PRESS RELEASE

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PRESS RELEASE
Contact: Ha Dao
937-710-3054
hadao@woh.rr.com
For Immediate Release
Cooper Tire’s Michael Rall Earns ASQ Automotive Division's
Quality Professional of the Year Award
Detroit, June 15, 2011 – The 2010 Quality Professional of the Year award will be presented
to Michael Rall, Corporate Master Black Belt at Cooper Tire & Rubber Company, at the ASQ
Automotive Division annual awards event on June 21, 2011, at the Automotive Hall of Fame,
Dearborn, Mich.
The Quality Professional of the Year award is presented annually to recognize individuals in
the automotive industry who have made significant contributions in the following areas:
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Leadership or managerial skills in implementing continuous improvement in quality;
Services provided to the community toward furthering the understanding of quality
systems and techniques;
Support and encouragement of new and innovative ideas leading to the never-ending
pursuit of excellence;
Demonstration of a high regard for team benefits and results.
"It is truly an honor to be recognized among the top quality professionals of the automotive
industry,” said ASQ Automotive Division Chairman Ha Dao. "Quality leadership must be the
overriding goal. Rall was selected for this award for his outstanding leadership, significant
contributions to quality improvement and for his services to the profession."
Michael Rall will be recognized during the annual award banquet. The night will begin with
heavy hors d’oeuvres and a self-guided tour of the museum. The Automotive Hall of Fame is a
museum celebrating the men and women whose automotive innovation changed the world and
revolutionized the transportation industry. It contains vehicles, artifacts and historical archives
that dramatically present the significant accomplishments and the role of the automobile
industry in America’s growth.
The keynote address will be given by Bennie Fowler, Group Vice President, Global Quality
and New Model Launch, Ford Motor Company, at 7 p.m., followed by the awards ceremony.
Cost of the event is $60 per person ($50 for ASQ members) to attend.
Registration is open online at www.RegOnline.com/2011ASQAwards
About Michael Rall:
Michael Rall has been an ASQ Senior member since 2007 and served as ASQ Automotive
Division Council Voice of the Customer Chair in 2010. He has more than 29 years' experience
in Quality/Operational Excellence, Engineering, and Operations Leadership. He currently
works at Cooper Tire & Rubber Company as a Corporate Master Black Belt.
Mike's certifications include Lean Six Sigma Master Black Belt, Black Belt, ASQ Quality
Manager and Process Improvement Specialist. Mike was an ASQ Global Conference speaker
on Operational Excellence Leadership in 2010 and has worked as a consultant and teacher with
universities since 1996. He is completing a Master of Divinity degree.
About ASQ Automotive Division:
ASQ Automotive Division’s vision is to be recognized as the Global Leader for Automotive
Quality. The organization facilitates continuous improvement and customer satisfaction by
identifying, communicating, and promoting ways to advance automotive quality-related
learning and knowledge exchange to improve business results. ASQ Automotive Division is
part of the American Society for Quality, the Global Voice for Quality since 1946. For more
information, visit www.asq-auto.org
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