New From McGraw Hill Education
à Science, Engineering
& Mathematics
à Business & Economics
à Humanities, Social Sciences
& Languages
à School
à Test Prep
à Business &
General Reference
à Science & Technology
à Computing
à Medical
NFMHE
MAY 2015
2nd Issue
PUBLISHING
BUSINESS & ECONOMICS
Financial Accounting, 2/e
Financial
Accounting, 2/e
M Hanif, St. Xavier’s College, Kolkata
A Mukherjee, Formerly with St. Xavier’s College, Kolkata
HIGHER EDUCATION
Overview:
The book provides a comprehensive and balanced presentation of various accounting concepts,
including the framework for the preparation of financial statements, and the Accounting Standards (AS) .
This new and thoroughly revised edition has been prepared to present to the readers, new and updated
content in view the recent changes in Accounting Standards and the companies law.
M Hanif
A Mukherjee
Discount Class: HTB
ISBN : 9789339222024
E-ISBN : 9789339222031
Pages : 1568 (T)
Soft Cover
Salient Features :
Four new chapters: Lease Accounting, Revenue Recognition, Conversion of Partnership into Limited
Company, Introduction to Accounting Standards.
å More than 900 illustrations with working notes and 600 unsolved problems for practise.
å Latest problems from examinations conducted by professional bodies like ICAI, ICSI, ICWAI etc.
å
Price : `800.00 (T)
Market: B Com, CA, ICWAI, CS
Strategic Management, 4/e
Strategic
Management, 4/e
Azhar Kazmi, Formerly, Department of Business Administration, Aligarh Muslim University, Aligarh
Adela Kazmi, Sophia Girls College, Ajmer
Overview:
This book interweaves the theory of strategic management with the special requirements of Indian
business environment. This fourth edition of the popular text in strategic management brings the current
and updated content in the discipline in a lucid and reader-friendly manner. The content for this edition is
thoroughly revised, rewritten, and updated with 36 cases (comprehensive and mini) of Indian
organisations and companies.
Azhar Kazmi
Adela Kazmi
Discount Class: HTB
ISBN : 9789339221836
E-ISBN : 9789339221966
Pages : 720 (T)
Soft Cover
Price : `585.00 (T)
Salient Features :
New chapters dealing with sustainability in the context of strategic management, and methods of
pursuing strategies.
4 Enhanced framework of strategy implementation in India
4 Learning objectives based content with new examples, illustrations and cases.
4
Market: Students of Management and working professionals
REPRINT
Introduction to
Management Science, 4/e
BUSINESS & ECONOMICS
Introduction to Management Science, 4/e
A Modeling and Case Studies Approach with Spreadsheets
Frederick S. Hillier, Stanford University
Mark S. Hillier, University of Washington
Overview:
Frederick S. Hillier
Mark S. Hillier
Discount Class: HTB
ISBN : 9789339222178
Pages : 656
Soft Cover
Introduction to Management Science, 4e, offers a unique model approach and integrates the use of
Excel. Through this approach students are better able to grasp the essential concepts covered in the
course and see their utility. Each chapter includes a case study that is meant to show the students a real
and interesting application of the topics addressed in that chapter. These cases and related applications
cut across all functional areas of business and show how management science techniques apply in the
business environment.
Price : `799.00
Market: Students of Management
2
www.mheducation.co.in
REPRINT
BUSINESS & ECONOMICS
W. C. Benton
Overview:
The Second Edition of Purchasing and Supply Management focuses on the next generation of
professionals as it outlines the most current methods in purchasing and supply chain management. With
W.C. Benton’s step-by-step approach, both students and professionals can gain analytical purchasing
skills. Real case studies and exercises help students transform purchasing theory into purchasing
practice and implementation. Some of the topics include purchasing business processes, price cost
analysis, professional services, and transportation, global, and healthcare purchasing.
W. C. Benton
Discount Class: HTB
ISBN : 9789339222161
Pages : 576
Soft Cover
Price : `699.00
Salient Features :
Introduces innovative and recent concepts in purchasing and supply chain management, such as
supply chain power and e-purchasing systems concepts.
å Includes coverage of pricing, price discrimination, and an appendix on the Robinson-Putman act.
å Covers special topics of interest to majors: equipment and leasing, healthcare purchasing, service
procurement, and legal issues in purchasing and supply management.
å
Market: Students of Management
REPRINT
BUSINESS & GENERAL REFERENCE
Invest with the Fed
Maximizing Portfolio Performance
by Following Federal Reserve Policy
Robert R. Johnson, President and CEO - The American College of Financial Services in Bryn Mawr, Pennsylvania
Gerald R. Jensen, Northern Illinois University
Luis Garcia-Feijoo, Florida Atlantic University
Overview:
Discount Class: PBG
ISBN : 9789339221942
Pages : 336
Soft Cover
The authors of Invest with the Fed take the simple position that correct interpretation of Federal Reserve
policy actions leads to better investing decisions. To this end, they present strategies that will help you
design a portfolio that takes Fed policy into account. The result of three decades of research, Invest with
the Fed reveals how the nation's bank routinely signals important clues about its future policy--and it
explains how you can use these clues to enhance your portfolio performance.
Price : `599.00
Market: Working Professionals
THE LEAN CEO
Leading the Way to World-Class Excellence
Jacob Stoller, College of Financial Services in Bryn Mawr, Pennsylvania
Overview:
Discount Class: PBG
ISBN : 9789339221959
Pages : 352
Soft Cover
Price : `625.00
The Lean CEO reveals the true power of Lean through in-depth interviews with CEOs who have gone
beyond tool adoption and established Lean as a corporate-wide management system. In a series of
provocative chapters, the CEOs tell in their own words how they applied Lean management to deliver
sustainable financial results, empower and motivate employees, break down internal silos, and build
solid partnerships with customers and suppliers. Their testimony provides a goldmine of practical advice
for managers in Lean and non-Lean organizations alike as they share their unique personal insights on
topics such as:
å Leading and empowering people.
å Building transparency and trust.
å Tuning into the customer experience.
å Aligning strategic direction with day-to-day operations.
å Instilling a corporate-wide culture that promotes safety and quality.
å Creating a learning organization.
Market: Working Professionals
www.mheducation.co.in
3
HIGHER EDUCATION / PROFESSIONAL
Purchasing and Supply Chain Management, 2/e
Purchasing and
Supply Chain
Management, 2/e
PUBLISHING
SCIENCE, ENGINEERING & MATHEMATICS
Optical Fiber Communication
HIGHER EDUCATION
P Chakrabarti, Director - Motilal Nehru National Institute of Technology Allahabad. Formerly, Professor and Head – ECE
– IIT BHU
Overview:
The text book on Optical Fiber Communication describes the optical fiber with its low-loss and highbandwidth characteristics which has the potential to provide enormous capacity of transmitted data as
compared to electronic means. This book will describe the fundamental operation and recent advances
in the exciting area of optical fiber communication systems.
Discount Class: HTB
ISBN : 9789332901629
E-ISBN : 9789332901636
Pages : 606
Soft Cover
Price : `425.00
Salient Features :
Designing and analyzing a viable optical transmission system in the form of Analog and Digital Links.
Coverage of recent developments pertaining to field of Optical Fibers.
å Coverage of Advance Optical Technology i.e., Optical Networks, Optical Amplifiers, Optical
Switches, WDM Concepts.
å
å
Market: UG & PG Students of Electrical Engineering, Electrical & Electronics
Engineering and Electronics & Communication
Digital
Communication
Digital Communication
T L Singal, Professor, Department of Electronics and Communication Engineering, Chitkara Institute of Engineering &
Technology, Rajpura, Punjab
Overview:
T L Singal
Discount Class: HTB
ISBN : 9789339219529
E-ISBN : 9789339219536
Pages : 544
Soft Cover
Price : `450.00
This masterpiece on Digital Communication has been written based on internationally accepted
Learning Outcomes required from a course on digital communication. The content presentation ensures
designing abilities in an engineer and will help in long term retention of the fundamental premises of this
subject. The author has masterfully communicated with the reader through this book and provided ample
illustrative examples and workbook for practice to being alive the subject for the reader.
Salient Features :
Content created and defined as per internationally accepted learning outcomes (LO).
å Pedagogy arranged as per level of difficulties.
å MATLAB exercises provided chapter-wise.
å
Market: UG & PG Students of Electrical Engineering, Electrical & Electronics
Engineering and Electronics & Communication
Principles of Electromagnetics, 2/e
S C Mahapatra, Formerly Professor, Department of Electrical Engineering University, College of Engineering, Burla
Sambalpur University Orissa
S Mahapatra, Associate Professor, Department of Electronics and Electrical Communication Engineering Indian
Institute of Technology, Kharagpur, West Bengal
Overview:
Discount Class: HTB
ISBN : 9789332901605
E-ISBN : 9789332901612
Pages : 856
Soft Cover
Price : `575.00
Principles of Electromagnetics aims at providing a thorough treatment of the theory of electrodynamics
with coverage of diversified aspects of applications pertaining to the field of Electromagnetics in a single
volume with great emphasis on concept building. This second edition is a major revision and expansion
with important additions to the significant chapters on waveguide and radiations from antennas and
inclusion of a variety of pedagogical features.
Salient Features :
Concept building approach with major focus on Applications.
Thorough coverage of Waveguides and Antennas.
å Solutions to boundary value problems for both Electrostatics and Magnetostatics.
å
å
Market: UG & PG Students of Electrical Engineering, Electrical &
Electronics Engineering and Electronics & Communication
4
www.mheducation.co.in
REPRINT
Estimating Construction Costs, 6/e
Robert L. Peurifoy (Deceased)
Garold D. Oberlender, Oklahoma State University
Overview:
Robert L. Peurifoy (Deceased)
Garold D. Oberlender
Discount Class: HLR
ISBN : 9789339221911
Pages : 596
Soft Cover
Price : `850.00
In preparing the sixth edition of Estimating Construction Costs, the author has retained the fundamental concepts of
estimating that have made the book successful for many years. All of the example problems have been revised with
more explanations regarding assumptions used in the calculations. This edition has reorganized and consolidated
chapters to increase the clarity of the subject matter for the reader. Extensive new sections have been added on
equipment, including graders equipped with GPS, and methods of calculating depreciation, investment, and
operating costs of construction equipment. The computer estimating chapter is revised with additional material on the
use of computers in preparing estimates for bidding purposes.
New to this edition :
å
å
å
Extensive new sections have been added on equipment, including graders equipped with GPS, and methods of
calculating depreciation, investment, and operating costs of construction equipment.
Example problems have been revised with more explanations regarding assumptions used in the calculations.
Reorganized and consolidated chapters to increase the clarity of the subject matter for the reader.
Market: B Tech Civil Engineering
Formwork for
Concrete
Structures, 4/e
Formwork for Concrete Structures, 4/e
Robert L. Peurifoy (Deceased)
Garold D. Oberlender, Oklahoma State University
Overview:
Robert L. Peurifoy (Deceased)
Garold D. Oberlender
Formwork for Concrete Structures, Fourth Edition, provides current information on designing and
building formwork and temporary structures during the construction process. It also includes new
summary tables and equations and a directory of suppliers.
Salient Features :
Discount Class: HLR
ISBN : 9789339221928
Pages : 544
Soft Cover
å
Developed with the latest structural design recommendations by the National Design Specification
(NDS 2005), the book covers recent advances in materials, money- and energy-saving strategies,
safety guidelines, OSHA regulations, and dimensional tolerances.
å
Up-to-date sample problems illustrate practical applications for calculating loads and stresses.
Price : `699.00
Market: B Tech & M Tech Civil Engineering, Structural Engineers
Contemporary Nutrition, 9/e
Gordon M. Wardlaw, Ohio State University
Anne M. Smith, Ohio State University
Overview:
Contemporary Nutrition is a complete and balanced resource for nutrition information written at a level non-science
majors can understand. Completely revised and up-to-date, it provides the ideal balance of reliable nutrition
information and practical consumer-oriented knowledge. With a friendly writing style, the authors act as the student's
personal guide to dispelling common misconceptions and to gaining a solid foundation for making informed nutrition
choices.
Salient Features :
Discount Class: HLR
ISBN : 9789339221898
Pages : 768
Soft Cover
Price : `999.00
å
å
å
Learning Outcomes are clearly outlined at the beginning of each chapter. End-of-chapter material is also
correlated to the learning outcomes so that students can assess whether they’ve mastered the assigned
outcomes.
Case Study – each chapter culminates with a Case Study that presents a real life situation followed by a list of
directed questions to assist students in applying the nutrition knowledge from the chapter. Responses to the Case
Study questions are found in Appendix A.
Newsworthy Nutrition – new feature in the margin that incorporates hot topics recently found in the news and
relates the nutritional science to help students make connections between the course and the real world.
www.mheducation.co.in
5
HIGHER EDUCATION
Estimating
Construction
Costs, 6/e
SCIENCE, ENGINEERING & MATHEMATICS
REPRINT
HIGHER EDUCATION
Benson's
Microbiological
Applications, 13/e
SCIENCE, ENGINEERING & MATHEMATICS
Benson's Microbiological Applications, 13/e
Laboratory Manual in General Microbiology
Alfred Brown, Auburn University
Heidi Smith, Front Range Community College
Overview:
Alfred Brown
Heidi Smith
Discount Class: HLR
ISBN : 9789339221935
Pages : 580
Soft Cover
Price : `999.00
Benson's Microbiological Applications has been the gold standard of microbiology laboratory
manuals for over 30 years. The 77 self-contained, clearly-illustrated exercises,with a wealth of added
photographs makes this the ideal lab manual. Appropriate for either a majors or non-majors lab course,
this manual assumes no prior organic chemistry course has been taken.
Salient Features :
Each exercise opens with Learning Outcomes, which list what a student should be able to do after
completing the exercise.
å A Laboratory Report to be completed by students immediately follows most of the exercises. These
are designed to guide and reinforce student learning and provide a convenient place for recording
data.
å
Market: UG & PG students of Microbiology, Biotechnology
Human Anatomy, 4/e
Kenneth S. Saladin, Georgia College and State University
Overview:
Saladin’s Human Anatomy was developed to stand apart from all other anatomy texts with an approach borne out of
more than 30 years of teaching, unparalleled art, and a writing style that has been acclaimed by reviewers. Designed
for a one–semester college anatomy course, this book requires no prior knowledge of chemistry or cell biology. From
the most pedagogically sound organization to the exceptional art, to the integration of text with technology, the author
has formed a teaching system that will both motivate and enable students to understand and appreciate the wonders
of human anatomy.
Discount Class: HLR
ISBN : 9789339221744
Pages : 816
Soft Cover
Salient Features :
å
å
Price : `1195.00
å
Instructive Artwork for Visual Learners-present in the book are Vivid Illustrations with rich textures and shading and
bold, Process Figures that relate numbered steps in the art with corresponding numbered text descriptions and
Orientation Tools that clarify the perspective from which a structure is viewed.
Chapters Organized for Preview and Review – Includes Chapter Outlines , Deeper Insights and Brushing up at the
beginning of the chapter.
Desktop Experiments - Many chapters offer simple experiments and palpations a student can do at his or her desk,
with no equipment, to help visualize chapter concepts.
Market: UG & PG students of Biology
Biology of the Invertebrates, 7/e
Jan A. Pechenik, TUFTS University
Overview:
The book is intended to serve as the foundation for further learning—in lecture, laboratory, field, and library—a
foundation that is largely manageable by students. Instructors are then free to embellish and expand on that
foundation to suit any desired focus: taxonomy and phylogeny, behavior, conservation, environmental biology,
diversity of form and function, physiology, ecology, or current research in any of those areas.
Salient Features :
å
Discount Class: HLR
ISBN : 9789339221249
Pages : 624
Soft Cover
å
Price : `750.00
å
This edition contains some impressive new changes. For example, the author now discuss the increasingly likely
possibility that insects have evolved directly from crustacean ancestors, and that acoel and nemertodermatid
flatworms may belong in a separate phylum, the Acoelomorpha, one that may have little relationship with other
flatworms.
Material in Chapter 2 has been reorganized to better emphasize the protostome-deuterostome distinction. The
section on Inferring Evolutionary Relationships also incorporates more of the modern molecular approaches.
References listed in the Topics for Further Discussion and Investigation have been updated throughout the book.
New topics have been added to several chapters and the Taxonomic Detail sections in many chapters required
updates as well.
Market: UG & PG students of Biology, Biotechnology
6
www.mheducation.co.in
REPRINT
SCIENCE, ENGINEERING & MATHEMATICS
Zhigang Xiang, Associate Professor of Computer Science,Queens College, NY
Roy A. Plastock, Associate Professor of Mathematics, New Jersey Institute of Technology
Overview:
Scores of examples and problems allow students to hone their skills. Clear explanations of fundamental
tasks facilitate students’ understanding of important concepts. New! Chapters on shading models,
shadow, and texture—including the Phong illumination model—explain the latest techniques and tools
for achieving photorealism in computer graphics.
Discount Class: HTB
ISBN : 9789339221904
Pages : 360
Soft Cover
Price : `525.00
Salient Features :
Full coverage of Computer Graphics, from the traditional 2D to the recent 3D advances.
å Simplified explanations of the algorithmic aspects of images synthesis.
å Hundreds of solved problems in computer graphics, including step-by-step annotations.
å
REPRINT
Java EE
Applications on
Oracle Java Cloud
COMPUTING
Java EE Applications on Oracle Java Cloud
Develop, Deploy, Monitor, and Manage Your Java Cloud Applications
Harshad Oak, Founder, IndicThreads & Rightrix Solutions
Overview:
Harshad Oak
Discount Class: TCB
ISBN : 9789339222130
Pages : 288
Soft Cover
Price : `485.00
Advanced
Persistent
Threat Hacking
Build highly available, scalable, secure, distributed applications on Oracle Java Cloud. In this Oracle
Press guide, Oracle ACE Director and Java Champion Harshad Oak leads you through the entire Java EE
cloud-based application lifecycle—from development to deployment. Filled with real-world examples,
ready-to-use code, and best practices, Java EE Applications on Oracle Java Cloud is an invaluable
resource for anyone looking to meet the growing demand for cloud-based development skills.
Salient Features :
Set up an Oracle Java Cloud instance and manage users and roles.
Build an application with NetBeans IDE and deploy it on Oracle Java Cloud.
å Extend application functionality using servlets, filters, and listeners.
å
å
Advanced Persistent Threat Hacking
Tyler Wrightson
Overview:
Tyler Wrightson
Discount Class: TCB
ISBN : 9789339222208
Pages : 464
Soft Cover
Price : `699.00
In this book, IT security expert Tyler Wrightson reveals the mindset, skills, and effective attack vectors
needed to compromise any target of choice. Advanced Persistent Threat Hacking discusses the
strategic issues that make all organizations vulnerable and provides noteworthy empirical evidence.
You'll learn a proven APT Hacker Methodology for systematically targeting and infiltrating an organization
and its IT systems. A unique, five-phased tactical approach to APT hacking is presented with real-world
examples and hands-on techniques you can use immediately to execute very effective attacks.
Salient Features :
Review empirical data from actual attacks conducted by unsophisticated and elite APT hackers alike.
Learn the APT Hacker Methodology--a systematic approach designed to ensure success, avoid
failures, and minimize the risk of being caught.
å Perform in-depth reconnaissance to build a comprehensive understanding of the target.
å
å
www.mheducation.co.in
7
HIGHER EDUCATION / PROFESSIONAL
Schaum’s Outline of Computer Graphics, 2/e
PROFESSIONAL / HIGHER EDUCATION
REPRINT
Running
Applications on
Oracle Exadata
COMPUTING
Running Applications on Oracle Exadata
Tuning Tips & Techniques
Joyjeet Banerjee, Principal consultant with Oracle Consulting
Overview:
Joyjeet Banerjee
Discount Class: TCB
ISBN : 9789339222215
Pages : 368
Soft Cover
Written by an enterprise architect specializing in applications on Oracle's engineered systems, Running
Applications on Oracle Exadata: Tuning Tips & Techniques reveals proven methods for configuring
and tuning Oracle Exadata to achieve peak results from applications. You'll get complete details on
application migration, consolidation, and administration. Deliver unparalleled enterprise application
performance on Oracle Exadata using the best practices provided in this Oracle Press guide.
Salient Features :
Understand Oracle Exadata architecture, hardware components, and software features.
Achieve peak performance from online transaction processing (OLTP) systems.
å Develop and implement a backup and recovery strategy.
å
å
Price : `650.00
Quick Start
Guide to JavaFX
Quick Start Guide to JavaFX
J.F. DiMarzio
Overview:
J.F. DiMarzio
Discount Class: TCB
ISBN : 9789339222147
Pages : 264
Soft Cover
Develop and deploy interactive client applications in no time with help from this practical tutorial from
Oracle Press. With a focus on working in NetBeans IDE, Quick Start Guide to JavaFX explains how to
use JavaFX layouts, draw shapes, use coloring and gradient tools, load images, apply effects and
transformations, include animation, and embed media. You'll also get details on using JavaFX events,
subclassing existing nodes, creating custom nodes, working with WebView, and styling your applications
with CSS.
Salient Features :
Key Skills & Concepts -- Chapter-opening lists of specific skills covered in the chapter.
Annotated Syntax -- Example code with commentary that describes the programming techniques
being illustrated.
å Cautions -- Errors and pitfalls to avoid.
å
å
Price : `475.00
Networking:
The Complete
Reference, 3/e
Bobbi Sandberg
Discount Class: TCB
ISBN : 9789339222192
Pages : 560
Soft Cover
Price : `825.00
8
Networking: The Complete Reference, 3/e
Bobbi Sandberg
Overview:
Build and administer high-performance networks of all sizes—from small home systems to enterprise
internetworks—using the practical information in this detailed resource. Thoroughly revised to cover the
latest technologies, Networking: The Complete Reference, Third Edition offers concise explanations,
start-to-finish deployment plans, real-world examples, and expert tips.
Find out how to select a networking protocol, connect devices, set up wireless LANs and WANs, configure
Internet servers, virtualize your network, and migrate to the cloud. Cutting-edge backup, tuning, and
security techniques are fully explained. Filled with proven solutions to a wide array of networking issues,
this comprehensive guide is ideal for beginners and seasoned IT professionals alike.
Salient Features :
Explains how to configure, manage, and secure enterprise networks.
å Updated for the latest cloud and virtualization technologies.
å Covers Unix, Linux, Windows 8, and Windows Server 2012.
å
www.mheducation.co.in
REPRINT
COMPUTING
Oracle Database 12c Security
Oracle Database
12c Security
Overview:
Scott Gaetjen
David Knox
William Maroulis
Discount Class: TCB
ISBN : 9789339222185
Pages : 552
Soft Cover
Written by renowned experts from Oracle's National Security Group, Oracle Database 12c Security provides proven
techniques for designing, implementing, and certifying secure Oracle Database systems in a multitenant architecture.
The strategies are also applicable to standalone databases. This Oracle Press guide addresses everything from
infrastructure to audit lifecycle and describes how to apply security measures in a holistic manner. The latest security
features of Oracle Database 12c are explored in detail with practical and easy-to-understand examples.
Salient Features :
å
å
Price : `825.00
å
Manage security policies and monitor a secure database environment with Oracle Enterprise Manager Cloud
Control.
Provide security policies across enterprise applications using Real Application Security.
Control sensitive data using data redaction and transparent sensitive data protection.
PUBLISHING
SCIENCE & TECHNOLOGY
Next Generation Mobile Communications
Mobile, Infra Technology, Management Data
Rishi Kappal, Chief Executive Program Innovations MIT School of Management, Pune
Milind Pande, Professor & Director MIT School of Management, Pune
Overview:
Discount Class: DBK
ISBN : 9789339221492
E-ISBN : 9789339221508
Pages : 168
Soft Cover
This book is endorsed by the stalwarts of Telecom Industry and offers a 360 degree, inside-out
perspective on the engineering, technology and business management essentials of the telecom
industry. It also veers around to develop an insight from some vital strategic aspects as follows:
å Building agility and flexibility in next generation networks, devices, telecom infra and services.
å Resource integration and move out from a silo-based approach
å Growth and sustainability in diverse markets – from growth to development
å Innovations and applications as per changing consumer needs
Market: Telecom Service Providers, Devices Manufacturers, Outsourcing Companies,
Telecom Training Providers, Management, Engineering and Graduation Colleges
Price : `525.00
REPRINT
How to Implement
Lean Manufacturing,
2/e
SCIENCE & TECHNOLOGY
How to Implement Lean Manufacturing, 2/e
Lonnie Wilson, Founder of Quality Consultants, which teaches and applies Lean techniques to not only small
entrepreneurs but also Fortune 500 firms, principally in the United States, Mexico and Canada.
Overview:
Lonnie Wilson
This book offers real-world solutions for implementing lean manufacturing in the enterprise, covering the
technical, engineering, and production aspects as well as business culture concerns.
Salient Features :
Discount Class: DBK
ISBN : 9789339222154
Pages : 448
Soft Cover
Price : `625.00
Filled with detailed examples, the book focuses on the rapid application of lean principles so that
large, early financial gains can be made.
å The author explains Toyota Production System (TPS) practices and specifies the distinct order in
which lean techniques should be applied to achieve maximum gains.
å Global case studies discussed in the book will help readers easily apply these situations to their own
companies.
å
www.mheducation.co.in
9
PROFESSIONAL
Scott Gaetjen, Senior Technical Director Oracle National Security Group
David Knox, Chief Engineer, Oracle's Information Assurance Center
William Maroulis
Title declared out of print
ISBN
AUTHOR
TITLE
Ed.
9780070636606
Brown
Fourier Series & Boundary Value Problems
7
9780070473720
Hwang
Advanced Computer Architecture
1
9780070668614
Shigley’s
Mechanical Engineering Design
8
9780071067805
Verma
Statistical Methods For Sports And Physical Education
8
Have you ordered 1st Issue May 2015 releases?
ISBN
E-ISBN
AUTHOR
TITLE
PRICE (`)
9789339221584
Bamford
Entrepreneurship : A Small Business Approach
495.00
9789339221201
Bevington
Data Reduction and Error Analysis, 3/e
350.00
9789339221195
Brown
Fourier Series and Boundary Value Problems, 8/e
685.00
9789339221607
Cardon
Business Communication
665.00
9789339221393
Dhawan
Objective Chemistry for Medical Entrance
Examinations, 2/e
545.00
650.00
9789339221225
Kung
Object-Oriented Software Engineering
9789339220594
Malhotra
Objective Physics for Medical
Entrance Examinations, 2/e
675.00
9789339221591
McShane
Organizational Behavior, 6/e
725.00
9789339220853
,e-,p-bZ
lkekU; Kku eatw"kk] 4/e
265.00
9789339221447
MHE
Comprehensive Physics JEE Advanced 2016
825.00
9789339221430
MHE
Comprehensive Chemistry JEE Advanced 2016
825.00
9789339221454
MHE
Comprehensive Mathematics JEE Advanced 2016
825.00
9789339219074
MkW jfgl flag
Hkkjrh; dyk ,oa laLÑfr
225.00
9789339221218
Musto
Engineering Computations
395.00
9789339221768
Rosann
Management of a Sales Force, 12/e
699.00
9789339221751
Saladin
Essentials of Anatomy & Physiology
1195.00
9789339221676
Sinha
Understanding Mechanics Vol 1,
9789339221775
10
Thomas
for JEE Main and Advanced, 2/e
595.00
Six Sigma Handbook, 4/e
950.00
www.mheducation.co.in
QTY.
Price Change with Effect from June 1, 2015
ISBN
AUTHOR
TITLE
Old Price `
New Price `
9780071077903
ACZEL
Complete Business Statistics (with CD) (SIE)
725.00
745.00
9780074515068
AGARWAL
Organization and Management
650.00
675.00
9781259064821
AHLFORS
Complex Analysis, 3/e
325.00
350.00
9781259098598
ALEXANDER
Fundamentals of Electric Circuits, 5/e
699.00
725.00
9789351340140
ANANDAMURUGAN
Placement Interviews
375.00
399.00
9781259062704
ANANTHANARAYANAN
Basic Refrigeration and Air Conditioning, 4/e
530.00
550.00
9780070700123
ANDERSON
Fundamentals of Aerodynamics (SIE)
960.00
985.00
9781259025969
ANDERSON
Computational Fluid Dynamics
675.00
699.00
9780070700116
ANDERSON
Introduction to Flight (SI Metric Edition)
960.00
995.00
9781259027420
ANDERSON
Modern Compressible Flow: With Historical Perspective
899.00
925.00
9780070992108
ANDERSON
Shop Theory, 6/e
650.00
675.00
9781259004988
ANDREWS S
Hotel Housekeeping: A Training Manual
410.00
435.00
9781259004971
ANDREWS S
Hotel Front Office: A Training Manual
410.00
435.00
9781259004964
ANDREWS SUDHIR
Food and Beverage Service: A Training Manual
410.00
435.00
9789339205362
APTE
International Financial Management
725.00
740.00
9789351340164
ARORA
Refrigeration and Airconditioning
650.00
675.00
9781259005527
ARORA
To The Cloud:Cloud Powering An Enterpise
625.00
675.00
9781259029455
AUSTIN
Shreve'S Chemical Process Industries, Fi
650.00
675.00
9780074630068
AVNER
Introduction To Physical Metallurgy, 2/e
625.00
650.00
9780070142763
B. H. KHAN
Non-Conventional Energy Resources
399.00
415.00
9780071077743
BADRI RAM
Power System Protection and Switchgear
499.00
525.00
9780070265127
BAHRAMI
Object Oriented Systems Development
599.00
625.00
9780074516102
BAJAJ
Physics of Oscillations and Waves
499.00
510.00
9781259029936
BALAGURUSAMY
Object Oriented Programming with C++, 6/e
365.00
375.00
9781259004612
BALAGURUSAMY
Programming in Ansi C
385.00
390.00
9780070141605
BALAGURUSAMY
Fundamentals of Computers
399.00
410.00
9781259006821
BALAGURUSAMY
Prog In Ansi C (With V-Labs)
325.00
350.00
9780074633113
BALAGURUSAMY
Numerical Methods
550.00
575.00
9780070669093
BALAGURUSAMY
Computing Fundamentals and C Programming
399.00
415.00
9781259029547
BALAGURUSAMY
Data Structures Using C
325.00
350.00
9781259006111
BALASUBRAMANIAM
Cracking The It Interview
295.00
325.00
9780070621121
BANERJEE
Oracle Applications Databasea
595.00
635.00
9789332901537
BASAK
Surveying & Levelling, 2/e
410.00
435.00
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BAYE
Managerial Economics and Business Strategy
685.00
699.00
9781259062698
BEER
Vector Mechanics For Engineers: Statics, 10/e
685.00
699.00
9781259026850
BELCH
Advertising and Promotion : An Integrated marketing
Communications perspective(SIE)
625.00
635.00
9780071077392
BERGER
Talent Management Handbook 2/e
825.00
865.00
9781259004902
BERI
Marketing Research
550.00
575.00
9780070140004
BEWOOR
Metrology & Measurement
630.00
650.00
9780070681798
BHANDARI
Design of Machine Elements, 3/e
599.00
615.00
9781259006463
BHARGAVA
Basic Electronics and Linear Circuits
375.00
395.00
9780070591172
BHATTACHARYA
Digital Communication
599.00
625.00
9789332902855
BHATTACHARYA
Electrical Machines
425.00
450.00
9780070483156
BHEL
Transformers
725.00
765.00
9781259006135
BHURCHANDI & RAY
Advanced Microprocessors and Peripherals, 3/e
615.00
650.00
9780070473676
BIGELOW
Troubleshooting Maintaining&Repairing Pc
1,095.00
1,150.00
9781259027406
BLANK & TARQUIN
Engineering Economy, 7/e
735.00
750.00
9780070669017
BOSE
Information Theory, Coding and Cryptography, 2/e
550.00
565.00
9789332902701
BREALEY
Principles of Corporate Finance (SIE)
699.00
715.00
9789339205157
BROWN
Complex Variables and Applications
550.00
575.00
9780070667242
BROWN
Fundamentals of Digital Logic With Verilog Design (SIE)
725.00
735.00
9781259025976
BROWN & VRANESIC
Digital Logic With VHDL Design (With CD)
715.00
735.00
9781259025761
BURTON
Elementary Number Theory
550.00
575.00
9780071321174
CARLSON
Communication Systems
775.00
790.00
9789339204655
CENGEL
Fluid Mechanics, 3/e (SIE) (SI Units)
699.00
715.00
9780070669307
CHAKRABARTI
Basic Electrical Engineering
615.00
635.00
9781259005992
CHANDRA
Investment Analysis & Portfolio Management (with CD)
615.00
650.00
9789339203139
CHANDRA
Fundamentals of Financial Management
625.00
650.00
9780070680203
CHANDRA
Finance Sense
495.00
525.00
9780071078221
CHANDRA
Corporate Value & Value Creation
550.00
575.00
9789332902572
CHANDRA
Projects
595.00
625.00
9789332902930
CHANDRA
Strategic Financial Management
625.00
650.00
9780070658981
CHANG
Geographic Information Systems (with CD)
699.00
725.00
9780070648197
CHANG
Chemistry (SIE)
925.00
950.00
9781259027444
CHAPRA
Numerical Methods For Engineers, 6/e
799.00
825.00
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CHAPRA
Applied Numerical Methods With Matlab
750.00
765.00
9781259005107
CHARY
Production and Operations Management
660.00
675.00
9789339204105
CHASE
Operations & Supply Chain Management (SIE)
695.00
699.00
9781259001499
CHATTOPADHYAY
Boiler Operation Engineering
1,975.00
2,195.00
9781259006388
CHAWLA
A Textbook of Environmental Studies
215.00
225.00
9781259097348
CHIANG
Fundamentals Methods of Mathematical Economics, 4/e
650.00
675.00
9789339205447
CHITKARA
Construction Project Management
750.00
775.00
9780070702424
CHOW
Applied Hydrology
799.00
825.00
9780074515648
CMTI
Machine Tool Design HanDatabaseook
975.00
999.00
9781259001857
COOPER
Business Research Methods
675.00
699.00
9780074635575
CORNELL
Visual Basic 6: From The Ground Up
625.00
650.00
9781259098437
COUGHANOWR
Process Systems Analysis and Control
599.00
625.00
9780070634350
CROUSE
Automotive Mechanics (SIE)
775.00
815.00
9789332902879
DAS
Microwave Engineering
499.00
525.00
9780070083271
DAS
Statistical Methods (Combined Volume)
499.00
525.00
9780074515730
DAS
Fund'Ls of Mathem'L Anlys
295.00
325.00
9780070263505
DAS
Statistical Methods Vol. I
360.00
375.00
9780070635463
DAS
Unix Concepts and Applications
625.00
650.00
9789339204037
DAVIS
Introduction To Environmental Engineering, 5/e
875.00
895.00
9781259004094
DECHIARA
Time-Saver Standards For Interior Design
3,750.00
3,799.00
9780070585959
DESHMUKH
Microcontrollers: Theory and Applications
475.00
495.00
9780070617681
DESHMUKH
Industrial Safety Management
725.00
750.00
9781259098680
DESS
Strategic Management, 6/e
685.00
699.00
9781259005589
DHAMDHERE
Operating Systems: A Concept-based Approach
625.00
650.00
9780071333115
DHAMDHERE
Systems Programming
625.00
640.00
9781259064791
DIETER
Mechanical Metallurgy, 3/e
625.00
650.00
9781259064852
DIETER
Engineering Design, 4/e
696.00
725.00
9780070699687
DOEBELIN
Doebelin's Measurement Systems, 6/e (Special Indian Edition)
675.00
690.00
9780070153929
DONALDSON
Tool Design (SIE)
625.00
650.00
9780074604823
DONOVAN
Systems Programming
550.00
565.00
9780071072595
DUBEY
Engineering Mechanics
575.00
585.00
9781259005572
DUGAN
Electrical Power Systems Quality, 3/e
495.00
525.00
9789351343493
DUGGAL
Limit State Design of Steel Structures, 2/e
630.00
650.00
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9780070260689
DUGGAL
Design of Steel Structure 3/e
599.00
635.00
9781259029837
DUGGAL
Surveying Vol 2, 4/e
450.00
475.00
9781259028991
DUGGAL
Surveying Vol 1
450.00
475.00
9780070656819
DUN & BRADSTREET
Wealth Management
525.00
550.00
9780070681958
EDMINISTER
Electromagnetics (SIE) (Schaum'S Outlines Series), 2nd revised edition
499.00
515.00
9780070992863
ELGERD
Electric Energy Systems Theory, 2/e
575.00
599.00
9781259098284
FABOZZI
Fixed Income Securities
2,785.00
2,895.00
9780074631218
FAIRLEY
Software Engineering Concepts
499.00
525.00
9780070530393
FITZGERALD
Electric Machinery
650.00
665.00
9781259001567
FOROUZAN
Computer Networks
625.00
650.00
9781259064753
FOROUZAN
Data Communication and Networking (Global Edition), 5/e
625.00
650.00
9780070634145
FOROUZAN
Data Communication & Networking, 4/e (SIE)
599.00
650.00
9780070706521
FOROUZAN
TCP/IP Protocol Suite
685.00
699.00
9780070499355
FOROUZAN
Data Communication and Networking, 2nd Updated Edition
675.00
695.00
9780070530447
FRANCO
Design With Operational Amplifiers & Analog Integrated Circuits
650.00
665.00
9781259062513
FRAZIER
Food Microbiology
460.00
495.00
9780070683617
GALLO
Presentation Secrets of Steve
450.00
475.00
9781259062551
GAMBHIR
Concrete Technology, 5/e
575.00
599.00
9781259006197
GANESAN
Internal Combustion Engines
599.00
610.00
9781259006098
GANESH
Cracking C,C++ and Java Interview
295.00
350.00
9781259005930
GARG
Guide To Test Automation Using Selenium
395.00
425.00
9781259004346
GHATAK
Optics 5/e
595.00
599.00
9780070144781
GHOSH
Network Analysis and Synthesis
615.00
635.00
9781259006029
GIRI
Investment Banking
695.00
725.00
9781259062681
GODBOLE & KAHATE
Web Technologies, 3/e
550.00
565.00
9780070702622
GONZALEZ
Digital Image Processing Using Matlab®, 2/e
710.00
735.00
9780071333276
GOPAL
Digital Control and State Variable Methods
675.00
685.00
9780070145900
GOTTFRIED
Programming With C (SIE) (SOS)
499.00
515.00
9780070585157
GRAINGER
Power System Analysis
625.00
650.00
9789339212032
GRAY
Project Management: The Managerial Process (SIE)
699.00
725.00
9781259003882
GRofF
SQL: The Complete Reference
695.00
725.00
9781259006210
GROOVER
Industrial Robotics
525.00
550.00
9780071333450
GUJARATI
Basic Econometrics
725.00
750.00
14
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9781259005039
GUPTA
Business Research Methods
410.00
450.00
9780070699762
GUPTA
Audio & Video Systems, 2/e
399.00
425.00
9781259006159
HALL
Microprocessors & Interfacing (SIE)
699.00
725.00
9781259005275
HAMACHER
Computer Organization 5/e
725.00
750.00
9780070486713
HAMEL & PRAHLAD
Competing For The Future
550.00
575.00
9780071077316
HARPER
Gray Hat Hacking: The Ethical Hackers Handbook
850.00
875.00
9789339204808
HARRINGTON
Computer Graphics, 2/e
550.00
575.00
9781259064609
HARRIS
CISSP All In One Exam Guide
1,125.00
1,175.00
9780070620049
HARTMAN
Perspectives in Business Ethics, 3/e (SIE)
685.00
695.00
9780071077965
HAVALDAR
Sales & Distribution Management (Text & Cases)
599.00
625.00
9781259028564
HAYES
Computer Architecture & Organizations, 3/e
699.00
725.00
9789339203276
HAYT
Engg Electromagnetics(SIE)
550.00
575.00
9780070993488
HEINE
Principles Of Metal Casting
650.00
675.00
9781259002076
HEYWOOD
Internal Combustion Eng. Fund.
715.00
725.00
9781259098031
HILL
International Business
750.00
765.00
9780070667693
HILL/ McSHANE
Principles of Management (SIE)
685.00
695.00
9780071069670
HOLMAN
Heat Transfer - Si Units (SIE)
650.00
665.00
9780070139695
HOLZNER
Ajax: A Beginner's Guide
575.00
599.00
9781259064562
HOWSON
SAP Business Objects BI 4.0: The Complete Reference
795.00
835.00
9780070487093
HSU
Mems & Microsystems Design & Manufacture
775.00
795.00
9781259097089
HUGHES
Leadership: Enhancing the Lessons of Experience, 7/e
650.00
675.00
9780071072748
HUGHES
Software Project Management,5/e
650.00
665.00
9780074631669
HURLOCK
Child Development, 6/e
735.00
750.00
9780070993631
HURLOCK
Developmental Psychology, 5/e
575.00
595.00
9780070706590
HYNES
Managerial Communication
599.00
650.00
9781259002434
IN EASY STEPS
Building A Pc
225.00
250.00
9780071333573
IN EASY STEPS
Indesign Covers Cs3, Cs4 & Cs5
225.00
250.00
9781259060977
IN EASY STEPS
Building Android Apps
225.00
275.00
9789351344780
IN EASY STEPS
Java Script
225.00
250.00
9781259003905
IN EASY STEPS
Html 5
225.00
250.00
9781259097386
JAGGIA
Business Statistics
675.00
699.00
9780070669116
JAIN
Modern Digital Electronics 4/e
550.00
575.00
9781259003028
JANG
RHCSA/RHCE Red Hat Linux Cert.
825.00
865.00
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9781259026690
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JAWADEKAR
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A Global Digital Enterprise Perspective
625.00
665.00
Management Information System:
9781259026522
JAWAHAR LAL
Cost Accounting, 5/e
595.00
599.00
9780070144798
JAYARAMAN
Digital Image Processing
725.00
750.00
9781259026737
JHA
Operations Research
450.00
499.00
9780070648135
JOSEPH
Environmental Studies 2/e
355.00
365.00
9780070680739
JOSHI
Jigs and Fixtures, Third Edition
425.00
450.00
9780071070898
JURAN
Juran'S Quality HanDatabaseook, Sixth Edition
2,375.00
2,399.00
9781259029882
KAHATE
Cryptography and Network Security,3/e
550.00
575.00
9780070702066
KALSI
Electronic Instrumentation, 3/e
475.00
495.00
9780071072533
KAMAKSHAIAH
HVDC Transmission
410.00
435.00
9780070530775
KANG
CMOS Digital Integrated Circuits
650.00
675.00
9781259006876
KEISER
Optical Fiber Communications
650.00
665.00
9780071077828
KENNEDY
Kennedy's Electronic Communication Systems
625.00
650.00
9780070529120
KEOGH
J2/ee: The Complete Reference
650.00
695.00
9780070534155
KEOGH
J2Me: The Complete Reference
650.00
685.00
9780074632178
KERN
Process Heat Transfer
825.00
850.00
9789339205430
KHANDPUR
Handbook of Biomedical Instrumentation
825.00
850.00
9780070634299
KIELY
Environmental Engineering
850.00
875.00
9780070403123
KISHORE
Software Requirements and Estimation
550.00
575.00
9780070647787
KLEPPNER &
An Introduction To Mechanics
550.00
575.00
KOLENKOW
9780074602164
KOHLI
Automotive Electrical Equipment (Softcover)
450.00
465.00
9789332901582
KOTHARI
Basic Electronics
325.00
350.00
9780070699670
KOTHARI
Electric Machines 4/e
575.00
595.00
9780070146112
KOTHARI
Basic Electrical Engg 3/e
499.00
515.00
9780070647916
KOTHARI & NAGRATH
Power System Engineering 2/e
625.00
650.00
9780070671553
KRAUS
Antennas and Wave Propagation (SIE)
599.00
635.00
9780074632185
KRISHAN
Climate Responsive Architecture
2,195.00
2,295.00
9781259003363
KRISHNA
Prestressed Concrete
595.00
610.00
9780074622100
KRISHNAMURTHY
Finite Element Analysis: Theory and Programming, 2/e
650.00
675.00
9780070077188
KRISHNAMURTHY
Dhirubhai Ambani: Against All Odds
250.00
270.00
9780071328968
KULSHRESHTHA
Basic Electrical Engineering (Revised First Edition)
560.00
585.00
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550.00
585.00
1,295.00
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9781259063725
KUMAR
Spring and Hibernate
9780070502697
KUNDERS
Hospitals - Facilities Planning & Manage
9780070635159
KUNDUR
Power System Stability & Control
850.00
875.00
9780070667334
LAW
Simulation Modeling and Analysis (SIE)
740.00
765.00
9789339203405
LEACH
Digital Principles and Applications (SIE)
525.00
565.00
9780070635999
LEE
Mobile Cellular Telecommunications: Anal
525.00
550.00
9780070603486
LEHMANN
Product Management
630.00
665.00
9789383286645
LEON
Enterprise Resource Planning
450.00
475.00
9789383286676
LEON
ERP Demystified
595.00
625.00
9780070595019
LEON-GARCIA
Communication Networks
730.00
740.00
9780071321211
LEVINE
Physical Chemistry 6/e
999.00
1,050.00
9781259004742
LEVY
Retailing Management (SIE)
699.00
725.00
9780070587472
LIKER
The Toyota Way
475.00
495.00
9780071074391
LINGAIAH
Machine Design Databook
2,295.00
2,350.00
9781259029967
LIPSCHUTZ
T & P of Data Structures, SOS
475.00
485.00
9780070701984
LIPSCHUTZ
Data Structures With C (SIE) - SOS
499.00
515.00
9780070605022
LIPSCHUTZ
Linear Algebra - SOS
575.00
595.00
9781259062537
LIPSCHUTZ
Discrete Mathematics - Revised 3/e(SIE) (SOS)
525.00
550.00
9781259006395
LIU & MOHAPATRA
Elements of Discrete Maths
475.00
495.00
9780070140790
LONEY
Oracle Database 11G: The Complete Refere
895.00
925.00
9781259097430
LUTHANS
Organizational Behavior, 12/e
675.00
699.00
9780070495364
MACDONALD
Asp.Net: The Complete Referenc
795.00
825.00
9780074517727
MAHAJAN
Pollution Control In Process Industries
475.00
499.00
9780074602317
MAJUMDAR
Pneumatic Systems : Principles and Maintenance
575.00
599.00
9780074637487
MAJUMDAR
Oil Hydraulic Systems
675.00
685.00
9780070671539
MALIK & SINGH
Engineering Physics
499.00
525.00
9780070634244
MALVINO
Electronic Principles, 7/e (Special Indian Edition)
650.00
675.00
9781259004858
MANDAL
Ethics in Business and Corporate Governance
575.00
585.00
9789339204457
MARTIN
Ethics In Engineering 4/e
475.00
495.00
9780070660489
MARTIN
Introduction To Languages and The Theory Of Computation
550.00
565.00
9789339213237
McCABE
Unit Operations of Chem.Engg.
695.00
725.00
9781259061158
McCLURE
Hacking Exposed 7 Network Security Secrt
875.00
899.00
9781259098383
McCONNELL
Economics, 19/e
825.00
835.00
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9781259004575
MEHTA
Machine Tool Design, 3/e
550.00
565.00
9789339204761
MEHTA
Concrete Microstructure Properties
850.00
895.00
9781259005459
MEREDDY
SAP Basis Administration Handbook Netweaver Edition
650.00
685.00
9780070495395
METCALF
Wastewater Engg: Treatment & Reuse
1,350.00
1,399.00
9780070151581
MILKOVICH
Compensation (SIE)
750.00
765.00
9780070151420
MILLMAN
Millman'S Integrated Electronics 2/e
599.00
625.00
9780071072724
MILLMAN
Pulse, Digital and Switching Waveforms
630.00
650.00
9780070636941
MILTON
Introduction To Probability and Statistics
799.00
825.00
9781259096952
MITCHELL
Machine Learning
399.00
425.00
9780070482937
MITTAL & NAGRATH
Robotics and Control
625.00
650.00
9780070593572
MITTLE
Basic Electrical Engineering, 2/e
499.00
525.00
9781259004926
MONAPPA
Industrial Relations and Labour Laws
499.00
545.00
9780070680128
MUNDREY
Railway Track Engineering, Fourth Editio
1,495.00
1,575.00
9780070187757
MURPHY
Effective Business Communication
650.00
685.00
9781259062568
NAG
Engineering Thermodynamics, 5/e
575.00
585.00
9780070151314
NAG
Basic and Applied Thermodynamics, 2/e
675.00
699.00
9780070702530
NAG
Heat and Mass Transfer, 3/e
550.00
575.00
9780070151390
NAGOOR
Signals & Systems
499.00
525.00
9780070086654
NAGOORKANI
Digital Signal Processing
499.00
525.00
9780070151437
NAHVI
Electric Circuits - SOS (SIE)
525.00
535.00
9781259062896
NAIDU
High Voltage Engineering
525.00
550.00
9780070151277
NAKRA
Instrumentation, Measurement and Analysis, 3/e
575.00
599.00
9780070220874
NARGUNDKAR
Marketing Research - Text and Cases, 3/e
635.00
650.00
9780074517963
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Strength Of Materials (Special Indian Edition) (Schaum'S Outline Series)
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Introduction To Computers (SIE)
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Linux: The Complete Reference
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A First Course in Mathematics for Management
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How To Read Balance Sheet
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Introduction To Topology and Modern Analysis
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Advanced Concepts In Operating Systems
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Linux Administration A Beginners Guide
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Business, Government and Society: A Managerial Perspective
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Elements of Power Syst Analysis
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Introduction to Classical Mechanics
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Crafting and Executing Strategy
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Engineering Mechanics, 5/e
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Finding Your Strength In Difficult Times
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Manufacturing Planning and Control For Supply Chain Management
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Intermediate Structural Analysis
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Management: A Global Innovative and Entrepreneurial Prespective
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Internet: The Complete Reference
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vU; izksisQ'kuksa ds fy, lanHkZ vkSj O;kikj izdk'ku (VsªM ifCyf'kax) dk vxz.kh iznkrk Hkh gSA
,e-,p-b- ds izdk'ku vR;f/d yksdfiz; gSa vkSj ;s lkekU; :i ls turk vkSj O;olk; ds lnL;ksa esa dkiQh
izfl¼ gSaA ,e-,p-b- us vius dfBu ifjJe vkSj iz;klksa ls vius fy, vkSj vius czkaM eSdxzk&fgy ds fy, ,d
fo'ks"k LFkku cuk;k gSA
,e-,p-b- ns'kHkj esa vius lHkh mRiknksa dk fujarj vkSj O;kid :i ls izpkj djrk vk jgk gS rFkk ,e-,p-b- dh
fcØh izpkj xfrfof/;ksa esa bldh vksj ls Hkkjh fuos'k fd;k tkrk gSA ,e-,p-b- dks igys ls izkIr izfr k vkSj
izflf¼ ds vk/kj ij blds izdk'kuksa dh fcØh esa dbZ xquk o`f¼ gqbZ gS vkSj FkksM+s le; ds Hkhrj blds fcØh
vkadM+s dkiQh maQpkb;ksa rd igq¡p x, gSaA lkFk gh] ,e-,p-b- ds izdk'kuksa vkSj gkmlekdZ ds izpkj ds fy, Hkh
cM+h /ujkf'k [kpZ dh xbZ gSA
,e-,p-b-vius }kjk izdkf'kr vkSj csps x, lHkh izdk'kuksa dh lkfgfR;d Ñfr esa dkWihjkbV Lokeh gSA
blfy, ,e-,p-b- dks vius izdk'kuksa dh fo"k;oLrq esa oS/kfud vf/dkj gkfly gS rkfd fdlh Hkh
izdkj ls fdlh Hkh nq#i;ksx vkSj xyr iz;ksx dks jksdk tk lds vkSj rhljs i{kksa dks blds dkWihjkbV dk
mYya?ku djus ls jksdk tk ldsA
dqN lkfgR;pksjksa (ikbjsV~l) }kjk dkWihjkbV dk mYya?ku
gesa gky gh esa dqN izdk'kuksa@iqLrdksa (ftUgsa vkxs ¶lansgkLin lkfgfR;d Ñfr;k¡¸ dgk tk,xk) vkSj tks
ck kkj esa miyC/ gSa] ds ckjs esa irk pyk gS rFkk ;s izdk'ku@iqLrdsa ,e-,p-b- ds izdk'ku@iqLrdksa ds dkWihjkbV
dk ?kksj mYya?ku gSaA ;k rks ;s izdk'ku@iqLrdsa ljklj lkfgfR;d pksjh vkSj tkylkth gSa vFkok ,e-,p-b- ds
izdk'kuksa@iqLrdksa ds laxhu pksjh fd, x, laLdj.k gSaA
26
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lansgkLin lkfgfR;d Ñfr;ksa dks viukuk vkSj iz;ksx djuk gekjs lkfgfR;d Ñfr;ksa dk uhprkiw.kZ iqu%izdk'ku gSA
lansgkLin lkfgfR;d Ñfr gekjh lkfgfR;d Ñfr ds vu:i gSA bu ifjfLFkfr;ksa esa] gesa lnk ds fy,
fu"ks/kKk yxkus dk vf/dkj gS ftlesa lkfgR;pksjksa@mYya?kudrkZvksa@tkylktksa dks gekjh lkfgfR;d
Ñfr vFkok blds fdlh Hkh egRoiw.kZ Hkkx dks fdlh Hkh :i esa iqu%izdkf'kr djds vkSj@vFkok fdlh
vU; rjhds ls lansgkLin lkfgfR;d Ñfr cspdj vFkok iz;ksx djds lkfgfR;d Ñfr esa gekjs
dkWihjkbV dk mYya?ku djus ls jksdk tk,xkA lansgkLin lkfgfR;d Ñfr] vuqÑfr vkSj iqu%izdk'ku
flfoy mYya?ku gksus ds vykok dkWihjkbV ,sDV] 1957 dh /kjkvksa 63 vkSj 64 ds izko/kuksa ds varxZr
iqfyl vFkok vnkyr ds gLr{ksi ;ksX; vijk/ ekus tkrs gSa] ftlesa rhu o"kksZa rd ds dkjkokl ds lkFk
naM feyrk gS vkSj nks yk[k #i;s rd dk tqekZuk yxrk gSA
mijksDr vaxhdkj] iz;ksx vkSj lHkh lEc¼ xfrfof/;ka] pkgs ;s fdlh Hkh rjhds ls gks] ,e-,p-b- dks viwj.kh;
gkfu] {kfr vkSj vidkj igqapk jgh gSa vkSj vkxs Hkh igqapk ldrh gSaA mijksDr
lkfgR;pksjksa@mYya?kudrkZvksa@tkylktksa dks lansgkLin lkfgfR;d Ñfr dk iz;ksx djds vuqfpr ykHk mBkus ls
jksdk tkuk vfuok;Z gSA O;kikj txr ds lnL;ksa vkSj yksxksa }kjk ;g lksprs gq, bu lansgkLin ÑR;ksa dks [kjhns tkus
dh laHkkouk gksrh gS fd budk ,e-,p-b- ls dksbZ laca/ vFkok lac¼rk gS] tcfd lPpkbZ ;g gS fd ,slk dksbZ
laca/ vFkok lac¼rk fo|eku ugha gSA lkfgR;pksjksa@mYya?kudrkZvksa@tkylktksa us vius voS/ ÑR;ksa }kjk ,e-,pb- ds ;FkklaHko fudV vkus dh dksf'k'k dh gS rkfd vke yksxksa ds eu esa ;g /kj.kk cuh jgs fd mudk fdlh u
fdlh rjg ls ,e-,p-b- ls ukrk gSA budk ;g ÑR; dqN vkSj ugha cfYd ,e-,p-b- dh izflf¼ dk ykHk mBkus
dk ,d iz;kl gSA
geus lkfgR;pksjksa] mYya?kudrkZvksa] tkylktksa ftlesa mYya?kudrkZ Hkh 'kkfey gSa] }kjk vius dkWihjkbV
ds bl vfrØe.k dks cgqr gh xaHkhjrk ls fy;k gS rFkk ge ,sls nq#i;ksx dks jksdus ds fy, dkuwu ds
v/hu miyC/ vfrfjDr dkuwuh rjhds viukus ds fy, rS;kj gSaA
Ñi;k uksV djsa fd ge ,e-,p-b-] dkWihjkbV mYya?ku dkjZokb;ka 'kq: djus ds vykok Hkkjr esa lHkh
ck kkjksa ij dM+h u kj] pkSdlh vkSj fuxjkuh j[k jgs gSa rFkk ge lansgkLin nqdkunkjksa] iqLrd foØsrkvksa
vkSj forjdksa dh xfrfof/;ksa ij u kj j[ksaxsA
Ñi;k ;g Hkh uksV djsa fd ,e-,p-b- rhljs i{kksa ls vius dkWihjkbV dh j{kk djus esa iw.kZ :i ls lfØ;
gSa vkSj ;g ,rr}kjk dkuwu ds varxZr vius lHkh vf/dkjksa vkSj mik;ksa dks lqjf{kr j[krk gSA
vkidks ,rr}kjk lykg nh tkrh gS fd ikjLifjd ykHkdkjh laca/ cuk, j[kus ds fy, vkidh daiuh dks bl
laca/ esa iw.kZ lko/kuh vkSj lrdZrk cjruh pkfg, fd mYya?kudkjh mRiknksa dks LVkWd esa u j[kk tk, vkSj forfjr
u fd;k tk,@cspk u tk,A
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