Hi-Rez Studios Success Story Results • Launched two massively multiplayer online games successfully to worldwide audiences • Industry Online gaming Internap Solution Internap Managed Hosting, Dedicated Hosting, Cloud Hosting, Performance IPTM and Content Delivery Network (CDN) solutions Customer Overview Hi-Rez Studios, Inc., located just outside of Atlanta, GA, is a fully independent studio established in 2005 to create exceptional online interactive entertainment. Hi-Rez Studios has released two free-to-play self-published titles, the AAA shooter, massively multiplayer online (MMO) game: Global Agenda, and the fast-paced, sci-fi multiplayer shooter game Tribes: AscendTM. The company currently is developing SMITE, a free-to-play online battleground where mythical gods compete. Scaled server infrastructure seamlessly to handle enormous traffic spikes More than 1,000,000 players have registered for Global Agenda since it went live in 2010, engaging in 12,000,000 player-versus-environment missions, and 1,400,000 playerversus-player missions. In 2011, online gaming news source FPSGuru.com named Tribes: Ascend best multi-player game. With over 2,000,000 players, Hi-Rez Studios’ games have become a house-hold name in the gamer community. Supported traffic growth from 100 gigabits per year to 1.6+ petabytes per month “ Hi-Rez studios requires reliability as well as low latency, and Internap delivered an awesome CDN infrastructure that has allowed us to scale up our operations to satisfy gamers worldwide. “ Todd Harris Business Need A high-speed, high-performance scalable IT Infrastructure Hi-Rez Studios Chief Operating Officer “ Business Challenge Because Hi-Rez Studios’ titles are fast-action combat games, the company was challenged to find a network provider that could handle the needs of their demanding customers. Even 100 milliseconds of delay, or network latency, can mean the difference between ruling the battleground or disintegrating into a pile of ashes. By nature, gamers have little to no patience for delay and will quickly turn to a new game if they experience downtime. Hi-Rez Studios aims to engage customers quickly from the moment they download a game, so latency is never acceptable. Solution Requirements Hi-Rez Studios sought a scalable, secure and reliable technology platform to support their growing customer base. Given the fast-paced nature of Global Agenda and Tribes: Ascend, along with an exploding number of players around the world, Hi-Rez Studios needed a solution that offered the lowest network latency possible, while providing flexibility in managing traffic spikes. “ • Organization Hi-Rez Studios It is all about latency for gamers, and we have to make sure that they are able to play on the best network, using the most efficient route in order for players to have the best experience. Internap delivers all of that. Todd Harris Hi-Rez Studios Chief Operating Officer Contact us to learn how Internap can solve your IT challenges by enabling you to focus on your core business, improve service levels and lower the cost of IT operations. 877.843.7627 | contactsales@internap.com | www.internap.com ©2012 Internap Network Services Corporation. All rights reserved. Internap is a registered trademark of Internap. All other trademarks and brands are the property of their respective owners. 05/12 Success Story: Hi-Rez Studios Solution Benefits After Hi-Rez Studios heavily evaluated many different providers, the company found that Internap offered the best combination of all the services they needed with a very flexible business model, all at the right price point. Hi-Rez Studios was impressed with Internap’s unique, bundled solution of Performance IP networking, managed hosting services and data center colocation that provided a low latency networked infrastructure. Since partnering with Internap, Hi-Rez Studios has experienced a variety of benefits, including: Scalability Internap adapts its business model so that Hi-Rez Studios can, too. In 2009, they contracted with Internap for less than 100 gigabits of data per year. Today, the company delivers more than 1.6 petabytes per month. Reliability Internap guarantees uptime with a 100 percent performance SLA designed to support business-critical websites and multi-media Internet applications. Performance Internap harnesses the power of multiple ISPs with the company’s exclusive Private Network Access Point (P-NAP®) architecture to deliver optimized and predictable performance to Hi-Rez Studios and their customers. Low Latency Internap selects the fastest available route across the Internet using Managed Internet Route OptimizerTM (MIRO), a patented route optimization technology that dynamically evaluates critical performance factors to select the best route to any given destination among many possible paths. Optimized Content Internap optimizes the delivery of Hi-Rez Studios’ games to players around the world with live and on-demand streaming services for Adobe® Flash, HTTP Streaming for iPhone® and iPad™, and streaming services for Windows® Media and Microsoft® Silverlight. Player Satisfaction Internap ensures satisfaction for Hi-Rez Studios players by automatically routing traffic according to the best-performing route and ultimately creating a more consistent end-user experience. Bottom Line Not long ago, slow networks and servers restricted gamers’ ability to enjoy fast-paced multi-player games online. Today, Hi-Rez Studios is able to stream action-packed online games to millions of players around the world. The company’s spotless reputation among critical gamers is due to a consistent customer experience with zero network delay or latency. Not only is Internap’s network critical to providing this enjoyable experience to Hi-Rez Studios’ customer base, but the company’s scalable platform also guarantees an excellent game-playing experience, no matter how many gamers are battling simultaneously in the online arena. Why Internap? Transform your IT Infrastructure into a competitive advantage with IT IQ from Internap, intelligent IT Infrastructure solutions that combine unmatched performance and platform flexibility. Our unique trio of route-optimized enterprise IP, TCP acceleration and a global content delivery network improves website performance and delivers superior end-user experiences. Our scalable colocation, managed and dedicated hosting, private cloud, public cloud and hybrid offerings provide enterprises the flexibility to adapt to changing business needs and future-proof their IT Infrastructure. Since 1996, thousands of companies have entrusted Internap with the protection and delivery of their online applications. Contact us to learn how Internap can solve your IT challenges by enabling you to focus on your core business, improve service levels and lower the cost of IT operations. 877.843.7627 | contactsales@internap.com | www.internap.com ©2012 Internap Network Services Corporation. All rights reserved. Internap is a registered trademark of Internap. All other trademarks and brands are the property of their respective owners. 05/12