Public Service Announcement
   
New for 2016 - 2017
Editorial updates and clarifications have been made to guidelines. A Round One rating sheet
has been added to replace the preliminary screening rubric. Envelope containing PSA and
documentation will now be turned in with membership division, school name, and member
names clearly printed on the front. All competitors are required to create a profile on STEM
Premier and upload a link to their PSA to the Public Service Announcement competitive event.
Purpose:
To encourage HOSA members to analyze the general public’s understanding of a health
issue, and to use technology to produce a public service announcement that informs the
community about an important health issue.
Description:
In this event, teams consisting of three-six (3-6) members will produce a 30-second Public
Service Announcement (PSA). The PSA will promote a health service organization, bring
awareness to a health situation, or educate the public at large in regard to health and wellbeing. Round One will be the viewing only of the PSA by the judges. Selected teams will
give their presentation to a set of judges in Round Two.
2016 - 2017 Topic:
My Preparedness Story: Staying Healthy and Resilient!
Questions that would be answered in the video would include “What actions are you taking
to make your community healthy and resilient before or after a disaster?” and “How do these
actions help you and your community withstand, manage, and recover from disasters?”
Dress:
Competitors must be in official HOSA uniform or proper business attire. Bonus points will be
awarded for proper dress. All team members must be properly dressed to receive bonus
points.
Rules and
Procedures:
1.
Competitors in this event must be active members of HOSA in good standing
in the division in which they are registered to compete (Secondary or Postsecondary/
Collegiate).
2.
Competitors must be familiar with and adhere to the “General Rules and Regulations of
the National HOSA Competitive Events Program (GRR)."
3.
The PSA may be recorded on a DVD or USB Flash Drive. The DVD should be
recorded at standard play or on a mini-DV and must be in minus R format. A USB
flash drive can be used with the PSA in Quicktime format. It is the team’s responsibility
to assure that the DVD is broadcast quality and will play on a standard DVD player or
computer. The DVD or USB Flash Drive must be labeled with the state, school name,
and team member’s names.
The PSA
Public Service Announcement Guidelines (September 2016)
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4.
The PSA must be original with the teams drawing upon artistic, musical, written, and
technical skills to create an original production. Running times will be considered as
first fade/visual/sound to the last.
5.
The beginning of the PSA may include a title. The end of the PSA may include
credits for the team members or HOSA chapter. Teams may use creativity when
adding the title and credits to the PSA. The title and credits will be counted in the
30-second time limit.
6.
The PSA on the DVD or USB Flash drive must be “show ready” with black lead at
the beginning and end of each PSA. The pure black lead and end does not count as
part of the 30 second length of the PSA.
7.
The team will choose the genre (comedy, drama, documentary, musical video, etc.)
and target audience they think will work best with their PSA to promote the
subject/theme.
8.
The work on this PSA must be completely accomplished by team members. They
may receive instruction in filming and editing from an outside source, however, the
actual filming, editing, and all production steps must be accomplished by team
members. This does NOT include the actors. Actors may or may not be members
of the team. Advisors must sign the Validation Form, found in these guidelines,
verifying that only team members worked on the production of the PSA.
9.
If you are using any kind of music or copyright protected logos or material
(including trademarked products) in the PSA, you and your chapter advisor
are responsible for obtaining all necessary releases and meeting all legal
requirements. Written permission to use copyright-protected material in your
PSA must be included with the Copyright Form and submitted at the event
appointment time.
10.
The PSA must be shown at the team’s school, in the community, on a local TV
station, on YouTube, or played at a local radio station. The accompanying Air Date
Form in these guidelines must be completed and submitted at the Round One
appointment time. The form attests to the date(s) the PSA was presented, and
requires the signatures of the community organization’s executive director, station
manager, or school principal if it was aired at school.
11.
EACH competitor on the team must create a profile on STEM Premier, an online
platform that showcases talent and skills and brings students, colleges, companies, and
possibilities together.
a.
b.
c.
Competitors must create a profile and upload a link to their PSA to the Public
Service Announcement competitive event on STEM Premier. Instructions for
doing this will be available by August 31, 2016 at http://www.hosa.org/guidelines.
For regional and state conferences, the link to the PSA must be uploaded to
STEM Premier by the state published deadline. For the International Leadership
Conference, the link to the PSA must be uploaded to STEM Premier by May 15,
2017.
States will verify the link to the PSA has been uploaded prior to any regional or
state conferences. National HOSA will verify the link to the PSA has been
uploaded prior to the International Leadership Conference.
Public Service Announcement Guidelines (September 2016)
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The Competitive Process: Round One
12.
Teams will report to the event site at their appointed time. The team MUST turn in
the following forms/materials IN A SEALED LARGE ENVELOPE with the
membership division, school name and team members clearly printed on the front.
 DVD or USB Drive (labeled with state, school name & team members)
 Air Date Form
 Validation Form
 Copyright form with all permission letters and licenses regarding the
use of copyright-protected material
13.
Teams will be ready with their copy of the PSA at their appointed Round One time.
(They may NOT use the PSA that was submitted with the documentation.) Teams
will bring a portable DVD player or laptop computer running on battery power.
Teams will have one minute to prepare to show the PSA after entering the
competition room.
14.
Team members will operate the equipment to view the PSA. Judges will watch the
PSA, along with the team members. Team members will not speak during Round
One, and will leave the room after the end of the PSA with their equipment.
15.
Judges will use the Round One rating sheets to judge each PSA.
16.
The top secondary and postsecondary/collegiate teams from Round One will
advance to Round Two, the PSA and presentation. * Note: These instructions do not
apply when there are fewer than 15 to be judged. When there are fewer than 15 PSAs
in a division, all competitors will participate in the Round Two presentation.
The Competitive Process: Round Two
17.
Teams will be ready with their copy of the PSA at their appointed Round Two time.
(They may NOT use the PSA that was submitted with the documentation.) Teams
will bring a portable DVD player or laptop computer running on battery power.
Teams will have one minute to prepare to show the PSA after entering the
competition room. Team members may be asked to prepare for their presentation
while the judges complete the rating forms from the previous team.
18.
Team members will operate the equipment to view the PSA. Judges will watch the
PSA, along with the team members.
19.
After the PSA has been viewed, teams will be given 4 minutes to describe their
creative process, public use of the PSA, and how they think the PSA will change the
public’s opinion, actions, or feelings. The team can replay the PSA, starting and
stopping as desired, during the 4 minutes. A time card will be shown when there is
one (1) minute remaining. Teams will be stopped after 4 minutes. At least three (3)
members of the team must speak. The presentation must be orally ONLY with no
presentation aids (which includes index cards and notes) or props, other than the
PSA itself.
20.
Judges will then have an additional 4 minutes to review the PSA and complete the
Rating Sheet.
21.
The DVD or USB Flash drive, the Air Date Form, the Validation Form, Copyright
Form and all Permission Letters will become the property of National HOSA and will
NOT be returned to the team after the event. By entering this event, the competitors
grant permission for the airing of their PSA on the HOSA website.
22.
In the event of a tie in Round One, a tie- breaker will be determined by the highest
score on items on the rating sheet in order from top to bottom. In the event of a tie in
Public Service Announcement Guidelines (September 2016)
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Round Two, a tie breaker will be determined by the areas on the rating sheet
section(s) with the highest point value in descending order.
Competitor Must Provide:
 Event guidelines – one per team (orientation)
 Watch with second hand (optional)
 ONE large (9x12” or 10x14”) envelope w/division, school name and team member names
clearly printed on it
 DVD or USB drive with 30-second PSA (The copy turned in at the appointment time is for
HOSA to keep. You WILL NOT get it back for the event)
 Signed Air Date Form
 Signed Validation Form
 Signed Copyright Form with copyright permission letters or proof of legal use of music, logos,
etc... (if needed)
 Laptop or portable DVD player for showing the PSA (HOSA will NOT provide a TV,
DVD, electrical power, or connecting cables.)
 Link to PSA, from each team member, uploaded to STEM Premier by deadline
NOTE TO COMPETITORS: The DVD or USB Drive and written materials turned in during the event appointment time at
the International Leadership Conference WILL NOT be returned to the competitor.
DVD Labeling – Please do NOT use a stick-on label for your DVD. Use a print-on CD or Sharpie to write your state,
school name, and team member’s names on the DVD.
USB Drive Labeling – Please print state and school name initials on the flash drive.
CHECK WITH YOUR STATE ADVISOR to determine the process used for state competition. You may be asked to make
extra copies of your DVD and written materials if you qualify for national competition.
Teams are encouraged to retain all original documents and videos, and submit copies for state and international
competition. At each level of competition, you must follow the guidelines and turn in the materials indicated. They will
NOT be mailed from State to International competition.
Teams will bring their own laptop computer or portable DVD player operating on battery power for showing the PSA.
The PSA should be clearly visible to judges sitting 5 feet away from the screen. The PSA may be loaded on the hard
drive of the computer. Teams still need to bring a copy of the PSA on a DVD or Flash Drive to turn in at their
appointment time which will be kept by National HOSA.
Required Personnel (Per Section):

One Event Manager (Per Event)

One Section Leader

One - three judges

One-two event assistants per section

One QA to provide quality assurance for the event by ensuring that the guidelines
are followed and all event documents are complete.
Facilities, Equipment and Materials Checklist (Per Section):

One room per section, table for 2-4 judges

Table/chairs for event personnel

Competitor list by team/school for EM, QA, Section Leaders and Timekeepers

Appointment labels (2 sets, one for envelope & one for team)- (optional)

Sharpie © for labeling DVD or flash drive with team ID number

Evaluation Forms – competitor, judge, and personnel

#2 lead pencils with eraser to complete evaluations

Flash card for 1 minute remaining

Topic card – one per section

Rating sheets – one per judge per team

Copy of guidelines for judges

Pencils for judges

Stopwatch
Public Service Announcement Guidelines (September 2016)
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Icon Key
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
Plagiarism or copyright violation is prohibited.
Team event – Minimum and maximum (if greater than 2)
number of team members.
A computer is used at the ILC to provide a statistically fair
method for balancing scores when multiple sections are
scheduled.
Round One scores are used to advance competitors to
Round Two at the ILC.
Event Flow Chart
EACH competitor on the team creates a profile on
STEM Premier and uploads a link to their PSA
Orientation
Teams report at Round One appointed time to show their
PSA to judges. Teams submit an envelope with HOSA’s
copy of the PSA and Air Date form, Validation form and
Copyright form. (To be kept by National HOSA and not
returned to the team for the actual competition.)
Teams must either
have their PSA loaded
on their computer, or
have an ADDITIONAL
PSA on DVD or Flash
drive for showing the
judges.
Judges evaluate Round One using the
rating sheet.
A selected number of competitors are posted
as Round Two finalists.
Finalist teams report at appointed time to
show their PSA to judges and provide a 4minute oral presentation with at least 3
members speaking. (To be kept by National
HOSA and not returned to the team for the
actual competition.)
Teams must either
have their PSA
loaded on their
computer, or have an
ADDITIONAL PSA on
DVD or Flash drive for
showing the judges.
Judges complete rating sheet and scores are
totaled to determine the winners. If there are
multiple sections, the computer is used to
mathematically compensate for the
differences among judges and fairly
determine the final standings.
Public Service Announcement Guidelines (September 2016)
5
PUBLIC SERVICE ANNOUNCEMENT
Submission, Topic, Audience and Copyright Information
Submission
All required event forms and the DVD must be submitted by the team during their
assigned appointment time at the HOSA International Leadership Conference and will
not be returned.
Topic
The topic is broad in an effort to give team members flexibility and creativity in
developing their PSA. The PSA should draw attention to important aspects of the topic,
and inform the public in a way that will save lives and/or promote healthy behavior.
Audience
You should consider the needs of the target audience when producing the PSA. A PSA
that is appropriate for a school audience may not be appropriate if the target audience is
senior citizens, the medical community, etc. Once you determine the specific goal of
your PSA and needs of the target audience, be certain the PSA is seen by the
appropriate audience in the community.
Copyright
The use of recorded music in a PSA is not covered by the Fair Practice Act or any
educational exemption. Teams should purchase royalty-free music if they use recorded
music in their PSA.
Royalty-free music is usually stock, instrumental music purchased for a single fee, with
no subsequent royalties. There are a number of websites that sell royalty-free music and
sound effects. A school media center or TV production class may have royalty-free
music that you can use, or you may be able to work with a local TV/radio station or
video production company to purchase royalty-free music.
Conduct an Internet search using the keyword “Royalty Free Music” or visit a site such
as http://www.royaltyfreemusic.com/ .
Permission is not required if a brief portion of copyrighted material is viewed incidentally
(i.e. during the panning of a crowd, someone is seen holding “People” magazine. If the
camera were to zoom in on this person to emphasize the magazine, it is no longer
considered incidental and permission must be sought). Symbols, logos, characters, etc.
that are trademarked must have a letter of permission to use (unless they are
“incidental”).
Permission is granted for HOSA chapters to use the HOSA emblem in the PSA.
HOSA chapters are required to act responsibly and follow all applicable copyright
laws in the production of a HOSA Public Service Announcement.
Public Service Announcement Guidelines (September 2016)
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PUBLIC SERVICE ANNOUNCEMENT
JUDGE’S ROUND 1 RATING SHEET
Section
Division:
Team #
Judge’s Signature
Items Evaluated
SS
PS/C
Points Possible
Points Awarded
Superior -------------------------------- Poor
PSA is no longer than 30 seconds
in length, not counting pure black
lead in beginning and end of PSA
B. Completed air date, copyright, and
validation forms included
Technical Quality
A.
5 (True)
0 (False)
10 (True)
0 (False)
C. Copy of PSA submitted on DVD or
USB flash drive
5 (True)
0 (False)
D. A link to the PSA was uploaded to
STEM Premier (by EACH competitor)
by the state published deadlines for
any regional and state conferences,
and by May 15th for the ILC.
5 (True)
0 (False)
If any of the above items are not met, the competitor does not advance.
E. PSA has smooth transitions
5
4
3
2
1
0
F. PSA has balanced, clear audio
5
4
3
2
1
0
G. Lighting, focus, and color are
intentional and crisp
5
4
3
2
1
0
5
4
3
2
1
0
Organization and
Content
H. Evidence of originality exists
I.
PSA evokes emotion and will be
difficult to forget
10
8
6
4
2
0
J.
PSA will be important for target
audience, encourages positive
behavior, and contains a powerful
message
10
8
6
4
2
0
K. Realistic visual imagery provided
L. Writing (Words on screen must be
clear, appropriate, & accurate)
5
4
3
2
1
0
5
4
3
2
1
0
Total Points 75 ---------------------------------------------- 0
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PUBLIC SERVICE ANNOUNCEMENT
JUDGE’S ROUND 2 RATING SHEET
Section
Division:
SS
Team #
Judge’s Signature
Items Evaluated
PS/C
Points
Points Possible
Awarded
Presentation
Technical Quality
Organization and Content
Superior ------------------------------------------ Poor
Purpose (relevant, powerful message,
important information)
10
8
6
4
2
0
Effectiveness (captures attention, the
critical message stands out, evokes
emotion)
10
8
6
4
2
0
Treatment (effective for target
audience, encourages positive
behavior)
5
4
3
2
1
0
Writing (Words on screen should be
clear, appropriate, & accurate)
5
4
3
2
1
0
10
8
6
4
2
0
Visual imagery (visuals support
message, realistic setting)
5
4
3
2
1
0
Talent (actors believable and realistic)
5
4
3
2
1
0
Audio (balanced background music,
silence used effectively)
5
4
3
2
1
0
Exposure/Focus/Color (sharp images,
good lighting)
5
4
3
2
1
0
Camera Technique/Composition
(movement, appropriate angles)
5
4
3
2
1
0
Editing/clean transitions/
synchronization
5
4
3
2
1
0
10
8
6
4
2
0
5
4
3
2
1
0
5
4
3
2
1
0
Originality (evidence exists)
Demonstrated a clear understanding of
subject/theme and purpose of the PSA
Described the creative process and how
team thinks the public has/will respond
to their PSA.
Spoke clearly and distinctly with good
grammar and articulation
TOTAL JUDGE POINTS
90 --------------------------------------------- 0
POINTS GIVEN BY EVENT PERSONNEL:
- Presentation by at least 3 team members
- A link to the PSA uploaded to STEM
Premier (by each competitor) by the state
published deadlines for any regional & state
conferences, and by May 15th for the ILC.
10
Total Points
0
100 ---------------------------------------------- 0
Public Service Announcement Guidelines (September 2016)
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HOSA PUBLIC SERVICE ANNOUNCEMENT
AIR DATE FORM
Please complete this form and submit it with your DVD or Flash Drive. PSAs without all required forms
properly submitted, completed, signed and dated, will be assessed ten (10) penalty points. No faxed forms
will be accepted. Type or print clearly. Duplicate this form if space for additional air dates is needed.
PSA Title
School
Air Date and Time ___________________________________
Location
Comments:
, Organization/Station Representative, School Admin
Signature
Name (Printed)
Title
Air Date and Time ___________________________________
Location
Comments:
, Organization/Station Representative, School Admin
Signature
Name (Printed)
Public Service Announcement Guidelines (September 2016)
Title
9
HOSA PUBLIC SERVICE ANNOUNCEMENT
COPYRIGHT FORM
Please complete this form and submit it with your DVD or Flash drive. PSAs without all required forms
properly submitted, completed, signed and dated, will be assessed ten (10) penalty points. No faxed forms
will be accepted. Type or print clearly.
PSA Title
School
Did this PSA include the use of any copyright-protected music, logos, images, characters or symbols?
 YES
 NO
If YES, please explain and attach permission forms, copy of royalty-free music source, etc…
Signatures of Team Members and Date
1. ___________________________________________________________________
2. ___________________________________________________________________
3. ___________________________________________________________________
4. ___________________________________________________________________
5. ___________________________________________________________________
6. ___________________________________________________________________
Public Service Announcement Guidelines (September 2016)
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PUBLIC SERVICE ANNOUNCEMENT
VALIDATION FORM
Please complete this form and submit a copy at the event appointment time. PSAs without all required forms
properly submitted, completed, signed and dated, will be assessed ten (10) penalty points. No faxed forms
will be accepted. Type or print clearly.
PSA Title
School
Team Members
1. ___________________________________________________________________
2. ___________________________________________________________________
3. ___________________________________________________________________
4. ___________________________________________________________________
5. ___________________________________________________________________
6. ___________________________________________________________________
I verify that only team members worked on the production of this Public Service Announcement and
that all team members are dues paying members of HOSA in good-standing (excluding actors). I
understand and have explained to the team members that this provision has been included to
prevent any type of professional assistance in completing the PSA. I believe that all work in this
PSA is the original work of team members, and that the team has fulfilled all the requirements for
this event, which includes compliance with applicable copyright laws and adherence to the event
guidelines.
______________________________________________________________________, Chapter Advisor
Signature
Printed Name
Date
Public Service Announcement Guidelines (September 2016)
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