Press Release Innovation and connectivity Bosch Mexico, sponsor of Campus Party Momentum of Internet of Things (IoT) and Industry 4.0 New business models based on the Internet Important source of jobs for specialists Guadalajara, Jal. - Bosch, a leading provider of technology and services, plays an important role in the worldwide digital trend. Reason why it took part in the 7th edition of Campus Party Mexico, held from June 29 to July 3 of the current year at Expo Guadalajara. The Company provided all Power Tools for the MakerSpace area so that the campus people could carry out their projects and showed at its stand the most important and high-tech innovations developed by the Company thinking of making users' lives easier, in addition to boosting the connectivity and mobility between things, people, industries, etc. Besides, three major conferences were conducted by senior specialized executives from Bosch: Development of simple solutions to complex IoT problems, the Fourth Industrial Revolution, and Innovation and Mobility. Likewise, through a press conference attended by: Mr. Gonzalo Simental, Vice President of Finance, Mr. Eduardo Watty, VP Automotive Sales, and Mr. Rogelio Cuevas, topics such as the implementation of new business models based on the Internet, services and solutions migration to digital forms and all that entails for Bosch to be a digital company were discussed. "It is essential to change our mindset and encourage innovation within and outside the company", said Watty. As well as the interest of Bosch in the country and in the city of Guadalajara as an important center for engineering and technological development, placing Bosch as a major source of jobs for the specialists in these areas. Robert Bosch Mexico Cto. Guillermo Gonzalez Camarena 333 C.P. 01210 Mail contacto@mx.bosch.com Phone +52 55 5284 3000 Fax +52 55 5284 3003 Corporate Communication Corporate Communications Manager Marco Antonio Quero www.bosch.com.mx June 30, 2016 Digital transformation in Bosch In April 2014, Bosch established in this city the Center for the Development of Engineering and Business Solutions being the first Bosch center of its kind in the Americas, with the aim of creating a specialized space for software development, IT infrastructure, application development, business intelligence, and support for electronic control units and manufacturing automation systems for the Bosch sites in the region and to support external customers, especially in the automotive industry. "We must strive to be the primary engine for the creation of innovation for the future constantly promoting this digital culture in the country", said Simental. This center is comprised of 200 highly qualified Mexican engineers who have been trained in and outside Mexico. Bosch expects this figure to rise in the coming years. Connectivity is a key part of Bosch worldwide, it is the reason why the company keeps in constant evolution and through Bosch Software Innovation designs, develops and operates innovative software solutions, sensors and systems for the Internet of things (IoT). With this, Bosch provides the basis for applying this technology in a variety of industries, including manufacturing, mobility and energy, promoting intelligent monitoring systems and controls to make life safer and more comfortable. Bosch in Mexico Bosch is a leading global supplier of technology and services. In 2015 reported consolidated sales of 15.2 billion pesos in Mexico, obtaining a 4% growth as compared to 2014. These results show the strong development in the expansion of its business in the country for the seventh consecutive year. Bosch has been present in Mexico since 1955, today the Company has presence in the country with its four business sectors, has 10 production sites and more than 13,000 associates. About Bsch: Having established a regional presence in 1906 in North America, the Bosch Group employs around 31,000 associates in more than 100 locations, as of December, 2015. In 2015, Bosch generated consolidated sales of $14 billion dollars in the U.S., Canada and Mexico. For more information, visit www.boschusa.com and www.bosch.ca The Bosch Group is a leading global supplier of technology and services. Employs approximately 375,000 associates worldwide (as of December 31, 2015), the Company generated sales exceeding 70.6 million euros in 2015. Its operations are divided in four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods and Energy and Technology for Construction. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. When including its sales and service partners, the manufacturing and sales network of Bosch covers around 150 countries. Innovation capacity is the cornerstone for the future growth of the company. Bosch employs 55,800 associates in research and Page 2 of 3 development in approximately 118 locations around the world. The Bosch Group’s strategic goal is to create solutions for a connected life. Bosch improves the quality of life worldwide with its products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “invented for life.” The company was founded in Stuttgart in 1886 by Robert Bosch (1861-1942) as "Workshop for Precision Mechanics and Electrical Engineering." The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant up-front investments in the safeguarding of its future. The Robert Bosch Stiftung (Robert Bosch Foundation), a foundation for charitable purposes, holds 92% of the shares (Beteiligung) of Robert Bosch GmbH. Most of the voting rights are owned by Robert Bosch Industrietreuhand KG, an industrial company. The entrepreneurial management functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH. Further information is available online at www.bosch.com, www.bosch-press.com, twitter.com/BoschPresse Page 3 of 3