Printable SEO Checklist
for SquareSpace Users
from Apply SEO to SquareSpace with This Checklist
Prepared by Jewel H. Ward
Last update: 29 April 2016
v.3
Printable SEO Checklist for SquareSpace Users
Checklist
The following guidelines were created from the requirements listed by Yoast on
their WordPress SEO plugin. You may easily adapt them to your SquareSpace
website. They are best practices. That means, apply as many as you can, so long
as it makes sense within the context of your blog post or web page.
If you have questions as to how to apply these, please visit the checklist blog
post.
1. Pick a unique focus keyword for the page or post.
☐ Use the keyword in the title.
☐ Use the keyword in the first paragraph of the copy after the title.
☐ Use the keyword in a heading tag (h2, h3, etc.) at some point in the
page or post copy.
☐ Use the keyword in the Meta description and Meta title.
☐ Use the keyword in the slug.
•
•
What is the slug? For example, in the URL
http://www.impactzone.co/checklist-for-seo-for-squarespace-users/,
“checklist-for-seo-for-squarespace-users” is the slug.
The slug length (i.e., the unique section of a URL for a blog post)
should use around 45 characters of the title, including the keyword
and dashes (i.e., “-“). It should not be more than 50 characters in
length.
☐ Use the keyword in the alt tag for the image(s) used on the page or
post.
☐ Use the keyword first in the page or post title when at all possible.
•
The page title should be around 70 characters, but no less than 40.
The best length is no more than 55 characters.
☐ Use the keyword in the Meta description.
Creative Commons Attribution-ShareAlike 4.0 International License
by Impact Zone Consultancy, LLC, 29 April 2016, v.3.
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Printable SEO Checklist for SquareSpace Users
2. The Meta description should have no more than 156 characters for best
results when displayed in a search screen on a desktop or laptop
browser. The best length to avoid truncation in a mobile phone search
results listing is no more than 115 characters, split into two equal length
sentences, if possible.
3. Yoast recommends a 300-word minimum and a 1000 word maximum for
blog post and page content. However, 2000 word blog posts seem to
have the most traction and compounded visits over time.
4. Have at least one outbound link. That means, link to a high quality
website or blog post or article, etc., that is not on your own website.
5. Have at least one image. (Again: be sure to give the image a title and fill
in the “alt” tag section with a description that contains the keyword.)
Tip
Save yourself some time by using this Title Tag and Meta Description Tag
character counting tool. This character counting tool is specific to Google SEO.
Also, Microsoft Word offers a WordCount (but not an individual character
count) feature under "Tools" in the Menu bar.
Over It?
We love to do this work. If you prefer to outsource rather than DIY, Impact Zone
offers Search Engine Optimization (SEO) services. Contact us online or call us at
(919) 265-3755 between 9 AM and 6 PM EDT to find out more.
Let us solve your information and data problems so you can focus on what you
do best – your core business.
Specialties
Search Engine Optimization (SEO), Metadata/Keywords, Information Strategy,
Content Management Systems (CMS), Digital Asset Management (DAM), ISO
16363/TDR, ISO 14721/OAIS, and Data Analytics.
Creative Commons Attribution-ShareAlike 4.0 International License
by Impact Zone Consultancy, LLC, 29 April 2016, v.3.
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Printable SEO Checklist for SquareSpace Users
Citation
Ward, J.H. (2016). Printable SEO Checklist for SquareSpace Users. Checklist for
SEO for SquareSpace Users. Impact Zone Consultancy, LLC. Retrieved from
http://www.impactzone.co/checklist-for-seo-for-squarespace-users/
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0
International License.
Creative Commons Attribution-ShareAlike 4.0 International License
by Impact Zone Consultancy, LLC, 29 April 2016, v.3.
4