SPONSORSHIP
PROSPECTUS
MARRIOTT EATON CENTRE
TORONTO | ONTARIO
may 24-26
2015
#mria15
MOVING FROM INSIGHTS TO IMPACT
BE PART OF THE EXCITING STORY AS A SPONSOR OF THE
MRIA 2015 NATIONAL CONFERENCE IN TORONTO!
Join us from May 24–26 2015 as we explore the
insightful world of storytelling and how it impacts
our vital work as market researchers.
MRIA 2015 National Conference:
Storytelling: From Insight to Impact
Canada’s premier marketing research conference, being held in downtown
Toronto this year, will attract decision-makers and marketing research
practitioners from research agencies, field suppliers, and client-side
researcher organizations.
In 2015, our focus is on creating memorable experiences through storytelling.
Learn through workshops, panels, keynotes, a student competition and an
exhibitor hall offering 40 booths. Do not miss out on the only event of its kind
in Canada. We expect sponsorship demand to be brisk, so select your
sponsorship collateral early.
With the various sponsorships available for the 2015 National Conference, your
company has the flexibility to achieve its marketing objectives and stay within
budget. Stand-alone sponsor packages are available from as little as $2,500 up
to $35,000. Each package guarantees you excellent and ongoing recognition
building up to the event (and further recognition after the event).
Important Deadlines
IMMEDIATE:
By becoming an exclusive sponsor, your organization will have the
opportunity to not only share your key messages, innovation and creativity to
key market research buyers and providers, but also be recognized as an
integral supporter of our industry’s future growth. Can you afford not to take
advantage of this unique opportunity in 2015?
February 2015:
March 2015:
April 2015:
Reserve your Sponsorship Package early for the best selection
of sponsor properties and to maximize exposure on
Conference Communications.
Provide artwork if advertising in Vue, RBG or Pulse
Determine what you are including as handouts for the Swag Bar,
which replaces the Delegate Bags
Register your delegates, exhibitor hall staff, speakers;
book hotel and travel
Provide artwork for your official Conference Program ad
(print and digital) ad
May 2, 2015:
Deadline to reserve rooms at Marriott – use discount code MRIA 2015
June 2015:
MRIA’s Thank You ad in Vue, acknowledging sponsor support
SPONSORSHIP CONTACTS
Name
Email
Telephone
Carolyn O’Keefe
carolyn@mqoresearch.com
(709) 753-1251
Shane Skillen
shane.skillen@hotspex.com
(416) 487-5439
Jordan Levitin
Anu Bhalla
Anne Marie Gabriel
Kara Mitchelmore
jordan.levitin@ipsos.com
abhalla@advanis.net
amgabriel@mria-arim.ca
kmitchelmore@mria-arim.ca
(416) 572-4455
(416) 422-4603
(416) 642-9793 x 8723
(416) 642-9793 x 8724
WHAT’S IN IT FOR YOU, AS AN MRIA 2015 NATIONAL CONFERENCE SPONSOR?
The national conference is MRIA's largest annual event, and has been staged
across the country. It unites buyers and sellers in the marketing research
industry for two days of insights, networking, promoting and socialising. This
year we are looking to welcome over 400 delegates in downtown Toronto at
the Marriott Eaton Centre – a great location in a great city.
As a sponsor, your brand will be highlighted before, during and after the
conference. You will have access to delegates, keynotes, speakers and
exhibitors. And we will work closely with you to ensure that your dollars are
invested in the elements of the conference that are most important to your
brand. In the following pages we offer an at-a-glance table of benefits at all
sponsorship levels, as well as a more detailed summary of the value
proposition.
NEW15
in 20
“Swag Bar” – This replaces the delegate bag idea, and saves
a few trees! The swag bar is a self-serve concept, where
everyone chooses the items of most interest that are being
offered in the exhibitor hall and in the main ballroom.
2015 National Student Competition – Schools across the country are
invited to send teams to the conference, to learn about storytelling, then
create and deliver a presentation based on what they learned about
storytelling, all within the 2 days of the conference! Winners will present
on the final day of the conference and up to $6,000 in prizes will be
awarded.
Complimentary Hotel Nights – at the elegant, centrally-located Marriott
Eaton Centre.
All MRIA national conference sponsors benefit from:
Communications package – including event ads in Vue magazine,
Pulse eNewsletter, MRIA Events Digest, Conference Website
*Spitch* – Do you have a great elevator pitch on your product or service?
Compete for the honor of best “Spitch” – better yet, sponsor it.
Partners – links to the conference will be shared with international
partners, for promotion to their members
Welcome Booth – 200 sq ft of the most visible space, well appointed and
unique to this conference venue – only one available !
Social Media – updates will be posted on LinkedIn, Facebook, Twitter
Remember, all elements offered in the next pages are on a first come,
first served basis – so do not delay! Contact one of the Sponsorship
Committee members to discuss your selection today!
At the event – your logo is displayed on the ballroom screens, on print
material, in the conference app, on screens throughout the foyer.
#mria15
2015 MRIA CONFERENCE - SPONSOR OPPORTUNITIES
$2,500
Bronze
$5,000
Silver
$10,000
Gold
$15,000
Platinum
$35,000
Pinnacle
Benefits | Recognition | Profile
✔
Keynote Speaker exclusive workshop or executive briefing
Full Conference Passes
1
2
5
Complimentary Hotel Nights
2
4
10
Premium Delegate Reception Area & Booth
✔
single
booth
single
booth
double
booth
1
2
4
single
for 10
single
for 10
double
for 20
✔
✔
✔
✔
1/4 page
1/2 page
1 full page
2 full pages
Research Buyer’s Guide Banner Ad
1 month
2 months
3 months
4 months
Conference Official Program Ad
1/2 page
1/2 page
1 full page
1 full page
✔
✔
✔
✔
1
2
3
5
Complimentary Trade Show Booth
Complimentary Booth Personnel Passes
Gala Awards Dinner Reserved Table
Communications MRIA media – Pulse eNewsletter, Events Digest
✔
Vue Magazine Ad in the Conference Issue
Publicity exposure on the Conference website, LinkedIn, facebook, twitter
✔
MRIA Individual Memberships for 2016
Delegate, Sponsor and Exhibitor List
✔
✔
✔
✔
✔
‘Swag Bar’ Item
✔
✔
✔
✔
✔
Visibility on International Partner Websites
✔
✔
✔
✔
✔
Many excellent sponsorship opportunities exist ... please see the following page
PINNACLE SPONSORSHIP:
THE PREMIER LEVEL
acle
Pinn 00)
,0
($35 ment
st
Inve it 2)
(lim
Pinnacle is the highest level of sponsorship available in 2015. Support at the
Pinnacle level is exclusive to two organisations, both of whom will benefit from
the highest recognition, offerings and opportunities throughout the event,
including:
 Exclusive meeting with keynotes, either over a meal, in a workshop setting or an
executive briefing for your executives and clients.
 The best booth in the house, right at the entrance to the big event, over 200 sq. ft.
of well-designed and visibly impressive space, for an entire day
 Five complimentary full conferences passes
along with ten hotel nights.
 Reserved seating for 20 at the Gala Awards
dinner
 Free ad space in Vue Magazine,
Pulse eNewsletter and Buyer’s Guide
 Five individual memberships
And that’s not all!
The following outlines a selection of elements, designed with two prime sponsors in
mind, first come first served !
 Welcome Remarks at the Opening Sessions, Monday or Tuesday morning
 20-minute presentation at the podium, or participation in a panel discussion or
chairing a session
 Introduce at least one Keynote Speaker
 Welcome Remarks at the podium for the 2015 Awards Gala Dinner presentation
 Branded 'swag' bags
 Branded lanyards or name badges
Questions? Let us help you with your selection confsponsorships@mria-arim.ca
W W W. M R I A - A R I M . C A / C O N F E R E N C E 2 0 1 5
#mria15
PLATINUM – $15,000 INVESTMENT
num
Plati 00)
,0
($15
At this level, you will enjoy the many benefits exposure at our conference brings,
including:
 Complimentary exhibitor booth and one exhibitor pass
 Two complimentary full conference passes along with four hotel nights
 Reserved seating for 10 at the Gala Awards dinner
 Free ad space in Vue Magazine, Pulse eNewsletter and Buyer’s Guide
 Three individual memberships
 Full delegate list available prior to the event
For additional value, choose any two of the following:
 Exclusive Speaking Opportunity to introduce a Keynote Speaker or Plenary Panel
 Mobile Conference App / Conference Guide Sponsor
 Remarks at Opening Reception on Sunday Evening
 2015 Student Competition, with 12 teams and $6,000 in prizes
 Serve as member of the Student Competition Judging Panel
 Networking Dinner on Tuesday Evening
 Exclusive sponsor of the Awards Gala Cocktail Reception
 Cafe Barista Bar
 Dessert Bar
Questions? Let us help you with your selection confsponsorships@mria-arim.ca
W W W. M R I A - A R I M . C A / C O N F E R E N C E 2 0 1 5
#mria15
GOLD – $10,000 INVESTMENT
Gold 0)
,00
($10
In this category, your company shines at the podium while introducing panels and
keynotes and you have added coverage at the complimentary booth we provide.
 Complimentary exhibitor booth and one exhibitor pass
 One complimentary full conference pass along with two hotel nights
 Reserved seating for 10 at the Gala Awards dinner
 Free ad space in Vue Magazine, Pulse eNewsletter and Buyer’s Guide
 Two individual memberships
 Full delegate list available prior to the event
You may even offer a fun option or two of your own creation for the delegates to enjoy!
Suggested options include one of the following:
 Branded notebook in the “Swag Bar”
 Wine at the Gala Dinner
 Introduce a Keynote or Plenary Panel, Monday or Tuesday
 Sponsor breakfast or lunch, with signage and podium acknowledgement
 Activity Zone – with video games or other entertaining break
 Entertainment – during cocktail hour each evening; or for the Gala dinner
Questions? Let us help you with your selection confsponsorships@mria-arim.ca
W W W. M R I A - A R I M . C A / C O N F E R E N C E 2 0 1 5
#mria15
SILVER – $5,000 INVESTMENT
r
Silve 0)
0
($5,0
At the silver level, you enjoy the limelight with:
 Preferred seating near the stage at the Gala Awards dinner
 Free ad space in Vue Magazine, Pulse eNewsletter and Buyer’s Guide
 One individual membership
 Full delegate list available prior to the event
You can increase awareness of your brand by choosing one of the following
(first come first served, so reserve early!)
 Flowers at the Gala dinner, with your logo on the Gala Menu Card
 Branded water bottles
 Charging Station/Connect Table
 Refreshment Break (Mon/Tues AM/PM)
 Official Photographer for Gala Evening, with your logo displayed near backdrop
 Wifi lounge and contests
 Communication/Relaxation Area
BRONZE – $2,500 INVESTMENT
ze
Bron 0)
0
($2,5
At this level, we will deliver on free publicity through our various print and digital
media, acknowledging you as sponsor, displaying your logo and linking to your
website: You also receive a list of delegates prior to the Conference and can choose
from one of the following:
 Water filling stations
 Ice Cream Station
 Chocolate Fountain
 Branded USB flash drive
 Annual Academic Awards *
 “Spitch” sponsorship
W W W. M R I A - A R I M . C A / C O N F E R E N C E 2 0 1 5
* Joseph Doyle Award
Established in 1987 the award is presented to
the research professional who achieves the
highest mark on the CMRE exam.
* The Jack F. Graydon Award competition is
open to graduating students from a marketing
research-related program at any accredited
university in Canada.
#mria15
CALL FOR SPONSORS
#mria15
Sponsorship Registration Form
Sponsor Information
Company name: ________________________________________________________________________________________
Key contact: __________________________________________________________________________________________
Mailing address: ______________________________________________________________________________________
City: ______________________________ Province: ________________________ Postal code: _____________________
Telephone numer:____________________________________ Fax number: ______________________________________
Email: ________________________________________________________________________________________
Investment
Sponsorship Investment
ToTal
■ Pinnacle (limit 2)
$ 35,000
$
■ Platinum
$ 15,000
$
■ Gold
$ 10,000
$
■ Silver
$
5,000
$
■ Bronze
$
2,500
$
■ other
$
H.S.T. #
859160574RT0001
(please specify the amount)
Subtotal
HST 13%
ToTal PaID
$
$
$
$
If you wish to have your participation associated with a specific element of the conference, please indicate
below (the details and options are listed in the Sponsorship Prospectus):
Our sponsorship team will be pleased to discuss these sponsorship opportunities to ensure that you receive the
most benefit for your support of the 2015 MRIA Conference.
For more information on sponsorship, contact
confsponsorships@mria-arim.ca
CALL FOR SPONSORS
#mria15
Sponsorship Checklist
Please check that your Sponsorship Registration form includes the following information:
❍ The Sponsor Information section;
❍ The category of sponsorship and preferred elements elected;
❍ The Payment Information (below);
❍ An EPS file of your organization’s logo is sent to confsponsorships@mria-arim.ca
Payment Information
Cheque enclosed
Payment type:
Card No.
Security Code:
Exp. Date:
Name of card holder: _________________________________________________________________
Signature of card holder:_____________________________________________________________________________________________
Important Deadlines
IMMEDIATE:
February 2015:
March 2015:
April 2015:
May 2, 2015:
June 2015:
Reserve your Sponsorship Package early for the best selection of sponsor properties and to maximize exposure
on Conference Communications.
Provide artwork if advertising in Vue, RBG or Pulse
Determine what you are including as handouts for the Swag Bar, which replaces the Delegate Bags
Register your delegates, exhibitor hall staff, speakers; book hotel and travel
Provide artwork for your official Conference Program (print and digital) ad
Deadline to reserve rooms at Marriott – use discount code MRIA 2015
MRIA’s Thank You ad in Vue, acknowledging sponsor support
MAY 24-26, 2015
MARRIOTT EATON CENTRE
TORONTO I ONTARIO
Please fax or mail with payment to:
Marketing Research and Intelligence association
21 St. Clair Avenue East, Suite 1102, Toronto, ON M4T 1L9
Tel: (416) 642-9793 • Toll Free: 1-888-602-MRIA (6742) • Fax: (416) 644-9793
attention: Erica Klie, ext. 8727 eklie@mria-arim.ca
Pour de plus amples renseignements en français, veulliez contacter Anne Marie Gabriel au (416) 642-9793 x 8723