of their heel, called a "pump
bump." This problem is common in
young women who wear high heels
almost every day. In many cases, it
can lead to blisters, bursitis or
Achilles tendonitis.
- Neuromas. Pointed-toe and highheeled shoes are the leading causes of
painful neuromas in women. Highheeled shoes may force toes into the
toe box, which can compress and
swell nerves in the foot. Without
treatment, a neuroma can lead to permanent nerve damage, making it difficult to walk without severe, shooting pain.
- Back pain. That old song, "The
leg bone's connected to the thigh
bone...The thigh bone's connected to
the hip bone..." tells the whole story.
Wearing high heels disrupts ankle,
knee, hip and lower back alignment.
Most foot surgery patients are
women. But not all high-heel foot
problems require surgery. Successful
non-surgical treatments can include
changes in shoe wear, padding,
orthotics and pain medications.
To learn more about foot pain, visit
FootPhysicians.com.
“Being a woman is a terribly difficult trade,
since it consists principally of dealing with
men.” Joseph Conrad, English novelist,
1857-1924
Business and
family: Moms can
have it all
(NewsUSA) - Stay-at-home mom?
How about stay-at-home CEO?
"Mompreneurs" are part of a trend
that's becoming more and more
prevalent, as millions of businessminded mothers are starting online
companies and operating them from
home.
Providers of Internet services are
taking note of this increasing number
of enterprising mothers. Network
Solutions, for example, recently partnered with Victoria Colligan, mother
of two and co-founder of a women's
networking company called Ladies
Who Launch.
The
partnership
combines
Colligan's entrepreneurial know-how
with Network Solutions' businessbuilding tools, such as Do-It-For-Me
Web sites, easy-to-use templates and
flexible e-commerce packages.
But even with such helpful
resources, starting a business can be
tough, especially when being a mom
is top priority. If you're looking to
build a Web site and start your own
business, Colligan offers the following tips:
* Brand your company. Ask yourself: What kind of style do I want for
my business? Serious or whimsical?
Sophisticated or youthful? Your type
of branding could be any of these
things, but having a consistent style
can grant your company a sense of
personality.
* Words are key. Carefully determine a handful of keywords that
describe your company, and then
incorporate these words into your
site's URL, page titles and content.
This tells Internet search engines
what your site is about, so people
using these keywords can find your
site more easily.
* Sell, sell, sell. Don't overlook
conventional marketing. Include
detailed product descriptions and
quality photos of merchandise on
your site. A satisfaction guarantee is a
great way to exemplify confidence in
your product.
* Keep it fresh. Give your customers a reason to come back to your
Web site. Be sure to add new content
whenever it's appropriate and monitor
your site to ensure that the content is
relevant.
* Don't be afraid to ask for help.
Do your research and find a Web
solutions provider that will be available when you need help. Companies
like Network Solutions have professional Web designers and search analysts that can help you design and
optimize your Web site to attract
more customers.
For more information, visit
http://womeninbiz.networksolutions.com.
The right
resources make
homework help
simple
(NAPSI)-If you thought you were
done with homework, you may want
to redo the math.
Most middle and high school students receive up to three hours of
homework per night, and they are
turning to mom for help, say surveys
by Texas Instruments and Tutor.com.
Eighty-eight percent of moms surveyed say they help their kids with
homework at least once or twice per
week, with more than 50 percent of
them struggling to help their children.
Homework can be a challenge,
especially in subjects such as math,
where one lesson builds off of the
previous one.
Succeeding in math is critical
because,
according
to
the
Department of Education, by the
time today's high school students
graduate, more than 6 million jobs
will require backgrounds in math,
science or engineering.
People with strong math backgrounds are more likely to be
employed and earn more, even if they
have not gone to college.
Polly Carlson, a math and science
tutor for Tutor.com, says that she
sees many students struggle with
math, particularly once they reach
middle and high school, when concepts become more complex.
According to Carlson, a good
homework strategy starts with giving
your children the resources they need
to be successful.
"I recommend students take
advantage of critical tools such as
graphing calculators, which help
them visualize math concepts and
make connections," says Carlson.
"Using online homework help and
tutoring services such as Tutor.com is
a convenient way to get expert, oneto-one help 24/7."
Carlson has several tips for par-
ents seeking to help their students
this school year:
• Figure out weak spots and provide resources to help increase student achievement--Rarely do students excel in every subject, and getting them the tools they need to succeed is key.
For example, if your child needs
math help, research shows that students do better when they use a
graphing calculator at home and in
class.
The right calculator can help
improve student understanding from
middle school through college, and
many graphing calculators are
allowed on the SAT®, ACT and state
exams.
• Know where to go for help--Ask
teachers or school counselors for
advice or go online. Many parents
and kids are finding help from online
tutoring services, such as Tutor.com,
to help students keep up.
• Eat well and get rest--There is no
substitute for good health, so make
sure your children are getting what
they need physically to function at
the top of their mental game.
Encourage them to take breaks, grab
a snack or go outside for some downtime.
Visit TIMathRocks.com and
Tutor.com for homework help, tutorials and tips on which graphing calculator is right for your child.
As for other tips to help your student succeed this year, Carlson
advises: "Learning doesn't end when
the school day lets out. The support
students receive at home is critical to
a strong academic foundation, especially in math and science."
Providing students the right tools
is important to success. These students are using the TI-Nspire graphing calculator (Texas Instruments) to
deepen their math understanding.
Today’s Woman
Brought to You
by the Women
From the
PennySaver
Back Row: Kim Barber, sales representative,
Jane Garland, sales representative,
Muffy Brinkman, sales representative;
Front Row: Missy McCulley, office manager;
Bev Sommerlot, advertising director
PAGE 13 - TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008
In women’s shoes,
pain does not
equal gain
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 14
For women, a
more severe
headache
(NewsUSA) - A pulsing headache,
sensitivity to light and sound, nausea
-; many migraine sufferers recognize
these symptoms. But of the more than
21 million American women with
chronic migraines, 60 percent experience menstrual migraines.
Menstrual migraines happen
immediately before, during or after a
woman's period. They are primarily
caused by estrogen, the female sex
hormone that specifically regulates
menstrual cycle fluctuations. When
the levels of estrogen and progesterone change, women become more
vulnerable to headaches. Because
oral contraceptives influence estrogen
levels, women on birth control pills
may experience more menstrual
migraines.
Migraines are recurrent, disabling
headaches that last from four to 72
hours. Nausea, vision changes, light
and sound sensitivity, and throbbing
accompany moderate to severe head
pain.
Menstrual migraines can be more
severe and last longer than other
migraines. Women with menstrual
migraines are more likely to experience nausea and vomiting. In most
cases, women are unaware that their
migraines and their cycles are linked.
In a recent online survey conduct-
ed by the National Headache
Foundation (NHF), a Chicago-based,
non-profit organization, 94 percent of
respondents said that they suffered
headaches around the time of their
menstrual cycle, but only 46 percent
had discussed menstrual migraines
with their doctors. Sixty-six percent
of women considered migraines a
normal pre-menstrual symptom.
The NHF encourages women to
seek treatment for their debilitating
migraines. As Suzanne Simons, the
executive director of the NHF, said,
menstrual migraines "can cause significant limitations in daily activities,
but with proper diagnosis and treatment, they can be managed."
Once
diagnosed,
menstrual
migraines usually respond to treatment. Several drug classes, like triptans, analgesics and non-steroidal
anti-inflammatories, can help women
manage their migraines. Hormone
therapy can help, too.
If migraines occur around a
woman's period, or become more
severe during her cycle, she should
speak to her doctor about menstrual
migraines.
For more information, visit
www.headaches.org or call 1-888NHF-5552
We’re in this
together
By Ronda Addy
You want to start your own business, but after doing a lot of research,
you have come to the conclusion that
you can't do it alone. You need a partner. That sounds fine, except for the
fact you have no idea how to select a
partner. You want to keep the partnership on a professional level, not a personal one, so you're somewhat leery
of asking friends or family. You could
use some guidance.
Before entering into a partnership,
you need to check with a lawyer and
a tax accountant to see what specific
state laws are in place regarding the
formation and dissolution of partnerships and the legal responsibilities of
each partner. When establishing a
partnership, you must file an information return with the IRS indicating the
partnership's income, profits or losses, and expenses. The partnership
itself doesn't pay taxes. Instead, each
partner is responsible for the taxes on
any income received from the partnership.
There are some disadvantages to
forming a partnership. Partners can
be held responsible for each other's
carelessness or negligence. If your
partnership runs into financial trouble, you may have to use your own
personal assets to pay off the debts.
Defaulting on a partnership loan entitles the bank to sue any general partner to collect it, which means you
may have to sell any property you
own.
To avoid these pitfalls, you need to
select the right partner. No one is
without fault, of course, so don't
expect to find the perfect partner.
Look for someone with the skills,
experience and assets needed for the
job. Look for someone whose personality, temperament and work styles
resemble yours. Look for someone
you can trust. In your search, make
sure you ask these important questions:
• Does the person respond to a crisis well?
• Do they accept criticism well?
• Do they have any personal issues
that could interfere with the partnership?
• Can you see yourself having a
fun partnership with this person?
If you answer no to any of these
questions, you might want to reconsider forming a partnership with the
person. Once you form a partnership
with someone, it's very difficult to
change things down the road.
No matter whom you go into partnership with, you should have a written agreement in order to avoid future
misunderstandings and disagreements. This agreement should
include:
• The names of each partner and
the partnership
• A brief description of the type of
business you have
• The financial contributions each
partner will make
• The powers and duties each partner has, including any restrictions and
limitations
• How any profits and losses will
be divided
• How a partner can leave the business and how a new partner can be
brought in
• How the partnership will be dissolved
It goes without saying that the
death or bankruptcy of a partner is
likely to mark the end of the partnership. To formally end a partnership,
all business obligations must be made
to creditors and all assets and profits
divided among partners.
If you and your partner lack the
capital to invest in the business, you
could bring someone in as a limited
partner. A limited partner has no
active involvement in the management of the business. They serve only
as a financial contributor and may
lose only the amount they invested in
the business. They have a right to any
profits and to be informed of any
decisions relating to the company. As
with a general partner, a limited partner is personally responsible for profits from the business.
Deciding to take on a partner is a
big decision that should not be
entered into lightly. You will be working closely with your partner, so
choose wisely.
STATE FARM
WE LIVE WHERE YOU LIVE.
Protecting You In
Your Insurance And
Financial Needs!
Mike Peschong
201 W. Main St.
Marshalltown
1st row: Carolyn Wilkinson, Becky Reisinger; 2nd
row: Dawn Templeton, Connie Jensen, Owner;
3rd row: Jan Dougherty. Not Pictured: Sara Schutt
752-4243
LIKE A GOOD NEIGHBOR
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SERVING CENTRAL IOWA SINCE 1985
L-R SERENA UNDERWOOD, APPRENTICE with Izzy Jones
KIM KINCAID, OWNER/GROOMER with Maggie Flowers
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STATE FARM IS THERE.
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KIMIKIE
DOG CENTER
• No Restraints or
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• Large or Small We Groom Them All!
101 E. Linn St.
Marshalltown
641-752-1002
Associates
Christina Ennenga, Renee Burnes,
and Nickie Weeden
1603 Iowa Avenue West
Marshalltown, IA 50158
is Our
Business
752-8753
www.vanmetrerealty.com
REGISTERED MEMBERS OF THE NATIONAL DOG
GROOMERS A SSOCIATION OF A MERICA
14 N. 1st Ave. • Marshalltown • 641-752-0163
Hours: Tues., Thurs., Fri. 7-5; Sat. By Appointment
Valerie
Alkire
485-7222
Kristi
Yates
352-5859
Gladys
Wright
753-7293
Linda
White
485-9237
Sami
Bunn
751-2320
By Ronda Addy
You would think that once you
graduate from grade school, dealing
with a bully is behind you.
Unfortunately, that isn't always the
case. At some point, you may find
yourself dealing with a workplace
bully. They could be your coworker or
even your boss. Unlike a schoolyard
bully, a workplace bully uses words
and actions to intimidate the victim.
They talk negatively about the victim
and try to undermine their authority.
They make it clear that they don't like
the victim and don't care who is aware
of that fact. The victim, in turn, may
get so frustrated and stressed out that
they dread going to work and consider quitting their job.
Constant bullying not only affects
the victim but their coworkers, family
and friends. Studies show that victims
of workplace bullying are likely to
suffer from these symptoms:
• Headaches and nausea brought on
by stress. Prolonged stress can lead to
a weak immune system, which can
lead to the development of a serious
illness.
• Inability to sleep, resulting in
constant fatigue.
• Depression, which can lead to
thoughts of suicide or in extreme
cases suicide itself.
• Increase in work-related injuries.
• Tardiness and absenteeism,
resulting in reduced productivity and
quality of work.
• Unwillingness to associate with
people in general, resulting in the
deterioration of relationships at work
and home.
There are various options for dealing with a workplace bully. Some of
these include:
• Treating the bully as they treat the
victim. With this tactic, the victim
resorts to the bully's level. Rather than
resolving the issue, they often make it
worse and can cost both parties their
jobs.
• Ignoring the bully. With this tactic, the victim refuses to acknowledge
the bully. The bully either gets tired of
the victim and moves on to someone
else or bothers them even more in an
attempt to get a reaction.
• Confronting the bully about their
behavior in a professional manner.
With this tactic, the victim sets up a
time to meet with the bully, discusses
their feelings and tries to reach some
sort of agreement to get along. The
bully either works with the victim to
resolve the conflict or refuses, making
it their problem, not the victim's.
• Taking the matter to a supervisor
or the human resources department.
With this tactic, the victim lets someone in authority know what is going
on and gives them a chance to prevent
a potential lawsuit. By law, companies
have a responsibility to their employees to provide a fair and safe work
environment. Someone who is bullying another employee is altering that
environment and making it hostile.
When confronted by a workplace
bully, victims should seek out the
advice of someone who has been in a
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let the bully know that they have had
enough and are taking control of the
situation.
It is unfortunate that workplace
bullying happens. Should you ever
find yourself in the position of dealing
with a bully, don't let them take control of your life. Stand up to them and
take whatever steps are necessary to
show them they cannot bully you.
“Live your Dream”
Speak up! Become
empowered and
begin to live your
dreams.
www.homesforsaleinmarshalltown.com
106 E. Church
752-9545
Toll Free 1-877-207-4962
www.homesforsaleinmarshalltown.com
e-mail: newhorizons@thewebunwired.net
We don’t say we’re #1, but our customers do!
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similar situation. They should try not
to let the bully get to them and never
involve their coworkers in the matter.
The bully wants the victim to fail and
will use any mistakes the victim
makes to their advantage. The victim
should counter this behavior by doing
their job to the best of their ability.
They should keep a record of all incidents of bullying, noting any witnesses, and take action the moment their
physical safety becomes at risk.
In the event that their actions fail to
stop the bullying, the victim should
file a formal complaint in writing.
They should find out the proper procedures and go through the appropriate channels. They should describe all
incidents in detail and note the names
of witnesses. By doing so, they will
“You
Go
Girls!”
Toni
Daters
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35 W. State St.
Marshalltown
641-754-1754
Discover how 30 minutes at Curves can tone you
from top to bottom. Get a total body workout
with our total support and proven results.
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*Free week may be redeemed on first visit or exchanged for special membership discount. Not valid with
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www.homesforsaleinmarshalltown.com
Your Lifetime Vision Source
Front Row L-R: Tina Weber-Patient Care, Karen Vandergrift-Contact Lens
Technician, Ann Hauser-Patient Care, Haley Winkowitsch-Patient Care
Back Row L-R: Tracy Beckham-Front Office, Vicki Sires-Insurance
Specialist, Tara Cooper-Optometrist, Lori Ruddick-Administrative Assistant,
Stephanie Johnson-Front Office, Betty Jepsen-Optical, Kathy RosedaleOptical, Ashley Grabenbauer-Optical, Connie Feldman-Optometrist
EYECARE
ASSOCIATES
501 E. Main
Marshalltown
641-752-1511
Ask Our Staff About The See To Learn Program!
L-R: Michele Earley, Allison Jensen, Missy Mauseth,
Sharon Boettger, and Tammy Rash
A Big Thank-You to Our Team of
Devoted and Hard Working
Ladies at Jensen Ford!
Hours:
Mon. 8 am - 8 pm
Tues. - Fri.8 am - 5:30 pm;
Sat. 8 am - 3:30 pm
FORD • LINCOLN • MERCURY
2805 S. Center • Marshalltown
www.jensenford.com 641-753-5501 • 1-888-552-2757
* Ford Credit Rebate requires
Ford Credit Financing, WQC
* Vehicles pictured are
for illustration only
See Dealer For Details
PAGE 15 - TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008
A course of action
TODAY’S WOMAN – WEDNESDAY, OCTOBER 22, 2008 - PAGE 16
We Salute The Business Women Of
®
Community Credit Union !
EVERYTHING WE DO, WE DO FOR YOU!
Front Row (L-R): Louise Jesina, Cheryl Goos, LaVonne Stover, Michelle Bell
Back Row (L-R): Kathi Kerr, Alma Freese, Tanya McKay, Jane Hulsizer,
Geraldine Walker, Peggy Dykstra
Front Row (L-R): Teia Anderson, Yolanda Smith, Sheila Sharma, Chris Carlon
Back Row (L-R): Joyce Christenson, Kellie DeRuiter, Valentina Kunkel, Carol
Anderson, Lee Duff, Monna Ohlfest, Cherryl Weig
See Them For All Of Your Financial Needs!
• Home Equity Loans
• Home
Improvement
Loans
• Automobile Loans
• Recreational Loans
• Personal Loans
• First Mortgage Loans
• Money Orders
• Travelers Checks
• Christmas Club
• Credit Cards
• ATM Service
• Debit Cards
• Checking Accounts
• Savings Accounts
• IRA’s
• Certificates of Deposit
®
Community Credit Union
Extended Drive-Up Hours:
Friday Until 5:30 P.M.
Branch Offices
1724 S. Center St..........641-844-1016
910 S. 12th Ave.................752-1582
or 1-800-245-6199
Ames...........................................515-232-0085
Boone..........................................515-432-1062
Traer............................................319-478-8044
Iowa Falls....................................641-648-2331
Eldora..........................................641-939-7604
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