- Embraer Commercial Aviation

August 2012
EMBRAER - Latin America and Caribbean
Av. Brigadeiro Faria Lima, 2170 - 12227-901
São José dos Campos - SP - Brazil
Tel: +55 12 3927 1000
Fax: +55 12 3927 6600 / 1448
EMBRAER - North America
276 SW 34th Street
Fort Lauderdale, FL 33315 - U.S.A.
Tel: +1 954 359 3700
Fax: +1 954 359 8170
EMBRAER - Europe, Middle East
and Africa
Bat. Eddington Paris Nord II
33, Rue des Vanesses
BP 58294 Villepinte - 95958
Roissy CDG Cedex - France
Tel: +33 (1) 49 38 44 00
Fax: +33 (1) 49 38 44 01
EMBRAER - Asia Pacific
391B Orchard Road # 24-02
Ngee Ann City - Tower B
238874 - Singapore
Tel: +65 6734 4321
Fax: +65 6734 8255
Suite 1806, Tower 2
No. 79 Jianguo Road
Chaoyang District
Beijing 100025
People’s Republic of China
Tel: +86 10 6598 9988
Fax: +86 10 6598 9986
love what you fly
love what you fly
By now it’s clear: airlines don’t just like our E-Jets.
They love them. As do their passengers, pilots,
and crews. E-Jets are enhancing the fleet mix of
virtually all the world’s most prestigious airlines.
And since first deliveries in 2004, they’ve been
changing the way people fly on every continent
across the globe. That’s because these four popular
jets — the E170, E175, E190, and E195 — have
unlocked the profit potential of the 70- to 120-seat
category. Bottom line, they give operators the
flexibility to adapt to changing market conditions
and capacity demands without sacrificing economics,
range, or passenger comfort. In fact, E-Jets deliver
an in-flight experience surpassing many narrowbody
aircraft. And since passengers love E-Jets, airlines
do too. All of which means that the right kind of
change can be good.
Rethinking capacity
Matching aircraft capacity with market demand.
From that simple concept emerged our E-Jets
family of 70- to 120-seat aircraft — right-sized
equipment that blurs the line between regional and
mainline jets. Their arrival marked the creation of a
whole new category of aircraft.
And they remain the benchmark for their
class. Handling everything from short sectors
to five-hour legs, E-Jets span all business
models — from mainline full-service, to
short-haul local flights, to low-cost carriers.
The result for airlines is a new level of
versatility that changes everything.
Our role in defining the small-capacity
regional jet began with the launch of our
50-seat ERJ 145 in 1996. On shorter, lowerdemand routes, 50-seat jets were ideal. But
we observed that passenger demand was
trending in established markets toward an
optimal 70- to 120-seat configuration. We
saw an opportunity and built an aircraft
family to seize it — E-Jets.
Whether the context is emerging or
established markets, E-Jets give carriers
the tools to build or expand their networks
more carefully and more profitably — adding
increments of capacity in a controlled way.
And as the world fleet ages, progressive
airlines are replacing large aircraft with
smaller, more efficient — yet equally
comfortable — E-Jets.
There’s never been a better time to break
with traditional thinking, to consider a whole
new category of aircraft that lets you address
scheduling inefficiencies and transition from
an operationally-oriented approach to one
that is truly market oriented. It’s a philosophy
that’s been embraced by many of the world’s
leading airlines.
Embraer’s success in the 70- to 120-seat
aircraft has attracted many others, but only
our design is founded on a philosophy of four
Es —Ergonomics, Efficiency, Engineering, and
Economics. On every continent, airlines
have endorsed our approach to a cleansheet family of airplanes.
Out of
E-Jets traverse all
continents, including
the vastness of Africa.
There, customers such
as LAM Linhas Aéreas
de Moçambique (facing
page), Kenya Airways,
EgyptAir Express, and
Air Nigeria are replacing
ageing aircraft and using
E-Jets to bring greater
network connectivity
and frequency.
KLM Cityhopper. USA low-cost carrier JetBlue
Airways. Mainline operator Air Canada. All
have put E-Jets to work. And, as a group, they
illustrate the remarkable versatility of a single
aircraft family that spans all business models.
E-Jets now operate in ways no small-capacity
regional jet ever could. You’ll find them crossing
continents and crossing oceans, missions that
were once possible only with larger aircraft. In
fact, E-Jets deliver such a superior on-board
passenger experience that airlines routinely
schedule them on the same routes as their
larger single-aisle airplanes.
rethinking capacity
A World of Change
Boundless Appeal
At Embraer, we believed that right-sizing to unlock
the potential of the 70- to 120-seat segment
required more than simply stretching a 50-seat jet
to increase the number of seats. It required change
— a total rethinking of what type of aircraft best
matches the market demands of the segment.
These demands include high expectations
Loved by Crews Pilots love E-Jets for their
from passengers who continually seek greater
easy-going handling characteristics, both
levels of satisfaction in all their consumer
in the air and on the ground. Maintenance
experiences. It’s a significant marketing
staff, flight crews, and schedule planners
phenomenon we refer to as The PAX Factor.
appreciate that the four family members
And embracing it can be a key component of
share up to 100% parts commonality. That
an airline’s formula for success. Those that
means reduced inventories, streamlined
can provide a superior experience at a good
maintenance procedures, less complicated
value will be the ones that succeed. And that
differences training for flight crews, and
is precisely why E-Jets were created. Designed
easier last-minute equipment changes.
specifically for the 70 to 120-seat capacity
segment, E-Jets bring new options for airlines
seeking to stay competitive and prosperous.
They are truly loved.
Loved by Airlines Airlines have discovered
that E-Jets can go more profitably where
larger aircraft can not. The airplanes can
open new routes, replace ageing fleets,
Loved by Passengers The shape of the
correct longstanding scheduling deficiencies
fuselage creates an exceptional volume of
from jets that are too big. But most of all,
personal space that exceeds that of many
airlines love them because they are good for
conventional narrowbodies. And a wide
the bottom line.
The unique crosssection design of an
E-Jet maximizes cabin
width at shoulder
and elbow level while
providing generous
space below.
two-by-two seat configuration eliminates
the middle seat entirely to expedite
boarding and deplaning while increasing
overall trip comfort.
E-Jets offer the cabin service amenities of a
mainline product, including — at the carrier’s
option — premium cabin and variable pitch
seating configurations for network-wide
product consistency, in-flight entertainment
systems, seatback video monitors, in-seat
power ports, and satellite TV. A two-meter
(6 ft. 7 in.) cabin height and large windows
create a bright and spacious interior
environment. A wide aisle eases movement
about the cabin for more efficient boarding
and deplaning, and faster turnaround times.
Boundless Appeal
Two forward and two aft doors, single-point
refueling, under-wing engines, and easily
accessible baggage compartments allow
for uncongested, simultaneous servicing on
the ramp. A state-of-the-art computerized
diagnostic maintenance system and external
LAN ports let you analyze the aircraft’s
performance quickly and easily. And that
means less time on the ground, and more
time in the air.
Boundless Appeal
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A common cockpit across all E-Jet models
makes for significant reductions in the time and
expense required for flight crew differences
training — requiring only a couple of hours
of manual-reading to qualify from one E-Jet
to another. Setting high standards in mission
performance, pilot comfort, and operating
economics, E-Jet flight decks provide ergonomic
and technological advancements, including
robust fly-by-wire controls, health management
systems, and diagnostic monitoring.
Boundless Appeal
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CHANGING air travel
It took only seven years beyond the first E-Jet delivery
to exceed a thousand firm orders. The family is
in service worldwide with carriers in established
markets, yet airlines in other regions continue to
discover the untapped potential of E-Jets.
In Kazakhstan and Mozambique, Brazil and
to a market-oriented, passenger-focused
Kenya — and in vast provinces of China
approach emphasizing comfort, access,
— E-Jets are being deployed to open new
and value of time.
markets and build emerging economies. And
prestigious airlines such as Lufthansa, Air
France, and United are using E-Jets in their
networks to right-size their fleets for tapping
the potential of the 70- to 120-seat segment.
Our customers showcase the versatility
of the E-Jets family. Air Canada routinely
schedules its E-Jets on sectors in excess of
five hours. Virgin Australia flies its E190s
more than four hours nonstop — entirely
Almost any mission type is feasible. Short-
over water. British Airways CityFlyer
range, high-frequency shuttles and hub-and-
replaced its entire fleet of old-generation
spoke deployment. Flights to better match
airplanes with E-Jets that operate at London
variations in time-of-day and day-of-week
City Airport. And regional UK carrier Flybe
demand. And new frequencies on long
is enhancing its formerly all-turboprop
and thin routes. E-Jets facilitate a change
fleet with two types of E-Jets.
E-Jets in China — flying
for Hebei, Hainan, Tianjin,
and the country’s largest
airline, China Southern
— are helping to bring
greater connectivity to
people and commerce,
especially in the western
provinces. The airplanes
are building new airline
networks and growing
local economies. Sensible
capacity. Carefully
applied. Airlines in China
have discovered the true
potential of E-Jets.
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Copa Airlines was the first E-Jet operator
in Latin America. Its fleet of E190s links
its Hub of the Americas at Panama
with primary and secondary cities
across its network. Copa E-Jets have
introduced new nonstops between
Panama and medium-demand markets.
Those flights represent a new option
for passengers who can now go almost
anywhere in the Copa network with just
one fast connection.
Kenya Airways realized that a “one-sizefits all” aircraft strategy would add too
many seats in many markets it wanted
to serve as it pursued its expansion
objectives. It opted for a fleet of E170s
and E190s to build frequency in carefully
controlled capacity increments and to
offer greater connectivity across the
continent. Whether seated in Business
Class or traveling in the Economy Class
cabin on the E190, passengers enjoy
in-flight entertainment on their individual
touch-screen monitors.
Changing Air Travel
16 \ 17
Royal Jordanian acquired its fleet
of dual-class E-Jets to establish daily
nonstops between its Amman hub
and cities throughout the Middle East.
The aircraft allowed the airline to fill
gaps in its schedule without adding
excess seat capacity. The result was
more convenient, consistently-timed
same-day flights that business travelers
wanted. Royal Jordanian’s E-Jets deliver
a product standard that is comparable to
that on its larger single-aisle aircraft.
Brazil´s Azul Linhas Aéreas chose
Embraer E-Jets when it started low-cost
flights that have since brought affordable
air travel to a whole new segment of
consumers. Instead of flying the same
large aircraft to the same markets at its
competitors, Azul broke with tradition,
acquired a fleet of E-Jets, and targeted
cities with less-congested airports.
The result has revolutionized air travel
in Brazil. Smaller-capacity airplanes.
Low-cost carrier business application.
Carefully controlled growth. It all adds up
to an impressive success story.
Air Astana of Kazakhstan is changing
the way people fly in Central Asia.
The airline’s E190s supplement larger
narrowbody flights and provide more
frequency and better connections at
its Almaty hub. Air Astana is using its
fleet of E-Jets to access both domestic
and international markets, including
secondary points in Russia. That means
travelers in those cities have more options
to go where they want to go. And they
get there faster, too.
Changing Air Travel
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Building on Heritage
Our company has spent more than 40 years
designing and manufacturing innovative aircraft that
advance aviation and challenge our competitors.
And we believe that one success leads to another. So
we never stop reinventing the airplane. Focused on
the future instead of the past, we are relentless
in our commitment to make the best even better.
Embraer aircraft span multiple segments:
perform at their best, initially, and over
commercial, executive, defense and
the long term. The common mission of our
security, and agriculture. But they all emerge
eight service areas is to help our customers
from a company-wide sense of devotion
succeed through greater efficiency, lower
that informs what we do each day. It’s a
costs, and higher profitability. This capacity
commitment to excellence, to innovation,
to deliver a critical suite of services leads
and to our customers. And when one of
to warm and lasting relationships with
our new aircraft rolls off the line, we like to
customers worldwide. And to our direct
stay involved. Not only because we know
participation in their success. It’s the kind of
and love our airplanes better than anyone.
commitment that defines us as a company.
But because we owe it to our customers.
And always will.
Through our Services and Support Group,
Because some things never change.
we help ensure that our E-Jets always
In the
Modest by today’s
standards, Embraer’s first
airplane, over 40 years
ago, was a light transport
aircraft, a twin turboprop
that could carry only 18
passengers. But, back in
1969, the EMB 110 gave
Embraer a reason for
being. And it also carried
the name “Bandeirante,”
which means “pioneer.”
As it turns out, no one
knew then just how
prophetic a name it was.
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(*) Maintenance organizations providing airframe services to third parties.
As one of the world’s leading aircraft
manufacturers, we take satisfaction in past
achievements. But it is our commitment to the
future that drives us. It’s a future that requires
not only great products, but great service —
support that helps customers succeed. That is
why we place so much emphasis on a global
Service and Support structure that covers a full
range of needs on a 24-hour basis, including:
field and technical support, material and spare
parts, flight and maintenance operations
consulting, aircraft upgrades and modifications,
state-of-the art crew and personnel training,
and technical publications and eSolutions. No
matter where you are in the world, when you
need us, we’ll be ready.
BUILding on heritage
Commitments that Last
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love what you fly