Increasing Scale
and Impact
cross-sectorial partnerships
Ulrike Sapiro
European River Restoration Conference
Oct 2014
our aspiration: to grow our business by making a
positive difference in the communities we serve
2020
European River Restoration Conference
Oct 2014
2
Water is Biggest Part of Our Supply Chain and it is
Under Growing Stress
•
Physical availability – surface
or groundwater – and the sustainability of those
sources
•
Infrastructure existence, pressure, service area,
metering
•
Pricing – too cheap or too expensive
•
Droughts
•
Competing use and increased demand from more
people and increased GDP
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Climate change
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Regulatory limits
•
Social acceptance
European River Restoration Conference
Water Risks in Manufacturing Locations
Water Risks in Agricultural Supply Chain
Oct 2014
3
THIS IS NOT ONLY A
DEVELOPING WORLD
ISSUE
LAKE MEAD, NEVADA
Classified - Internal Use Only
Coca-Cola Water Stewardship Strategy
Sustainable
water use in our
Operations
Giving Back the
water we use to
Communities and
Nature
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•
•
•
•
•
•
•
Resource analysis
Resource protection
Water Efficiency
Waste Water Treatment
Access to Water
Storage & Quality
Use Efficiency
Education & Awareness
Advocacy and Partnerships
Sustainable
water use in our
Supply Chain
•
Sustainable sourcing
of key agricultural
ingredients
Collaboration is the Key to Success of
Our Water Programs
Our partners include:
European River Restoration Conference
Oct 2014
6
WWF and The Coca-Cola
Company
A truly global partnership since 2007
WWF/Coca-Cola Global Partnership
2013-2020
Focus of Our Work
Freshwater Conservation
drive innovative, climate-smart
solutions to freshwater challenges
though basin-wide engagement and
comprehensive policy support
Global Value Chains
improve environmental performance in
water, packaging, climate, and
sustainable agriculture across CocaCola’s supply chain
Valuing Nature
integrate the value of nature explicitly
into public and private policy decisions
and enhance our understanding of the
dynamics involved in meeting multiple
planning objectives in a basin
© Anton Vorauer / WWF-Canon
Water programs in Europe
Stappersveen,
Stappersveen, Belgium
Belgium
Removing
Removing invasive
invasive vegetation
vegetation and
and
restoring
water
flow
to
rare
moor-area
restoring water flow to rare moor-area
River
UK
River Cray/River
Cray/River Nar,
Nar, UK
restoring
natural
river
flows,
restoring natural river flows, helping
helping
farmers
farmers to
to reduce
reduce pesticide
pesticide run
run off
off into
into
stream
stream
Danube,
Danube, 6
6 countries
countries
Austria,
Austria, Hungary,
Hungary, Serbia,
Serbia, Croatia,
Croatia, Romania,
Romania,
Bulgaria
Bulgaria Wetland
Wetland and
and River
River Restoration
Restoration
projects
projects helping
helping improve
improve drinking
drinking water,
water,
flooding
and
biodiversity;
flooding and biodiversity; new
new $4,4m
$4,4m investment
investment
supported
supported by
by The
The Coca-Cola
Coca-Cola Foundation
Foundation (2013(20132020)
2020)
Aragon,
Aragon, Spain
Spain
Reforestation
Reforestation and
and land
land management
management to
to
improve
improve water
water storage
storage and
and retention
retention
Las
Las Tablas
Tablas del
del Dalmiel,
Dalmiel, Spain
Spain
helping
helping farmers
farmers to
to save
save water
water on
on the
the
source
source of
of the
the River
River Guadiana
Guadiana
Cyprus,
Cyprus, GWP
GWP
Installing
Installing rainwater
rainwater and
and greywater
greywater
use
systems
and
increasing
use systems and increasing
awareness
awareness on
on water
water efficiency
efficiency
Spanish
Spanish Coastal
Coastal Area,
Area, 3
3 projects,
projects,
several
partners
several partners
Working in
in key
key centres
centres along
along the
the
Working
coast to
to improve
improve water
water capture
capture and
and
coast
storage
storage
La
La Camargue,
Camargue, France
France
Restoring
water
quality,
Restoring water quality, hydrological
hydrological
flows
flows and
and nesting
nesting places
places in
in several
several
etangs
etangs
Alte
Alte Elbe,
Elbe, Europark
Europark Germany
Germany
Removing
invasive
species
Removing invasive species and
and
restoring
restoring water
water storage
storage alon
alon the
the Old
Old
Elbe
Elbe Oxbow
Oxbow
Gozo/Malta,
Gozo/Malta, GWP
GWP
Rainwater
harvesting,
Rainwater harvesting, awareness
awareness
raising,
raising, improving
improving water
water use
use in
in
farming
farming
Greek
Greek Islands,
Islands, GWP
GWP
Improving
water
capture
Improving water capture and
and
storage
storage in
in schools
schools and
and
communities;
communities; improving
improving
agriculutural
water
agriculutural water use
use
WWF/Coca-Cola European flagship program on the
Danube
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WETLAND RESTORATION
RIVERFLOW IMPROVEMENTS
CITIZEN EDUCATION (water tour)
OUTREACH AND AWARENESS
Impact & Advantages of the long-term WWF/CocaCola partnership on the Danube
Smart investment: private co-funding enables feasibility phase, allows public support and further scale
Increased Effectiveness : skills and tools exchange, capability building on both sides, employee engagement
Better Governance: Steering Committee for Planning, Monitoring and Exchange
Outreach: Ability to reach wider audiences and scale of awareness
Providing Benefit to Nature AND Communities
Gornje Podunavlje 3:11
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