Pine-Sol® Brand Cleaners Deliver Powerful Deep Cleaning Cleans More Effectively Saponification: What Is It? Pine-Sol® Brand Cleaner easily cleans the toughest dirt and grime while competitors leave the dirt behind. Saponification literally means “soap making.” It is the name given to the chemical reaction that occurs when a vegetable oil or animal fat is mixed with a strong alkali. If an alkaline cleaner is used on greasy kitchen floors, the surface can become very slippery. In commercial kitchens, consider using an acid cleaner instead, like Pine-Sol® Brand Cleaner. pH of Dilutable Floor Cleaners pH SCALE on em so lL Pine-Sol In lab tests, % of light load 98:1 kitchen grease removed from enamel after 21 cycles. Dissolves Grease Better The combination of a low pH, real pine oil and powerful surfactants makes Pine-Sol® Brand Cleaner1 a superior choice for cleaning and removing grease. In the pictures below, UV light is used to show how Pine-Sol® Brand Cleaner1 removes tough grease on quarry tile while competitors leave behind a streaky, greasy film.1 Fabuloso Lavender 6.7 Stride Neutral Floor Cleaner 7.0 Lysol Lemon 9.0 Pro Line Finished Floor Cleaner 10.3 Mr. Clean Lemon Pinalen Pine Spitfire SC Pine-Sol® Brand Cleaner1 Lysol Lemon Antibacterial Dilutable Solutions All Purpose Cleaner BEFORE BEFORE BEFORE BEFORE AFTER AFTER AFTER AFTER Bacon Grease on Quarry Tile 1. Cleaning Efficacy of Commercial All-Purpose Floor Cleaners, Dec. 2010. THE COMPLETE CLEAN 3.0–4.0 Ly F La abul ve os nd o er ine nP ale Pin ine -P ra Xt La Fest ve iv nd al er 0 – Acid Bra Pine nd -So Cle l an er 1 % Soil Removal Kitchen Grease 90 – 80 – 70 – 60 – 50 – 40 – 30 – 20 – 10 – 0– Pro Line Disinfecting Floor Cleaner 10.3 12.0–13.0 13.4 14 – Alkaline Source: Product MSDS HEAVY DUTY CLEANING | Pine-Sol® Brand Cleaners Science of Clean HEAVY DUTY CLEANING | Pine-Sol® Brand Cleaners Economics of Clean Pine-Sol® Brand Cleaners Can Do More for Your Business Great Value with a Highly Concentrated Formula You only need half the amount of Pine-Sol® Brand Cleaner1 versus the competition to make 1 gallon of cleaning solution.2 Lingering Scent for Lasting Results It‘s not enough to simply mask odors. Pine-Sol® Brand Cleaner1 wipes out odor-causing bacteria and delivers a long-lasting fresh scent that conveys clean to your guests, employees and customers. Has a Long-Lasting Scent 70 – 20 – 10 – Pin ale n so ulo Fa b e Xt raPin M r. C lea ol n 0– Ly s With lower pH levels, Pine-Sol® Brand Cleaner1 is formulated to clean greasy floors while reducing the soap residue left behind, which lessens the chance of accidental slipping and injuries. 30 – l Help Reduce Potential Safety Issues 40 – So Other Dilutables 1/2 cup or more e- Pine-Sol® Brand Cleaner1 1/4 cup 50 – Pin vs. % of Respondents 60 – Versatile Cleaning with Pine-Sol® Brand Cleaners • Pine-Sol® Brand Cleaner1 is an EPA–registered disinfectant that kills salmonella, staph and the organism that causes Athlete’s Foot. The Dilutable Brand of Choice1 • America’s No. 1 dilutable cleaner • 97% brand awareness among business owners • Highest loyalty among consumer dilutable brands • 86% brand awareness among Hispanics Kitchens Bathrooms Tough Jobs • Floors • Counters • Sinks • Stoves & Range Hoods • Showers & Tubs • Tile • Toilets & Urinals • Floors • Garbage Cans • Garages & Basements • Tools • Pet Areas For more information, please call 1-800-537-1415 or visit us at www.cloroxprofessional.com. © 2011 Clorox Professional Products Company 1221 Broadway, Oakland, CA 94612 • Safe on wood, stainless steel, plastic, fiberglass, chrome and so much more. 1. IPSOS Brand Equity Tracker, 2009. 2. Dilution ratios based on Usage Instructions: Pine-Sol Brand Cleaner = 1:64; Pinalen = 1:32; Xtra Pine = 1:32; Festival = 1:32 for kitchen and bathroom cleaning; Spitfire SC = 1:12. NI-16146