Summer 2014
SCIPHERS
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Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Get Ready for Some
Exciting Research!
Michael Dahlstrom, Iowa State University
ComSHER has once again received the
most papers of any AEJMC division
or interest group this year with 134
submissions. This aligns with the growth
trend we have seen over that past
five years and emphasizes the vibrant
community of scholars that have formed
to study the communication of science,
health, environment, and risk.
With so many quality submissions,
we made the decision this year to
remove discussants from the traditional
research sessions to allow time for
more presenters within each session.
We also added additional poster slots to
permit even more scholars to participate
in sharing their research. With these
adjustments, we were able to accept
85 articles for a 63% acceptance rate.
Almost 9% of total submissions were
completely written by students, and
we were able to accept 50% of these
student-only submissions.
ComSHER also had a record year with
120 reviewers who donated their time
and expertise to judge the submissions.
On average, each reviewer completed
three reviews. The division could not
function without the service from such
dedicated individuals, and so we thank
you sincerely for your help. As a token of
our appreciation, we initiated the Lucky
Reviewer Award this year that randomly
awarded one of our reviewers with free
registration for their service. Joy Rodgers
from the University of Florida was this
year’s winner.
This year’s research schedule spans all
of our main themes of science, health,
environment and risk with excellent
scholarship and exciting sessions.
Thursday begins with a research panel
entitled Looking at the Expert within
Science Communication followed by an
afternoon poster session focusing on
risk and health issues. The top paper
panel within ComSHER then follows
with papers focusing on the Affordable
Health Care Act, narratives in health
blogs, dissonant science messages and
trust and false balance in a vaccine
context. Our graduate student Eason
prize winner, Jeanine Guidry from
Virginia Commonwealth, will also
present her work on how vaccines are
portrayed on Pinterest. Following
the top paper panel will be the largest
ComSHER poster session covering all
four themes of our division and later still
will be our business meeting and social.
Friday begins with a research panel
entitled Portrayals of the Environment
and their Effects followed by another
afternoon poster session focusing on
all themes of our division. We conclude
our lineup final Saturday morning
with a research panel entitled Linking
Sources, Coverage and Effects of Health
Communication.
Thanks to all the submitters, reviewers
and supporters who have allowed our
division to thrive this year. Please feel
free to email me with any questions and I
look forward to seeing you in August.
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Summer 2014
Leadership Opportunities
Amanda Hinnant, Head
Bonjour, ComSHER
members!
The annual conference is
less than a month away,
and ComSHER has a
dynamic program planned for Montreal.
I am thrilled to get the behind-the-scenes
tour of the Biodome this year. Chris
Clarke has done a great job arranging
another stellar ComSHER field trip.
Our business meeting is at 8:30 on
Thursday, August 7, with a social
following immediately thereafter. Many
awards will be bestowed at this event,
including: Top Faculty Paper, Eason
Prize for best student paper, Article
of the Year, and we will announce the
Lucky Reviewer. Poster prizes will be
announced on Friday after the last poster
session.
Before the business meeting, please
review the minutes of last year’s business
meeting online: http://moody.utexas.
edu/push/comsher/annual-reportsarchive. Approval of the minutes from
last year’s meeting will be an order of
business this year.
For those interested in leadership, the
process according to our bylaws is as
follows.
For elected leadership (Head, Vice
Head/Programming Chair, and Research
Chair): Nominations (self or other)
must be submitted to me (HinnantA@
missouri.edu) via email by 8:30 pm on
Tuesday, August 5 (48 hours before
the business meeting). In order to
qualify for any of the elected leadership
positions, a member must have served
as an officer at any level for a minimum
of one year and reviewed papers for at
least two years. The division bylaws also
make clear that a stable succession of
leadership from Research Chair to Vice
Head/Programming Chair to Head is
highly desirable. This succession order
should only vary if someone is unable or
unwilling to continue in the leadership
progression.
For appointed positions in leadership
(Professional Freedom and
Responsibility Chair, Teaching Chair,
Secretary, Newsletter Editor, Website
Editor, Membership Chair, Grad Student
Liaison, and Social Media Editor): Up to
two people can be appointed to each of
these positions to facilitate transitions
to new chairs and involve more people
in division activities. Graduate students
may only serve in the capacity of Grad
Student Liaison, Secretary, Newsletter
Editor, Website Editor, and Social Media
Editor.
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Members interested in any of these
activities are advised to indicate their
interest to me via email (HinnantA@
missouri.edu) by 8:30 pm on Tuesday,
August 5. The most visible and
programming-related roles are PF&R
Chair and Teaching Chair. Although all
division members are eligible and can
indicate interest for these positions,
preference will be given to members
with a history of involvement with and
service to the division, most importantly
work in other appointed division
positions, reviewing conference papers,
panel organization/participation and
attendance/involvement at division
panels, events, and meetings.
In addition to appointing new leadership
at the business meeting, we will also
discuss moving the newsletter to blog
format with e-blasts/Facebook updates
and combining the Newsletter and Social
Media Editor positions accordingly.
This is my last newsletter post. I’ve
enjoyed serving in ComSHER leadership
for the past six years and watching the
Science Communication Interest Group
burgeon into this amazing division.
Thanks for your support and for
conference camaraderie. I look forward
to sitting in the back of the room during
future business meetings!
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Summer 2014
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
2013-2014 ComSHER Officers
Amanda Hinnant
Head
University of Missouri
hinnanta@missouri.edu
Shirley S. Ho
Vice-Head
Nanyang Tech University
tsyho@ntu.edu.sg
Michael Dahlstrom
Research Chair
Iowa State University
mfd@iastate.edu
Sol Hart
PF&R Chair
University of Michigan
solhart@gmail.com
Anthony Dudo
Teaching Chair
University of Texas – Austin
dudo@utexas.edu
Chris Clarke
Secretary
George Mason University
cclark27@gmu.edu
Avery Holton
Newsletter Co-Editor
University of Utah
averyholton@gmail.com
Rachel Young
Newsletter Co-Editor
University of Iowa
rachel-young@uiowa.edu
Lee Ann Kahlor
Website Editor
University of Texas – Austin
kahlor@austin.utexas.edu
Caroline Foster
Social Media Chair
College of Charleston
cfoster1225@aol.com
Allison Lazard
Membership Chair
University of Texas – Austin
allison@allisonlazard.com
Roma Subramanian
Grad Student Liaison
University of Missouri
romasubramanian@mail.
missouri.edu
Matthew VanDyke
Grad Student Liaison
Texas Tech University
matthew.vandyke@ttu.edu
ComSHER Field Trip
Off to the Biodome!
Join the Communicating Science,
Health, Environment, and Risk Division (ComSHER) on its annual field
trip, Friday, August 8, 2014 from 9a to
1p. This year’s destination is the Montreal Biodome (http://espacepourlavie.
ca/en/biodome). The Biodome features
over 250 animal and 500 plant species
representing distinct geographic and
climatological regions of the world,
from the tropical rainforest to the
Antarctic. The trip will include a selfguided visit; a guided, behind-the-scenes
tour; and meetings with Biodome staff
to discuss ongoing science communication, outreach, and engagement efforts
at the facility. Reservations (including
pre-paid admission to the facility - $13
Canadian) are required. Round-trip
Metro transportation ($6 Canadian) will
be paid separately in August. Reserve
your spot at https://aejmc2.wufoo.
com/forms/2014-comsher-montrealbiodome-tour/
This trip is a science communication
must-see! For additional information
contact Chris Clarke at
cclark27@gmu.edu. page3
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Summer 2014
PF&R Panels for Montreal 2014
Sol Hart, PF&R Chair
COMSHER’s Professional Freedom & Responsibility (PF&R) panels
have attracted outstanding panelists to discuss some of the critical
issues facing communication scholars and practitioners today. One
panel will focus on how communication professionals and researchers can best talk with the public about controversial science and political issues, while
the other will examine how communication research can be utilized to address health
disparities. Please join us!
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Coming to
Montreal?
Communicating Controversy: Ethical and Practical Considerations when
Communicating Controversial Science and Politics to the Public
Wednesday, August 6, 10:00 - 11:30 am
Sponsors: ComSHER & PCIG
This panel will explore the ethical and practical considerations that emerge when
communicating with the public about research that focuses on controversial science
and/or political issues. Campuses across the country are increasingly encouraging
faculty to share their research findings with a public audience, bringing added visibility for the university and the research under consideration. This panel focuses on the
challenges of distilling academic research findings for a public audience and the ethics of choosing what to convey vs. what to leave out. The panelists include academics
with a diverse set of research areas and interests and prior professional experience in
public relations and corporate strategic communication.
Moderator: Sharon Dunwoody, University of Wisconsin-Madison
Panelists: Michael Dahlstrom, Iowa State University
Declan Fahy, American University
Gerald Kosicki, Ohio State University
Erik Nisbet, Ohio State University
Make sure
to bring your
passport!
Addressing Health Disparities in Minority Populations
Wednesday, August 6, 1:30 - 3:00 pm
Sponsors: ComSHER & HIST
A wealth of research in communication and related disciplines has documented disparities across racial and ethnic lines for multiple
diseases and health conditions. One critical factor that impacts health-related outcomes is differential levels of knowledge across
these racial and ethnic groups; previous research has generally found, for example, that African Americans and Latinos have limited
knowledge about some health issues compared to Caucasians. In addition, a digital divide exists across demographic groups such
that minority and low-SES populations often face limited access and literacy related to health information technology – a key avenue
to find health information and empower health-related decision-making. This panel will focus on evidence-based methods and best
practices to increase knowledge and empowerment related to health issues that disproportionately impact minority populations.
Moderator: Sol Hart, University of Michigan, Ann Arbor
Panelists:
Cabral Bigman-Galimore, University of Illinois, Urbana-Champaign
Nick King, McGill University
Yvonnes Chen, University of Kansas
Alice E. Stephens, Clark Atlanta University
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Summer 2014
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Teaching Panels for Montreal 2014
Anthony Dudo, Teaching Chair
ComSHER’s tradition of sponsoring informative teaching panels
continues this summer in Montreal. One panel will focus on a challenge
we all face: achieving balance in our professional lives. Our other panel
will delve into the timely issue of professionalizing experts’ public
communication abilities. We’ve lined up an array of impressive panelists
whose diverse experiences are sure to spark instructive and enjoyable discussions.
Please be sure to join us! And contact me at dudo@utexas.edu if you have any
questions.
From quarks to quasars
Helping STEM professionals communicate with the rest of the world
Wednesday, August 6, 5:00 - 6:30 pm
Sponsors: ComSHER & MCSD
The role of STEM—science, technology, engineering, and math—in maintaining
the quality of our daily lives and the health and prosperity of society continues to
grow. Simultaneously, STEM issues and innovations are becoming harder for the
average citizen to monitor and understand. As such, there is growing interest in
professionalizing the communication efforts of expert communities (e.g., scientists,
medical researchers, etc.) to help facilitate improved dialogues with policy-makers,
media professionals, and the public. The classroom is a critical arena for these efforts,
in terms of training the next generation of scientists to be more savvy communicators
and educating strategic communication professionals whose work focuses on helping
to disseminate information about STEM across different audiences effectively. This
panel will bring together a handful of researchers, teachers, and practitioners to
discuss the professionalization of communicating STEM with a particular focus on
strategies and challenges related to teaching these skills.
• John C. Besley, Michigan State
University
• Lucinda Austin, Elon University
• Elissa Yancey, University of
Cincinnati
• Liz Neeley, Assistant Director of
Science Outreach, COMPASS
The “Three Pillars” : Managing Research, Teaching, and Service
Wednesday, August 6, 11:45 am -1:15 pm
Sponsors: ComSHER & CT&M
Perhaps the biggest challenge faced by all faculty is how best to manage the “Three
Pillars.” We all aim to simultaneously produce impactful research, innovative teaching,
and service for the betterment of our discipline, yet we are infrequently taught how
to meet these goals effectively and equitably. This panel brings together a group of
accomplished scholars to share their experiences trying to strike a balance among the
three pillars throughout their careers. Panelists will be asked to discuss their successes,
failures, and strategies related to this issue. While this panel should be helpful to
faculty at all career stages, it has been designed specifically with doctoral students, post
docs, and junior faculty in mind.
• Sharon Dunwoody, University of
Wisconsin-Madison
• Esther Thorson, University of
Missouri
• Julie Andsager, University of
Tennessee
• James Simon, Fairfield University
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Summer 2014
AWARDS
AWARDS
Rachel Carson Book Awards
SCIPHERS
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tion to heavy-duty research details how a
preventable, man-made chemical disaster
Ahh, these dire days for once highly
can endanger public health and result in
valued, specialty beat journalists now free- a childhood cancer cluster. As one juror
lancing, blogging, and writing, sometimes wrote, “This thought-provoking work
for a pittance. Concerns echo in academic conveys clearly what led to the tragedy
halls about a public searching online for
of Toms River and how such events can
environmental news and science inforhappen and continue to happen elsemation once regularlyavailable in their
where.”
daily newspapers. Woe to an uninformed
Two Honorable Mention Awards will
citizenry in times of climate crisis. Hold
be presented for The Future Is Not
the alarms.
What It Used to Be: Climate Change
The annual awards for environmental
and Energy Scarcity by Jorg Friedrichs,
reporting published during 2013 will be
published by MIT Press, and The Devil
presented at the Society of Environmen- and the Deep Blue Sea: An Investigation
tal Journalists (SEJ) conference in New
into the Scapegoating of Canada’s Grey
Orleans September 3-7. Entries in a list
Seal, by Linda Pannozzo, published by
of categories were not lacking, especially
Fernwood Books, Ltd.
in the book category. To further demonFriedrichs, a professor of Internastrate the strength of what continues to
tional Development at the University
be out there, for the second year in a row,
of Oxford, confronts climate change
the Rachel Carson Book Award goes to
complacency in the face of science
an author also recognized with a Pulitzerfacts. Bemoaning denial and inaction,
Prize. Long form, narrative journalism is
he presents a sound argument for why
alive and well in the environmental arena.
infinite growth on a finite planet is not
Former Newsday writer, now director of
possible. “Scientists are damned if they
NYU’s Science, Health and Environment do and damned if th ey don’t,” he writes
Reporting Program Dan Fagin’s Toms
in reference to efforts to effect political
River: A Story of Science and Salvation,
policies. The book offers a healthy dose
published by Bantam topped the stack of of pessimism; call it realism. As one ju36 submissions. The 538 page nonfiction ror wrote, “Whether or not you want to
believe civilization itself is on a collision
masterpiece combines storytelling and
complex science reflecting Carson’s legacy course with a destiny it cannot yet see or
predict, thisscholar’s work is chilling.”
ofscience-based narrative. As readers
learn the history of a case of corporate
Pannozzo, a freelance journalist, offers
greed and industrial pollution in a small
more than a tale about a single wild life
New Jersey town, Fagin explains complex species under threat. She takes readepidemiology and toxicology. His atteners inside the world of seal hunting
JoAnn M. Valenti, Emerita Professor
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
and makes a case for how government
officials used the seal as a scapegoat for
the collapse of the Atlantic cod fishery
rather than admitting their own mismanagement of cod stocks. She argues that
officials deflected attention away from
the more difficult and complex issues of
climate change and destructive fishing
methods.In a well-researched story of a
species attempting to make a comeback,
the author carefully reports the environmental consequences of bureaucratic
finger-pointing.
Ms. Carson set the stage for tackling
tough, often controversial stories of
science,environmental destruction, and
threats to public health. A strong cast
continues to produce winners. (See SEJ.
org for the full listing of this year’s winners.).
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Summer 2014
AWARDS
AWARDS
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
The ComSHER Article of the Year Award 2014 is offered every
year to promote research excellence in the areas of science, health,
environment, and risk communication by highlighting the stellar
work produced by our colleagues in ComSHER. Eligible articles
were those published by a ComSHER member in 2013. Altogether,
a total of 6 papers were nominated and judged by a panel of 7
judges consisting of past ComSHER heads, journal editors, associate editors, and full professors.
ComSHER Article of the Year
Shirley S. Ho, Vice Head
For the third year running, we are excited to announce the
winner of the ComSHER Article of the Year Award 2014!
Janice Krieger and Melanie Sarge’s article “A Serial Mediation Model of Message Framing on Intentions to Receive
the Human Papillomavirus (HPV) Vaccine: Revisiting the
Role of Threat and Efficacy Perceptions,” published in
Health Communication, 28(1), 5-19, has been selected as the
overall winner.. Janice and Melanie will be recognized for
this achievement at the ComSHER annual business meeting
in Montréal, where they will be presented with a plaque. .
As part of the ComSHER Division bylaws, these nominations were
judged on four 7-point Likert scales, measuring the article’s innovativeness, contribution to the field, and quality of writing. Judges
recused themselves from judging any article where there was a
conflict-of-interest (former students, colleagues, co-authors, friends,
etc.). A minimum of four judges scored each paper, therefore the
top four scores of each article was used to generate a total score for
each paper.
Thank you to everyone who have nominated articles for consideration, as well as the judges, who have generously given their time,
effort, and expertise to help judge in this year’s competition.
We would also like to congratulate Amanda Hinnant, María
Len-Ríos, and Rachel Young for taking the second place
with their article “Journalistic Use of Exemplars to Human- If you have any suggestions to make regarding the competition,
please let me know at TSYHO@ntu.edu.sg. I look forward to seeing
ize Health News,” published in Journalism Studies, 14(4),
you at Montreal in August!
539-554.
MONTREAL!
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Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Introducing Double Theme Issue of Science Communication on Climate Change
Susanna Priest, Editor, Science Communication
Looking for some great summer reading
to re-awaken your enthusiasm about the
importance of science communication?
Please don’t miss this very special twoissue compilation of current research
on the theme of climate change communication from Science Communication: Linking Theory and Practice. Many
communication scholars have turned
their attention to this incredibly vital
and compelling issue; our double theme
issue is not the result of a special call,
but rather we simply pooled the available
wealth of manuscripts in process that
have addressed this theme. The resulting rich compilation truly deserves your
attention. We’ve created two back-toback theme issues largely devoted to
approaches to climate change communication. Please check them out at scx.
sagepub.com.
In the first of these, the June 2014 issue
of SC, you will find two articles addressing risk information seeking and
processing: an article by Shirley Ho and
colleagues on how an extended PRISM
model applies to climate-related information seeking in Singapore and a study
by Janet Yang and colleagues on how
information processing affects support
for climate change mitigation policy,
based on data collected from students at
two research universities in New York
State. Also in this issue: an article by Sol
Hart and Lauren Feldman about how US
network television news outlets have portrayed both the threat of climate change
and related efficacy information. An additional research article by Leona Yi-Fan
Su and colleagues explores measurement
issues related to knowledge gap research,
and two commentaries (from Vickie Curtis on science-based computer games and
Kristian Overskaug and colleagues on the
history of the public communication efforts of the Royal Norwegian Society of
Sciences and Letters) round out the issue.
In the second of the paired theme issues,
the August 2014 SC issue, experience an
in-the-trenches perspective as reflected in
work by Michael Brüggemann and Sven
Engesser on how journalists covering
climate change form an international
interpretive community for climate science and i work by Sara Shipley Hiles and
Amanda Hinnant on how climate change
has challenged the ethical perspectives
of leading environmental journalists.
To further broaden our perspective, we
also have a contribution by Inger-Lise
Kalviknes Bore and Grace Reid about
how climate change has been dealt with
in comedic theatre, focusing on audience
reactions. Bonuses: an additional research
article by John Lynch and colleagues on
how public relations efforts influenced
the dissemination of stem cell research,
an enticing description by Chris McGillion and Merryn McKinnon of how
participatory theatre provides a vehicle
for disseminating new agricultural knowledge in the developing world, and brief
introductions to a number of new books
in the field.
Taken together, these two issues not only
give us much to think about in terms of
climate change communication and other
science communication topics but also
nicely illustrate the diversity of science
communication scholarship and practice
as well, from sophisticated quantitative
work on information processing to nuanced qualitative work on the nature of
professional communities and from journalism and public relations to entertainment, in these cases entertainment in the
form of innovative theatre productions
in two very different cultures. Enjoy, and
look for our special issue on visual communication of science to appear sometime in 2015!
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Summer 2014
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
ComSHER Research Program
AEJMC 2014, Montreal, August 5-9
Thursday
11:45 am to 1:15 pm / 138
Refereed Paper Research Session: Looking at the Expert within Science Communication
Moderating/Presiding: Liz Neeley, asst. director of Science Outreach, COMPASS
Scientists’ Prioritization of Goals for Online Public Communication
Anthony Dudo, Texas at Austin and John Besley, Michigan State
Opposing Ends of the Spectrum: Predicting Trust in Scientific and Religious Authorities
Michael Cacciatore and Nicholas Browning, Georgia; Dietram Scheufele, Dominique Brossard, Michael Xenos,
and Elizabeth Corley, Wisconsin-Madison
Medialization of Science as a Predictor for Scientists’ Participation in Public Engagement
Eun Jeong Koh, Linda Pfeiffer, Sharon Dunwoody, Dominique Brossard and Hans Peter Peters, Wisconsin-Madison
Predictors of Perceptions of Scientists: Comparing 2001 and 2012
John Besley, Michigan State
Expert Interviews with Science Communicators: Identifying News Values and Perceptions of Audience Values
Paige Brown, Louisiana State
1:30 pm to 3 pm / 154
Scholar-to-Scholar Refereed Paper Research Session
Topic I . Health Communication Effects and Mechanisms
Discussant: Kim Walsh-Childers, University of North Carolina at Chapel Hill
1.
The Influence of Socio-Cultural Factors on Social Stigma of Suicide
Hannah Lee, Ewha Womans’ University *Third Place Student Paper
2.
Linking Evidentiary Balance, Uncertainty, and Health Attitudes in the Context of Vaccine Risk
Christopher Clarke, George Mason; Brooke McKeever, South Carolina; Avery Holton, Utah
and Graham Dixon, Cornell
3.
The Impacts of Message Framing and Risk Type in Skin Cancer Prevention Messages
Moon Lee and Hannah Kang, Florida
4.
Need for Affect and Cognition as Precursors to Risk Perception, Information Processing, and Behavioral Intent on the Use of Sunscreen with Nanoparticles
Se-Jin Kim, Colorado State
5.
Understanding the Effect of Affective Priming on Health News Processing and Health Information Seeking Intention Over Time
Alexandra Merceron; Yi Wang; Dana Rogers; and Christina DeVoss, Connecticut
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Summer 2014
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Topic II. Risk Communication Effects
Discussant: Lulu Rodriguez, Illinois at Urbana-Champaign
11.
The Role of Mass Media Related Risk Factors in Predicting Adolescents’ Risky Sexual Behaviors
Madhurima Sarkar, The Research Institute at Nationwide Children’s Hospital and Gary Heald, Florida State
12.
Does a Cyber Attack Motivate Action? Comparing Perceived Risks By Victims of A Recent Attack
Ronald Yaros, Maryland
13.
How Fear-Arousing News Messages Affect Risk Perceptions and Intention to Talk about Risk
Hye-Jin Paek, Sang-Hwa Oh and Thomas Hove, Hanyang University
14.
“Drunk in Love”: The Portrayal of Risk Behavior in Music Lyrics
Christina Anderson, Kyle J. Holody, Mark Flynn and Clay Craig, Coastal Carolina
15.
Affective Arousal as a Mechanism of Exemplification Effects: An Experiment on Two-Sided Message Recall and Risk Perception
Graham Dixon, Cornell
3:15 pm to 4:45 pm / 165
Refereed Paper Research Session: ComSHER Top Paper Panel and Eason Prize Winner
Moderating/Presiding: Shirley Ho, Nanyang Technological University
Dodging the Debate and Dealing the Facts: Using Research and Community Partnerships to Promote Understanding of the
Affordable Care Act*
Andrea Tanner, Otis Owens, Diana Sisson, Vance Kornegay, Caroline Bergeron, Daniela Friedman, Megan Weis, Lee Patterson and Teresa Windham, South Carolina
The Power of Narratives in Health Blogs: Identification as an Instigator of Self-Persuasion**
Carmen Stavrositu, University of Colorado, Colorado Springs
The Partisan Brain: How Dissonant Science Messages Lead Conservatives and Liberals to (Dis)trust Science***
Erik Nisbet, Kathryn Cooper and R. Kelly Garrett, Ohio State
Truth, Objectivity, and False Balance in Public Health Reporting: Michele Bachmann, HPV, and “Mental Retardation”****
Ryan Thomas, Missouri, Edson Tandoc, Nanyang Technological Universityand Amanda Hinnant, Missouri
On Pins and Needles: How Vaccines Are Portrayed on Pinterest*****
Jeanine Guidry, Virginia Commonwealth
*
First Place Faculty Paper
** Second Place Faculty Paper
*** Third Place Faculty Paper
**** Fourth Place Faculty Paper
*****
Eason Prize Graduate Student Winner
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Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
5 pm to 6:30 pm / 183
Scholar-to-Scholar Refereed Paper Research Session
Topic I . Communicating Controversial and Public Science
Discussant: Erik Nisbet, Ohio State
1.
Testing an Alternative to False Balance in Media Coverage of Controversial Science
Patrice Kohl, Soo Yun Kim, Yilang Peng, Sharon Dunwoody and Eun Jeong Koh, Wisconsin-Madison
2.
Extending the Impacts of Hostile Media Perceptions: Influences on Discussion and Opinion Polarization
P. Sol Hart, Michigan; Lauren Feldman, Rutgers; Connie Roser-Renouf, George Mason; Anthony Leiserowitz, Yale
and Edward Maibach, George Mason
3.
Expectancies and Motivations to Attend an Informal Lecture Series
Niveen AbiGhannam, Ming-Ching Liang, Lee Ann Kahlor and Anthony Dudo, Texas at Austin
4.
The Perceived Familiarity Gap Hypothesis: Examining How Media Attention and Reflective Integration Relate to
Perceived Familiarity of Nanotechnology in Singapore
Edmund Lee and Shirley Ho, Nanyang Technological
5.
Seeking and Learning: Examining Selective Exposure to Media Coverage of A Controversial Scientific Issue
Xuan Liang, Heather Akin, Michael A. Xenos and Dietram A. Scheufele, Wisconsin-Madison
Topic II . Communicating Climate Change
Discussant: Anthony Dudo, Texas at Austin
6.
Nationalizing a Global Phenomenon: A Study of How the Press Portrays Climate Change in Four Different Countries
Hong Vu, Texas at Austin
7.
Framing Climate Change in Psychological Distance Terms: A Content Analysis of National and Local U.S. Newspapers
Hang Lu, Cornell and Naa Amponsah Dodoo, Florida
8.
Cueing Attitudes and Behaviors About Climate Change: Heuristic Processing and Social Norm Cues on YouTube
Leona Yi-Fan Su and James T. Spartz, Wisconsin-Madison
9.
Framing Climate Change: A Content Analysis of Chinese Mainstream Media from 2005 to 2012
Jingjing Han, Indiana and Shaojing Sun, Fudan University
10.
The Threat, Self- External- and Response- Efficacy Model: Examining Climate Change Coverage in Leading U.S. Newspapers
Lauren Feldman, Rutgers; P. Sol Hart, Michigan and Tijana Milosevic, American
Topic III. Health Communication Issues and Audiences
Discussant: Lucinda Austin, Elon
16.
Commercial Sex Worker’s Articulations of Agency and Survival: Implications for Health Intervention Strategies
Iccha Basnyat, National University Of Singapore
17.
Exploring Latina College Students’ Involvement with Tanning and Skin Cancer Messages
Paula L. Weissman and Susan Allen, American
18.
Informing the Publics during Health Disaster: A Crisis Management Approach to News Media Responses to Flu Pan
demic
Po-Lin Pan, Arkansas State and Juan Meng, Georgia
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Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
19.
Defining a Medical Condition: A Qualitative Framing Analysis of Magazine Coverage of Fibromyalgia, 1980-2011
Joy Rodgers, Florida
20.
Barriers to Clinical Trial Participation: Comparing Perceptions and Knowledge of African American and White South Carolinians
Sei-Hill Kim, Andrea Tanner and Daniela Friedman, South Carolina; Caroline Foster
and Caroline Bergeron, College of Charleston
Topic IV. Health Communication Content
Discussant: Erica Austin, Washington State
21.
The Efficacy of Chinese News Coverage of Tobacco Control: A Comparison between Media Agenda and Policy Agenda
Di Zhang and Baijing Hu, affiliation
22.
“Measles Epidemic ... NOT!”: A Fantasy Theme Analysis of Vaccine Critics’ Online Responses to Negative
Media Attention
Denise Vultee, Wayne State
23.
Attributions of Obesity Stigmas and News Source in Two Leading Newspapers in the United States and South Korea
Hyang-Sook Kim and Emily Gear, St. Norbert College; Mun-Young Chung and Hyunjin Kang, Pennsylvania State
24.
The Framing of the Child Computer User by Taiwanese Children’s Newspapers
Yue Tan and Ping Shaw
25.
One Step Forward, One Step Back: Changes in News Coverage of Medical Interventions
Kim Walsh-Childers, Jennifer Braddock, Cristina Rabaza and Gary Schwitzer, Florida
Topic V. Communication about Diet, Food and Nutrition
Discussant: John Wirtz, Illinois at Urbana-Champaign
26.
From Education to Communication: Influences on Health
Ming-Ching Liang, Texas at Austin
27.
Setting The Nutritional Agenda: An Analysis of Nutrition Blog Sourcing
Shana Meganck, Virginia Commonwealth University
28.
Social Influence on Soda Consumption Behaviors Among International Students Residing in the United States
Xuan Zhu, Lauren Gray and Jiyoon Lee, Minnesota
29.
Evaluating Food Labels and Food Messages: An Experimental Study of the Impact of Message Format and Product Type on Evaluations of Magazine Food Advertisements
Yongick Jeong and Lisa Lundy, Louisiana State
30.
Dr. Joel Fuhrman’s Health Immersion Conference and Its Effects on Diet and Health Behavior Change: An Exten
sion of the Health Belief Model
Desiree Markham and Liz Gardner, Texas Tech
Topic VI — Health Communication on Social Media
Discussant: Ronald Yaros, Maryland
31.
Tweeting Flu and Setting Agenda on Twitter Network
Gi Woong Yun, Bowling Green State; David Morin, Utah Valley;SangHee Park, Claire Y. Joa, Brett Labbe, Jongsoo Lim; Sooyoung Lee and Dae-Won Hyun, Sogang University
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32.
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SCIPHERS
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Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Beyond Gory or Happy Sensation on Facebook: Effects of Emotionality in Anti-Drunk Driving PSAs on College Students’ Drunk-Driving Attitudes and Behavioral Intentions
Chen Lou and Saleem Alhabash, Michigan State
Stay Active: The Effect of a Social Media Community on Exercise Adherence Motivation
Justin Barnes, Idaho and Yong-Chae Rhee, Washington State
Hope and the hyperlink: Drivers of message sharing in a Twitter Cancer Network
Jessica Myrick, Indiana; Avery Holton, Utah Itai Himelboim and Brad Love, Georgia
Social Media, Risk Perception, and the Third Person Effect: The Case of Fukushima Radiation
Ji Won Kim, Tamara Makana Chock, Myojung Chung; and Soyoung Jung, Syracuse
Topic VII. Reaching Young Adults with Health Messages
Discussant: Andrea Tanner, South Carolina
36.
Exploring Health Literacy, its Measurement and Predictors Among African American College Students
Judith Rosenbaum, Albany State; Benjamin Johnson; Ohio State and Amber Deane, Albany State
37.
Tracking a Healthy Lifestyle: College Students’ Attitudes Toward the Adoption of Health and Fitness Mobile Applica
tions
Paige Madsen, Melissa Kampa and Melissa Zimdars, Iowa
38.
Buzz Agents and a Teen Public Health Social Marketing Campaign: Impact on Attitudes and Behaviors
Amy Struthers and Ming Wang, Nebraska-Lincoln
39.
Resonance of a Media-Based Social Norms Health Campaign to Students in a College Greek System
Erica Austin, Stacey J.T. Hust, Bruce Pinkleton, Jason Wheeler and Anna Wheatley, Washington State
40.
Pilot Evaluation of a UV Monitoring-Enhanced Skin Cancer Prevention Among Farm Youth in Rural Virginia
Yvonnes Chen, Donatus Ohanehi, Kerry Redican, Robert Grisso, John Perumpral, Steve Feldman, J. Dan Swafford
and John Burton, Kansas
Friday
1:45 pm to 3:15 pm / 261
Refereed Paper Research Session: Portrayals of the Environment and their Effects
Moderating/Presiding: Chris Clarke, George Mason
The Cognitive Mediation Model: Communication, Information Processing, and Public Knowledge About Climate Change
Xianghong Peh and Shirley Ho, Nanyang Technological University
Temporal Framing and Motivated Reasoning: Can Temporal Cues Moderate Backlash Toward Worldview-Incongruent
Environmental Messages?
Sungjong Roh and Katherine McComas, Cornell; Laura Rickard,
SUNY College of Environmental Science and Forestry and Daniel Decker, Cornell
Representations of the Environment on Television, and Their Effects
James Shanahan, Katherine McComasand Mary Beth Deline, Cornell
Framing Climate Change: An Examination of Environmental Agency Websites in Costa Rica, Norway, the United States and China
Jill Capotosto and Barbara Miller, Elon
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Summer 2014
SCIPHERS
SCIPHERS
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Why I Seek Information: An Integrative Approach to Explore the Impact of Discrete Emotion on Information Seeking About Flood Risks
Jiun-Yi Tsai, Wisconsin-Madison*Second Place Student Paper
3:30 pm to 5 pm / 274
Scholar-to-Scholar Refereed Paper Research Session
Topic I . Complexities of Environmental Communication
Discussant: P. Sol Hart, Michigan
1.
First-Person Effects of Emotional and Informational Messages in Strategic Environmental
Communications Campaigns
Jennifer Hoewe and Lee Ahern, Pennsylvania State
2.
Traversing Psychological Distance: Climate Change Framing, Emotions and Support for Policies
Hang Lu, Cornell
3.
Predicting Employee Responses to an Energy-saving Intervention and Descriptive Versus Moral Norms Framing
of Educational Messages
Laura Arpan, Florida State; Prabir Barooah, Florida, Mechanical and Aerospace Engineering;
and Rahul Subramany, Lutron Electronics
4.
The Influence of Attitudes, Beliefs and Involvement on Environmental Selective Exposure and Subsequent Reinforce
ment Effects
Melanie Sarge and Matthew VanDyke, Texas Tech
5.
Headlining Energy Issues: A Content Analysis of Ethanol Headlines in the U.S. Elite Press
Bruno Takahashi, Carol Terracina Hartman and Katheryn Amann, Michigan State;
and Mark Meisner, International Environmental Communication Association
Topic II. Risk Portrayals and Perceptions
Discussant: Mike Cacciatore, University of Georgia
6.
Factors Influencing Risk Perceptions of Science Issues: Comparing College Students in the U.S. and South Korea
Hwalbin Kim and Robert McKeever, South Carolina; Jeong-Heon JC Chang, Korea University
and Ju-Yong Ha, Inha University
7.
Marketplace Advocacy By the Fossil Fuel Industries: Issues of Identity and Influence in Environmental Policy
Barbara Miller and T. Kenn Gaither, Elon
8.
Cognitive and Emotional Risk Perceptions Mediate the Association Between News Media Use and Food Consumption Intention: Analyzing Food Safety Outbreaks in East Asia
Minsun Shim, Inha University and Myoungsoon You, Seoul National University
9.
Opinion Toward Nuclear Energy Use and Constructions of Health and Environmental Risks in
Post-Fukushima News
David J. Park, Juliet Pinto and Weirui Wang, Florida International
10.
Motivating Citizens: An Assessment of Individual Motivation to Share Warning Messages through
Social Networking Sites
Mimi Perreault, Seoyeon Hong and Grace Park, Missouri
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SCIPHERS
SCIPHERS
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Topic III. Audiences of Health Communication
Discussant: Liz Gardner, Texas Tech
11.
One Does Not Fit All: Health Audience Segmentation and Prediction of Health Behaviors
Myounggi Chon and Hyojung Park, Louisiana State
12.
Developing Effective Alcohol Abuse Prevention Campaign Messages for Fraternity Men and Sorority Women: Gen
der Differences in the Descriptive and Injunctive Norms Used in Media-Based Health Campaigns
Stacey J.T. Hust, Erica Austin, Bruce Pinkleton, Anna Wheatley and Jason Wheeler, Washington State
13.
Testing Predictors of Physical Activity Among a Sample of Hispanic Adults Using the O-S-O-R Model
John Wirtz and Supathida Kulpavaropas, Illinois at Urbana-Champaign
14.
The Effects of Survivors’ Social Support on Psycho-social Adjustment of Newly-diagnosed Breast Cancer Patients in an Online Social Support Group
Tae Joon Moon and Woohyun Yoo, Wisconsin-Madison, Ming-Yuan Chih, Kentucky; Dhavan Shah
and David Gustafson, Wisconsin-Madison
15.
Functions of Family Support in Elderly Chinese Singaporean Women’s Health Behavior
Iccha Basnyat and Leanne Chang, National University of Singapore
Topic IV. Health Portrayals and Effects
Discussant: Julie Andsager, University of Tennessee
16.
Visual Attention to and Memory for Humorous Versus Threating Advisories
Hannah Sikora, Mary Brooks, Zijian Gong and Glenn Cummins, Texas Tech
17.
The Corporate Medicine Show
Hyosun Kim, North Carolina at Chapel Hill
18.
The Effect of “Headless Fatties” vs. Whole Beings in Obesity Health Campaign Imagery
Rachel Young, Iowa; Roma Subramanian and Amanda Hinnant, Missouri
19.
“It’s Natural and Healthy, But I Don’t Want to See It” The Impact of Entertainment Television on
Breastfeeding Attitudes
Katie Foss and Ken Blake, Middle Tennessee State
20.
Immersion in Video Games, Creative Self-Efficacy, and Political Participation
Francis Dalisay, Hawaii at Manoa; Matthew Kushin, Shepherd University; Jinhee Kim and Clarissa David, University of the Philippines-Diliman; Lilnabeth Somera, University of Guam and Amy Forbes, James Cook University
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Summer 2014
SCIPHERS
SCIPHERS
Official Newsletter of the
Communicating Science, Health,
Environment, and Risk Division
Saturday
11 am to 12:30 pm / 344
Refereed Paper Research Session: Linking Sources, Coverage and Effects of Health Communication
Moderating/Presiding: Yvonnes Chen, Kansas
Sources of Information Influencing the State-of-the-Science Gap in Hormone Therapy Usage
Fiona Chew, Syracuse
Impact of Influential Sources on Their Followers: Investigating Mental Illness Discussion in Chinese Social Media
Weirui Wang and Yu Liu, Florida International
Causal Attribution of Health Status: Media Trust, Information Seeking, and Optimism
Hyun Jee Oh and Hyehyun Hong
News, Health Decisions and the Microwave Society: Female Consumers’ Beliefs about Coverage of Medical Overtreatment
Kim Walsh-Childers, Jordan Neil, Jennifer Braddock and Ginger Blackstone, Florida
Integrating Self-Affirmation into Health-Risk Messages: Effects on Message Response and Behavioral Intent
Laura Arpan, Young Sun Lee and Zihan Wang, Florida State
See you in
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