[book reviews] Designing Disney’s Theme Parks: The Architecture of Reassurance Edited by Karal Ann Marling Reviewed by Bradford Clark Fifty Years of Fashion: New Look to Now By Valerie Steele Reviewed by Martha A. Marking Designer Drafting for the Entertainment World By Patricia Woodbridge Reviewed by Bradford Clark Technical Theatre for Nontechnical People By Drew Campbell Reviewed by Patrick Donnelly Published in TD&T, Vol. 38 No. 2 (Spring 2002) Theatre Design & Technology , the journal for design and production professionals in the performing arts and entertainment industry, is published four times a year by United States Institute for Theatre Technology. For information about joining USITT or to purchase back issues of TD&T, please contact the USITT office: USITT 6443 Ridings Rd. Ste 134 Syracuse, NY 13206 tel: 800-93-USITT (800-938-7488) tel: 315-463-6463 fax: 315-463-6525 e-mail: info@office.usitt.org web: www.usitt.org Copyright 2002 United States Institute for Theatre Technology, Inc. Book reviews Sylvia J. Hillyard Pannell editor Technical Theatre for Nontechnical People By Drew Campbell New York: Allworth Press, 1999. ISBN 1581150202, 212 pages, glossary, index, $18.95 (softcover). Motivations for writing an introductory text about technical theatre vary widely, as widely as the personalities of the authors. A dissatisfaction with existing books compels some, while the desire for professional advancement attracts others. If the writer has spent a large part of his career in an educational environment, the didactic impulse usually influences his pencil-sharpening. A few authors even create an amalgam of these reasons to help the book along, to justify the effort to themselves, their spouses, or their publishers. Drew Campbell begins Technical Theatre for Nontechnical People with an explanation of his motive. He worked as a rental manager for a lighting and sound company on the West Coast, and many of the customers whom he assisted had minimal knowledge about things technical. Faced with frequent phone calls and visits from clients wishing to “rent some sound for a party”, Campbell decided to write a book to enable these neophytes to speak clearly about their event support needs: “There are a lot of people in the world who have no desire to be technicians, no desire to go through the years of training, mistakes, and experience that are necessary to bond with things mechanical, electric, or electronic. These same people, however, still need the technology… They don’t want to master the technology; they want to use it. They want to stand in the right place on the stage. They want to communicate with a designer or technician. They want to walk into a rental company and know what to ask for. They just want to survive backstage.” The intended audience for Technical Theatre for Nontechnical People includes dancers, drama teachers, playwrights, actors, fashion show coordinators, and ministers. For persons wanting to become technicians, 68 S P R I N G 2 0 0 2 TD & T Campbell encourages other, thicker volumes over his own, and includes a recommended reading list. Campbell has taken the standard technical theatre manual and pared it down to vocabulary and a modest number of illustrations. As is usually the case, scenery and lighting get the lion’s share of the attention, with adequate nods to sound and stage management. Properties and special effects fare poorly, while costuming almost disappears after a mention in the opening chapter. His “Backstage Survival Guides”—how-to summaries—merit praise for their concision, and he sweetens many pages with apt, real-life anecdotes. The bulk of the book discusses the execution of technical elements rather than their design; however, it touches on the need for effective working relationships between craftsmen and the artistic team, and on the purpose of illumination and scenery in relation to the show as a whole. As an introductory text, Technical Theatre for Nontechnical People cannot cover any subject exhaustively. Still, it contains a mass of data, more than most nontechnical people desire to know. The detail allowed many of the topics makes the volume appropriate for all persons who have a focused set of questions, and consequently, a reference worthy of most technicians’ bookshelves. The glowing weakness of Technical Theatre for Nontechnical People comes in its compositional form. While a colloquial tone and a sense of humor can aid the reader, Campbell overdoes them, and thereby makes his audience work harder. He regularly employs jargon, and includes asides that detract from the narrative. The book too often flows like a prose version of Paul Carter’s Backstage Handbook: packed full of facts, but an awkward read from cover to cover. It works best when dipped into for information. Campbell deserves applause for including two uncommon chapters in the text: “Touring a New Space: What to Look For,” and “How to Do a Show in a Hotel: Corporate Theatre.” Everyone, he implies, works in a venue for the first time. While some persons will spend their careers in that one place, others will move down the road for a first time in another theater, and then another. In each instance, the questions asked about the space are the same: Will my production fit? Can we schedule the space according to our needs? Is there a crossover? How many linesets? Do you have a list of the lighting inventory? Can all the performers use this dressing room? The few books that do raise these issues focus almost exclusively on touring shows; the average introduction to technical theatre overlooks them, and rushes on to discuss stage machinery. Yet they are recurring questions, and the smart non-technical person must always prepare to ask them—or provide answers to guests who ask. As theatrical events overrun meeting rooms, conference centers, and other nontraditional spaces, these queries have become all the more common. Professional associations, businesses, and civic groups regularly assemble and entertain the people attending their meetings; sometimes, the entertainment itself is the event. Such corporate gatherings in multipurpose venues raise a host of questions similar to those in the “Touring a New Space” chapter: How large of a stage should we build? Is any of the house sound and lighting equipment of use to us? If we have to bring in gear, how much? Is there an adequate power supply? Where can the performers get dressed? Campbell provides some helpful tables and rules of thumb with which to answer these and other uncertainties. Again, the only guides that regularly address this deal with touring a fixed production. All readers would benefit from a second edition of Technical Theatre for Nontechnical People, albeit one with heavy stylistic editing. If Campbell’s motive to help the uninitiated remains strong, he could create a book that will dominate the niche for years to come. Reviewed by Patrick Donnelly, Performance Hall Manager, Central Michigan University. Copyright 2002 United States Institute for Theatre Technology, Inc. Designing Disney’s Theme Parks The Architecture of Reassurance Karal Ann Marling, ed. New York: Flammarion, 1997. ISBN: 2080136399, 224 pages, $50.00 (hardcover). While much material has appeared in recent years dealing with the cultural implications of the Disney theme parks, previously only one book, Disney Imagineering, has used extensive archival materials to document the steps of the design process. While the well-illustrated book effectively celebrated the many technical and procedural innovations developed by the Imagineers, it made little attempt to place the significance of the parks’ design choices within a wider cultural context. In contrast, Designing Disney’s Theme Parks: The Architecture of Reassurance examines the parks from the perspective of architectural criticism, including both urban and landscape planning, while paying close attention to the social and historical influences that affected the various phases of design and construction. Consequently, the two books complement each other extremely well. Published to coincide with an excellent traveling exhibition, Designing Disney’s Theme Parks was produced by the Canadian Center for Architecture with the cooperation, but not, apparently, the final editorial approval of the Disney company. The exhibition and resulting catalog had access to the Disney archives in much the same way the “insiders” of Imagineering did for their book, but the results are quite different. Designing Disney’s Theme Parks clearly was written independently of the Disney corporate publicity mill, and for a much more specialized audience. If Imagineering provided a close-up view of the parks’ conceptualization, the present book provides the long shot, placing their design within cultural and historical perspective and approaching them primarily as highly significant examples of twentieth-century public architecture. That in itself is not a new approach; many articles and at least one major collection of critical essays have been written about the parks over the years (these are discussed in Greil Marcus’ essay near the end of the book). But this catalog strives to maintain a balanced perspective of the whole Disney theming phenomenon. As such, it is not always successful. If true art is defined as being challenging, “edgy” and risk-taking, the title of the book itself is not exCopyright 2002 United States Institute for Theatre Technology, Inc. actly complimentary. In a time when postWWII angst and a rapidly changing society filled middle-class Americans’ lives with tension, Disney’s new park in Anaheim provided a kind of sanctuary, a time-travel experience back to a gentler place which had never actually existed. In Designing Disney’s Theme Parks, today’s visitors to the park are often referred to in ways that underscore their status as passive, uncritical consumers. Disneyland and the later parks continue to successfully market this comforting brand of revisionism, but many critics (one of whom referred to the French park as “a cultural Chernobyl”) apparently find escapism to be inherently offensive, and believe those who enjoy it clearly lack intellectual fiber. While the parks are admired for their logistical and technical accomplishments, their inherent artificiality seems to limit how much respect may be accorded them. (Of course, such criticism could just as easily be leveled at other forms of entertainment and relaxation, including many stage productions.) But while a certain degree of casual condescension permeates the book (typical of scholarly writing about all things Disney), the articles remain refreshingly free of academic polemic, although they certainly establish clear, thoroughly reasoned positions, both positive and negative. Neil Harris provides a valuable historical perspective, showing the development of world’s fairs from the end of the nineteenth century until the opening of Disneyland. Karal Ann Marling’s fascinating cornerstone essay, “Imagineering the Disney Theme Parks,” documents the influence of film design and Los Angeles architecture upon early conceptions of the flagship park. She also shows how Disney’s vaunted narrative techniques evolved over time, as the parks incorporated freer montage techniques over strictly linear narrative, emphasizing mood over immersion within a particular storyline (often film derived). We see how as each new park was built, with new attractions added and old attractions renovated, the Disney view of the world shifted in response to the desires of new audiences. Marling provides each “land” in the Disney parks with its own section, showing how de- signs were shaped by both corporate desires and the personal tastes of key personnel (in the early days, primarily Walt Disney himself). Particularly interesting was the relative “struggle” for domination between designers from backgrounds in film art direction and animation (when the park was first being planned, in the 1950s) and those who trained primarily as architects and dominated much construction during the EPCOT era and beyond. At this time, many structures were conceived along fundamentally architectural rather than dramatic lines, and they consequently differ in their emotional effect upon contemporary visitors. The contrast between monumental architectural design and the park equivalent of scenic design should be especially interesting to educators attempting to help their students understand the differences between research, interpretation and dramatic expression. Another essay focuses upon the cultural roles that Disneyland played in the context of the 1950s , while Yi-Fu Tuan’s “Disneyland: Its Place in World Culture” draws parallels between perceptions of Disney parks as places of extreme social engineering and even mythological concepts of paradise, examining its role as a “promised land” not unlike America itself. Greil Marcus’ “Forty Years of Overstatement: Criticism and the Disney Theme Parks” provides a critical survey of previous writings, offering valuable counterpoint perspectives for some of the more negative views. As a finale, in a short interview, architect Frank Gehry (designer of the Guggenheim Museum in Bilbao, Spain) discusses his experiences working with Disney, providing a kind of rolicking outsiderinsider’s perspective. As a result, the book contains a variety of fundamentally balanced articles which examine the parks from a variety of viewpoints. Designing Disney’s Theme Parks, while a handsomely produced catalog with many illustrations not contained within Imagineering, occasionally exhibits a shortfall in contemporary book design. The elegant grid used to lay out the book allows for plenty of white space upon which to rest the eye, but TD & T S P R I N G 2 0 0 2 69 many of the illustrations are scaled down to the point where their details are lost. And for some reason, illustrations cited in the text are rarely placed on the same page as their references, so one must constantly flip back and forth while reading—a small complaint, but irritating, nonetheless. Love them or hate them, dramatically themed environments surround us, whether in the form of amusement parks, video arcades or shopping malls. Growing like architectural kudzu, they evolved from their origins in the pleasure gardens of Europe into the amusement parks and world’s fairs of the United States, then were radically reinvented by Walt Disney in the 1950s. Providing both entertainment and employment, theme parks are as worthy of comment as any other aspect of design in the performing arts. Designing Disney’s Theme Parks: The Architecture of Reassurance makes a worthy contribution to a new and growing field of study. Reviewed by Bradford Clark, Bowling Green State University Fifty Years of Fashion New Look to Now By Valerie Steele New Haven, CT: Yale University Press, 1997. ISBN: 0300071329, 167 pages, illustrations, $45.00 (hardcover). 70 S P R I N G 2 0 0 2 TD & T Fifty Years of Fashion is a survey of fashion from the New Look (1947) through the 1990s. The author is the chief curator of the museum at the Fashion Institute of Technology (F.I.T.). She has written several other books on fashion history and edited Fashion Theory: The Journal of Dress, Body and Culture. Fifty Years of Fashion seems to target fashion designers and serious browsers of fashion history and although this book is a survey it is very thorough, and would be a good reference for the theatrical costume designer. This book explores the six decades involved succinctly and has many beautiful illustrations from the F.I.T. collection. The photographs are very clear and focus largely on high fashion. Information concerning middle class clothing during this time period is covered in the text but photographs of middle class clothing are sparse. Ms. Steele’s opening chapter focuses on the late 1940s when the New Look, championed by Christian Dior, was ushered in. World War II had a high impact on clothing during this period and the shortage of fabrics and notions resulted in the use of utility suits and the practice of recutting men’s clothes to fit women The 1950s brought conformity for everyday wear. The author draws a parallel between the uniformity of dress and the uniformity of politics at this time. Ms. Steele defines the term “wife dressing” and draws an interesting connection between the styles of automobiles and brassieres. She reminds us that the invention of the modern fashion doll (e.g. Barbie) happened during this time. The youth movement spearheaded a more non-conformist ideal which became even more influential as the century wore on. As the global economy became increasingly important in the 1950s, so did the rise of couture clothing. During the 1960s “street fashion” was extremely popular and the couture houses, thought of as being elitist, were under attack . The Peacock Revolution and rock and roll made this one of the most revolutionary times for men’s clothing. Ms. Steele highlights major fashion trends such as the “mod” and the “baby doll” styles as options for the decade. The “flower power” fashions of the early sixties were replaced with a more futurist look later in the decade. The author mentions influences such as the exploration of space and other scientific advances as the impetus for the experimentation with non-traditional materials like plastic, metal and paper. Ms. Steele calls the 1970s “The Decade That Taste Forgot.” As young people became disenchanted with the establishment, they chose to illustrate their discontent by wearing outrageous fashions. These reflected retro fantasies, ethnic influences and the hippie revolution. This freedom of expression led them to adopt diverse fashions such as granny dresses, hot pants, micro minis, platform shoes and boots, punk fashion, androgyny and deliberately ripped tee shirts. The excess of the 1980s is brought to light in the following chapter. Designer clothing reached its peak during the 1980s and a new body consciousness had begun. Ms. Steele points out that many man-made fabrics were developed and that women’s fashions became increasingly masculine as women entered the work force in greater numbers than ever before. She mentions Calvin Klein, MTV, Gaultier and Madonna as major fashion influences of the eighties. With the advent of the 1990s cultural influences played a greater role and racially diverse and ultrathin fashion models were prevalent. Grunge and goth were two of the more deviant styles that surfaced during this decade along with retro fifties and retro seventies styles . Rap music, the Far East and techno styles are all important influences for the later part of this decade. The author states that in the 1990s fashion has come from the street up instead of from high fashion down. The over leaf of this book states: “From haute couture to hot pants, from glamour to grunge the past fifty years have witnessed some startling revolutions in fashion. This lively survey of postwar fashion not only describes the great designers and their creations but also places trends in clothing within their social and cultural contexts.” I am pleased to report the author does this, and more, with lively anecdotes to bring her theories to light. Reviewed by Martha A. Marking, Appalachian State University Copyright 2002 United States Institute for Theatre Technology, Inc. Designer Drafting for the Entertainment World By Patricia Woodbridge Boston: Focal Press, 2000, ISBN: 0240804244, 372 pages, $44.95 (softcover). Like many others, I have experienced the frustration of dealing with students who are convinced that the computer can substitute for the acquisition of time-honored visualization skills. The computer, for all its usefulness, is not human. Even as an interpretive tool— working from traditional hand renderings—it prefers geometric solidity over expressive irregularity. This provides a partial explanation for the many depressingly similar computerbased designs we’ve encountered—and I’m speaking as someone who relies greatly on his computer for all of his design work. Even as digital technology becomes more accessible, enabling the average scenic designer to produce images of tremendous subtlety, the human being at the keyboard still requires trained eyes and hands to produce work with the gentle nuances and /or curvilinear whimsy we associate with the best designs. Designer Drafting for the Entertainment World addresses this need with a vengeance. Patricia Woodbridge, a professional art director and veteran teacher of drafting at NYU Tisch School of the Arts, argues that hand drafting is simply a specialized form of drawing, and therefore a basic skill that every designer should have at his/her command. She further argues that for some projects, the current state of CAD simply isn’t up to the challenge. And so, while CAD has certainly become common, anyone who wishes to find employment across the entertainment industry in areas related to scenic design needs to be familiar not only with professional standards Copyright 2002 United States Institute for Theatre Technology, Inc. of hand-produced architectural drafting but how these standards vary between venues (including theatre, video, film, theme parks, and others). Even when working with CAD applications, such knowledge proves invaluable. Observing that even USITT’s technical drawing standards are not consistent with contemporary industry practice, Woodbridge intends this book to provide a definitive guide. From what I can see, she has succeeded. Designer Drafting for the Entertainment World is a dense volume, divided into two main parts. In the first, Woodbridge starts with the basics—tools, basic projection concepts, geometric construction techniques, lettering and drawing composition. A concise chapter on perspective drawing (both drop-point and grid methods) proves especially valuable, and another section presents techniques useful for the drawing of forced perspective scenery. Later chapters deal with specific applications, using reproductions to illustrate points in the text. She discusses techniques used to plot out irregular sculptural items such as rocks, boulders, and props. Other sections show how to measure unfamiliar theatre spaces, and even briefly discuss the use of surveying techniques in documenting film locations. In the second part, Woodbridge presents a wide variety of professional drawings from realized projects, including plans, front elevations, sections, detail drawings and various specialty views. Some venues fare better than others; the section on theme part design (which I admit is of personal interest) would benefit from expansion in later editions. I found the chapter on feature films especially enlightening, since it discusses the advantages and disadvantages between West Coast and East Coast drafting styles. Technical drawings rarely fair well in reproduction, either because faint lines are lost in the printing process or the drawings are reproduced in such small scale that they can barely be seen, let alone examined for detail. Most texts get around this problem by using plates that are simplified and do not reflect professional layout and notation standards. Having decided to rely heavily on drawings used for actual projects, Woodbridge needed to consider these issues carefully. She chose to redraw most of the originals in ink; as a result, the reproductions are crisp and precise. Scale is still a problem—even when they fill a full 82″ x 11″ page, as most of them do, some details are difficult to see. But I am not criticiz- ing. A larger format would have been cost prohibitive, and most important details (and certainly layout formats) can still be seen at this size. She has also made the wise decision to reproduce some drawings in their original pencil half-tones (most notably those drawn by Ming Cho Lee, whose technical drawings are legendary) so that gentle tonal variations and line textures remain. This book functions as far more than a textbook—it renews one’s love of drawing. The author has assembled some beautiful plates, including drawings from Tony Walton’s wonderfully skewed Guys and Dolls, Ming Cho Lee’s expressive Lucia Di Lammermoor, a whole section on Ben Edward’s The Iceman Cometh, and my favorite, the bulldog café from the Disney film, The Rocketeer. Although the book places its focus firmly upon hand drafting, Woodbridge is not a Luddite. Short supplementary sections also focus upon the use of computers in CAD applications and the production of virtual environments. As the author points out, software-related information is likely to be obsolete by the date a book is published. So she focuses on basic concepts, presents plates produced by professionals using CAD, and discusses some of the application programs that have become standard, providing much more up-to-date information than any other book of its kind with which I am familiar. She provides an especially valuable discussion of standard file formats. A separate color section contains renderings and computer generated imagery, with black and white versions inserted within the main text for reference. While it starts with the basics and proceeds to most specialized problems in technical drafting, this book may not serve the needs of every classroom. The sheer density of the material covered could conceivably be daunting to a beginning student. While Woodbridge clearly illustrates all principles, there occasionally appear to be fewer step-bystep breakdowns than in some other texts. Dorn and Shanda’s Drafting for the Theatre, while more limited in scope, provides lesson plans. But I believe Designer Drafting for the Entertainment World will soon become the standard text and professional resource that designers will carry throughout their careers and into a multiplicity of venues. Reviewed by Bradford Clark, Bowling Green State University TD & T S P R I N G 2 0 0 2 71