Product/Service
Name
{YOUR NAME}
 Insert pictures of your product/service
and/or people using your product. Think
about it as a commercial for what you are
selling.
Features:
● Describe what the product/service actually
is. (i.e. tell me what it is made of, physical
characteristics, color options, service
options, what it does…etc.)
● This can be bullet-pointed
 Insert appropriate picture
Benefits:
● This is where you describe how the features that you’ve
listed are helpful to the person potentially buying your
product/service. Describe how it can be advantageous
for the buyer.
● Great place to use a ‘Problem/Solution’ ploy. (“you have
a problem…I have the solution…with this
product/service”)
 Insert appropriate picture
Unique Selling Point:
● What makes your product unique? How does it stand
out from the competition? How is it special?
● Be creative and think outside the box, but don’t lie
about your product/service. You may need to make
the ordinary seem extraordinary.
 Insert appropriate picture