PREMIUM MOBILE
ADVERTISING
NETWORK
TECHNICAL SPECIFICATIONS
FOR MOBILE ADVERTISING
IN SMARTPHONES/TABLETS
Fullscreen preloader
Technical specifications
Format
Size (px)
Weight
800 x 1200
1200 х 800
768 х 1024
1024 х 768
Image
(jpeg/gif)
750 х 1334
≥ 100 kb
1334 х 750
768 x 960
1024 x 704
320 x 372
480 x 212
NB! Each JPEG/GIF banner must be provided in two
formats - album and portrait.
You don't need to make a close button.
2
Video banner
Technical specifications
Video container
MPEG4, moov atom should be
placed in the beginning of the file
Video codec
H.264 \ 264 (Constrained baseline profile),
bitrate min. 500 kb/s, PAR 1:1, Level 2.1
Audio codec
AAC, 44.1 kHz
Resolution of the video for
the implemented banners
320 x 50 (slim); 320 х 320 (cube)
Resolution of the video for
the fullscreen banners
480 x 320
Recommended running time
up to 0:30
Weight
not more than 3 mb
You don't need to make a close button.
480 х 320
(fullscreen)
320 х 320 (cube)
3
320 х 50 (slim)
Scratch banner
Technical specifications
Format
Size (px)
Weight
800 x 1200
1200 х 800
768 х 1024
1024 х 768
Image
(jpeg/gif)
750 х 1334
≥ 100 kb
1334 х 750
768 x 960
1024 x 704
320 x 372
480 x 212
There are two layers in each banner: the layer of wiping
(the first cover that is required to wipe) and the bottom
layer (advertising message).
The layer of wiping
Advertising message
Each layer is must be provided in two formats - album and portrait. You don't need to make a close button.
4
Cube banner
Technical specifications
Size (px)
Format
Weight
320 x 320
jpeg / png / gif
≥ 100 kb
To make a spinning effect minimum two images are
required. Cube banner with a single image is displayed as
a static squared banner;
Implemented in the content of the app (can be closed
by clicking on X);
Allows to brand four sides in one, which replace each
other to make a spinning effect;
The quantity of images (cube faces) isn't limited.
Desirable to use up to four images.
You don't need to make a close button.
5
Slim banner
Technical specifications
Size (px)
Image
(jpeg/gif)
Format
Weight
320 x 50
≥ 100 kb
768 х 100
≥ 100 kb
1024 х 100
≥ 100 kb
1200 х 150
≥ 100 kb
2048 х 200
≥ 100 kb
Slim banner is a standard for the majority of mobile ad
campaigns in addition to imaged formats.
HTML5 technologies can be applied.
You don't need to make a close button.
6
HTML banner
Basic requirements:
«Rubber» (fluid) layout;
Banner must consider the possibility of rotation of the device;
Banners must be properly displayed on target devices;
You can use effects, which provides HTML5 adaptation for mobile devices;
Advertising material must not extend beyond the screen of the target device (should not scroll);
In case of some additional features of the banner (more than click and link) it must be marked in the banner's code
(means click of the link)
Format
HTML
Description
The properties must be properly displayed on every target
devices and should be prepared in Zip File. Requirements
for links are the same as to static banners. All the site pages
should be optimized for mobile devices (Flash technology
can not be used in iPhone advertising).
Weight
Static files JPG/PNG should not exceed 100 kb
Animated GIF/SVG should not exceed 100 kb
Files HTML5 / CSS / JS should not exceed 20 kb (each one)
Overall size of the banner should not exceed 250 kb
Recommendations for development:
Because the ads will be displayed on devices supporting HTML5, you can use various effects provided by this markup language.
In designing the HTML banner is important to fully consider the following points: the device must support rotating changing ratios of
the elements properly in the banner (this can be done using CSS property @media screen and orientation).
Desirable to use a rubber layout without resorting to a fixed positioning of elements. This is especially important when designing
a banner for Android devices due to the large number and variety of screen resolutions. You don't need to make a close button.
7
IF YOU HAVE ANY QUESTIONS,
PLEASE SEND AN EMAIL TO
an@i-vengo.com
Moscow, 123317
Shmitovskyi str, 20
+7 495 981 00 01
www.i-vengo.com