Post: Parcel SP‐620205819 Code 12243 ‐ Riyadh, Saudi Arabia
T: +966 1 465 2881, F: +966 1 465 2882, Toll free: 800 128 8000
E‐mail: helpdesk@geidea.net
Web link: www.geidea.net
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Company Background
• A Saudi Private Information Technology “product and service developer/
provider”
• Specialized in POS, Smart Home, & Comprehensive Solutions Development
and Capabilities.
• 500+ Employees including 60 System developers, 270+ Technical Support,
45 Help Desk, R&D Center in India – Bangalore
• NPV of the Company 500++M SAR (According to KPMG factual
memorandum ) and company evaluation report .
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‫‪Business Establishment & Growth ‬‬
‫‪3‬‬
‫‪2014‬‬
‫‪2012‬‬
‫‪+20‬‬
‫فرع صيانة‬
‫في‪ ‬انحاء‪ ‬‬
‫المملكة‬
‫فرع الخبر‬
‫القصيم‬
‫ابھا‬
‫‪2011‬‬
‫فرع جدة‬
‫‪2010‬‬
‫فرع الرياض‬
‫المركز الرئيسي‬
‫‪2009‬‬
‫فرع الھند‬
‫‪2008‬‬
‫البداية‬
Geographical Presence
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5 Local Branches
Dedicated Training Center
Dedicated R&D Center
20 Support Centers
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100% Collaborations in all Territories
Organizational Structure
President
VP
CEO
Country Support Manager
Helpdesk Manager Account Manager HD Bangalore Supervisor
Team Leader
Support Manager
Regional Manager Regional Manager (Central)
(S&W)
(E&N)
Team Leader
Team Leader
Hardware Maintenance Senior
Smart Home Installation Technicians
CPO, Director of R&D
CMO
CFO
System Development g
Manager
Sales & Marketing Manager
Finance Manager System Development Engineer
Bangalore Team Leader
Sales Coordinator Central
Senior Accountant
COO
Business Development Manager
Warehouse Supervisor
HR & Admin Manager
Accountant
Warehouse officer
Driver
HD Officer
Sales Coordinator North
Accountant
Warehouse officer
Tea Boy
Bank Coordinator
After Sales Coordinator & leads follow up Purchasing Officer
Receptionist HD Bangalore Coordinator Team
Technician
Hardware Maintenance Junior
Technician
Technician
Bangalore Team
Warehouse & purchasing
Personnel/HR Officer
Sales Coordinator West
HD Officer
Quality Assurance
Data Entry HR Coordinator
HR Officer
Housekeeping
HR Coordinator
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Geidea HQs
Bangalore HQ
Riyadh HQ
Canary Center
Jeddah HQ
Jameel Square
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Geidea Office Photos
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Geidea Office Photos
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R&D Centre ‐ India
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R&D Centre ‐ India
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Certificate
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Certificate
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Competitive Advantages
• Lead By Young Mgt and drive for state of Art Innovation & Tech Dev.
• Customer Driven company.
• Home made solutions, through supporting innovation & constant Dev.
• Most advanced & competitive in the market.
• Authorized Technology Developer and Consultant @ SAMA’S Testing Laboratories.
• Quick After‐Sale service.
• Most Qualified and talented Technical Support Team.
• Distinctive Contributor to Local community Across Development & Charity Programs.
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POS Market Position
• 150 K+ Terminals in Saudi Market in 6 Industries
(110K terminals installed and running at Market , 40K terminals with PO and under the process of the installation )
• 75% of the market owned in 2015
• 350% Annual Growth
• 50K POS as MSP (36%)
• 100 % Partnership of Saudi Banks
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Rewarding Programs
Quarterly
Incentives
Awarded to Easa Alayashi.
In recognition of his
outstanding performance
during the month/ Quarter
of 20--
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Optimized Operational Work Flow
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Maintenance System Support
 Web Enabled Helpdesk System 24/7
• Request for installation and Support.
• Follow up & Action in prompt time. • Generate Online Ticketing, and Auto reports:  Tracking, History, and Stock.
 Smart Phone Application 24/7
• Allow customers and technicians to open tickets
• Update, track maintenance requests, and • Show maps to locate terminals.
 (IVR) 24/7
• Allow to call and submit request through telephone
• 15 Land lines and toll free #
• Clients will be contacted at the earliest
 Customer Care Staff
• Our staff at help desk will be delighted to receive your call during working hours.
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Geidea Maintenance System Support
• Hot Terminal Swapping System:
• Use SAM to replace terminals by inserting SAM of the defected unit into the new one
• No need to register new terminal (same serial number & terminal ID)
• Terminals send PING to our host:
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Supporting remote application download Enable / Disable auto reconciliation
Change Date & Time of the terminal
Supporting Paper request through Terminal Menu
Getting GPRS SIM number
De‐Activate the terminal remotely .
Loading Black listed BIN remotely .
Monitoring # of Trx for all Card schemes ( SPAN, VC , MC , AX ) . .
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Geidea Maintenance System Support
• E‐request for Paper Roll Supply :
• Request paper roll supply from POS terminal menu without calling the bank
• No need to place any paper roll Paper Order (E‐request)
• Merchants can trace last transactions history (10,000 transactions) by displaying or printing from the POS terminal.
• Electronic Receipts:
• Our merchants can view all the transactions through Geidea server.
• Terminal Software upgrading could be done by:
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(Serial, Ethernet, USB, and remotely by TMS), so our team can upgrade the SW using USB flash
memory, or remotely using Internet.
• Dedicated “Transaction Database Management” per Terminal offered to all Banks19
Geidea POS Service
• Web portal and Smart phone applications to check and validate on:
• SAMA registration (940) • Telecom Service Provider (190)
• Check from this link for smart phone: www.geidea.net/span.apk
• Over web: http://geidea.dyndns‐office.com:81/Website/
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Web ‐ Enabled Apps.
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Web ‐ Enabled Apps.
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Web ‐ Enabled Apps.
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Web ‐ Enabled Apps.
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Web ‐ Enabled Apps.
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Geidea Smart Phone Apps
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Investment Road Map
2016
Supporting Systems
Automated Dialer
SMS/IVR Broadcast
Auto Digital Archiving
Geographical Information System (GIS)
4 Digit Verification System
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Automated Dialing System:
The telephony team will make outbound calls using the Automated dialing system. The addition of this system will increase efficiencies across all areas of operations. The system boasts the following features:
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Direct calls to agents only when human voice is detected in real time
Built in Call Progression Detection (CPD) which allows tracking of each dialed call
Ability to program call back scenarios Intelligent algorithm controls the dialing of calls based on average handling times
The system will result in the following benefits:
 Will boost SLA compliance through efficiencies in customer contact
 Will provide real time statistics which will help identify wrong contact details quicker
 Will allow the telephony team to contact merchants at different times without human intervention
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Outbound SMS/IVR Broadcast: SMS and Media gateways will be used to broadcast both text and voice massages. The system will add multiple channels of communications with our merchants. The system will give the following benefits:
 Ability to send automated SMS and IVR broadcasts
 The system can be integrated with the dialing system to allow sending SMS for every unsuccessful call
 Ability to communicate proactively with merchants incase of outages and downtime
 Ability to conduct automated customer experience surveys
The system will result in following benefits:
 Lower the load on call center incase of outages or downtime
 Track Customer Experience Index (CEX) and drive operation improvements
 Improve SLA performance through timely customer contact
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Auto Digital Archiving: Digital archiving system will streamline management of job orders and mada branding requirements. Pictures will be taken through mobile applications installed in technician smart phones. The system will have the following features:
 Pictures will be uploaded real time in central database with TID and Ticket Number as refren
 The technicians will be required to take 4 pictures for every installation:
 Job Order
 Terminal & Stand with all stickers visible
 Counter with relevant mada sticker
 Door with relevant mada sticker
The system will result in following benefits:
 Tracing of all job orders
 Quality control for mada branding
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Geographical Information System (GIS): In 2016, Geidea will implement GIS system to improve support efficiencies. This software will map out our entire customer base and distribute the base using grids. The system will have the following features:
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Visual spread of tickets across KSA Smart allocation of tickets based on geographical grids
Shortest path planning at technician level to allow efficient closing of tickets
Support effective planning of resources through detailed reports
The system will result in the following benefits:
 Major improvement in SLA performance
 Effective use of resources  Better planning and forecasting abilities
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Auto Digital Archiving: Digital archiving system will streamline management of job orders and mada branding requirements. Pictures will be taken through mobile applications installed in technician smart phones. The system will have the following features:
 Pictures will be uploaded real time in central database with TID and Ticket Number as reference
 The technicians will be required to take 4 pictures for every installation:
 Job Order
 Terminal & Stand with all stickers visible
 Counter with relevant mada sticker
 Door with relevant mada sticker
The system will result in following benefits:
 Tracing of all job orders
 Quality control for mada branding
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4 Digit Verification System: Geidea will introduce a 4 digit verification system for all terminal installations. The system will have the following features:
 Merchant to receive a text message with a list of services to be expected
 Merchant to be provided with a 4 digit code which the technician will require to close the ticket
 The 4 digits will only be given to the technician if the merchant is satisfied with the installation
The system will give the following benefits:
 Ensure that the right level of service is provided to the merchants
 Ensure that the right level of training is provided
 Ensure that SAMA guidelines and met
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Geidea Loyalty Program
• Business perspective
• Increase Customer Satisfaction
• Technical perspective
• Development of loyalty systems optimization
• Current Clients: 34
MSP Business Model
1. Optimal POS Terminal and Connectivity Selection as per SAMA Segmentation.
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Pinpad for Closed based cashier
Portable Terminal for Pharmacy
Etc….,
2. Dedicated / Outsourced Call Centers with
one Toll free number to Banks
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
Customized Toll free number to optimal solution
FLM
3. Highly Skilled and Trained Help Desk Team.
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MSP Business Model
4. Comprehensive Maint. System Support.
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Own Terminal Mgt. System.
Dedicated Merchant Mgt. System to Banks for all POS terminals in the market.
Unified Work Flow & Optimized Communication Channels.
5. Added value
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Testing Terminals for connectivity.
Development Program while Dual Application in POS
Optimal terminal & Connectivity with Piece of Mind
Operations and after market
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POS Business Engagement with Banks
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Business Engagement with Telecom
 Site Survey for Optimal Selection
 Bundle, Negotiate & allocate
 Activation Error Check & Resolving  Supply Management
 In Advance Payment: Yearly
 Piece of mind 1 time Collection: Yearly
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SLA 17K
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Reaching out to our Community
Social & Development
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Charity Support
Part of Geidea mission is supporting charity associations, percentage of Geidea sales supports Harakia the Association of Assembly of disability for adults, also Geidea providing technical training and hiring programs. 41
Cattle E‐payment Project (2013‐2015)
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Al Janadriyah Festival ‐ 2016
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Social Responsibility to National Festival
Minimum time while purchasing
Overcome limitations in ATM withdrawal.
Possibility of cash robbery is null
Provide full time onsite support & training
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Saudi Day of Solidarity with the Children of Syria ‐ 2014
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Social Responsibility and tangible contribution
Minimum time while money donation
Minimum time for processing and reaching
Increase Donation amount without limitations as in ATM withdrawal.
Possibility of cash robbery is null
Provide full time onsite support & training
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Riyadh International Book Fair 2015
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Social Contribution to promote reading and learning in KSA
Minimum time while purchasing to 1,000,000 Visitors with 2,000,000 Titles
Overcome limitation in ATM # and SR Secure method over Cash
Provide full time onsite support & training
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Women Jewels and Accessories for Charity 46
SOUGRAM Charity Event – June “25‐28” 2015
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Taxi Electronic Payment
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Unattended POS
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Self Service POS – Fast Food 50
Our Clients
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Meetings & Events
Geidea 2015 Yearly Event
SAMA Visit to Geidea, 2015
CARD Payment, Dubai 2014
MADA Branding, SAMA 2015
CARTES Payment, Paris 2013
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Merchant Glance
Our Clients
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Merchant Glance
RAFAL KEMPENSKI
KAMPAI
LULU
MILANO
PATCHI
JARIR BS
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Bathroom/Laundry/B
alcony
Practical, cozy, safe
Study Room
Kitchen and
Dinning hall
Wireless wiring, cozy lights.
Ensure normal and safe application of all the appliances to create romantic dinner time.
Bedroom
Auto on/off curtain, auto play music, smart AC, friendly lighting brightness
Living room
With fresh atmosphere, lights, curtain, sound and imaging equipments can get started, closed or adjusted casually as our wish.
Entrance and
Hallway
All you need to do is press mobile keypad to see not only door is open but also music, lights and AC get started.
Garden
Lighting devices, security devices are convenient and safe
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Entrance and hallway of the residence
> Entering house without keys
Opening the lock remotely is not something new, so why not open the door like that?
Keyless entry system of Geidea Smart home brings you a whole new experience. Do some simple operations in your
phone to have the door opened and meanwhile trigger other functions to start such as music, lights, and air
conditioning.
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Entrance and hallway of the residence
> Switch is “laid off”
When you are back home, “Home” mode of the control terminal like smart phone could be launched, then electrical
devices like light, air‐condition, sound system controlled by smart control system can be turned on automatically with
preset brightness, temperature, volume etc..
When you leave home, “Away” mode preset can be launched via terminal devices, then all the appliances can be turned
off and security system is launched at the same time.
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Entrance and hallway of the residence
> Safety guard for your home Geidea smart home builds the first line of defense in safety for your outdoor area. It can turn on the lights automatically
for visitors and expel the intruders at night. And, combining with dimmer switch, it can adjust the light brightness,
sensitivity and switching time.
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Living Room
> Smart Fire Fighting
It is inevitable that someone may smoke in the party or at your home, Geidea smart fire fighting system can detect
smoke concentration in the air at any time and send out alarm in time, which ensures the safety for your families and
friends. Moreover, it has smoke collector built‐in which prevents false alarm caused by dust frog.
When air temperature exceeds 65Ԩ, temperature sensor can send out alarm. Double insurance makes your life more
safe and reassured.
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Living Room
> One‐key Start Mode
In the past, each electrical equipment has a controller, various controllers dazzled you and tidiness of your living room will be affected.
With Geidea smart home system, you just need a remote controller, tablet or even a mobile phone, all the appliance can be easily controlled. Curtain closes slowly; TV, sound system and air‐condition launches one by one…What you need to do is enjoying the leisure time!
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Living Room
> Enjoy Fresh Air
Maybe you are an office worker, all the house windows and doors are almost locked during your office time. Air quality becomes a headache problem for lots of people. Now we can detect CO2 concentration in the air at any time for you. Using ZigBee technology, at the same time, connecting with air‐condition and ventilator etc, you can enjoy a perfect air quality at any time. 63
Kitchen and Dining Hall
> Make your life easier and faster Diversified electrical appliances in kitchen need different sockets. Now our products can load many electrical appliances.
Meanwhile, its wireless technology makes the decoration elegant and beautiful at maximum.
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Kitchen and Dining Hall
> Different visual enjoyment At friends’ party, lovers’ date, family reunion, Geidea intelligent design can adjust light brightness of the dining hall and
give you a different atmosphere!
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Kitchen and Dining Hall
> Guard you at any moment
Making delicious food for your families is an enjoying process. Now, more and more families use natural gas to cook. It is
known to all that natural gas may catch on fire easily once it meets naked flame. Let Geidea guard you when you’re
cooking.
Inflammable gas detector can detect natural gas density in kitchen in real time. Once the safety threshold value is
exceeded, detector can send out alarm signals.
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Bedroom
> Enjoy the fresh air at any moment
Geidea smart home solution can detect indoor carbon dioxide concentration in real time and launch ventilation system
automatically to purify indoor air quality.
Human body is sensitive to indoor temperature and humidity, smart home system can automatically open or close air
condition and humidifier according to the indoor temperature and humidity coefficient so as to bring a good sleeping
environment for you.
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Bedroom
> Intimate design, Control the atmosphere easily
Even in the bedroom, you can still turn off all the lighting and electrical equipment in the house. Moreover, the switch
with LED light is more suitable for confirming the direction at night.
Wireless Dimmer Switch is suitable for adjusting bedroom atmosphere. The dimmer with IR remote control button can
easily meet your demands on bedroom lights. Equipped with remote controller, you can turn off the light by no need of
leaving the bed after you read the books.
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Bedroom
> Practical and tidy
Normal electrical connection at anytime and anywhere is guaranteed. Moreover, it can load various electrical
appliances. And, wireless technology makes your bedroom refreshing and brings you a nice mood.
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Bedroom
> Smart curtain to ensure ultimate privacy You can control the electrical curtain easily with a swipe in your phone, giving you a space of your own.
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Bedroom
> Walk freely at night
Geidea smart home system has intimate “good night” scene mode. It can turn off the lights in bedroom and adjust the
lights in dark aisle or washroom when you go to bed. It can guide the road for you at night, moreover, it can save the
energy for you greatly.
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Study Room
> Create perfect light effect
It is a perfect choice for any study room as it can control the lights and create an excellent working environment at any
moment for you.
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Study Room
> Stable electrical connection
Wireless prewired technologies applied, it can be installed at a convenient place, all the things in your study room looks
in a good order.
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Bathroom/Laundry/Balcony
> Make effective and convenient life
In modern society, too many electrical equipment are required in bathroom and laundry room. Geidea smart home
system ensure you sufficient power port. Meanwhile, built‐in automatic power‐off device makes you free from worrying
about the dangers caused by moist circumstances of the bathroom and laundry.
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Bathroom/Laundry/Balcony
> Comfortable bathing environment
Through setup, it can delay the closure of the exhaust fan and meet ventilating needs in moist space. Meanwhile, it can
reduce the waste caused by your forgetting of turning off the electrical equipment.
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Bathroom/Laundry/Balcony
> Free your hand
Hold the laundry basket by one hand, open the door and light by another hand, you still need to watch the road, it is
really test your balancing ability. You don’t need to open the door like that in the future, because wireless IR motion
detector can help you. It can perceive the infrared ray sent out from human body and turn on the light for you in an
instant.
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Bathroom/Laundry/Balcony
> Humanized Design
If there are old people and children in your family, you can install an emergency alarm device in the bathroom. If they
fall suddenly and press the emergency button at the time, you will receive alarm signals and take corresponding safety
precautions.
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Garden
> Meticulous care for plants
Busy life leaves you no time to take care of the plants at home. Now, Geidea comes to help. Brand new intelligent‐zed
design allows you to set watering time and quantity. Even you are thousands of miles away from home, the water valve
on the lawn and balcony can also open automatically according to your preset value, super practical.
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Garden
> Intelligentized lighting control
Combining with related sensors, light on/off will be under control automatically to light up your outdoor road. It can
detect the brightness and turn on automatically to meet the practical needs. There is no need for you to re‐program the
procedure to adapt the change of the season.
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Lighting
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Smart Wall Switch(one‐button, L+N):
Max Resistive Load (total): 2000W [e.g.‐ incandescent lamp, halogen lamp]
Max Inductance Load/Capacitive Load (total): 1500W [e.g.‐ energy saving lamp, fluorescent lamp, and LED lamp]
Smart Wall Switch ( One‐button L, High Voltage):
Min Load: 15W
Max Resistive Load (total): 1800W [e.g.‐ incandescent lamp, halogen lamp]
Max Inductance Load/Capacitive Load (total): 1400W [e.g.‐ energy saving lamp, fluorescent lamp, and LED lamp]
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Lighting
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Smart Wall Switch(Two‐buttons, L+N):
Min Load: 15W
Max Resistive Load (each way): 300W [e.g. ‐incandescent lamp, halogen lamp]
Max Inductance Load/Capacitive Load (each way): 150W [e.g. ‐ energy saving lamp, fluorescent lamp, and LED lamp]
Smart Wall Switch ( Two‐buttons L, High Voltage)
Min Load: 15W
Max Resistive Load (total): 1800W [e.g.‐ incandescent lamp, halogen lamp]
Max Inductance Load/Capacitive Load (total): 1400W [e.g.‐ energy saving lamp, fluorescent lamp, and LED lamp]
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Lighting
Smart Wall Switch(Three ‐ buttons, L):
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Min Load: 15W
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Max Resistive Load (each way): 300W [e.g. ‐incandescent lamp, halogen lamp]
•
Max Inductance Load/Capacitive Load (each way): 150W [e.g. ‐ energy saving lamp, fluorescent lamp, and LED lamp]
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Lighting
Smart Dimmer :
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Load Type: Resistive Load [e.g.‐incandescent lamp, halogen lamp], part of Triac Dimmer
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Min Load: 25W
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Max Load: 300W
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Lighting
Smart Rainbow Light:
Screw Type: E27
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Color: 16 millions
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Controllers
Smart Curtain / Shutter Controller
Load Type: AC Motor
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Motor Power: 125VA 50/60Hz
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Controllers
Wireless Automatic Curtain Engine:
Safe Load: 100kg Open/Close Speed: 20cm/s Track Length: ≤12m 86
Controllers
Smart UK Type Socket:
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Max Resistive Load: 3000W
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Controllers
Smart Custom Scene Switch
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Sensors
Wireless Water Leaking Sensor
Detect Dimension ≤ 3㎡
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Sensors
Wireless IR Transmitter
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Control Distance: 5m
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Control Angle: 45°
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Sensors
Wireless IR Motion Detector
Detect Distance: 3m
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Detect Angle: 120°
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Detect Speed: 0.2~3.5m/s
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Sensors
Wireless Smart Temperature and Humidity Sensor
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Sensors
Wireless Smart Light Sensor
Anti‐visible light ≥8000LUX
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Effective Receiving Angle: 60°
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Detect Light Range: 1‐65535 LUX
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Sensors
Wireless Smart Flammable Gas Detector
Alarm Gas Concentration: 5000PPM
Alarm Decibels (at 1m): 80dB
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Sensors
Wireless Smart Smoke Detector
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Sensors
Wireless Smart Air Quality Detector:
Detect Concentration Range (for CO2): 0‐2000 ppm
Alarm Concentration: 1200 ppm
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Security
Wireless Sires Alarm Alarm Current: 200mA
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Alarm Decibels (at 2m): 80dB
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Security
Wireless Smart Lock
Supported Unlock Method: Fingerprint/Password/Remote Control/NFC
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Security
Wireless Door / Window Sensor
Alarm Distance: 15mm
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Security
Wireless Solar Infrared Electronic Fence
Response Time: 0.2s
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Cameras
Geidea LookEver Camera:
Supports IEEE 802.15.4 and IEEE 802.11/b/g/n protocol.
The talkback function makes it easy for you to have video chat with your family even if far away from home.
With the motion detection technology, you could check the real‐time status of your home property anytime and anywhere.
High compression ratio (adopts H.264 compression format) and low bandwidth makes for clear and smooth image of remote camera shooting.
The use of high definition optical glass lens with F2.0 makes the image of camera shooting clear and stable.
Supports video playback on client side.
Supports multi‐user access.
No dead angle monitoring with 360 degrees of pan and greater than 180 degrees of tilt rotation angle,
Delicate appearance and no wiring in installation.
Artistic APP interface with easy operation.
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Cameras
Geidea Penguin Camera:
Geidea Penguin camera is a new generation of smart cameras IOT sensing, with the remote monitoring, voice intercom, large field of view, high‐definition picture quality, infrared night vision, motion detection, local storage and other functions, is very suitable for the user to view The security situation at home. No matter when and where, users can take advantage of smart phones and other mobile terminal to remotely view the situation at home, so as to effectively enhance the security of the user's home.
Compared with most smart cameras nowadays, 'Penguins' most significant feature is the HD PTZ camera with automatic cruise function, in other words, the user can control the monitoring range according to demand. This product is 335 degrees horizontal and vertical 120‐degree rotation, even if fixed to a certain place, s ll be able to maximize the area of surveillance. The effect of this feature to achieve, the user only needs to complete smartphone operating, without prior manual adjustments.
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Gateways
Geidea Gateway
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Support LAN, AP, 3G
Supported Protocol: TCP/IP, ARP, ICMP, BOOTP, DHCP, IPv4, IGMP, UDP
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Gateways
Geidea Gateway
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Supported Control Mode: LAN
Supported Protocol: TCP/IP, ARP, ICMP, BOOTP, DHCP, IPv4, IGMP, UDP
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Lemar Project – Riyadh 2015
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Thank You
For More Information:
Post: Parcel SP‐620205819 Code 12243 ‐ Riyadh, Saudi Arabia
T: +966 1 465 2881, F: +966 1 465 2882, Toll free: 800 128 8000
E‐mail: helpdesk@geidea.net : Web link: www.geidea.net
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